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市场调查报告书
商品编码
1807804

2025年全球行销研究与分析服务市场报告

Marketing Research And Analysis Services Global Market Report 2025
出版日期: | 出版商: The Business Research Company | 英文 250 Pages | 商品交期: 2-10个工作天内

价格
简介目录

数位化预计将成为市场研究和分析服务市场的主要驱动力。数位化是指利用数位技术转变经营模式、创造新的收益来源和提供更高的价值。市场研究和分析服务领域越来越多地采用数位化方法，这推动了市场分析、定价策略、通路管理和其他能力的改进。值得注意的是，根据国际数据公司的一份报告，全球数位化支出预计将在未来五年以 16.3% 的复合年增长率成长，到 2026 年将达到 3.4 兆美元。美国将在数位化支出方面领先，预计到 2025 年将超过 1 兆美元，突显了全球数位化趋势及其对市场研究和分析服务市场的影响。

人工智慧已成为市场研究与分析服务业的一大趋势。网路使用量的激增使企业能够在线上销售产品，消费者在做出购买决策之前可以参考评论、问捲和问卷调查。人工智慧在简化这些应用的现场互动方面发挥关键作用。值得注意的例子包括 Google Home、Amazon Echo 以及其他将人工智慧融入市场分析流程的聊天机器人。人工智慧的应用正在显着改变市场分析，以更有效率、数据驱动的方法取代传统的调查方法。随着对人工智慧工具和社群媒体平台的依赖程度不断提高，资料科学家将在收集消费者行为模式的宝贵见解方面发挥关键作用，预计这将进一步刺激人工智慧在市场研究与分析服务市场的应用。

市场研究和分析服务市场的主要企业正在积极采用人工智慧研究工具来优化业务并最大化收益。人工智慧研究工具利用演算法来自动化和增强研究过程的各个方面，从而促进更有效率的数据分析和公正的决策。例如，Prelaunch.com 推出了一款人工智慧市场研究工具，这是一款人工智慧助手，旨在透过快速评估客户回馈来帮助企业识别竞争对手。该工具可自动执行耗时的任务，并提供人工智慧页面建立器、研究摘要和人工智慧竞争研究工具等功能。

目录

第一章执行摘要

第二章 市场特征

第三章 市场趋势与策略

第四章 市场：宏观经济情景，包括利率、通膨、地缘政治、贸易战和关税，以及新冠疫情和復苏对市场的影响

第五章 全球成长分析与策略分析框架

  • 全球市场研究与分析服务：PESTEL分析（政治、社会、技术、环境、法律因素、驱动因素与限制因素）
  • 最终用途产业分析
  • 全球市场研究与分析服务市场：成长率分析
  • 2019 年至 2024 年全球市场研究与分析服务市场规模及成长
  • 2024-2029 年及 2034 年全球市场研究与分析服务市场规模及成长预测
  • 全球市场研究与分析服务：总目标市场（TAM）

第六章市场区隔

  • 全球市场研究与分析服务市场：依类型、实际及预测，2019-2024 年、2024-2029 年、2034 年
  • 量化研究
  • 定性研究
  • 全球行销研究与分析服务市场（调查来源、实际及预测），2019-2024 年、2024-2029 年、2034 年
  • 初步调查
  • 二次调查
  • 全球市场研究与分析服务市场：依最终用途产业划分，实际及预测，2019-2024 年、2024-2029 年、2034 年
  • IT服务
  • 製造业
  • 金融服务
  • 建造
  • 卫生保健
  • 其他最终用途产业
  • 全球市场研究与分析服务市场定量研究细分，按类型、实际结果和预测，2019-2024 年、2024-2029 年、2034 年
  • 调查和问卷
  • 线上调查和基于网路的研究
  • 统计分析与资料探勘
  • 全球市场研究与分析服务市场，质性研究细分，依类型、实际及预测，2019-2024 年、2024-2029 年、2034 年
  • 焦点小组和深度访谈
  • 民族誌研究与观察
  • 内容分析与主题分析

