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市场调查报告书
商品编码
1766162
2032 年互联轮胎市场预测:按车辆类型、轮圈尺寸、零件、推进类型、销售管道、应用和地区进行的全球分析Connected Tires Market Forecasts to 2032 - Global Analysis By Vehicle Type, Rim Size, Component, Propulsion Type, Sales Channel, Application and By Geography |
根据 Stratistics MRC 的数据,全球连网轮胎市场预计在 2025 年将达到 1,050 万美元,到 2032 年将达到 3.215 亿美元,预测期内的复合年增长率为 62.3%。
互联轮胎是指整合感测器和互联功能的下一代智慧轮胎系统,可即时监测轮胎压力、温度、磨损、负载等关键参数。这些系统将资料传送至车辆电子控制单元 (ECU) 或云端平台,以支援预测性维护、提升车辆性能和增强安全性。互联轮胎广泛应用于车队和新兴的自动驾驶出行生态系统,对于实现数据主导的决策和营运效率至关重要。
根据固特异和 TNO 介绍,他们的 SightLine 智慧轮胎技术可以感知雨水和冰雪,并更快地启动自动紧急煞车 (AEB),以提高在低摩擦路面上以高达约 50 英里/小时的速度行驶的安全性。
对汽车安全的要求日益提高
随着全球道路交通事故持续上升,消费者和车队营运商越来越意识到轮胎健康状况对车辆性能和安全的重要作用。互联轮胎可以即时监测轮胎压力、温度和胎面花纹深度,及早发现潜在问题并降低事故风险。这些即时数据使驾驶员和车队管理人员能够做出更明智的决策,从而提高整体道路安全和营运效率。先进感测器和物联网技术的整合进一步增强了安全性能,使互联轮胎成为现代汽车的重要组成部分。
缺乏普遍的授权和标准化
缺乏一致的法律规范和技术标准会造成相容性问题,并增加製造商和用户的复杂性。这种碎片化阻碍了连网轮胎技术与不同汽车平臺和远端资讯处理系统的无缝整合。此外,它还会使互通解决方案的开发变得复杂,从而延长产品上市时间,并增加原始OEM和售后市场供应商的成本。
轮胎即服务经营模式的兴起
轮胎即服务 (TaaS)经营模式的兴起为连网轮胎市场带来了巨大的机会。这些基于订阅的服务为车队营运商和消费者提供了先进的轮胎监控和管理功能,而无需大量的前期投资。 TaaS 模式降低了进入门槛,并透过提供预测性维护、即时分析和车队优化等附加价值服务来促进更广泛的应用。此类服务不仅可以提高客户参与,还能为轮胎製造商和服务供应商创造经常性收益,从而推动长期业务成长。
资料安全和隐私问题
对资料安全和隐私的担忧对连网轮胎市场构成了重大威胁。由于互联轮胎会收集和传输车辆性能、位置和驾驶员行为等敏感讯息,资料外洩和未授权存取存取的风险日益增加。如果消费者和车队营运商对现有的数据安全措施缺乏信心,他们可能会犹豫是否采用此类技术。此外,监管部门对资料处理的严格审查以及针对连网汽车系统的潜在网路攻击,可能会进一步阻碍市场成长,并削弱消费者的信任。
新冠疫情对连网轮胎市场造成了显着影响,主要原因是供应链中断以及由此导致的汽车生产暂时停产。主要汽车製造商暂停生产,导致搭载先进轮胎技术的新车型上市延迟。然而,这场危机也促使人们更加关注车队管理和安全解决方案,并加速数位转型。随着经济復苏,在汽车安全性和车辆效率持续提升的推动下,对互联和智慧轮胎技术的需求预计将復苏。
预计乘用车市场将成为预测期内最大的市场
预计乘用车细分市场将在预测期内占据最大市场占有率。这一主导地位得益于配备先进安全和互联功能的高端和豪华汽车销售的不断增长。此外,消费者对轮胎健康重要性的认识不断提高,以及共享出行服务的普及,也推动了该细分市场的采用率不断上升。製造商在引入新型互联轮胎技术时,也优先考虑乘用车市场,以确保持续的市场领先地位。
预计在预测期内,电动车 (EV) 领域将以最高的复合年增长率成长。
预计电动车 (EV) 领域将在预测期内实现最高成长率。这一快速增长的驱动力源于全球向永续出行的转变以及电动汽车的日益普及,而电动汽车高度依赖先进的传感器和互联技术。互联轮胎在优化电动车性能、电池效率和安全性方面发挥关键作用。此外,监管奖励和电动车充电基础设施的扩张也加速了对满足电动车需求的智慧轮胎解决方案的需求。
预计欧洲地区将在预测期内占据最大市场占有率,这得益于该地区强大的汽车工业、技术进步以及米其林、大陆和倍耐力等主要轮胎製造商的布局。此外,严格的汽车安全法规以及联网汽车和自动驾驶汽车的快速普及,正在推动对智慧轮胎解决方案的需求。欧洲市场强大的基础设施和消费者对先进汽车技术的偏好,进一步巩固了其主导地位。
预计亚太地区将在预测期内实现最高的复合年增长率。这得归功于中国、印度和日本等新兴经济体汽车销售的激增,以及共享旅游和叫车服务的扩张。此外,物流业对高效能车队管理和预测性维护的需求不断增长,也推动了市场应用。政府为提高车辆安全性和减少排放而采取的倡议,以及国际轮胎製造商的投资,也进一步推动了区域市场的扩张。
According to Stratistics MRC, the Global Connected Tires Market is accounted for $10.5 million in 2025 and is expected to reach $321.5 million by 2032 growing at a CAGR of 62.3% during the forecast period. Connected tires refer to next-generation smart tire systems embedded with sensors and connectivity features that enable real-time monitoring of critical parameters such as tire pressure, temperature, wear, and load. These systems transmit data to vehicle ECUs or cloud platforms, supporting predictive maintenance, improved vehicle performance, and enhanced safety. Widely adopted in fleet operations and emerging autonomous mobility ecosystems, connected tires are pivotal in enabling data-driven decision-making and operational efficiency.
