封面
市场调查报告书
商品编码
1880471

宠物安全清洁产品市场预测至2032年:按产品、配方、成分类型、通路、最终用户和地区分類的全球分析

Pet-Safe Cleaning Products Market Forecasts to 2032 - Global Analysis By Product, Formulation, Ingredient Type, Distribution Channel, End User and By Geography

出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3个工作天内

价格

根据 Stratistics MRC 的研究,预计到 2025 年,全球宠物安全清洁产品市场价值将达到 62 亿美元,到 2032 年将达到 96 亿美元,预测期内复合年增长率为 6.5%。

宠物专用清洁产品是专为保持宠物生活空间清洁而特别配製的家用清洁剂,旨在保护宠物的健康。这些产品避免使用氨水、漂白剂、苯酚和人工香料等刺激性化学物质,这些物质可能会刺激宠物的皮肤、眼睛和呼吸系统。相反,它们采用温和、无毒且可生物降解的成分,能够有效清洁宠物经常接触和舔舐的地板、织物和表面,且不会留下有害残留物。这些产品秉承传统的天然保养概念,同时符合现代安全标准,让宠物饲主安心无忧。它们将日常清洁与对动物健康的真正关怀相结合,创造更健康的家居环境。

宠物拥有率不断提高

宠物饲养率的上升是宠物安全清洁产品市场的主要驱动力。随着越来越多的家庭饲养宠物,对安全无毒清洁产品的需求显着增长。饲主主人越来越意识到传统清洁剂中含有刺激性化学物质的风险,并正在寻找替代方案来保护宠物的健康。这种趋势在都市区尤其明显,因为宠物与家庭成员共用生活在狭小的空间。全球宠物饲养率的持续成长将确保市场稳步发展,宠物饲养是市场扩张的核心驱动力。

高成本

高成本仍是阻碍因素市场发展的主要因素。采用天然、可生物降解和无毒成分的清洁剂配方通常需要比传统产品更昂贵的原料和生产过程。这种价格溢价限制了注重预算的消费者,尤其是在新兴市场,购买这些产品的机会有限。虽然富裕家庭乐于接受这些产品,但价格问题阻碍了其广泛普及。除非製造商能够透过创新和规模经济降低成本,否则高价仍将是其广泛普及的障碍。

提高健康和安全意识

消费者日益增强的健康和安全意识为市场带来了巨大的机会。他们越来越意识到化学清洁剂对宠物皮肤、呼吸系统和整体健康的危害。教育宣传活动和社群媒体的倡导进一步强化了这种意识。随着家庭越来越重视安全环境,对环保且对宠物安全的替代方案的需求也日益增长。製造商可以透过提高透明度、提供认证和推广天然成分配方来把握这一机会。不断提高的意识将确保长期成长,并将以安全为导向的产品定位为宠物饲主的必备家居用品。

分销挑战

分销难题对宠物安全清洁产品市场构成重大威胁。儘管需求不断增长,但在农村和发展中地区,产品的供应仍然有限。由于缺乏专业替代品,许多消费者不得不依赖传统清洁剂。物流成本高、供应链分散、零售渗透率不足都阻碍了市场扩张。虽然电子商务平台有助于弥合这一差距,但分销不均衡仍然是市场扩张的一大障碍。

新冠疫情的感染疾病:

新冠疫情对宠物安全清洁产品市场产生了复杂的影响。一方面,供应链中断和原材料短缺给生产商带来了挑战;另一方面,人们卫生意识的提高和居家时间的增加推动了对安全清洁产品的需求。疫情封锁期间宠物饲养量的激增进一步促进了市场成长。消费者优先考虑既能确保清洁又能保障宠物安全的产品,加速了环保产品的普及。

预计在预测期内,合成清洁剂细分市场将占据最大的市场份额。

预计在预测期内,合成清洁剂将占据最大的市场份额。其精密设计的分子结构使其具有稳定的性能、较长的保质期以及传统配方难以实现的靶向抗菌活性。这种可靠性增强了製造商的信心,并推动了产品创新,从除臭剂到抗过敏喷雾剂,不一而足。随着家庭越来越重视宠物健康,兼具安全性和清洁力的合成清洁剂的需求也不断增长。因此,市场正以目标明确、严谨有序且势头强劲的方式向前发展。