第七章 区域和国家分析

  • 全球市场研究与分析服务市场：按地区、实际结果及预测，2019-2024 年、2024-2029 年、2034 年
  • 全球市场研究与分析服务市场：依国家划分、实际结果及预测（2019-2024 年、2024-2029 年预测、2034 年预测）

第八章 亚太市场

第九章：中国市场

第十章 印度市场

第十一章 日本市场

第十二章：澳洲市场

第十三章 印尼市场

第十四章 韩国市场

第十五章：西欧市场

第十六章英国市场

第十七章：德国市场

第十八章：法国市场

第十九章：义大利市场

第20章：西班牙市场

第21章 东欧市场

第22章 俄罗斯市场

第23章 北美市场

第24章美国市场

第25章：加拿大市场

第26章 南美洲市场

第27章：巴西市场

第28章 中东市场

第29章：非洲市场

第30章：竞争格局与公司概况

  • 市场研究与分析服务市场：竞争格局
  • 市场研究与分析服务市场：公司简介
    • Gartner, Inc Overview, Products and Services, Strategy and Financial Analysis
    • S&P Global Inc Overview, Products and Services, Strategy and Financial Analysis
    • Ipsos Group SA Overview, Products and Services, Strategy and Financial Analysis
    • Moodys Corporation Overview, Products and Services, Strategy and Financial Analysis
    • GFK SE Overview, Products and Services, Strategy and Financial Analysis

第31章：其他领先和创新企业

  • Mintel
  • INTAGE Inc.
  • Forrester Research Inc.
  • GlobalData Plc
  • Global Vox Populi
  • Kantar IMRB
  • RNB Research
  • Market Xcel Data Matrix Private Limited
  • Majestic MRSS
  • Nielson
  • Hub of China
  • SIS International Research
  • Escalent
  • CIPMR
  • Adept Research

第 32 章全球市场竞争基准化分析与仪表板

第33章 重大併购

第34章近期市场趋势

第 35 章：高潜力市场国家、细分市场与策略

  • 2029 年市场研究与分析服务市场：提供新机会的国家
  • 2029 年市场研究与分析服务市场：细分领域带来新机会
  • 2029 年市场研究与分析服务市场：成长策略
    • 基于市场趋势的策略
    • 竞争对手的策略

第36章 附录

简介目录
Product Code: r25770u

Marketing research is a systematic process involving the collection, recording, and analysis of both qualitative and quantitative data related to marketing products and service issues. Marketing analysis, on the other hand, is the examination of data from a company's marketing efforts to assess their effectiveness.

The main types of marketing research and analysis include quantitative and qualitative research. Quantitative research involves the systematic examination of phenomena through the collection of measurable data, utilizing statistical, mathematical, or computer methodologies. Sources in marketing research and analysis can be categorized as primary research (direct data collection) and secondary research (utilizing existing data). These activities span across various sectors, including IT services, manufacturing, financial services, construction, healthcare, and others.

Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.

The sharp rise in U.S. tariffs and the ensuing trade tensions in spring 2025 are taking a toll on the professional services sector, especially within legal, consulting, architectural, and engineering fields. Increased duties on imported technology, software, office hardware, and digital infrastructure have pushed up operational costs for firms that rely on global systems and resources. Cross-border consulting engagements are experiencing delays and higher expenses due to elevated travel costs and limited access to international data and tools. Moreover, industries heavily impacted by tariffs such as manufacturing, construction, and logistics are reducing their reliance on outsourced services, dampening demand for professional support. In response, service providers are reassessing pricing models, strengthening ties with domestic vendors, and accelerating the adoption of AI and automation to maintain profitability and client satisfaction in an increasingly volatile environment.

The marketing research and analysis services market research report is one of a series of new reports from The Business Research Company that provides marketing research and analysis services market statistics, including marketing research and analysis services industry, global marketing research and analysis services market size, regional shares, competitors with a marketing research and analysis services market share, detailed marketing research and analysis services market segments, market trends and opportunities, and any further data you may need to thrive in the marketing research and analysis services industry. This market research and analysis services market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.

