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市场调查报告书
商品编码
1822503
2032 年共享微出行市场预测:按车辆类型、推进类型、服务模式、最终用户和地区进行的全球分析Shared Micro-Mobility Market Forecasts to 2032 - Global Analysis By Vehicle Type (Electric Scooters, E-Bikes, Conventional Bikes, and Other Vehicle Types), Propulsion Type (Electric, and Human-Powered), Service Model, End User and By Geography |
根据 Stratistics MRC 的数据,全球共享微型交通工具市场预计在 2025 年达到 22.6 亿美元,到 2032 年将达到 49.6 亿美元,预测期内的复合年增长率为 11.9%。
共享微出行市场包括电动Scooter、自行车和电动自行车等小型交通途径的租赁服务,用于短程都市区通勤。日益严重的都市区拥塞、环境问题以及「最后一哩路」互联互通的需求正在刺激市场扩张。服务提供者提供基于应用程式的平台,方便用户使用和支付车辆费用。永续性计画、电池效率的技术进步以及专用自行车道等城市基础设施建设正在推动共享微出行市场的成长。法律规范正在不断发展,以确保安全性以及与公共交通的融合,同时,消费者趋势也转向经济实惠、便利且环保的出行解决方案。
据NITI Aayog称,包括电动自行车和Scooter在内的共享出行可以减少高达25%的城市拥塞和排放气体,尤其是在一线和二线城市。
经济实惠的近距离旅行需求
对经济实惠的近距离出行的需求是共享微出行市场的主要驱动力。日益严重的都市区拥塞和私家车拥有成本的上升,促使消费者转向共享电动自行车和电动Scooter等便利、低成本的替代方案。此外,日益增长的环境问题促使人们关注永续的交通解决方案,进一步推动了市场成长。政府推动绿色交通基础设施和智慧城市发展的措施正在加速其应用。此外,简化租赁和支付流程的行动应用程式的普及也提高了用户的便利性。总的来说,这些因素在整个预测期内对共享微出行市场的全球扩张做出了重大贡献。
需求的季节性波动
使用模式随季节变化显着,寒冷或阴雨天气会显着降低消费者对电动Scooter和电动自行车等服务的使用率。这导致营运商收益来源不稳定,并使车队管理变得复杂。此外,冬季漫长或极端天气频繁的城市全年使用量较低,影响盈利和投资者信心。营运商还需要进行额外的基础设施投资并提供奖励来缓解这些波动,从而增加营运成本。因此,季节性波动阻碍了市场的持续扩张,并对服务供应商的策略规划构成了重大挑战。
向二线和三线城市扩张
向二、三线城市扩张为共享微出行市场带来了巨大的成长机会。随着大都会圈以外的都市化加速,中小城市面临日益严重的交通拥堵和公共交通基础设施不足的问题。这些地区日益寻求永续、高效且经济实惠的出行解决方案。透过建立进入门槛低、竞争较少的在地化网络,共享微出行服务提供者可以利用相对尚未开发的市场。此外,政府对新兴城市中心最后一哩连接的支持也为市场渗透创造了有利条件。
维护和营运成本高
频繁使用共享电动Scooter和电动自行车会导致车辆磨损加速,需要定期维护和更换零件,推高营运成本。此外,普遍存在的破坏和盗窃行为也迫使企业不得不投资保全和保险,这进一步增加了成本。部分地区基础设施受限,也增加了调度和平衡成本。此外,电池续航时间不稳定以及频繁充电的需求也带来了额外的财务负担。这些因素对共享微出行服务提供者的盈利和扩充性构成了挑战,限制了市场扩张。
由于封锁、出行限制以及日益增长的健康担忧,新冠疫情严重扰乱了共享微出行市场。疫情初期,公共和共用交通工具的使用量骤降,客流量也大幅下降。然而,在解除封锁后,由于消费者对非接触式、保持社交距离的出行方式的偏好,市场逐渐復苏。该行业利用数位平台和卫生通讯协定来恢復信任和需求。此外,疫情带来的认知加速了向永续的个人出行解决方案的转变。整体而言,疫情重新定义了市场动态,创造了长期机会,同时也挑战营运商快速适应不断变化的消费者期望。
电动自行车市场预计将成为预测期内最大的市场
预计电动自行车将在预测期内占据最大的市场份额。电动自行车将踏板辅助与电力相结合,为短途城市通勤提供了高效的解决方案,使其比纯电动Scooter更加多功能。其大容量电池和符合人体工学的设计提供了更长的续航里程和舒适度,吸引了包括工作成年人和老年骑手在内的广泛用户。此外,优惠的法规、某些地区的补贴以及日益增强的环保意识正在推动消费者的采用。车队营运商优先考虑电动自行车,因为它们的破坏发生率低且易于在各种地形上使用,从而推动了该细分市场在共享微出行市场的主导地位。
预计预测期内电力部门的复合年增长率最高。
预计电动车领域将在预测期内实现最高成长率。消费者对零排放汽车的日益增长的偏好以及政府奖励电动车出行的政策是这一趋势的主要驱动力。电动Scooter和电动机车在都市区和半都市区市场中颇具吸引力,因为它们与传统燃油汽车相比价格更实惠。此外,电池效率和物联网连接方面的技术进步实现了即时车队管理,从而提高了营运可靠性。投资者和新兴企业越来越关注电气化,这推动了电动车共用服务数量的成长。这些因素共同推动了电动车领域在全球的快速普及。
预计亚太地区将在预测期内占据最大的市场份额。高城市人口密度、日益严重的交通拥堵和不断上升的污染水平是中国、印度和日本等国家面临的主要驱动因素。智慧城市计划和政府推动永续交通基础建设的倡议,为微出行的普及创造了有利环境。此外,智慧型手机的快速普及和不断扩展的数位支付生态系统也提升了服务的可近性。在有利的法规结构和经济高效的解决方案的支持下,本地营运商正在主导市场。庞大的消费群加上城市发展计划,正在巩固该地区的领导地位。
预计北美将在预测期内实现最高的复合年增长率。这一成长主要源自于美国和加拿大政府不断增强的环保意识、城市拥塞以及对绿色出行解决方案的大力支持。领先的科技公司和新兴企业对创新经营模式和物联网整合的投资将推动市场扩张。消费者可支配收入的提高、基础设施的完善以及有利的法规将推动共享微出行服务的普及。此外,推广「最后一哩路」互联互通和永续性的宣传活动也正在激发用户的兴趣。这些因素共同推动了需求,使北美成为共享微出行市场成长最快的地区。
