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市场调查报告书
商品编码
1848432
全球低升糖指数天然甜味剂市场:预测(至2032年)-按类型、形态、应用、最终用户和地区分類的分析Low-Glycemic Natural Sweeteners Market Forecasts to 2032 - Global Analysis By Type (Stevia, Agave Syrup, Coconut Sugar, Isomaltulose, Monk Fruit, Xylitol, and Other Types), Form, Application, End User and By Geography |
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根据 Stratistics MRC 的数据,预计到 2025 年,全球低 GI 天然甜味剂市场规模将达到 20 亿美元,到 2032 年将达到 31 亿美元,预测期内复合年增长率为 6.5%。
低升糖指数(GI)天然甜味剂是天然萃取的糖替代品,能够促进血糖值更缓慢地升高。这些成分包括甜菊糖苷、罗汉果、龙舌兰糖浆和阿洛酮糖。这些甜味剂在提供甜味的同时,热量更低,因此适合糖尿病患者和注重健康的消费者。这些配方旨在保持与糖相似的口感,同时最大限度地减少血糖高峰。它们常用于饮料、烘焙食品和营养配方中,以促进更健康的饮食。
据 Innova Market Insights 称,人们对糖尿病友好型和低热量饮食的认识不断提高,推动了甜菊糖、罗汉果和混合甜味剂的采用,从而扩大了烘焙产品、饮料和膳食补充剂中的天然替代品。
洁净标示产品的处方需求
消费者对洁净标示产品配方的需求日益增长,这是低升糖指数天然甜味剂市场发展的关键驱动因素。健康意识的提升促使消费者偏好天然、透明且加工较少的成分。为了满足法规要求和消费者期望,製造商正以天然来源的低升糖指数甜味剂(例如甜菊糖、罗汉果和阿洛酮糖)取代合成甜味剂。此外,烘焙、饮料和膳食补充剂领域清洁标籤趋势的兴起,也持续加速产品创新和全球市场渗透。
比人工甜味剂更贵
阻碍市场扩张的一个主要因素是低升糖指数天然甜味剂的价格高于人工甜味剂。植物来源甜味剂的生产成本涉及复杂的萃取和纯化工艺,这推高了市场价格。这限制了其可负担性,尤其对于新兴市场的大众食品和饮料生产商而言更是如此。此外,终端消费者对价格的敏感度以及规模经济效益有限也阻碍了其更广泛的应用,迫使生产商在产品品质和成本效益之间寻求平衡,以保持竞争力。
复合甜味剂的创新
混合甜味剂配方的创新为市场成长提供了巨大的机会。将不同的低升糖指数天然甜味剂组合在一起,使生产商能够优化口味、甜度和成本效益。这些混合甜味剂解决了单一甜味剂(例如甜菊糖或罗汉果)常见的后味问题。此外,食品科学的进步使得针对烘焙、糖果甜点、食品和饮料等各种应用进行精准配方成为可能。持续研发混合甜味剂系统,使品牌能够有效地满足不断变化的消费者口味偏好和健康需求。
围绕某种替代方案的负面宣传
某些天然甜味剂的负面宣传对市场认知构成特别大的威胁。关于潜在副作用的误解和夸大的健康功效会削弱消费者的信任,并减缓其普及速度。社群媒体的传播和相互矛盾的研究结果往往会加剧这种怀疑。此外,人工甜味剂生产商的竞争性游说也会影响公众舆论。为了降低声誉风险,企业必须投资透明的标籤、第三方认证以及科学的传播策略,以强化天然甜味剂已被证实的安全性和有效性。
新冠疫情再形成了消费者的饮食偏好,人们更关注免疫力、新陈代谢和体重管理。因此,健康意识的提高和糖消费量的减少导致低升糖指数天然甜味剂的需求激增。然而,供应链中断初期限制了原料供应,并推高了原料成本。疫情过后,在电商通路扩张和健康产品上市的推动下,市场强劲反弹。疫情有效地加速了从人工甜味剂向天然甜味剂的转变,为该品类的长期持续增长奠定了基础。
预计在预测期内,甜菊糖苷细分市场将成为最大的细分市场。
由于甜菊糖苷具有高消费者接受度、零卡路里和天然来源等优点,预计在预测期内,甜菊糖苷将占据最大的市场份额。甜菊糖苷广泛应用于饮料、乳製品和烘焙食品中,实现了甜味和健康益处的理想平衡。持续的产品改进降低了苦味,并提升了风味表现。此外,严格的监管核准和广泛的品牌知名度使甜菊糖苷成为全球最受欢迎且最具规模化生产的天然甜味剂替代品。
预计在预测期内,粉末产品细分市场将实现最高的复合年增长率。
由于其优异的保质期、易于混合和便捷的储存方式,预计粉末状甜味剂市场在预测期内将保持最高的成长率。粉末配方能够实现精准的剂量控制和稳定的甜度,广泛应用于糖果甜点、饮料和膳食补充剂等领域。与干粉混合物的兼容性以及更低的运输成本进一步促进了粉状甜味剂的普及。此外,粉状甜味剂在家庭烘焙和健身营养产品中的日益广泛应用也推动了市场需求,并促进了全球粉末天然甜味剂的快速商业化。
预计亚太地区将在预测期内占据最大的市场份额,这主要得益于人们健康意识的提高、都市区饮食习惯的改变以及对天然糖替代品的强劲需求。中国、日本和印度等国家在加工食品和饮料中使用低升糖指数(GI)甜味剂的比例正在上升。政府为促进糖尿病管理和减少糖摄取而采取的措施也进一步推动了消费。此外,丰富的原材料供应和大规模的本地化生产也为区域製造商创造了竞争优势。
预计在预测期内,北美将实现最高的复合年增长率,这主要得益于人们健康意识的提高和持续的减糖运动。为了因应肥胖和糖尿病的流行,消费者正在选择植物来源、低热量的替代品。知名品牌不断拓展机能性食品和饮料产品组合,将加速市场渗透。此外,零售商意识的提高、洁净标示趋势的兴起以及监管机构对天然成分的大力支持,也推动了低升糖指数甜味剂在美国和加拿大的广泛应用。
