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市场调查报告书
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1876732

全球生酮友善食品市场预测至2032年：依产品类型、成分类型、形态、通路、最终用户及地区分類的分析

Keto-Friendly Foods Market Forecasts to 2032 - Global Analysis By Product (Snacks, Beverages, Dairy Products, Supplements, Condiments & Dressings and Other Products), Ingredient Type, Form, Distribution Channel, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的一项研究，预计到 2025 年，全球生酮友善食品市场价值将达到 109 亿美元，到 2032 年将达到 134 亿美元，在预测期内的复合年增长率为 3.0%。

生酮友善食物是指专门设计用于符合生酮饮食原则的食物，生酮饮食的特征是高脂肪、适量蛋白质和极低碳水化合物摄取。这些食物有助于身体进入并维持酮症状态，这是一种以脂肪为主要能源来源的代谢状态。典型的生酮友善食物包括肉类、鱼贝类、鸡蛋、全脂乳製品、坚果、种子、酪梨以及低碳水化合物蔬菜，例如绿叶蔬菜。高碳水化合物食物，例如谷类、淀粉类蔬菜和含糖食物则排除在外。透过将碳水化合物摄取量限制在每天约 20-50 克，生酮友善食物有助于体重管理、血糖值控制和代谢健康。

提高健康意识

消费者健康和营养意识的不断提高是生酮友善食品市场的主要驱动力。随着肥胖、糖尿病和文明病的日益增多，人们对低碳水化合物、高脂肪饮食以改善代谢健康的兴趣也日益浓厚。生酮饮食的许多好处，例如改善体重管理、提升精力以及控制血糖值，正推动着它的流行。日益增长的健身趋势和健身媒体的影响力也进一步推动了对生酮友善、天然和洁净标示食品的需求，从而促进了市场扩张。

高成本产品

高昂的生产成本和原材料成本限制了市场成长。高品质油脂、高蛋白质成分和特殊配方推高了生产成本。此外，严格的品管和认证要求也增加了成本，使其高于传统食品。这些高价限制了中低收入消费者的购买力，尤其是在新兴市场。规模经济效益有限和分销网络分散进一步阻碍了产品的可负担性，从而阻碍了市场渗透率的提高和消费者的持续接受。

电子商务的成长

电子商务平台的兴起为生酮友善食品市场带来了巨大的发展机会。线上零售为品牌提供了广泛的覆盖面，使其能够触及不同地区的健康意识消费者。数位行销、订阅模式和宅配服务提升了客户的便利性和参与度。此外，线上平台也有助于产品比较和生酮营养知识的传播，进而提高消费者的认知度和购买量。随着消费者越来越倾向于数位购物体验，电子商务有望显着推动市场扩张和品牌知名度的提升。

监管挑战

监管的复杂性和标籤标准对市场构成重大威胁。 「生酮」、「低碳水化合物」和「有机」等术语在不同地区的定义各不相同，导致製造商难以遵守。食品安全和营养标籤法规的日益严格会增加营运成本并延误产品核可。误导性标籤也可能引起监管机构的审查，并影响品牌信誉。企业必须增加对透明度、准确标籤以及研发的投入，以降低监管风险并维护全球市场消费者的信任。

新冠疫情的感染疾病：

随着消费者越来越寻求专家指导和正宗的生酮产品，预计专业零售通路将成为市场成长的主要驱动力。这些商店提供精心挑选的高品质认证生酮食品，为注重健康的消费者带来信任和便利。个人化的推荐和产品知识能够提升顾客满意度。此外，城市健康中心和有机食品零售商的日益普及也推动了这一管道的成长，使专业零售店成为热衷生酮饮食消费者的首选目的地。

预计在预测期内，专卖店细分市场将占据最大的市场份额。

由于消费者对专家指导和正宗生酮产品的需求日益增长，预计在预测期内，专业零售通路将占据最大的市场份额。这些商店提供精心挑选的高品质认证生酮食品，为注重健康的消费者带来信任和便利。这些商店提供的个人化建议和产品知识也提高了顾客满意度。此外，都市区健康中心和有机食品零售商的日益普及也推动了这一管道的成长，使专业商店成为热衷生酮饮食消费者的首选目的地。

预计在预测期内，乳製品产业将呈现最高的复合年增长率。

预计在预测期内，乳製品产业将实现最高成长率，这主要得益于消费者对符合生酮饮食原则的天然脂肪来源（如奶油、起司、优格和奶油）的需求不断增长。消费者更倾向于选择乳製品作为生酮友善食品，因为它们营养丰富、用途广泛且风味俱佳。此外，无乳糖和低碳水化合物乳製品替代品也在不断创新，以吸引乳糖不耐症者和纯素消费者。益生菌和强化乳製品研发投入的持续成长预计将在整个预测期内推动该产业的显着成长。

