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市场调查报告书
商品编码
1880467

共享经济平台市场预测至2032年：按服务类型、平台模型类型、最终用户和地区分類的全球分析

Sharing Economy Platform Market Forecasts to 2032 - Global Analysis By Service Type, Platform Model Type, End User, and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的一项研究，全球共享经济平台市场预计到 2025 年将达到 2,191 亿美元，到 2032 年将达到 1,1808 亿美元。

预计在预测期内，共享经济将以27.2%的复合年增长率成长。共享经济平台涵盖数位市场、软体供应商、支付处理商、信任和安全服务提供者、保险公司以及物流合作伙伴，连接资产所有者和用户，实现个人对个人 (P2P) 或企业对企业 (B2P) 的商品、服务、空间和时间共享。透过信誉系统、动态定价、身分验证和整合式履约，这些平台能够实现高效的资产利用、灵活的消费模式和微型创业，同时应对协作消费模式中固有的监管、责任和信任挑战。

智慧型手机普及率和数位支付采用率

智慧型手机的普及为用户访问共享经济平台提供了主要窗口，实现了即时服务预订、位置追踪和沟通交流。同时，安全数位钱包和付款闸道在全球的普及简化并加快了交易流程，从而带来流畅的用户体验。这种技术协同作用减少了摩擦，增强了用户对金融交易的信任，成为这些平台营运模式的基石。全球用户能够即时获得服务和便利支付，这直接推动了市场扩张。

使用者间的信任与安全问题

智慧型手机的普及为用户访问共享经济平台提供了主要窗口，实现了即时服务预订、位置追踪和沟通交流。同时，安全数位钱包和付款闸道在全球的广泛应用，简化并加快了交易流程，从而创造了流畅的用户体验。这种技术协同作用减少了摩擦，增强了用户对金融交易的信任，使其成为这些平台营运模式的基石。这直接推动了市场扩张，使世界各地的用户都能即时获得服务并轻鬆支付。

开发专业垂直平台

除了覆盖面广、横向的市场平台之外，还存在着建立专注于特定产业或用户需求的垂直平台的巨大机会。这些平台包括个人设备租赁、专业自由专业服务以及针对特定族群的共用旅游服务等领域。这些垂直平台能够提供更个人化的体验、深厚的产业专长，并有效应对目标族群的独特挑战。这种专业化使新参与企业能够脱颖而出，从大规模、服务更全面的竞争对手手中抢占那些价值高但尚未得到充分服务的细分市场。

资料隐私法规

全球日益严格的资料隐私法律，例如 GDPR 和 CCPA，对共享经济平台的营运构成重大威胁。共享经济平台会收集大量敏感用户数据，包括财务资讯、位置记录和个人识别资讯。为了跟上不断变化的法规，平台需要在法律专业知识和资料安全基础设施方面投入大量资金。违规行为将面临巨额罚款和声誉损害，而更严格的同意和资料处理规则可能会限制许多平台赖以生存的资料驱动型行销和个人化策略。

新冠疫情的感染疾病：

疫情初期造成了严重的衝击，封锁措施和健康担忧重创了共乘和住宿设施等核心产业。但疫情也成为了企业多元化和韧性的催化剂。对在地化、非接触式服务（例如送货上门和线上自由职业）的需求激增。那些迅速调整策略、落实安全措施并满足消费者新需求的平台也更快復苏。这段时期凸显了市场的波动性，同时也加速了数位化，最终在危机后催生了一个更成熟、更多元化的生态系统。

预计在预测期内，运输服务领域将占据最大的市场份额。

预计在预测期内，交通运输服务领域将占据最大的市场份额，这主要得益于频繁出行用户对比传统私家车和公共交通更经济便捷的城市出行解决方案的需求。主要企业已建立的网路、路线规划和定价方面的持续技术改进，以及出行在日常生活中不可或缺的重要性，都巩固了该领域的主导地位。该领域的规模和用户基础使其成为整个共享经济的基石。