According to Stratistics MRC, the Global Shared Micro-Mobility Market is accounted for $2.26 billion in 2025 and is expected to reach $4.96 billion by 2032 growing at a CAGR of 11.9% during the forecast period. The Shared Micro-Mobility Market includes rental services for compact transportation options like electric scooters, bicycles, and e-bikes, aimed at short-distance urban commuting. Rising urban congestion, environmental concerns, and the need for last-mile connectivity fuel market expansion. Providers offer app-based platforms facilitating easy vehicle access and payments. Growth is supported by sustainability initiatives, technological advancements in battery efficiency, and city infrastructure upgrades such as bike lanes. Regulatory frameworks are evolving to ensure safety and integration with public transport, while consumer trends shift toward affordable, convenient, and eco-friendly mobility solutions.
According to NITI Aayog, shared mobility including e-bikes and scooters can reduce urban congestion and emissions by up to 25%, especially in Tier 1 and Tier 2 cities.
Demand for affordable short-distance travel
The demand for affordable short-distance travel is a key driver of the shared micro-mobility market. With increasing urban congestion and the rising cost of private vehicle ownership, consumers are shifting towards convenient, low-cost alternatives such as shared e-bikes and e-scooters. Moreover, the growing emphasis on sustainable transportation solutions due to rising environmental concerns further propels market growth. Government initiatives promoting green mobility infrastructure and smart city developments are accelerating adoption. Additionally, the proliferation of mobile applications facilitating easy rental and payment processes enhances user convenience. Collectively, these factors contribute significantly to expanding the shared micro-mobility market globally throughout the forecast period.
Seasonal demand fluctuations
Usage patterns vary significantly across different seasons, with colder and rainy weather conditions drastically reducing consumer adoption of services like e-scooters and e-bikes. This leads to inconsistent revenue streams for operators and complicates fleet management. Furthermore, cities experiencing long winters or extreme weather conditions see lower year-round utilization rates, which impacts profitability and investor confidence. Operators must also invest in additional infrastructure or offer incentives to mitigate these fluctuations, increasing operational costs. Consequently, seasonal volatility hinders consistent market expansion and presents a key challenge in strategic planning for service providers.
Expansion into tier-2 and tier-3 cities
Expansion into tier-2 and tier-3 cities presents a significant growth opportunity for the shared micro-mobility market. As urbanization accelerates beyond major metropolitan areas, smaller cities face growing traffic congestion and inadequate public transport infrastructure. These regions increasingly demand sustainable, efficient, and cost-effective mobility solutions. Shared micro-mobility providers can capitalize on the relatively untapped market by establishing localized networks with lower entry barriers and reduced competition. Additionally, government support for last-mile connectivity in emerging urban centers fosters favorable conditions for market penetration.