According to Goodyear and TNO, their "SightLine" smart tire technology can sense rain and ice and trigger automatic emergency braking (AEB) earlier-enhancing safety by adapting to low-friction surfaces at speeds up to ~50 mph.
Growing demand for vehicle safety
Road accidents continue to rise globally, and consumers and fleet operators are increasingly aware of the critical role tire health plays in vehicle performance and safety. Connected tires provide real-time monitoring of tire pressure, temperature, and tread depth, enabling early detection of potential issues and reducing accident risks. This real-time data empowers drivers and fleet managers to make informed decisions, thereby improving overall road safety and operational efficiency. The integration of advanced sensors and IoT technologies further strengthens safety features, making connected tires an essential component for modern vehicles.
Lack of universal directives and standardization
The lack of consistent regulatory frameworks and technical standards creates compatibility issues and increases complexity for manufacturers and users alike. This fragmentation can hinder the seamless integration of connected tire technologies with different vehicle platforms and telematics systems. Additionally, it complicates the development of interoperable solutions, potentially slowing market adoption and increasing costs for both OEMs and aftermarket providers.
Emergence of "Tire-as-a-Service" business models
The rise of "Tire-as-a-Service" (TaaS) business models presents a major opportunity for the connected tires market. These subscription-based services allow fleet operators and consumers to access advanced tire monitoring and management features without the need for large upfront investments. TaaS models encourage wider adoption by lowering entry barriers and providing value-added services such as predictive maintenance, real-time analytics, and fleet optimization. Such offerings not only improve customer engagement but also create recurring revenue streams for tire manufacturers and service providers, fostering long-term business growth.
Data security and privacy concerns
Data security and privacy concerns pose a significant threat to the connected tires market. As connected tires collect and transmit sensitive information about vehicle performance, location, and driver behavior, the risk of data breaches and unauthorized access increases. Consumers and fleet operators may hesitate to adopt these technologies if they are not confident in the security measures protecting their data. Moreover, regulatory scrutiny around data handling and the potential for cyberattacks targeting connected vehicle systems could further impede market growth and erode consumer trust.