预计在预测期内,消毒剂细分市场将呈现最高的复合年增长率。

预计在预测期内,消毒剂市场将保持最高的成长率,这主要得益于人们卫生意识的提高以及对宠物表面安全的日益关注。饲主主人正在寻找清洁力强但又不刺激传统消毒剂的产品,这推动了对植物来源或低过敏性产品的需求。人们越来越担心病原体从猫砂盆传播到餵食区域,这促使家庭采用更安全的日常消毒剂。随着现代生活方式兼顾便利性和健康性,宠物安全型消毒剂越来越受欢迎,它们不仅能提供可靠的消毒效果,还能保护动物免受呼吸道刺激和有害残留物的侵害。

占比最大的地区:

预计亚太地区将在预测期内占据最大的市场份额,这主要得益于宠物饲养量的快速增长,尤其是在印度、中国和东南亚的都市区。中产阶级收入的成长、生活方式的改变以及人们对宠物健康的日益关注,都推动了对安全、无化学成分的家居护理产品的需求。零售网路的扩张和针对有害物质暴露的强有力的宣传活动,进一步提升了消费者对宠物安全清洁产品的兴趣。人口密集、生活空间有限的家庭,使得清洁成为首要任务,从而推动了对温和而有效的宠物友善清洁产品的长期需求。

预计年复合成长率最高的地区:

预计北美地区在预测期内将实现最高的复合年增长率,这主要得益于消费者对高端环保清洁产品的强劲偏好。消费者越来越关注产品标籤,并倾向于选择透明且不进行动物实验的品牌。较高的购买力,以及对宠物过敏和化学物质敏感问题的日益关注,都推动了此类产品的普及。该地区强大的电子商务基础设施也助力小众的天然创新品牌快速发展。随着健康生活方式的转变,宠物安全清洁产品正逐渐成为值得信赖的日常必需品。

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  • 公司概况
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    • 根据主要企业的产品系列、地理覆盖范围和策略联盟基准化分析

目录

第一章执行摘要

第二章 前言

  • 概述
  • 相关利益者
  • 调查范围
  • 调查方法
    • 资料探勘
    • 数据分析
    • 数据检验
    • 研究途径
  • 研究材料
    • 原始研究资料
    • 次级研究资讯来源
    • 先决条件

第三章 市场趋势分析

  • 介绍
  • 司机
  • 抑制因素
  • 机会
  • 威胁
  • 产品分析
  • 终端用户分析
  • 新兴市场
  • 新冠疫情的影响

第四章 波特五力分析

  • 供应商的议价能力
  • 买方的议价能力
  • 替代品的威胁
  • 新进入者的威胁
  • 竞争对手之间的竞争

5. 全球宠物安全清洁产品市场(依产品分类)

  • 介绍
  • 表面清洁剂
  • 清洁剂
  • 去污除臭剂
  • 消毒剂
  • 空气清新剂

6. 全球宠物安全清洁产品市场(依配方划分)

  • 介绍
  • 液体
  • 粉末
  • 擦拭巾

7. 全球宠物安全清洁产品市场(依成分类型划分)

  • 介绍
  • 天然/植物
  • 基于酵素的
  • 合成

8. 全球宠物安全清洁产品市场(依通路划分)

  • 介绍
  • 超级市场/大卖场
  • 线上零售
  • 宠物专卖店
  • 其他通路

9. 全球宠物安全清洁产品市场(依最终用户划分)

  • 介绍
  • 商业的

第十章 全球宠物安全清洁产品市场(按地区划分)

  • 介绍
  • 北美洲
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 义大利
    • 法国
    • 西班牙
    • 其他欧洲
  • 亚太地区
    • 日本
    • 中国
    • 印度
    • 澳洲
    • 纽西兰
    • 韩国
    • 亚太其他地区
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地区
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 卡达
    • 南非
    • 其他中东和非洲地区