The marketing research and analysis services market size has grown steadily in recent years. It will grow from $81.27 billion in 2024 to $84.46 billion in 2025 at a compound annual growth rate (CAGR) of 3.9%. The growth in the historic period can be attributed to rise in research and development (R&D) investments, strong economic growth in emerging markets, increased internet penetration, increase in consumption of big data and rapid urbanization.

The marketing research and analysis services market size is expected to see steady growth in the next few years. It will grow to $100.48 billion in 2029 at a compound annual growth rate (CAGR) of 4.4%. The growth in the forecast period can be attributed to increase in digitalization, increase in data driven businesses, increasing focus on customer satisfaction and increasing demand for sampling. Major trends in the forecast period include leveraging artificial intelligence for efficient, accurate and low-cost data collection, adopting agile market research methodologies, investing in virtual reality technology, focusing on innovative and advanced sampling techniques and methods, adopting micro surveys, to garner quick, real-time insights from respondents, adopting longitudinal research and tracking, focusing on social listening and leveraging blockchain to increase participation rates, improve quality and to address privacy concerns.

The forecast of 4.4% growth over the next five years reflects a modest reduction of 0.3% from the previous estimate for this market. This reduction is primarily due to the impact of tariffs between the US and other countries. Trade tensions may disrupt U.S. analysts by inflating prices for predictive modeling software and cross-channel attribution tools developed in Switzerland and Estonia, potentially slowing insights generation while increasing market intelligence costs. The effect will also be felt more widely due to reciprocal tariffs and the negative effect on the global economy and trade due to increased trade tensions and restrictions.

Companies across various industries are prioritizing the enhancement of profits and the expansion of their consumer base through a strong focus on customer satisfaction. This strategic approach is expected to play a significant role in driving the growth of the marketing research and analysis services industry in the coming years. Customer satisfaction directly contributes to increased revenues, profitability, and improved customer retention levels. Marketing research and analysis services enable companies to achieve these objectives by providing insights into target customers, assessing key competitors, monitoring customer satisfaction across multiple channels, identifying areas for business improvement, and refining overall business strategies.

The growth of digitization is anticipated to be a key driver for the marketing research and analysis services market in the future. Digitization involves leveraging digital technologies to transform business models, create new revenue streams, and offer enhanced value. As businesses increasingly adopt digital approaches, the marketing research and analysis services sector is witnessing improved capabilities in market analytics, pricing strategies, and channel management. Notably, the International Data Corporation reports that global digitization spending is expected to grow at a compound annual growth rate (CAGR) of 16.3% over the next five years, reaching $3.4 trillion in 2026. The United States is projected to lead in digitization spending, surpassing $1 trillion by 2025, highlighting the global trend toward digitization and its impact on the marketing research and analysis services market.

Artificial intelligence emerges as a prominent trend in the marketing research and analysis services industry. The surge in internet usage has prompted companies to make their products available online, leading consumers to rely on reviews, surveys, and questionnaires before making purchase decisions. AI plays a crucial role in streamlining field engagement for these applications. Notable examples include Google Home, Amazon's Echo, and other chatbots that incorporate AI into market analysis processes. The adoption of AI is significantly transforming market analysis by replacing traditional research methods with more efficient and data-driven approaches. As the reliance on AI tools and social media platforms grows, data scientists are expected to play a pivotal role in gathering valuable insights into consumer behavior patterns, further fueling the popularity of artificial intelligence in the marketing research and analysis services market.

Major companies in the marketing research and analysis services market are actively introducing AI-powered research tools to optimize their operations and maximize revenues. AI-powered research tools leverage algorithms to automate and enhance various aspects of the research process, facilitating more efficient data analysis and unbiased decision-making. For example, Prelaunch.com launched its AI Market Research Tool, an AI-powered assistant designed to help companies identify rivals by quickly evaluating customer feedback. The tool automates time-consuming tasks and offers features such as an AI page builder, survey summaries, and AI competitor research tools.

In January 2024, Radius Global Market Research, a market research company based in the U.S., acquired Strive Insight Limited for an undisclosed sum. The acquisition is intended to boost Radius's capacity to provide in-depth insights and solutions for its clients. It will enable Radius to expand its global presence, enhance its data analytics expertise, and offer more tailored, actionable market research services. Strive Insight Limited is a UK-based market research company.

