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市场调查报告书
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1859815

全球宠物辅助治疗服务市场：预测至2032年－按动物类型、治疗方法类型、应用、最终使用者和地区分類的分析

Pet-Assisted Therapy Services Market Forecasts to 2032 - Global Analysis By Animal Type (Dogs, Cats and Other Companion Animals), Therapy Type, Application, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的数据，预计到 2025 年，全球宠物辅助治疗服务市场规模将达到 2.777 亿美元，到 2032 年将达到 4.914 亿美元，预测期内复合年增长率为 8.5%。

宠物辅助治疗服务，也称为动物辅助治疗（AAT），是指以结构化的方式利用训练有素的动物来支持患者的生理、情绪、认知或社交復健。这些服务由医疗专业人员根据书面治疗方案提供，通常针对焦虑症、忧郁症、创伤后压力症候群（PTSD）和运动障碍等疾病。常见的治疗动物包括狗、马，有时也包括猫和小哺乳动物，它们的选择取决于治疗目标。与动物互动可以减轻压力、改善情绪、增强沟通能力并提高积极性。与随意的动物互动不同，宠物辅助治疗以目标为导向，效果可衡量，并融入更广泛的临床和復健护理策略中。

提高对心理健康的认识

人们对心理健康的日益关注是宠物辅助治疗服务市场发展的强劲驱动力。对压力、焦虑、忧郁症和社交孤立的日益重视，促使医疗机构、学校和復健中心采​​用动物辅助疗法。治疗动物有助于改善情绪健康、减少孤独感并增强社交互动，使治疗项目更具吸引力和有效性。这一趋势透过鼓励新的措施、扩大患者服务范围以及增加全球对认证治疗动物和训练有素人员的需求，推动了市场成长。

权限有限，且人员受过训练。

宠物辅助治疗计画资源有限以及训练有素的人员短缺是宠物辅助治疗服务市场发展的重大障碍。许多地区缺乏合格的训犬员和训练有素的动物，导致医院、学校和养老院等机构的服务覆盖范围受限。这种短缺会延误专案实施，减少病患数量，并影响服务品质。因此，企业在满足日益增长的动物辅助治疗性介入需求和扩大业务规模方面面临挑战，从而限制了市场扩张。

临床检验和研究支持

临床检验和不断增加的研究支持是宠物辅助治疗服务市场成长要素。科学研究证实了宠物辅助治疗的显着益处，例如减轻压力、改善认知功能和提升情绪健康，从而增强了医疗保健提供者、学校和看护者的信任。实证结果鼓励治疗计画的广泛应用，吸引资金，并支持政策整合。这种检验不仅增强了相关人员的信心，也促进了认证治疗动物计画的扩展，从而推动了全球市场的成长。

高营运成本

高昂的营运成本对宠物辅助治疗服务市场构成重大挑战。动物照顾、训练、认证、保险和运输等相关费用对预算造成了巨大压力，尤其对于小型非营利组织而言更是如此。这些财务负担限制了计画的扩张，降低了病患的就医便利性，并减缓了医疗和教育机构对该服务的接受度。因此，服务提供者难以在维持服务品质和合规性的同时，继续进行治疗项目，从而阻碍了市场成长。

新冠疫情的影响

新冠疫情对宠物辅助治疗服务市场造成了严重衝击，社交隔离、封锁措施和卫生方面的担忧限制了治疗动物与患者之间的面对面互动。许多计画被迫关闭或缩减营运规模，对心理健康和復健服务造成了影响。虽然线上治疗作为替代方案出现，但由于缺乏与动物的面对面互动，其效果有所降低。要恢復市场成长，需要重新进行安全的线下治疗，并调整卫生防疫通讯协定。

预计在预测期内，犬类辅助治疗领域将成为最大的细分市场。

由于犬类具有高度反应性、情绪智商高且易于训练等优点，预计在预测期内，犬类辅助治疗领域将占据最大的市场份额。犬类能够与患者建立牢固的联繫，使其成为治疗焦虑症、创伤后压力症候群（PTSD）和发展障碍的理想选择。犬类在不同文化和临床环境中的广泛接受度使其能够大规模推广应用。医院、学校和养老机构越来越多地采用治疗犬，进一步巩固了治疗犬的市场地位，并推动了其在各种治疗应用领域持续增长的需求。