预计该业务板块在预测期内将实现最高的复合年增长率。

预计在预测期内，企业级市场将实现最高成长率，因为企业越来越多地转向共用平台以提高营运效率和灵活性。这些平台包括按需设备租赁、为企划为基础寻找自由职业人才以及使用共用办公空间。企业采用这种B2B模式是为了降低固定成本、在无需长期合约的情况下获得专业资源并保持灵活性。向零工经济和远距办公模式的转变进一步推动了该领域的快速扩张。

占比最大的地区：

预计北美将在预测期内占据最大的市场份额。这主要归功于该地区较早采用共用经济模式、拥有技术娴熟的人口以及强大的数位基础设施。智慧型手机的高普及率和消费者对数位交易的信任为平台的蓬勃发展提供了沃土。此外，全球行业先驱的入驻和大量的创业投资投资巩固了该地区的领先地位，确保了持续的创新和市场整合，从而维持了该地区在全球收入中的重要份额。

复合年增长率最高的地区：

亚太地区预计将在预测期内实现最高的复合年增长率，这主要得益于其庞大的人口基数，尤其是年轻人口，他们正迅速接受行动互联网服务。不断加快的都市化、中阶可支配收入的成长以及人们逐渐接受的极简生活方式是关键驱动因素。此外，本地平台也成功地提供了针对特定区域需求和支付偏好的客製化服务。人口趋势、经济发展和本地创新相结合，形成了强大的成长引擎，使亚太地区成为成长最快的市场。

免费客製化服务：

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  • 公司概况
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  • 区域细分
    • 根据客户要求，提供主要国家的市场估算和预测以及复合年增长率（註：可行性需确认）。
  • 竞争基准化分析
    • 根据主要企业的产品系列、地理覆盖范围和策略联盟基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究材料
    • 原始研究资料
    • 次级研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 介绍
  • 司机
  • 抑制因素
  • 机会
  • 威胁
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

第五章 全球共享经济平台市场（依服务类型划分）

  • 介绍
  • 运输服务
    • 共乘
    • 车辆租赁
    • 自行车/Scooter共享
  • 住宿服务
    • P2P住宿
    • 共享生活空间
  • 按需住宅和专业服务
    • 任务式的服务
    • 自由职业专业服务
    • 食品配送和共用厨房空间
  • 金融
    • P2P借贷
    • 群众集资
  • 产品租赁和转售
    • 时尚租赁与转售
    • 设备和工具租赁

6. 全球共享经济平台市场依平台模式类型划分

  • 介绍
  • 点对点（P2P）
  • 企业对个人（B2P）
  • 企业对企业 (B2B)

7. 全球共享经济平台市场（依最终用户划分）

  • 介绍
  • 个人消费者
  • 公司

8. 全球共享经济平台市场（按地区划分）

  • 介绍
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第九章：重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与併购
  • 新产品上市
  • 业务拓展
  • 其他关键策略

第十章：企业概况

  • Airbnb, Inc.
  • Uber Technologies, Inc.
  • Lyft, Inc.
  • DiDi Global Inc.
  • Grab Holdings Inc.
  • ANI Technologies Private Limited
  • BlaBlaCar SAS
  • Turo Inc.
  • Getaround, Inc.
  • Zipcar, Inc.
  • Lime Technology, Inc.
  • Bird Rides, Inc.
  • WeWork Inc.
  • TaskRabbit, Inc.
  • Couchsurfing International, Inc.
  • Boatsetter, Inc.
Product Code: SMRC32629

According to Stratistics MRC, the Global Sharing Economy Platform Market is accounted for $219.1 billion in 2025 and is expected to reach $1180.8 billion by 2032, growing at a CAGR of 27.2% during the forecast period. The sharing economy platform includes digital marketplaces, software vendors, payment processors, trust-and-safety providers, insurers, and logistics partners that connect asset owners with users for peer-to-peer or business-to-peer access to goods, services, space, and time. The platform enables efficient asset utilization, flexible consumption models, and micro-entrepreneurship through reputation systems, dynamic pricing, identity verification, and integrated fulfillment, all while addressing the regulatory, liability, and trust challenges inherent to collaborative consumption models.