Major companies operating in the marketing research and analysis services market include Gartner, Inc, S&P Global Inc, Ipsos Group S.A., Moodys Corporation, GFK SE, Mintel, INTAGE Inc., Forrester Research Inc., GlobalData Plc, Global Vox Populi, Kantar IMRB, RNB Research, Market Xcel Data Matrix Private Limited, Majestic MRSS, Nielson, Hub of China, SIS International Research, Escalent, CIPMR, Adept Research, Tiny CX Freeform, Populix, Dataspring, Inkwood Research, Strategic Focus Research and Consultancy Ltd., QualWorld Asia, Acorn Marketing & Research Consultants Pte Ltd, Blackbox Research, My Source Solutions, Stitch Marketing Research, Dynamic Search Sdn. Bhd., Cardas Research & Consulting Sdn Bhd, The Research Alliance, Axanteus Research and Consumer Behavior Research Co., Ltd, Euromonitor International, IFF Research, Pharma Intelligence, Dunnhumby, AMR Advanced Market Research GmbH, Business Analytica, Ateliar Market Research, Inquiry Market research, MAP Marketing Research, MAGRAM Market Research, Prodege LLC, Westat, NPD Group, Inc., ORC International Inc., Dynata, IQVIA, Proactive Worldwide, Comscore, Information Resources, Inc., Bauman Research & Consulting LLC, Datum Internacional S.A., StatMark Group S.A., Brazil Market research, Ad hoc research and al bar research, C&O Marketing, Insight Scouts Research & Consultancy

North America was the largest region in the marketing research and analysis services market in 2024. Western Europe was the second largest region in the marketing research and analysis services market share. The regions covered in the marketing research and analysis services market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa

The countries covered in the marketing research and analysis services market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Italy, Canada, Spain

The marketing research and analysis services market consists of revenue earned by entities that are engaged in systematical gathering, recording, tabulating, and presenting marketing data. Marketing research and analysis services include marketing & management analytics and consumer insights The market value includes the value of related goods sold by the service provider or included within the service offering. Only goods and services traded between entities or sold to end consumers are included.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Marketing Research And Analysis Services Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on marketing research and analysis services market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for marketing research and analysis services ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The marketing research and analysis services market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

  • The market characteristics section of the report defines and explains the market.
  • The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
  • The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the technological advancements such as AI and automation, Russia-Ukraine war, trade tariffs (government-imposed import/export duties), elevated inflation and interest rates.

  • Market segmentations break down the market into sub markets.
  • The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth.
  • The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
  • The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

  • Markets Covered:1) By Type: Quantitative Research, Qualitative Research
  • 2) By Research Source: Primary Research, Secondary Research
  • 3) By End Use Industry: IT Services, Manufacturing, Financial Services, Construction, Healthcare, Other End Use Industries
  • Subsegments:
  • 1) By Quantitative Research: Surveys And Questionnaires; Online Polls And Web-Based Research; Statistical Analysis And Data Mining
  • 2) By Qualitative Research: Focus Groups And In-Depth Interviews; Ethnographic Studies And Observations; Content Analysis And Thematic Analysis
  • Companies Mentioned: Gartner, Inc; S&P Global Inc; Ipsos Group S.A.; Moodys Corporation; GFK SE; Mintel; INTAGE Inc.; Forrester Research Inc.; GlobalData Plc; Global Vox Populi; Kantar IMRB; RNB Research; Market Xcel Data Matrix Private Limited; Majestic MRSS; Nielson; Hub of China; SIS International Research; Escalent; CIPMR; Adept Research; Tiny CX Freeform; Populix; Dataspring; Inkwood Research; Strategic Focus Research and Consultancy Ltd.; QualWorld Asia; Acorn Marketing & Research Consultants Pte Ltd; Blackbox Research; My Source Solutions; Stitch Marketing Research; Dynamic Search Sdn. Bhd.; Cardas Research & Consulting Sdn Bhd; The Research Alliance; Axanteus Research and Consumer Behavior Research Co., Ltd; Euromonitor International; IFF Research; Pharma Intelligence; Dunnhumby; AMR Advanced Market Research GmbH; Business Analytica; Ateliar Market Research; Inquiry Market research; MAP Marketing Research; MAGRAM Market Research; Prodege LLC; Westat; NPD Group, Inc.; ORC International Inc.; Dynata; IQVIA; Proactive Worldwide; Comscore; Information Resources, Inc.; Bauman Research & Consulting LLC; Datum Internacional S.A.; StatMark Group S.A.; Brazil Market research; Ad hoc research and al bar research; C&O Marketing; Insight Scouts Research & Consultancy
  • Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain.
  • Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
  • Time Series: Five years historic and ten years forecast.
  • Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
  • Data Segmentations: country and regional historic and forecast data, market share of competitors, market segments.
  • Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
  • Delivery Format: PDF, Word and Excel Data Dashboard.