预计在预测期内，康復中心细分市场将以最高的复合年增长率成长。

预计在预测期内，康復中心领域将迎来最高的成长率。这些中心越来越多地采用结构化的动物互动疗法来促进復原、改善运动协调能力并增强情绪韧性。对整体照护模式的投资不断增加，以及越来越多的临床证据支持治疗动物的有效性，都推动了这种疗法的应用。此外，长期照护机构对非药物疗法的支持和认知度不断提高，也使这一领域受益匪浅。

占比最大的地区：

由于人们对心理健康的日益关注、医疗基础设施的不断完善以及文化上对与动物互动的开放态度，预计亚太地区将在预测期内占据最大的市场份额。日本、中国和印度等国家在健康计划、老年护理和儿童治疗中越来越多地采用治疗动物。政府为促进心理健康和情绪健康所采取的倡议，以及都市区宠物饲养量的增加，都在推动市场需求。该地区凭藉其庞大的人口基数和不断发展的治疗规范，已成为重要的成长中心。

复合年增长率最高的地区：

由于法律规范健全且宠物辅助疗法被广泛接受，预计北美地区在预测期内将呈现最高的复合年增长率。美国和加拿大在心理健康、復健和教育领域采用治疗动物方面处于领先地位。焦虑症和创伤后压力症候群（PTSD）的日益普遍，尤其是在退伍军人和青少年群体中，正在推动治疗动物的普及。有利的保险覆盖范围、不断发展的治疗动物训练计画以及医疗机构的大力支持，都促进了全部区域市场的快速扩张。

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目录

第一章执行摘要

第二章 引言

  • 概述
  • 相关利益者
  • 分析范围
  • 分析方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 分析方法
  • 分析材料
    • 原始研究资料
    • 二手研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 司机
  • 抑制因素
  • 市场机会
  • 威胁
  • 应用分析
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的感染疾病

第四章 波特五力分析

  • 供应商的议价能力
  • 买方议价能力
  • 替代产品的威胁
  • 新参与企业的威胁
  • 公司间的竞争

5. 全球宠物辅助治疗服务市场（依动物类型划分）

  • 狗
  • 猫
  • 其他宠物

6. 全球宠物辅助治疗服务市场（依治疗方法类型划分）

  • 狗狗辅助治疗
  • 马匹辅助疗法
  • 其他动物辅助疗法

7. 全球宠物辅助治疗服务市场（按应用领域划分）

  • 精神疾病
    • 焦虑
    • 忧郁症
    • PTSD
  • 物理復健
    • 术后恢復
    • 行动辅助
  • 教育支持
    • 泛自闭症障碍
    • 学习障碍
  • 其他用途

8. 全球宠物辅助治疗服务市场（依最终用户划分）

  • 医院和诊所
  • 復健中心
  • 教育机构
  • 实践者
  • 其他最终用户

9. 全球宠物辅助治疗服务市场（按地区划分）

  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 其他南美洲
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十章：主要趋势

  • 合约、商业伙伴关係和合资企业
  • 企业合併（M&A）
  • 新产品发布
  • 业务拓展
  • 其他关键策略

第十一章 企业概况

  • Zoetis
  • Dogs for Better Lives
  • Merck Animal Health
  • Green Chimneys
  • Mars Petcare
  • PetSmart Charities
  • Elanco Animal Health
  • PAWS With A Cause
  • IDEXX Laboratories
  • HABRI（Human Animal Bond Research Institute）
  • Pet Partners
  • Assistance Dogs International
  • Therapy Dogs International
  • Canine Companions for Independence
  • Delta Society Australia
Product Code: SMRC32041

According to Stratistics MRC, the Global Pet-Assisted Therapy Services Market is accounted for $277.7 million in 2025 and is expected to reach $491.4 million by 2032 growing at a CAGR of 8.5% during the forecast period. Pet-Assisted Therapy Services, also known as Animal-Assisted Therapy (AAT), involve the structured use of trained animals to support physical, emotional, cognitive, or social healing. These services are delivered by healthcare professionals as part of a documented treatment plan, often targeting conditions like anxiety, depression, PTSD, or motor impairments. Common therapy animals include dogs, horses, and occasionally cats or small mammals, chosen based on therapeutic goals. Interaction with animals can reduce stress, improve mood, enhance communication, and boost motivation. Unlike casual animal visits, pet-assisted therapy is goal-oriented, measurable, and integrated into broader clinical or rehabilitative care strategies.