Market Dynamics:

Driver:

Widespread smartphone penetration and digital payment adoption

The proliferation of smartphones acts as the primary gateway for users to access sharing economy platforms, enabling real-time service booking, location tracking, and communication. Concurrently, the global rise of secure digital wallets and payment gateways simplifies and accelerates transactions, fostering a seamless user experience. This technological synergy reduces friction, builds user confidence in financial dealings, and is fundamental to the operational model of these platforms, directly fueling market expansion by making services instantly accessible and easily payable for a global audience.

Restraint:

Trust and safety concerns among users

The proliferation of smartphones acts as the primary gateway for users to access sharing economy platforms, enabling real-time service booking, location tracking, and communication. Concurrently, the global rise of secure digital wallets and payment gateways simplifies and accelerates transactions, fostering a seamless user experience. This technological synergy reduces friction, builds user confidence in financial dealings, and is fundamental to the operational model of these platforms, directly fueling market expansion by making services instantly accessible and easily payable for a global audience.

Opportunity:

Development of specialized vertical platforms

Beyond broad, horizontal marketplaces, a significant opportunity lies in creating niche platforms tailored to specific industries or user needs. This includes sectors like peer-to-peer equipment rental, specialized freelance professional services, or shared mobility for specific demographics. These vertical platforms can offer a more curated experience, deeper industry expertise, and features that better address the unique pain points of a targeted user base. Such specialization allows new entrants to differentiate themselves and capture valuable, underserved market segments from larger, generalized competitors.

Threat:

Data privacy regulations

The global tightening of data privacy laws, such as the GDPR and CCPA, presents a substantial operational threat. Sharing economy platforms collect vast amounts of sensitive user data, including financial information, location history, and personal identifiers. Compliance with evolving regulations requires significant investment in legal expertise and data security infrastructure. Non-compliance risks hefty fines and reputational damage, while stricter consent and data handling rules could potentially limit the data-driven marketing and personalization strategies that many platforms rely on for growth.

Covid-19 Impact:

The pandemic initially caused severe disruption, with lockdowns and health concerns decimating core segments like ride-sharing and accommodation. However, it also acted as a catalyst for diversification and resilience. Demand surged for local, contactless services such as peer-to-peer delivery and online freelance work. Platforms that adapted by enforcing safety protocols and pivoting to meet new consumer needs recovered faster. This period underscored the market's volatility but also accelerated digital adoption, ultimately fostering a more mature and varied ecosystem post-crisis.

The transportation services segment is expected to be the largest during the forecast period

The transportation services segment is expected to account for the largest market share during the forecast period, driven by high-frequency user demand for urban mobility solutions that are often more cost-effective and convenient than traditional car ownership or public transport. The established network of major players, continuous technological enhancements in routing and pricing, and the essential nature of mobility in daily life solidify its leading position. This segment's scale and user base make it the foundational pillar of the entire sharing economy.

The businesses segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the businesses segment is predicted to witness the highest growth rate, as companies increasingly leverage sharing platforms for operational efficiency and flexibility. This includes renting equipment on demand, sourcing freelance talent for project-based work, and utilizing shared office spaces. Companies are using this B2B model because they want to lower their fixed costs, get specialized resources without making long-term commitments, and stay flexible. The shift towards a gig economy and remote work models further propels this segment's rapid expansion.

Region with largest share:

During the forecast period, the North America region is expected to hold the largest market share, attributed to its early adoption of sharing economy models, a tech-savvy population, and robust digital infrastructure. High levels of smartphone penetration and consumer trust in digital transactions provide fertile ground for platforms to thrive. Furthermore, the presence of global industry pioneers and significant venture capital funding has cemented the region's dominant position, ensuring continuous innovation and market consolidation that maintains its substantial share of global revenue.

