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封面
市场调查报告书
商品编码
1118058

OTT串流的全球市场:各设备类型，各收益来源，各用户类型，各终端用户 - 地区预测，竞争策略，市场区隔预测(～2030年)

Global OTT Streaming Market- By Device Type, By Revenue Source, By User Type, By End User- Regional Outlook, Competitive Strategies and Segment Forecasts to 2030
出版日期: | 出版商: SPER Market Research Pvt. Ltd. | 英文 248 Pages | 商品交期: 最快1-2个工作天内

价格
简介目录

全球OTT串流的市场规模预计至2030年达到5,537亿6,000万美元，以16.4％的年复合成长率成长。OTT串流，由于消费者的社会行动从传统的订阅逐年转向广播服务和OTT的随选视讯、音乐订阅，在预测期间内预计急速成长。

本报告提供全球OTT串流市场相关调查分析，市场动态，市场区隔分析，地区分析，企业简介等资讯。

目录

第1章 简介

第2章 调查手法

第3章 摘要整理

第4章 市场动态

  • 促进因素、阻碍因素、机会、课题的分析
  • COVID-19对全球OTT串流市场的影响

第5章 市场变数及预测

  • SWOT分析
  • PESTEL分析
  • 波特的五力分析
  • 热图分析

第6章 全球OTT串流市场:各设备类型(2019年～2030年)

  • 简介
  • 智慧型手机
  • 智慧电视
  • 笔记型电脑、桌上型电脑、平板电脑
  • 游戏主机
  • 机上盒
  • 其他

第7章 全球OTT串流市场:各收益来源(2019年～2030年)

  • 简介
  • AVOD
  • SVOD
  • TVOD
  • 其他

第8章 全球OTT串流市场:各用户类型(2019年～2030年)

  • 简介
  • 商业
  • 个人

第9章 全球OTT串流市场:各终端用户(2019年～2030年)

  • 简介
  • 电子商务
  • 媒体、娱乐
  • 教育、训练
  • IT、通讯
  • 健康、健身
  • 其他

第10章 全球OTT串流市场:各地区(2019年～2030年)

  • 北美
    • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 其他的欧洲
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 澳洲
    • 韩国
    • 其他的亚太地区
  • 南美
    • 巴西
    • 阿根廷
    • 其他的南美
  • 中东、非洲
    • 沙乌地阿拉伯王国
    • 阿拉伯联合大公国
    • 其他的中东、非洲

第11章 企业简介

  • Amazon.com, Inc.
  • Apple, Inc.
  • Fcebook, Inc.
  • Google, Inc.
  • Hulu
  • Kakao Corp
  • LLC
  • Microsoft Corporation
  • Netflix, Inc.
  • Rakuten Inc.
  • Tancent
  • YouTube
简介目录
Product Code: IACT2203

According to SPER Market Research, the Global OTT Streaming Market is estimated to reach USD 553.76 billion by 2030 with a CAGR of 16.4%.

Sales of over-the-top content streaming services and related goods that deliver streaming video over the internet make up the over-the-top (OTT) content streaming market. Smartphones, smart TVs, computers, desktops, tablets, gaming consoles, set-top boxes, and other devices are the most common types of equipment used for OTT streaming. Smartphone is a term used to describe a portable electronic device that connects to a cellular network.

OTT streaming is anticipated to experience rapid growth during the forecast period due to the growing shift in consumer social behaviour, which is moving away from traditional subscriptions and toward broadcasting services and over-the-top (OTT) on-demand video and music subscriptions every year. Because of the extra advantages, such as on-demand services and ease of access, several demographic groups have begun to substitute video streaming services for traditional television for entertainment. There will likely be a dramatic increase in the number of people watching videos on streaming and pay-per-view services.