The COVID-19 pandemic had a notable impact on the connected tires market, primarily disrupting supply chains and leading to temporary halts in vehicle production. Major automakers paused manufacturing, resulting in delays in the rollout of new vehicle models equipped with advanced tire technologies. However, the crisis also accelerated digital transformation efforts, with increased focus on fleet management and safety solutions. As economies recover, demand for connected and smart tire technologies is expected to rebound, supported by ongoing trends toward vehicle safety and fleet efficiency.
The passenger vehicles segment is expected to be the largest during the forecast period
The passenger vehicles segment is expected to account for the largest market share during the forecast period. This dominance is driven by the rising sales of premium and luxury vehicles equipped with advanced safety and connectivity features. Furthermore, increasing consumer awareness about the importance of tire health and the growing penetration of shared mobility services are contributing to higher adoption rates in this segment. Manufacturers are also prioritizing passenger vehicles for the introduction of new connected tire technologies, ensuring sustained market leadership.
The electric vehicles (EV) segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the electric vehicles (EV) segment is predicted to witness the highest growth rate. This rapid growth is fueled by the global shift toward sustainable mobility and the increasing adoption of electric vehicles, which rely heavily on advanced sensor and connectivity technologies. Connected tires play a crucial role in optimizing EV performance, battery efficiency, and safety. Additionally, regulatory incentives and the expanding EV charging infrastructure are accelerating the demand for smart tire solutions tailored to electric mobility needs.
During the forecast period, the Europe region is expected to hold the largest market share, attributed to the region's strong automotive industry, technological advancements, and the presence of major tire manufacturers such as Michelin, Continental, and Pirelli. Furthermore, stringent vehicle safety regulations and the rapid adoption of connected and autonomous vehicles are driving demand for smart tire solutions. The European market's robust infrastructure and consumer preference for advanced vehicle technologies further reinforce its dominant position.
Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR, propelled by surging vehicle sales in emerging economies such as China, India, and Japan, as well as the expansion of shared mobility and ride-hailing services. Additionally, increasing demand for effective fleet management and predictive maintenance in the logistics sector is boosting market adoption. Government initiatives promoting vehicle safety and emission reductions, coupled with investments from international tire manufacturers, are further accelerating regional market expansion.
Key players in the market
Some of the key players in Connected Tires Market include Bridgestone Corporation, Continental AG, Michelin, Goodyear Tire & Rubber Company, Pirelli & C. S.p.A., Nokian Tyres plc, Hankook Tire & Technology Co., Ltd., Sumitomo Rubber Industries, Ltd., Nexen Tire Corporation, Yokohama Rubber Co., Ltd., Toyo Tire Corporation, Trelleborg AB, BFGoodrich Tires, Kumho Tire Co., Inc., MRF Limited, ZF Friedrichshafen AG, Giti Tire Corporation, and NIRA Dynamics AB.
In February 2025, Nokian Tyres is to lead the FUTUREPROOF research, development and innovation program to confront the key challenges of future mobility through solutions related to for example the digitalization of tires and traffic, sustainable product lifecycle and advanced manufacturing technologies. The five-year-long program's mission is futureproofing resilient European on- and off-road mobility by crosslinking industries to join the common cause. The program is funded with EUR 20 million by Business Finland, Finland's official organization for innovation funding and trade, investment and travel promotion.
In September 2024, Pirelli and Bosch have signed a joint development agreement. To create new driving solutions and functionalities, starting with the in-tyre sensors and software that Pirelli has developed through 25 years of research work. For drivers, this translates into new levels of safety, comfort, and sustainability - as well as ideal driving dynamics in all conditions.
In January 2024, The Goodyear Tire & Rubber Company, a global leader in connected mobility, and ZF, a global leader in vehicle systems and industrial technology, announced successful integration of tire intelligence technologies with vehicle motion control software. The collaboration delivers Goodyear SightLine, a suite of tire intelligence technologies, into the ZF cubiX(R)** ecosystem, a scalable vehicle motion control software that coordinates all dimensions of vehicle dynamics.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.