Region with highest CAGR:

Over the forecast period, the Asia Pacific region is anticipated to exhibit the highest CAGR, fueled by a massive, young population that is quickly adopting mobile internet services. Rising urbanization, growing middle-class disposable income, and a cultural acceptance of asset-light lifestyles are key drivers. Moreover, local platforms have successfully tailored services to specific regional needs and payment preferences. This combination of demographic trends, economic development, and localized innovation creates a powerful growth engine, positioning APAC as the fastest-expanding market.

Key players in the market

Some of the key players in Sharing Economy Platform Market include Airbnb, Inc., Uber Technologies, Inc., Lyft, Inc., DiDi Global Inc., Grab Holdings Inc., ANI Technologies Private Limited, BlaBlaCar SAS, Turo Inc., Getaround, Inc., Zipcar, Inc., Lime Technology, Inc., Bird Rides, Inc., WeWork Inc., TaskRabbit, Inc., Couchsurfing International, Inc., and Boatsetter, Inc.

Key Developments:

In November 2025, Airbnb signed a landmark data sharing partnership with Eurostat, the statistical office of the European Commission, to allow public authorities in Europe access to reliable data on short-term rentals for evidence-based policy decisions. This collaboration aims to enhance regulation and transparency on home sharing across the EU, reflecting Airbnb's ongoing commitment to cooperation with governments.

In November 2025, Lyft announced a partnership with Curb to enhance ride efficiency and driver opportunities.

Service Types Covered:

  • Transportation Services
  • Accommodation Services
  • On-Demand Domestic & Professional Services
  • Finance
  • Goods Rental & Resale

Platform Model Types Covered:

  • Peer-to-Peer (P2P)
  • Business-to-Peer (B2P)
  • Business-to-Business (B2B)

End Users Covered:

  • Individual Consumers
  • Businesses

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Sharing Economy Platform Market, By Service Type

  • 5.1 Introduction
  • 5.2 Transportation Services
    • 5.2.1 Ride-Sharing
    • 5.2.2 Vehicle Rental
    • 5.2.3 Bike/Scooter Sharing
  • 5.3 Accommodation Services
    • 5.3.1 Peer-to-Peer Lodging
    • 5.3.2 Co-living Spaces
  • 5.4 On-Demand Domestic & Professional Services
    • 5.4.1 Task-Based Services
    • 5.4.2 Freelance Professional Services
    • 5.4.3 Food Delivery & Shared Kitchen Spaces
  • 5.5 Finance
    • 5.5.1 P2P Lending
    • 5.5.2 Crowdfunding
  • 5.6 Goods Rental & Resale
    • 5.6.1 Fashion Rental & Resale
    • 5.6.2 Equipment & Tool Rental

6 Global Sharing Economy Platform Market, By Platform Model Type

  • 6.1 Introduction
  • 6.2 Peer-to-Peer (P2P)
  • 6.3 Business-to-Peer (B2P)
  • 6.4 Business-to-Business (B2B)

7 Global Sharing Economy Platform Market, By End User

  • 7.1 Introduction
  • 7.2 Individual Consumers
  • 7.3 Businesses

8 Global Sharing Economy Platform Market, By Geography

  • 8.1 Introduction
  • 8.2 North America
    • 8.2.1 US
    • 8.2.2 Canada
    • 8.2.3 Mexico
  • 8.3 Europe
    • 8.3.1 Germany
    • 8.3.2 UK
    • 8.3.3 Italy
    • 8.3.4 France
    • 8.3.5 Spain
    • 8.3.6 Rest of Europe
  • 8.4 Asia Pacific
    • 8.4.1 Japan
    • 8.4.2 China
    • 8.4.3 India
    • 8.4.4 Australia
    • 8.4.5 New Zealand
    • 8.4.6 South Korea
    • 8.4.7 Rest of Asia Pacific
  • 8.5 South America
    • 8.5.1 Argentina
    • 8.5.2 Brazil
    • 8.5.3 Chile
    • 8.5.4 Rest of South America
  • 8.6 Middle East & Africa
    • 8.6.1 Saudi Arabia
    • 8.6.2 UAE
    • 8.6.3 Qatar
    • 8.6.4 South Africa
    • 8.6.5 Rest of Middle East & Africa