第十一章 重大进展

  • 协议、伙伴关係、合作和合资企业
  • 收购与併购
  • 新产品上市
  • 业务拓展
  • 其他关键策略

第十二章 企业概况

  • The Clorox Company
  • Rocco & Roxie Supply Co.
  • Reckitt Benckiser Group plc
  • BioKleen
  • Procter & Gamble Co.
  • Better Life Natural Cleaning Products
  • Henkel AG & Co. KGaA
  • Earth Friendly Products
  • Church & Dwight Co., Inc.
  • PetSafe
  • Seventh Generation, Inc.
  • Simple Solution
  • Ecolab Inc.
  • Nature's Miracle
  • Weiman Products, LLC
Product Code: SMRC32615

According to Stratistics MRC, the Global Pet-Safe Cleaning Products Market is accounted for $6.2 billion in 2025 and is expected to reach $9.6 billion by 2032 growing at a CAGR of 6.5% during the forecast period. Pet-safe cleaning products are specially formulated household cleaners designed to keep living spaces fresh while protecting the health of animals. They avoid harsh chemicals like ammonia, bleach, phenols, and artificial fragrances that can irritate pets' skin, eyes, or respiratory systems. Instead, they rely on gentle, non-toxic, biodegradable ingredients that clean effectively without leaving harmful residues on floors, fabrics, or surfaces that pets frequently touch or lick. These products honor traditional, natural care practices while embracing modern safety standards, offering peace of mind to pet owners. They create a healthier home environment, blending everyday cleanliness with genuine concern for animal well-being.

Market Dynamics:

Driver:

Rising Pet Ownership

Rising pet ownership is a key driver of the Pet-Safe Cleaning Products Market. As more households welcome pets, demand for safe, non-toxic cleaning solutions grows significantly. Owners are increasingly aware of the risks posed by conventional cleaners containing harsh chemicals, leading them to seek alternatives that protect their pets' health. This trend is particularly strong in urban areas, where pets share close living spaces with families. Expanding adoption rates worldwide ensure steady growth, making pet ownership a central force behind market expansion.

Restraint:

High Costs

High costs remain a major restraint in the market. Formulating cleaners with natural, biodegradable, and non-toxic ingredients often requires more expensive raw materials and production processes compared to conventional products. This price premium limits accessibility for budget-conscious consumers, especially in emerging markets. While affluent households readily adopt these solutions, broader penetration is slowed by affordability concerns. Unless manufacturers find ways to reduce costs through innovation or economies of scale, high pricing will continue to challenge widespread adoption.

Opportunity:

Health & Safety Awareness

Growing health and safety awareness presents a strong opportunity for the market. Consumers are increasingly conscious of the harmful effects of chemical cleaners on pets' skin, respiratory systems, and overall well-being. This awareness is amplified by educational campaigns and social media advocacy. As households prioritize safe environments, demand for eco-friendly, pet-safe alternatives rises. Manufacturers can capitalize by promoting transparency, certifications, and natural formulations. Heightened awareness ensures long-term growth, positioning safety-focused products as essential household staples for pet owners.

Threat:

Distribution Challenges

Distribution challenges pose a significant threat to the Pet-Safe Cleaning Products Market. While demand is rising, availability remains limited in rural and developing regions. Many consumers rely on traditional cleaning products due to lack of access to specialized alternatives. Logistics costs, fragmented supply chains, and limited retail penetration hinder expansion. E-commerce platforms are helping bridge gaps, but uneven distribution continues to restrict market reach.

Covid-19 Impact:

The Covid-19 pandemic had mixed impacts on the Pet-Safe Cleaning Products Market. On one hand, supply chain disruptions and raw material shortages created challenges for manufacturers. On the other, heightened hygiene awareness and increased time spent at home boosted demand for safe cleaning solutions. Pet adoption surged during lockdowns, further driving market growth. Consumers prioritized products that ensured both cleanliness and pet safety, accelerating adoption of eco-friendly alternatives.

The synthetic segment is expected to be the largest during the forecast period

The synthetic detergents segment is expected to account for the largest market share during the forecast period, as their precision-engineered molecules offer consistent performance, longer shelf life, and targeted antibacterial action-traits traditional blends often struggle to match. This reliability fuels manufacturer confidence and broadens product innovation, from odor neutralizers to allergen-reducing sprays. As households grow more protective of their pets' well-being, demand leans toward synthetic options that balance safety with strength. The result is a market moving forward with purpose, discipline, and clear momentum.