Impact of COVID-19 on the Global OTT Streaming Market:

Due to the COVID-19 emergency, the globe is undergoing an unexpected change, and the majority of industrial verticals are currently suffering difficult times. However, this crisis is anticipated to have a favourable impact on the worldwide over-the-top business. Lockdowns have been implemented by many governments to stop the virus' spread, which has greatly increased how much time people spend on their mobile devices. Additionally, a survey by Research Dive found that the percentage of viewers in the entertainment industry is rising by 30%. OTT services for internet content like video and audio services are ultimately driven by these considerations.

Scope of the report:

Market size available for years 2019-2030

Base year considered 2021

Forecast period 2022-2030

Segments covered By Product, By Procedure, By Patient Type, By End User

Geographies covered North America, Europe, APAC, Latin America, and the Middle East & Africa

Companies Covered Amazon.com, Inc., Apple, Inc., Facebook, Inc., Google, Inc., Hulu, Kakao Corp., LLC, Microsoft Corporation, Netflix, Inc., Rakuten Inc., Tangent, YouTube

Global OTT Streaming Market, By Device Type:

Based on the Form, Global OTT Streaming Market is segmented as; Smartphones, Smart TVs, Laptops, Desktops and Tablets, Gaming Consoles, Set-Top Box, Others.

Global OTT Streaming Market, By Revenue Source:

Based on the Sources, Global OTT Streaming Market is segmented as; AVOD, SVOD, TVOD, Others.

Global OTT Streaming Market, By User Type:

Based on the Application, Global OTT Streaming Market is segmented as; Commercial, Personal.

Global OTT Streaming Market, By End User:

Based on the Distribution, Global OTT Streaming Market is segmented as; E-commerce, Media and Entertainment, Education and Training, IT and Telecom, Health and Fitness, Others.

Global OTT Streaming Market, By Region:

Europe and Asia held the highest share of the worldwide Global OTT Streaming Market, but it is predicted to develop slowly throughout the forecast period. Because of its size, it remains one of the most important marketplaces for the OTT Streaming Market.

Table of Contents

1. Introduction

  • 1.1 Scope of the report
  • 1.2 Market segment analysis

2. Research Methodology

  • 2.1 Research data source
    • 2.1.1 Secondary data
    • 2.1.2 Primary data
    • 2.1.3 SPER's internal database
    • 2.1.4 Premium insight from KOL's
  • 2.2 Market size estimation
    • 2.2.1 Top-down and Bottom-up approach
    • 2.2.2 Data triangulation

3. Executive Summary

4. Market Dynamics

  • 4.1 Driver, Restraint, Opportunity, and Challenges analysis
    • 4.1.1 Drivers
    • 4.1.2 Restraints
    • 4.1.3 Opportunities
    • 4.1.4 Challenges
  • 4.2 COVID-19 Impacts on Global OTT Streaming Market

5. Market variables and outlook

  • 5.1 SWOT analysis
    • 5.1.1 Strengths
    • 5.1.2 Weaknesses
    • 5.1.3 Opportunities
    • 5.1.4 Threats
  • 5.2 PESTEL analysis
    • 5.2.1 Political landscape
    • 5.2.2 Economic landscape
    • 5.2.3 Social landscape
    • 5.2.4 Technological landscape
    • 5.2.5 Environmental landscape
    • 5.2.6 Legal landscape
  • 5.3 PORTER'S five forces analysis
    • 5.3.1 Bargaining power of suppliers
    • 5.3.2 Bargaining power of Buyers
    • 5.3.3 Threat of Substitute
    • 5.3.4 Threat of new entrant
    • 5.3.5 Competitive rivalry
  • 5.4 Heat map analysis

6. Global OTT Streaming Market, By Device Type, 2019-2030 (USD Million)

  • 6.1 Introduction
  • 6.2 Smartphones
  • 6.3 Smart TV's
  • 6.4 Laptops, Desktops and Tablets
  • 6.5 Gaming Consoles
  • 6.6 Set-Top Box
  • 6.7 Others