Market Dynamics:

Driver:

Rising Mental Health Awareness

The growing awareness of mental health is a strong driver for the Pet-Assisted Therapy Services Market. Increasing recognition of stress, anxiety, depression, and social isolation has led healthcare providers, schools, and rehabilitation centers to adopt animal-assisted interventions. Therapy animals help improve emotional well-being, reduce loneliness, and enhance social interaction, making programs more appealing and effective. This trend fuels market growth by encouraging new initiatives, expanding patient reach, and boosting demand for certified therapy animals and trained personnel globally.

Restraint:

Limited Access & Trained Personnel

Limited access to therapy programs and a shortage of trained personnel significantly hinder the Pet-Assisted Therapy Services Market. Many regions lack certified handlers and properly trained animals, restricting service availability to hospitals, schools, and care facilities. This scarcity slows program implementation, reduces patient reach, and impacts service quality. Consequently, market expansion is constrained, as organizations face challenges in scaling operations and meeting growing demand for animal-assisted therapeutic interventions.

Opportunity:

Clinical Validation & Research Support

The rise in clinical validation and research support is a significant growth driver for the Pet-Assisted Therapy Services Market. Scientific studies demonstrating measurable benefits-such as reduced stress, improved cognitive function, and enhanced emotional well-being-boost credibility among healthcare providers, schools, and caregivers. Evidence-based outcomes encourage wider adoption of therapy programs, attract funding, and support policy integration. This validation not only enhances stakeholder confidence but also promotes the expansion of certified therapy animal programs, fueling global market growth.

Threat:

High Operational Costs

High operational costs pose a major challenge to the Pet-Assisted Therapy Services Market. Expenses related to animal care, training, certification, insurance, and transportation strain budgets, particularly for non-profit and small-scale providers. These financial burdens limit program expansion; reduce accessibility for patients, and slow adoption in healthcare and educational institutions. Consequently, market growth is hindered, as organizations struggle to sustain services while maintaining quality and regulatory compliance in therapy programs.

Covid-19 Impact

The COVID-19 pandemic significantly disrupted the Pet-Assisted Therapy Services Market, as social distancing, lockdowns, and hygiene concerns limited in-person interactions between therapy animals and patients. Many programs faced suspension or reduced operations, impacting mental health and rehabilitation services. While virtual therapy sessions emerged as an alternative, the lack of direct animal contact reduced effectiveness. Recovery depends on resuming safe, in-person sessions and adapting hygiene protocols to restore market growth.

The canine-assisted therapy segment is expected to be the largest during the forecast period

The canine-assisted therapy segment is expected to account for the largest market share during the forecast period, due to dogs' high responsiveness, emotional intelligence, and ease of training. Their ability to form strong therapeutic bonds with patients makes them ideal for treating anxiety, PTSD, and developmental disorders. Dogs are widely accepted across cultures and clinical settings, enabling scalable deployment. Increasing integration of therapy dogs in hospitals, schools, and elder care facilities further strengthens their market position, driving sustained demand across diverse therapeutic applications.

The rehabilitation centers segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the rehabilitation centers segment is predicted to witness the highest growth rate, due to growing adoption of pet-assisted therapy in post-trauma and physical rehabilitation programs. These centers increasingly integrate structured animal interactions to accelerate recovery, improve motor coordination, and enhance emotional resilience. Rising investments in holistic care models and expanding clinical evidence supporting therapy animal efficacy are catalyzing adoption. The segment benefits from institutional support and growing awareness of non-pharmacological healing approaches in long-term care.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share due to rising mental health awareness, expanding healthcare infrastructure, and cultural openness to animal companionship. Countries like Japan, China, and India are witnessing increased integration of therapy animals in wellness programs, elder care, and pediatric therapy. Government initiatives promoting mental health and emotional well-being, coupled with growing urban pet ownership, are fueling demand. The region's large population base and evolving therapeutic norms position it as a key growth hub.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to strong regulatory frameworks, and widespread acceptance of pet-assisted therapy. The U.S. and Canada lead in integrating therapy animals into mental health, rehabilitation, and educational settings. Rising prevalence of anxiety and PTSD, especially among veterans and youth, is accelerating adoption. Favorable insurance coverage, expanding training programs for therapy animals and robust advocacy from healthcare institutions contribute to rapid market expansion across the region.