According to Stratistics MRC, the Global Low-Glycemic Natural Sweeteners Market is accounted for $2.0 billion in 2025 and is expected to reach $3.1 billion by 2032 growing at a CAGR of 6.5% during the forecast period. Low-Glycemic Natural Sweeteners are sugar alternatives derived from natural sources that cause a slower rise in blood glucose levels. They include ingredients such as stevia, monk fruit, agave nectar, and allulose. These sweeteners provide sweetness with reduced calorie impact, making them suitable for diabetic and health-conscious consumers. Their formulation focuses on maintaining taste parity with sugar while minimizing metabolic spikes. They are commonly used in beverages, bakery products, and nutritional formulations for healthier consumption.
According to Innova Market Insights, rising awareness of diabetes-friendly and low-calorie diets has driven adoption of stevia, monk fruit, and blended sweeteners, expanding natural alternatives in bakery, beverages, and nutraceuticals.
Clean-label product formulation demand
The growing demand for clean-label product formulation serves as a key driver for the Low-Glycemic Natural Sweeteners Market. Consumers are increasingly favoring natural, transparent, and minimally processed ingredients due to health-conscious lifestyles. Manufacturers are replacing synthetic sweeteners with naturally derived low-glycemic options such as stevia, monk fruit, and allulose to meet regulatory and consumer expectations. Moreover, the surge in clean-label trends across bakery, beverages, and nutraceutical sectors continues to accelerate product innovation and global market penetration.
Higher price than artificial sweeteners
A major restraint hampering market expansion is the higher price of natural low-glycemic sweeteners compared to artificial alternatives. Production costs for plant-based sweeteners involve complex extraction and purification processes, raising their market price. This limits affordability for mass-market food and beverage manufacturers, especially in developing regions. Additionally, the price sensitivity of end consumers and limited economies of scale hinder broader adoption, compelling producers to balance product quality with cost efficiency to sustain competitiveness.
Innovation in blended sweetener formulations
Innovation in blended sweetener formulations offers significant opportunities for market growth. Combining different natural low-glycemic sweeteners enables manufacturers to optimize taste, sweetness intensity, and cost efficiency. These blends address the lingering aftertaste issues associated with single-source sweeteners like stevia or monk fruit. Furthermore, advancements in food science allow precise formulation tailored to diverse applications such as bakery, confectionery, and beverages. Continuous R&D in hybrid sweetener systems positions brands to cater effectively to evolving consumer taste preferences and health expectations.