占比最大的地区：

由于健康意识增强的消费者群体和日益加快的都市化进程，预计亚太地区将在预测期内占据最大的市场份额。可支配收入的增加、健身意识的增强以及西方饮食文化的影响，正在加速生酮饮食的普及。日本、印度、中国和韩国等国家对机能性食品和低碳水化合物食品的需求强劲。此外，零售业的扩张、产品创新以及全球品牌间的策略联盟，都在巩固该地区的市场主导地位。

预计年复合成长率最高的地区：

在预测期内，由于消费者对营养和体重管理饮食的浓厚兴趣，北美预计将实现最高的复合年增长率。该地区成熟的健康食品产业以及强大的购买力，正推动创新生酮配方产品的快速普及。对植物来源和乳製品基生酮替代品的投资不断增长，以及电子商务的蓬勃发展，进一步推动了成长。政府支持健康饮食的政策和先进的分销基础设施，也巩固了北美主导的成长动能。

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目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究材料
    • 原始研究资料
    • 次级研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 介绍
  • 司机
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

5. 全球生酮友善食品市场（依产品类型划分）

  • 介绍
  • 小吃
  • 喝
  • 乳製品
  • 补充
  • 调味品和酱料
  • 即食餐
  • 其他产品类型

6. 全球生酮友善食品市场（依成分类型划分）

  • 介绍
  • 动物源性原料
  • 植物来源成分
  • 乳製品成分
  • 坚果和种子成分

7. 全球生酮友善食品市场（按类型划分）

  • 介绍
  • 固体的
  • 液体
  • 粉末

8. 全球生酮友善食品市场（依通路划分）

  • 介绍
  • 超级市场/大卖场
  • 专卖店
  • 便利商店
  • 线上零售
  • 其他通路

9. 全球生酮友善食品市场（依最终用户划分）

  • 介绍
  • 住宅/家庭
  • 商业

第十章 全球各地区的生酮友善食品市场

  • 介绍
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十一章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与併购
  • 新产品上市
  • 业务拓展
  • 其他关键策略

第十二章：企业概况

  • Nestle SA
  • Ancient Nutrition
  • Atkins Nutritionals, Inc.
  • Kiss My Keto
  • SlimFast
  • Dang Foods Co.
  • Perfect Keto, LLC
  • KetoLogic
  • Bulletproof 360 Inc.
  • Keto and Company
  • Pruvit Ventures, Inc.
  • Zenwise Health
  • The Simply Good Foods Company
  • Herbalife Nutrition Ltd.
  • Danone SA
Product Code: SMRC32364

According to Stratistics MRC, the Global Keto-Friendly Foods Market is accounted for $10.9 billion in 2025 and is expected to reach $13.4 billion by 2032 growing at a CAGR of 3.0% during the forecast period. Keto-friendly foods are those specifically designed to align with the principles of the ketogenic diet, which emphasizes high fat, moderate protein, and very low carbohydrate intake. These foods help the body enter and maintain ketosis, a metabolic state where fat is used as the primary energy source instead of glucose. Common keto-friendly options include meats, fish, eggs, full-fat dairy, nuts, seeds, avocados, and low-carb vegetables like leafy greens. They exclude high-carb items such as grains, starchy vegetables, and sugary foods. By limiting carbs to around 20-50 grams per day, keto-friendly foods support weight management, blood sugar control, and metabolic health.

Market Dynamics:

Driver:

Growing health awareness

The growing awareness of health and nutrition among consumers is a major driver of the keto-friendly foods market. With increasing incidences of obesity, diabetes, and lifestyle-related disorders, people are turning toward low-carb, high-fat diets to improve metabolic health. The ketogenic diet's benefits such as better weight management, enhanced energy, and blood sugar control have encouraged widespread adoption. Rising fitness trends and social media influence further fuel demand for keto-friendly, natural, and clean-label food products. Thus, it drives the market expansion.

Restraint:

High product costs

High production and ingredient costs restrain the market. Premium-quality fats, protein-rich components, and specialized formulations elevate manufacturing expenses. Additionally, the need for rigorous quality control and certifications increases costs compared to conventional foods. These higher prices limit accessibility for middle- and lower-income consumers, particularly in emerging markets. Limited economies of scale and niche distribution networks further restrict affordability, creating a barrier to wider market penetration and sustained consumer adoption.