Table of Contents

1. Executive Summary

2. Marketing Research And Analysis Services Market Characteristics

3. Marketing Research And Analysis Services Market Trends And Strategies

4. Marketing Research And Analysis Services Market - Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics, Trade Wars and Tariffs, And Covid And Recovery On The Market

  • 4.1. Supply Chain Impact from Tariff War & Trade Protectionism

5. Global Marketing Research And Analysis Services Growth Analysis And Strategic Analysis Framework

  • 5.1. Global Marketing Research And Analysis Services PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
  • 5.2. Analysis Of End Use Industries
  • 5.3. Global Marketing Research And Analysis Services Market Growth Rate Analysis
  • 5.4. Global Marketing Research And Analysis Services Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
  • 5.5. Global Marketing Research And Analysis Services Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
  • 5.6. Global Marketing Research And Analysis Services Total Addressable Market (TAM)

6. Marketing Research And Analysis Services Market Segmentation

  • 6.1. Global Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Quantitative Research
  • Qualitative Research
  • 6.2. Global Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Primary Research
  • Secondary Research
  • 6.3. Global Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • IT Services
  • Manufacturing
  • Financial Services
  • Construction
  • Healthcare
  • Other End Use Industries
  • 6.4. Global Marketing Research And Analysis Services Market, Sub-Segmentation Of Quantitative Research, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Surveys And Questionnaires
  • Online Polls And Web-Based Research
  • Statistical Analysis And Data Mining
  • 6.5. Global Marketing Research And Analysis Services Market, Sub-Segmentation Of Qualitative Research, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • Focus Groups And In-Depth Interviews
  • Ethnographic Studies And Observations
  • Content Analysis And Thematic Analysis

7. Marketing Research And Analysis Services Market Regional And Country Analysis

  • 7.1. Global Marketing Research And Analysis Services Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 7.2. Global Marketing Research And Analysis Services Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Marketing Research And Analysis Services Market

  • 8.1. Asia-Pacific Marketing Research And Analysis Services Market Overview
  • Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
  • 8.2. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.3. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 8.4. Asia-Pacific Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Marketing Research And Analysis Services Market

  • 9.1. China Marketing Research And Analysis Services Market Overview
  • 9.2. China Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.3. China Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
  • 9.4. China Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Marketing Research And Analysis Services Market

  • 10.1. India Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.2. India Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 10.3. India Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Marketing Research And Analysis Services Market

  • 11.1. Japan Marketing Research And Analysis Services Market Overview
  • 11.2. Japan Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.3. Japan Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 11.4. Japan Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Marketing Research And Analysis Services Market

  • 12.1. Australia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.2. Australia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 12.3. Australia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Marketing Research And Analysis Services Market

  • 13.1. Indonesia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.2. Indonesia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 13.3. Indonesia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Marketing Research And Analysis Services Market

  • 14.1. South Korea Marketing Research And Analysis Services Market Overview
  • 14.2. South Korea Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.3. South Korea Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 14.4. South Korea Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Marketing Research And Analysis Services Market

  • 15.1. Western Europe Marketing Research And Analysis Services Market Overview
  • 15.2. Western Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.3. Western Europe Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 15.4. Western Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Marketing Research And Analysis Services Market