Negative publicity around specific alternatives
Negative publicity surrounding specific natural sweeteners poses a notable threat to market perception. Misconceptions about potential side effects or exaggerated health claims can undermine consumer trust and slow adoption. Social media amplification and conflicting research findings often intensify skepticism. Furthermore, competitive lobbying from artificial sweetener producers can influence public narratives. To mitigate reputational risks, companies must invest in transparent labeling, third-party certifications, and scientific communication strategies that reinforce the proven safety and efficacy of natural sweetening alternatives.
The COVID-19 pandemic reshaped consumer dietary preferences, emphasizing immunity, metabolism, and weight management. As a result, demand for low-glycemic natural sweeteners surged due to growing health awareness and reduced sugar consumption. However, supply chain disruptions initially constrained ingredient availability and raised raw material costs. Post-pandemic, the market rebounded strongly as e-commerce channels and health-focused product launches expanded. The pandemic effectively accelerated the shift from artificial to natural sweeteners, positioning the category for sustained long-term growth.
The stevia segment is expected to be the largest during the forecast period
The stevia segment is expected to account for the largest market share during the forecast period, resulting from its high consumer acceptance, zero-calorie profile, and natural origin. Widely adopted across beverages, dairy, and bakery applications, stevia provides an ideal balance between sweetness and health benefits. Continuous product refinement has reduced bitterness and enhanced flavor performance. Additionally, strong regulatory approvals and widespread brand familiarity have positioned stevia as the most preferred and scalable natural sweetening alternative globally.
The powder segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the powder segment is predicted to witness the highest growth rate, propelled by its superior shelf life, easy blending capabilities, and convenient storage. Powdered formulations enable precise dosing and consistent sweetness across applications like confectionery, beverages, and dietary supplements. Their compatibility with dry mixes and reduced transportation costs further strengthen adoption. Moreover, expanding use in home baking and fitness nutrition products enhances market demand, supporting rapid commercialization of powdered natural sweeteners worldwide.
During the forecast period, the Asia Pacific region is expected to hold the largest market share, attributed to rising health-consciousness, urban dietary transitions, and robust demand for natural sugar substitutes. Countries like China, Japan, and India are witnessing increased usage of low-glycemic sweeteners in processed foods and beverages. Government initiatives promoting diabetes management and reduced sugar intake further bolster consumption. Additionally, abundant raw material availability and large-scale local production create a competitive advantage for regional manufacturers.
Over the forecast period, the North America region is anticipated to exhibit the highest CAGR associated with escalating health awareness and the ongoing sugar-reduction movement. Consumers are increasingly opting for plant-based, low-calorie alternatives in response to obesity and diabetes prevalence. Expanding functional food and beverage portfolios by major brands accelerate market penetration. Moreover, growing retail visibility, clean-label preferences, and strong regulatory support for natural ingredients drive robust adoption of low-glycemic sweeteners across the U.S. and Canada.
Key players in the market
Some of the key players in Low-Glycemic Natural Sweeteners Market include Cargill Inc., Ingredion Incorporated, Archer Daniels Midland (ADM), PureCircle Ltd (Ingredion), Tate & Lyle PLC, GLG Life Tech Corporation, DuPont Nutrition & Health, SweeGen Inc., NOW Foods, Merisant Company, Zusto NV, Monk Fruit Corp., Roquette Freres, Madhava Ltd., Stevia Corp., NutraSweet Co., Danisco (IFF) and Sunwin Stevia.
In August 2025, Cargill Inc. launched its new "EverSweet+ Monk Fruit" blend, a synergistic sweetener system designed for zero-calorie beverages. The blend provides rapid-onset sweetness without the lingering licorice aftertaste often associated with stevia, targeting the sparkling water and soft drink industry.
In July 2025, Archer Daniels Midland (ADM) introduced its "SweetRight Allulose-Stevia" portfolio, a pre-balanced solution for dairy and frozen desserts. The ingredient system allows for significant sugar reduction while maintaining creaminess and preventing ice crystal formation, enabling better-for-you indulgence products.
In June 2025, Tate & Lyle PLC announced the expansion of its "Taste and Texture for India" initiative with a new, locally-produced line of cost-effective stevia and allulose blends. This development supports the "Make in India" campaign, helping local food and beverage manufacturers create low-glycemic products tailored to regional palates and affordability.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.