Opportunity:

E-commerce growth

The rise of e-commerce platforms presents a lucrative opportunity for the keto-friendly foods market. An online retail offer brands a wider reach, enabling them to target health-conscious consumers across regions. Digital marketing, subscription models, and doorstep delivery enhance customer convenience and engagement. Furthermore, online platforms facilitate product comparison and education on keto nutrition, boosting awareness and trial purchases. As consumers increasingly prefer digital shopping experiences, e-commerce is expected to significantly drive market expansion and brand visibility.

Threat:

Regulatory challenges

Regulatory complexities and labeling standards pose a significant threat to the market. Varying regional definitions of "keto," "low-carb," and "organic" make compliance difficult for manufacturers. Stricter food safety and nutritional labeling regulations can increase operational costs and slow product approvals. Misleading claims may also attract scrutiny from authorities, affecting brand credibility. Companies must invest in transparency, accurate labeling, and R&D compliance to mitigate regulatory risks and maintain consumer trust across global markets.

Covid-19 Impact:

The specialty stores segment is expected to dominate the market, as consumers increasingly seek expert guidance and authentic keto products. These stores offer a curated selection of high-quality, certified keto foods, creating trust and convenience for health-conscious buyers. Personalized recommendations and product education in these outlets enhance customer satisfaction. Moreover, the growing popularity of urban wellness centers and organic food retailers supports this channel's growth, positioning specialty stores as the preferred destination for dedicated keto shoppers.

The specialty stores segment is expected to be the largest during the forecast period

The specialty stores segment is expected to account for the largest market share during the forecast period, as consumers increasingly seek expert guidance and authentic keto products. These stores offer a curated selection of high-quality, certified keto foods, creating trust and convenience for health-conscious buyers. Personalized recommendations and product education in these outlets enhance customer satisfaction. Moreover, the growing popularity of urban wellness centers and organic food retailers supports this channel's growth, positioning specialty stores as the preferred destination for dedicated keto shoppers.

The dairy products segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the dairy products segment is predicted to witness the highest growth rate, due to increasing demand for natural fat sources like butter, cheese, yogurt, and cream that align with ketogenic principles. Consumers prefer dairy-based keto options for their high nutrient density, versatility, and flavor. Innovation in lactose-free, low-carb dairy alternatives also attracts lactose-intolerant and vegan customers. With strong R&D investment in probiotic and fortified dairy offerings, this segment is poised for substantial growth throughout the forecast period.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, due to growing population of health-conscious consumers and expanding urbanization. Rising disposable incomes, fitness awareness, and Western dietary influences are accelerating keto adoption. Countries like Japan, India, China, and South Korea are witnessing strong demand for functional and low-carb foods. Furthermore, increased retail presence, product innovation, and strategic partnerships by global brands enhance the region's market dominance.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to strong consumer interest in nutrition-focused and weight-management diets. The region's mature health food industry, coupled with high purchasing power, supports the rapid adoption of innovative keto formulations. Growing investments in plant-based and dairy keto alternatives, alongside robust e-commerce penetration, further propel growth. Supportive government policies on healthy eating and advanced distribution infrastructure strengthen North America's leading growth trajectory.

Key players in the market

Some of the key players in Keto-Friendly Foods Market include Nestle S.A., Ancient Nutrition, Atkins Nutritionals, Inc., Kiss My Keto, SlimFast, Dang Foods Co., Perfect Keto, LLC, KetoLogic, Bulletproof 360 Inc., Keto and Company, Pruvit Ventures, Inc., Zenwise Health, The Simply Good Foods Company, Herbalife Nutrition Ltd., and Danone S.A.

Key Developments:

In October 2025, Nestle India has entered into a memorandum of understanding with the Ministry of Food Processing Industries to accelerate its investment in greenfield and brownfield food-sector projects across Odisha and existing manufacturing sites over the next 2-3 years, as part of its US $564 million expansion plan.

In June 2025, Nestle has inked research collaborations aimed at pioneering sustainable aquaculture practices, seeking to advance innovative, eco-efficient farming techniques and boost responsible seafood production in support of global food-security and environmental goals.