Key players in the market

Some of the key players profiled in the Pet-Assisted Therapy Services Market include Zoetis, Dogs for Better Lives, Merck Animal Health, Green Chimneys, Mars Petcare, PetSmart Charities, Elanco Animal Health, PAWS With A Cause, IDEXX Laboratories, HABRI (Human Animal Bond Research Institute), Pet Partners, Assistance Dogs International, Therapy Dogs International, Canine Companions for Independence and Delta Society Australia.

Key Developments:

In June 2025, Mars Petcare, in collaboration with Big Idea Ventures, launched the 2025 Global Next Generation Pet Food Program. This initiative aims to accelerate sustainable innovation in the pet food sector by supporting startups with novel ingredients, sustainable fats and proteins, and advanced processing technologies.

In March 2025, Elanco signed a research agreement with WEDterinary LLC, co-founded by William Doyle, to explore novel therapies for chronic kidney disease in cats and investigate approaches to extend the healthy lifespan of pets. The collaboration aims to leverage gene therapy and AI technologies to advance pet healthcare.

Animal Types Covered:

  • Dogs
  • Cats
  • Other Companion Animals

Therapy Types Covered:

  • Canine-Assisted Therapy
  • Equine-Assisted Therapy
  • Other Animal-Assisted Therapies

Applications Covered:

  • Mental Health Disorders
  • Physical Rehabilitation
  • Educational Support
  • Other Applications

End Users Covered:

  • Hospitals and Clinics
  • Rehabilitation Centers
  • Educational Institutions
  • Private Practices
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Application Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Pet-Assisted Therapy Services Market, By Animal Type

  • 5.1 Introduction
  • 5.2 Dogs
  • 5.3 Cats
  • 5.4 Other Companion Animals

6 Global Pet-Assisted Therapy Services Market, By Therapy Type

  • 6.1 Introduction
  • 6.2 Canine-Assisted Therapy
  • 6.3 Equine-Assisted Therapy
  • 6.4 Other Animal-Assisted Therapies

7 Global Pet-Assisted Therapy Services Market, By Application

  • 7.1 Introduction
  • 7.2 Mental Health Disorders
    • 7.2.1 Anxiety
    • 7.2.2 Depression
    • 7.2.3 PTSD
  • 7.3 Physical Rehabilitation
    • 7.3.1 Post-Surgery Recovery
    • 7.3.2 Mobility Assistance
  • 7.4 Educational Support
    • 7.4.1 Autism Spectrum Disorders
    • 7.4.2 Learning Disabilities
  • 7.5 Other Applications

8 Global Pet-Assisted Therapy Services Market, By End User

  • 8.1 Introduction
  • 8.2 Hospitals and Clinics
  • 8.3 Rehabilitation Centers
  • 8.4 Educational Institutions
  • 8.5 Private Practices
  • 8.6 Other End Users

9 Global Pet-Assisted Therapy Services Market, By Geography

  • 9.1 Introduction
  • 9.2 North America
    • 9.2.1 US
    • 9.2.2 Canada
    • 9.2.3 Mexico
  • 9.3 Europe
    • 9.3.1 Germany
    • 9.3.2 UK
    • 9.3.3 Italy
    • 9.3.4 France
    • 9.3.5 Spain
    • 9.3.6 Rest of Europe
  • 9.4 Asia Pacific
    • 9.4.1 Japan
    • 9.4.2 China
    • 9.4.3 India
    • 9.4.4 Australia
    • 9.4.5 New Zealand
    • 9.4.6 South Korea
    • 9.4.7 Rest of Asia Pacific
  • 9.5 South America
    • 9.5.1 Argentina
    • 9.5.2 Brazil
    • 9.5.3 Chile
    • 9.5.4 Rest of South America
  • 9.6 Middle East & Africa
    • 9.6.1 Saudi Arabia
    • 9.6.2 UAE
    • 9.6.3 Qatar
    • 9.6.4 South Africa
    • 9.6.5 Rest of Middle East & Africa