The disinfectants segment is expected to have the highest CAGR during the forecast period

Over the forecast period, the disinfectants segment is predicted to witness the highest growth rate, due to heightened awareness of hygiene, and surface safety for pets. Owners want powerful cleaning without the toxic sting of traditional disinfectants, driving demand for plant based or low-irritant solutions. Rising fear of pathogen transmission from litter boxes to feeding areas pushes families to adopt safer, daily-use sanitizers. As modern lifestyles blend convenience with wellness, pet-safe disinfectants gain traction, offering reliable germ control while protecting animals from respiratory irritation, and harmful residue exposure.

Region with largest share:

During the forecast period, the Asia Pacific region is expected to hold the largest market share, as pet adoption surges across urban centers, particularly in India, China, and Southeast Asia. Growing middle-class incomes, shifting lifestyles, and rising concern for pet well-being have boosted the demand for safe, chemical-free home care products. Expanding retail networks and strong awareness campaigns about toxin exposure further encourage consumers toward pet-safe cleaning solutions. With dense populations and smaller living spaces, households prioritize cleanliness, long-term demand for gentle yet effective cleaners tailored to pet-friendly homes.

Region with highest CAGR:

Over the forecast period, the North America region is anticipated to exhibit the highest CAGR, owing to strong preference for premium, eco-conscious cleaning products. Consumers increasingly read labels and favor brands with transparent, cruelty-free practices. High spending power, combined with rising concerns about allergies and chemical sensitivity in pets, accelerates adoption. The region's robust e-commerce infrastructure allows niche, natural, and innovative brands to scale quickly. With wellness trends reshaping household habits, pet-safe cleaning products gain momentum as a trusted, everyday necessity.

Key players in the market

Some of the key players in Pet-Safe Cleaning Products Market include The Clorox Company, Rocco & Roxie Supply Co., Reckitt Benckiser Group plc, BioKleen, Procter & Gamble Co., Better Life Natural Cleaning Products, Henkel AG & Co. KGaA, Earth Friendly Products, Church & Dwight Co., Inc., PetSafe, Seventh Generation, Inc., Simple Solution, Ecolab Inc., Nature's Miracle and Weiman Products, LLC.

Key Developments:

In October 2025, Henkel and Dow are deepening their strategic partnership to cut emissions in their adhesives business by using low-carbon feedstocks and renewable electricity. This move could reduce Henkel's hot-melt adhesive carbon footprint by 20-40% per product line.

In September 2025, Ecolab and SCG signed a five-year MOU to boost SCG's competitiveness through improved efficiency and cost savings, while accelerating ESG progress. They plan to reduce greenhouse gas emissions, increase water reuse beyond 13.10%, optimize processes, and explore renewable energy integration across SCG's Packaging and Chemicals divisions.

Products Covered:

  • Surface Cleaners
  • Laundry Detergents
  • Stain and Odor Removers
  • Disinfectants
  • Air Fresheners

Formulations Covered:

  • Liquid
  • Powder
  • Spray
  • Wipes

Ingredient Types Covered:

  • Natural/Botanical
  • Enzyme-Based
  • Synthetic

Distribution Channels Covered:

  • Supermarkets/Hypermarkets
  • Online Retail
  • Specialty Pet Stores
  • Other Distribution Channels

End Users Covered:

  • Household
  • Commercial

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2024, 2025, 2026, 2028, and 2032
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 Product Analysis
  • 3.7 End User Analysis
  • 3.8 Emerging Markets
  • 3.9 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Pet-Safe Cleaning Products Market, By Product

  • 5.1 Introduction
  • 5.2 Surface Cleaners
  • 5.3 Laundry Detergents
  • 5.4 Stain and Odor Removers
  • 5.5 Disinfectants
  • 5.6 Air Fresheners

6 Global Pet-Safe Cleaning Products Market, By Formulation

  • 6.1 Introduction
  • 6.2 Liquid
  • 6.3 Powder
  • 6.4 Spray
  • 6.5 Wipes

7 Global Pet-Safe Cleaning Products Market, By Ingredient Type

  • 7.1 Introduction
  • 7.2 Natural/Botanical
  • 7.3 Enzyme-Based
  • 7.4 Synthetic