Products Covered:

  • Snacks
  • Beverages
  • Dairy Products
  • Supplements
  • Condiments & Dressings
  • Ready-to-Eat Meals
  • Other Products

Ingredient Types Covered:

  • Animal-Based Ingredients
  • Plant-Based Ingredients
  • Dairy-Based Ingredients
  • Nut & Seed-Based Ingredients

Forms Covered:

  • Solid
  • Liquid
  • Powder

Distribution Channels Covered:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Convenience Stores
  • Online Retail
  • Other Distribution Channels

End Users Covered:

  • Residential/Household
  • Commercial

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Keto-Friendly Foods Market, By Product

  • 5.1 Introduction
  • 5.2 Snacks
  • 5.3 Beverages
  • 5.4 Dairy Products
  • 5.5 Supplements
  • 5.6 Condiments & Dressings
  • 5.7 Ready-to-Eat Meals
  • 5.8 Other Products

6 Global Keto-Friendly Foods Market, By Ingredient Type

  • 6.1 Introduction
  • 6.2 Animal-Based Ingredients
  • 6.3 Plant-Based Ingredients
  • 6.4 Dairy-Based Ingredients
  • 6.5 Nut & Seed-Based Ingredients

7 Global Keto-Friendly Foods Market, By Form

  • 7.1 Introduction
  • 7.2 Solid
  • 7.3 Liquid
  • 7.4 Powder

8 Global Keto-Friendly Foods Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets/Hypermarkets
  • 8.3 Specialty Stores
  • 8.4 Convenience Stores
  • 8.5 Online Retail
  • 8.6 Other Distribution Channels

9 Global Keto-Friendly Foods Market, By End User

  • 9.1 Introduction
  • 9.2 Residential/Household
  • 9.3 Commercial

10 Global Keto-Friendly Foods Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Nestle S.A
  • 12.2 Ancient Nutrition
  • 12.3 Atkins Nutritionals, Inc.
  • 12.4 Kiss My Keto
  • 12.5 SlimFast
  • 12.6 Dang Foods Co.
  • 12.7 Perfect Keto, LLC
  • 12.8 KetoLogic
  • 12.9 Bulletproof 360 Inc.
  • 12.10 Keto and Company
  • 12.11 Pruvit Ventures, Inc.
  • 12.12 Zenwise Health
  • 12.13 The Simply Good Foods Company
  • 12.14 Herbalife Nutrition Ltd.
  • 12.15 Danone S.A.

List of Tables

  • Table 1 Global Keto-Friendly Foods Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Keto-Friendly Foods Market Outlook, By Product (2024-2032) ($MN)
  • Table 3 Global Keto-Friendly Foods Market Outlook, By Snacks (2024-2032) ($MN)
  • Table 4 Global Keto-Friendly Foods Market Outlook, By Beverages (2024-2032) ($MN)
  • Table 5 Global Keto-Friendly Foods Market Outlook, By Dairy Products (2024-2032) ($MN)
  • Table 6 Global Keto-Friendly Foods Market Outlook, By Supplements (2024-2032) ($MN)
  • Table 7 Global Keto-Friendly Foods Market Outlook, By Condiments & Dressings (2024-2032) ($MN)
  • Table 8 Global Keto-Friendly Foods Market Outlook, By Ready-to-Eat Meals (2024-2032) ($MN)
  • Table 9 Global Keto-Friendly Foods Market Outlook, By Other Products (2024-2032) ($MN)
  • Table 10 Global Keto-Friendly Foods Market Outlook, By Ingredient Type (2024-2032) ($MN)
  • Table 11 Global Keto-Friendly Foods Market Outlook, By Animal-Based Ingredients (2024-2032) ($MN)
  • Table 12 Global Keto-Friendly Foods Market Outlook, By Plant-Based Ingredients (2024-2032) ($MN)
  • Table 13 Global Keto-Friendly Foods Market Outlook, By Dairy-Based Ingredients (2024-2032) ($MN)
  • Table 14 Global Keto-Friendly Foods Market Outlook, By Nut & Seed-Based Ingredients (2024-2032) ($MN)
  • Table 15 Global Keto-Friendly Foods Market Outlook, By Form (2024-2032) ($MN)
  • Table 16 Global Keto-Friendly Foods Market Outlook, By Solid (2024-2032) ($MN)
  • Table 17 Global Keto-Friendly Foods Market Outlook, By Liquid (2024-2032) ($MN)
  • Table 18 Global Keto-Friendly Foods Market Outlook, By Powder (2024-2032) ($MN)
  • Table 19 Global Keto-Friendly Foods Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 20 Global Keto-Friendly Foods Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 21 Global Keto-Friendly Foods Market Outlook, By Specialty Stores (2024-2032) ($MN)
  • Table 22 Global Keto-Friendly Foods Market Outlook, By Convenience Stores (2024-2032) ($MN)
  • Table 23 Global Keto-Friendly Foods Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 24 Global Keto-Friendly Foods Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 25 Global Keto-Friendly Foods Market Outlook, By End User (2024-2032) ($MN)
  • Table 26 Global Keto-Friendly Foods Market Outlook, By Residential/Household (2024-2032) ($MN)
  • Table 27 Global Keto-Friendly Foods Market Outlook, By Commercial (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.