9 Key Developments

  • 9.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 9.2 Acquisitions & Mergers
  • 9.3 New Product Launch
  • 9.4 Expansions
  • 9.5 Other Key Strategies

10 Company Profiling

  • 10.1 Airbnb, Inc.
  • 10.2 Uber Technologies, Inc.
  • 10.3 Lyft, Inc.
  • 10.4 DiDi Global Inc.
  • 10.5 Grab Holdings Inc.
  • 10.6 ANI Technologies Private Limited
  • 10.7 BlaBlaCar SAS
  • 10.8 Turo Inc.
  • 10.9 Getaround, Inc.
  • 10.10 Zipcar, Inc.
  • 10.11 Lime Technology, Inc.
  • 10.12 Bird Rides, Inc.
  • 10.13 WeWork Inc.
  • 10.14 TaskRabbit, Inc.
  • 10.15 Couchsurfing International, Inc.
  • 10.16 Boatsetter, Inc.

List of Tables

  • Table 1 Global Sharing Economy Platform Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Sharing Economy Platform Market Outlook, By Service Type (2024-2032) ($MN)
  • Table 3 Global Sharing Economy Platform Market Outlook, By Transportation Services (2024-2032) ($MN)
  • Table 4 Global Sharing Economy Platform Market Outlook, By Ride-Sharing (2024-2032) ($MN)
  • Table 5 Global Sharing Economy Platform Market Outlook, By Vehicle Rental (2024-2032) ($MN)
  • Table 6 Global Sharing Economy Platform Market Outlook, By Bike/Scooter Sharing (2024-2032) ($MN)
  • Table 7 Global Sharing Economy Platform Market Outlook, By Accommodation Services (2024-2032) ($MN)
  • Table 8 Global Sharing Economy Platform Market Outlook, By Peer-to-Peer Lodging (2024-2032) ($MN)
  • Table 9 Global Sharing Economy Platform Market Outlook, By Co-living Spaces (2024-2032) ($MN)
  • Table 10 Global Sharing Economy Platform Market Outlook, By On-Demand Domestic & Professional Services (2024-2032) ($MN)
  • Table 11 Global Sharing Economy Platform Market Outlook, By Task-Based Services (2024-2032) ($MN)
  • Table 12 Global Sharing Economy Platform Market Outlook, By Freelance Professional Services (2024-2032) ($MN)
  • Table 13 Global Sharing Economy Platform Market Outlook, By Food Delivery & Shared Kitchen Spaces (2024-2032) ($MN)
  • Table 14 Global Sharing Economy Platform Market Outlook, By Finance (2024-2032) ($MN)
  • Table 15 Global Sharing Economy Platform Market Outlook, By P2P Lending (2024-2032) ($MN)
  • Table 16 Global Sharing Economy Platform Market Outlook, By Crowdfunding (2024-2032) ($MN)
  • Table 17 Global Sharing Economy Platform Market Outlook, By Goods Rental & Resale (2024-2032) ($MN)
  • Table 18 Global Sharing Economy Platform Market Outlook, By Fashion Rental & Resale (2024-2032) ($MN)
  • Table 19 Global Sharing Economy Platform Market Outlook, By Equipment & Tool Rental (2024-2032) ($MN)
  • Table 20 Global Sharing Economy Platform Market Outlook, By Platform Model Type (2024-2032) ($MN)
  • Table 21 Global Sharing Economy Platform Market Outlook, By Peer-to-Peer (P2P) (2024-2032) ($MN)
  • Table 22 Global Sharing Economy Platform Market Outlook, By Business-to-Peer (B2P) (2024-2032) ($MN)
  • Table 23 Global Sharing Economy Platform Market Outlook, By Business-to-Business (B2B) (2024-2032) ($MN)
  • Table 24 Global Sharing Economy Platform Market Outlook, By End User (2024-2032) ($MN)
  • Table 25 Global Sharing Economy Platform Market Outlook, By Individual Consumers (2024-2032) ($MN)
  • Table 26 Global Sharing Economy Platform Market Outlook, By Businesses (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.