7. Global OTT Streaming Market, By Revenue Source, 2019-2030 (USD Million)

  • 7.1 Introduction
  • 7.2 AVOD
  • 7.3 SVOD
  • 7.4 TVOD
  • 7.5 Others

8. Global OTT Streaming Market, By User Type, 2019-2030 (USD Million)

  • 8.1 Introduction
  • 8.2 Commercial
  • 8.3 Personal

9. Global OTT Streaming Market, By End User, 2019-2030 (USD Million)

  • 9.1 Introduction
  • 9.2 E-commerce
  • 9.3 Media And Entertainment
  • 9.4 Education And Training
  • 9.5 IT And Telecom
  • 9.6 Health And Fitness
  • 9.7 Others

10. Global OTT Streaming Market, By Region, 2019-2030 (USD Million)

  • 10.1 North America
    • 10.1.1 United States
    • 10.1.2 Canada
    • 10.1.3 Mexico
  • 10.2 Europe
    • 10.2.1 Germany
    • 10.2.2 United Kingdom
    • 10.2.3 France
    • 10.2.4 Italy
    • 10.2.5 Spain
    • 10.2.6 Rest of Europe
  • 10.3 Asia-Pacific
    • 10.3.1 China
    • 10.3.2 Japan
    • 10.3.3 India
    • 10.3.4 Australia
    • 10.3.5 South Korea
    • 10.3.6 Rest of Asia-Pacific
  • 10.4 South America
    • 10.4.1 Brazil
    • 10.4.2 Argentina
    • 10.4.3 Rest of South America
  • 10.5 Middle East & Africa
    • 10.5.1 Kingdom of Saudi Arabia
    • 10.5.2 United Arab Emirates
    • 10.5.3 Rest of Middle East & Africa

11. Company Profiles

  • 11.1 Amazon.com, Inc.
    • 11.1.1 Company details
    • 11.1.2 Financial outlook
    • 11.1.3 Product summary
    • 11.1.4 Recent developments
  • 11.2 Apple, Inc.
    • 11.2.1 Company details
    • 11.2.2 Financial outlook
    • 11.2.3 Product summary
    • 11.2.4 Recent developments
  • 11.3 Fcebook, Inc.
    • 11.3.1 Company details
    • 11.3.2 Financial outlook
    • 11.3.3 Product summary
    • 11.3.4 Recent developments
  • 11.4 Google, Inc.
    • 11.4.1 Company details
    • 11.4.2 Financial outlook
    • 11.4.3 Product summary
    • 11.4.4 Recent developments
  • 11.5 Hulu
    • 11.5.1 Company details
    • 11.5.2 Financial outlook
    • 11.5.3 Product summary
    • 11.5.4 Recent developments
  • 11.6 Kakao Corp
    • 11.6.1 Company details
    • 11.6.2 Financial outlook
    • 11.6.3 Product summary
    • 11.6.4 Recent developments
  • 11.7 LLC
    • 11.7.1 Company details
    • 11.7.2 Financial outlook
    • 11.7.3 Product summary
    • 11.7.4 Recent developments
  • 11.8 Microsoft Corporation
    • 11.8.1 Company details
    • 11.8.2 Financial outlook
    • 11.8.3 Product summary
    • 11.8.4 Recent developments
  • 11.9 Netflix, Inc.
    • 11.9.1 Company details
    • 11.9.2 Financial outlook
    • 11.9.3 Product summary
    • 11.9.4 Recent developments
  • 11.10 Rakuten Inc.
    • 11.10.1 Company details
    • 11.10.2 Financial outlook
    • 11.10.3 Product summary
    • 11.10.4 Recent developments
  • 11.11 Tancent
    • 11.11.1 Company details
    • 11.11.2 Financial outlook
    • 11.11.3 Product summary
    • 11.11.4 Recent developments
  • 11.12 YouTube
    • 11.12.1 Company details
    • 11.12.2 Financial outlook
    • 11.12.3 Product summary
    • 11.12.4 Recent developments