High maintenance and operational costs
Frequent usage of shared e-scooters and e-bikes leads to accelerated wear and tear, demanding regular servicing and part replacement, which escalates operational expenses. Moreover, vandalism and theft are prevalent issues, requiring investment in security measures and insurance, further increasing costs. Infrastructure limitations in some regions contribute to higher costs associated with fleet distribution and balancing. In addition, fluctuating battery life and the need for frequent charging cycles impose additional financial burdens. These factors challenge the profitability and scalability of shared micro-mobility providers, restraining market expansion.
The COVID-19 pandemic significantly disrupted the shared micro-mobility market due to lockdowns, travel restrictions, and heightened health concerns. During the early phase of the pandemic, ridership plummeted as public and shared transport usage declined sharply. However, post-lockdown periods witnessed a gradual recovery, driven by consumer preference for contactless, socially distanced travel alternatives. The sector leveraged digital platforms and hygiene protocols to rebuild trust and demand. Additionally, pandemic-related awareness accelerated the shift towards sustainable and individual mobility solutions. Overall, the pandemic redefined market dynamics, creating long-term opportunities while challenging operators to adapt swiftly to evolving consumer expectations.
The E-Bikes segment is expected to be the largest during the forecast period
The E-Bikes segment is expected to account for the largest market share during the forecast period. E-bikes offer an efficient solution for short-distance urban commuting by combining pedal assistance with electric power, making them more versatile than purely electric scooters. Their larger battery capacity and ergonomic design provide extended range and comfort, appealing to a broader demographic, including working professionals and older user. Moreover, favorable regulations, subsidies in certain regions, and growing environmental awareness enhance consumer adoption. Fleet operators prioritize e-bikes due to lower vandalism rates and higher usability in varied terrains, driving the segment's dominance in the shared micro-mobility market.
The electric segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the electric segment is predicted to witness the highest growth rate. Rising consumer preference for zero-emission vehicles and government policies incentivizing electric mobility are key drivers for this trend. The affordability of electric scooters and bikes compared to traditional fuel-based vehicles makes them attractive in urban and semi-urban markets. Furthermore, technological advancements in battery efficiency and IoT connectivity enable real-time fleet management, enhancing operational reliability. Investors and startups increasingly focus on electrification, expanding the number of shared electric mobility services. Collectively, these factors are accelerating the rapid adoption of the electric segment globally.
During the forecast period, the Asia Pacific region is expected to hold the largest market share. High urban population density, escalating traffic congestion, and rising pollution levels in countries such as China, India, and Japan are major contributors. Government initiatives promoting smart city projects and sustainable transport infrastructure create a conducive environment for micro-mobility adoption. Additionally, rapid smartphone penetration and growing digital payment ecosystems enhance service accessibility. Local operators, supported by favorable regulatory frameworks and cost-effective solutions, dominate the market. The vast consumer base coupled with urban development projects strengthens the region's leadership.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR. This growth is driven by rising environmental awareness, urban congestion, and increasing government support for green mobility solutions in the United States and Canada. The presence of major technology players and start-ups investing in innovative business models and IoT integration boosts market expansion. High consumer disposable income, infrastructure improvements, and favorable regulations encourage the adoption of shared micro-mobility services. Moreover, awareness campaigns promoting last-mile connectivity and sustainability are driving user interest. These factors collectively create an accelerating demand trajectory, making North America the fastest-growing region within the shared micro-mobility market.
Key players in the market
Some of the key players in Shared Micro-Mobility Market include Lime, Bird Global, Inc., Lyft, Inc., Uber Technologies, Inc., Didi Chuxing, Bolt Technology OU, Voi Technology, TIER Mobility, Dott, Yulu, Mobike (Meituan Bike), Helbiz, Beam Mobility Holdings, Hellobike, and Micro Mobility Systems AG.
In September 2025, Lime collaborated with HELLO CYCLING to launch shared vehicle ports in Japan, aiming to improve urban mobility in the region.
In June 2025, Bird unveiled its new fleet of e-scooters and e-bikes, including the Bird Explorer and Bird Journey models, designed for casual riders and daily commuters, respectively.
In April 2025, Uber announced strategic partnership with May Mobility to deploy thousands of autonomous vehicles, with initial launch planned for Arlington, Texas by end of 2025.
In October 2024, TIER and Dott completed their merger, with all operations unified under the Dott brand name. The combined entity operates 250,000 vehicles across 427 cities in 21 countries with 10 million active users.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.