10 Key Developments

  • 10.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 10.2 Acquisitions & Mergers
  • 10.3 New Product Launch
  • 10.4 Expansions
  • 10.5 Other Key Strategies

11 Company Profiling

  • 11.1 Zoetis
  • 11.2 Dogs for Better Lives
  • 11.3 Merck Animal Health
  • 11.4 Green Chimneys
  • 11.5 Mars Petcare
  • 11.6 PetSmart Charities
  • 11.7 Elanco Animal Health
  • 11.8 PAWS With A Cause
  • 11.9 IDEXX Laboratories
  • 11.10 HABRI (Human Animal Bond Research Institute)
  • 11.11 Pet Partners
  • 11.12 Assistance Dogs International
  • 11.13 Therapy Dogs International
  • 11.14 Canine Companions for Independence
  • 11.15 Delta Society Australia

List of Tables

  • Table 1 Global Pet-Assisted Therapy Services Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Pet-Assisted Therapy Services Market Outlook, By Animal Type (2024-2032) ($MN)
  • Table 3 Global Pet-Assisted Therapy Services Market Outlook, By Dogs (2024-2032) ($MN)
  • Table 4 Global Pet-Assisted Therapy Services Market Outlook, By Cats (2024-2032) ($MN)
  • Table 5 Global Pet-Assisted Therapy Services Market Outlook, By Other Companion Animals (2024-2032) ($MN)
  • Table 6 Global Pet-Assisted Therapy Services Market Outlook, By Therapy Type (2024-2032) ($MN)
  • Table 7 Global Pet-Assisted Therapy Services Market Outlook, By Canine-Assisted Therapy (2024-2032) ($MN)
  • Table 8 Global Pet-Assisted Therapy Services Market Outlook, By Equine-Assisted Therapy (2024-2032) ($MN)
  • Table 9 Global Pet-Assisted Therapy Services Market Outlook, By Other Animal-Assisted Therapies (2024-2032) ($MN)
  • Table 10 Global Pet-Assisted Therapy Services Market Outlook, By Application (2024-2032) ($MN)
  • Table 11 Global Pet-Assisted Therapy Services Market Outlook, By Mental Health Disorders (2024-2032) ($MN)
  • Table 12 Global Pet-Assisted Therapy Services Market Outlook, By Anxiety (2024-2032) ($MN)
  • Table 13 Global Pet-Assisted Therapy Services Market Outlook, By Depression (2024-2032) ($MN)
  • Table 14 Global Pet-Assisted Therapy Services Market Outlook, By PTSD (2024-2032) ($MN)
  • Table 15 Global Pet-Assisted Therapy Services Market Outlook, By Physical Rehabilitation (2024-2032) ($MN)
  • Table 16 Global Pet-Assisted Therapy Services Market Outlook, By Post-Surgery Recovery (2024-2032) ($MN)
  • Table 17 Global Pet-Assisted Therapy Services Market Outlook, By Mobility Assistance (2024-2032) ($MN)
  • Table 18 Global Pet-Assisted Therapy Services Market Outlook, By Educational Support (2024-2032) ($MN)
  • Table 19 Global Pet-Assisted Therapy Services Market Outlook, By Autism Spectrum Disorders (2024-2032) ($MN)
  • Table 20 Global Pet-Assisted Therapy Services Market Outlook, By Learning Disabilities (2024-2032) ($MN)
  • Table 21 Global Pet-Assisted Therapy Services Market Outlook, By Other Applications (2024-2032) ($MN)
  • Table 22 Global Pet-Assisted Therapy Services Market Outlook, By End User (2024-2032) ($MN)
  • Table 23 Global Pet-Assisted Therapy Services Market Outlook, By Hospitals and Clinics (2024-2032) ($MN)
  • Table 24 Global Pet-Assisted Therapy Services Market Outlook, By Rehabilitation Centers (2024-2032) ($MN)
  • Table 25 Global Pet-Assisted Therapy Services Market Outlook, By Educational Institutions (2024-2032) ($MN)
  • Table 26 Global Pet-Assisted Therapy Services Market Outlook, By Private Practices (2024-2032) ($MN)
  • Table 27 Global Pet-Assisted Therapy Services Market Outlook, By Other End Users (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.