8 Global Pet-Safe Cleaning Products Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarkets/Hypermarkets
  • 8.3 Online Retail
  • 8.4 Specialty Pet Stores
  • 8.5 Other Distribution Channels

9 Global Pet-Safe Cleaning Products Market, By End User

  • 9.1 Introduction
  • 9.2 Household
  • 9.3 Commercial

10 Global Pet-Safe Cleaning Products Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 The Clorox Company
  • 12.2 Rocco & Roxie Supply Co.
  • 12.3 Reckitt Benckiser Group plc
  • 12.4 BioKleen
  • 12.5 Procter & Gamble Co.
  • 12.6 Better Life Natural Cleaning Products
  • 12.7 Henkel AG & Co. KGaA
  • 12.8 Earth Friendly Products
  • 12.9 Church & Dwight Co., Inc.
  • 12.10 PetSafe
  • 12.11 Seventh Generation, Inc.
  • 12.12 Simple Solution
  • 12.13 Ecolab Inc.
  • 12.14 Nature's Miracle
  • 12.15 Weiman Products, LLC

List of Tables

  • Table 1 Global Pet-Safe Cleaning Products Market Outlook, By Region (2024-2032) ($MN)
  • Table 2 Global Pet-Safe Cleaning Products Market Outlook, By Product (2024-2032) ($MN)
  • Table 3 Global Pet-Safe Cleaning Products Market Outlook, By Surface Cleaners (2024-2032) ($MN)
  • Table 4 Global Pet-Safe Cleaning Products Market Outlook, By Laundry Detergents (2024-2032) ($MN)
  • Table 5 Global Pet-Safe Cleaning Products Market Outlook, By Stain and Odor Removers (2024-2032) ($MN)
  • Table 6 Global Pet-Safe Cleaning Products Market Outlook, By Disinfectants (2024-2032) ($MN)
  • Table 7 Global Pet-Safe Cleaning Products Market Outlook, By Air Fresheners (2024-2032) ($MN)
  • Table 8 Global Pet-Safe Cleaning Products Market Outlook, By Formulation (2024-2032) ($MN)
  • Table 9 Global Pet-Safe Cleaning Products Market Outlook, By Liquid (2024-2032) ($MN)
  • Table 10 Global Pet-Safe Cleaning Products Market Outlook, By Powder (2024-2032) ($MN)
  • Table 11 Global Pet-Safe Cleaning Products Market Outlook, By Spray (2024-2032) ($MN)
  • Table 12 Global Pet-Safe Cleaning Products Market Outlook, By Wipes (2024-2032) ($MN)
  • Table 13 Global Pet-Safe Cleaning Products Market Outlook, By Ingredient Type (2024-2032) ($MN)
  • Table 14 Global Pet-Safe Cleaning Products Market Outlook, By Natural/Botanical (2024-2032) ($MN)
  • Table 15 Global Pet-Safe Cleaning Products Market Outlook, By Enzyme-Based (2024-2032) ($MN)
  • Table 16 Global Pet-Safe Cleaning Products Market Outlook, By Synthetic (2024-2032) ($MN)
  • Table 17 Global Pet-Safe Cleaning Products Market Outlook, By Distribution Channel (2024-2032) ($MN)
  • Table 18 Global Pet-Safe Cleaning Products Market Outlook, By Supermarkets/Hypermarkets (2024-2032) ($MN)
  • Table 19 Global Pet-Safe Cleaning Products Market Outlook, By Online Retail (2024-2032) ($MN)
  • Table 20 Global Pet-Safe Cleaning Products Market Outlook, By Specialty Pet Stores (2024-2032) ($MN)
  • Table 21 Global Pet-Safe Cleaning Products Market Outlook, By Other Distribution Channels (2024-2032) ($MN)
  • Table 22 Global Pet-Safe Cleaning Products Market Outlook, By End User (2024-2032) ($MN)
  • Table 23 Global Pet-Safe Cleaning Products Market Outlook, By Household (2024-2032) ($MN)
  • Table 24 Global Pet-Safe Cleaning Products Market Outlook, By Commercial (2024-2032) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.