  • 16.1. UK Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.2. UK Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 16.3. UK Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Marketing Research And Analysis Services Market

  • 17.1. Germany Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.2. Germany Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 17.3. Germany Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Marketing Research And Analysis Services Market

  • 18.1. France Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.2. France Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 18.3. France Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Marketing Research And Analysis Services Market

  • 19.1. Italy Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.2. Italy Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 19.3. Italy Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Marketing Research And Analysis Services Market

  • 20.1. Spain Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.2. Spain Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 20.3. Spain Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Marketing Research And Analysis Services Market

  • 21.1. Eastern Europe Marketing Research And Analysis Services Market Overview
  • 21.2. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.3. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 21.4. Eastern Europe Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Marketing Research And Analysis Services Market

  • 22.1. Russia Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.2. Russia Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 22.3. Russia Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Marketing Research And Analysis Services Market

  • 23.1. North America Marketing Research And Analysis Services Market Overview
  • 23.2. North America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.3. North America Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 23.4. North America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Marketing Research And Analysis Services Market

  • 24.1. USA Marketing Research And Analysis Services Market Overview
  • 24.2. USA Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.3. USA Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 24.4. USA Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Marketing Research And Analysis Services Market

  • 25.1. Canada Marketing Research And Analysis Services Market Overview
  • 25.2. Canada Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.3. Canada Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 25.4. Canada Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Marketing Research And Analysis Services Market

  • 26.1. South America Marketing Research And Analysis Services Market Overview
  • 26.2. South America Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.3. South America Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 26.4. South America Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Marketing Research And Analysis Services Market

  • 27.1. Brazil Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.2. Brazil Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 27.3. Brazil Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Marketing Research And Analysis Services Market

  • 28.1. Middle East Marketing Research And Analysis Services Market Overview
  • 28.2. Middle East Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.3. Middle East Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 28.4. Middle East Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Marketing Research And Analysis Services Market

  • 29.1. Africa Marketing Research And Analysis Services Market Overview
  • 29.2. Africa Marketing Research And Analysis Services Market, Segmentation By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.3. Africa Marketing Research And Analysis Services Market, Segmentation By Research Source, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
  • 29.4. Africa Marketing Research And Analysis Services Market, Segmentation By End Use Industry, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Marketing Research And Analysis Services Market Competitive Landscape And Company Profiles

  • 30.1. Marketing Research And Analysis Services Market Competitive Landscape
  • 30.2. Marketing Research And Analysis Services Market Company Profiles
    • 30.2.1. Gartner, Inc Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.2. S&P Global Inc Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.3. Ipsos Group S.A. Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.4. Moodys Corporation Overview, Products and Services, Strategy and Financial Analysis
    • 30.2.5. GFK SE Overview, Products and Services, Strategy and Financial Analysis

31. Marketing Research And Analysis Services Market Other Major And Innovative Companies

  • 31.1. Mintel
  • 31.2. INTAGE Inc.
  • 31.3. Forrester Research Inc.
  • 31.4. GlobalData Plc
  • 31.5. Global Vox Populi
  • 31.6. Kantar IMRB
  • 31.7. RNB Research
  • 31.8. Market Xcel Data Matrix Private Limited
  • 31.9. Majestic MRSS
  • 31.10. Nielson
  • 31.11. Hub of China
  • 31.12. SIS International Research
  • 31.13. Escalent
  • 31.14. CIPMR
  • 31.15. Adept Research

32. Global Marketing Research And Analysis Services Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Marketing Research And Analysis Services Market

34. Recent Developments In The Marketing Research And Analysis Services Market

35. Marketing Research And Analysis Services Market High Potential Countries, Segments and Strategies

  • 35.1 Marketing Research And Analysis Services Market In 2029 - Countries Offering Most New Opportunities
  • 35.2 Marketing Research And Analysis Services Market In 2029 - Segments Offering Most New Opportunities
  • 35.3 Marketing Research And Analysis Services Market In 2029 - Growth Strategies
    • 35.3.1 Market Trend Based Strategies
    • 35.3.2 Competitor Strategies

36. Appendix

  • 36.1. Abbreviations
  • 36.2. Currencies
  • 36.3. Historic And Forecast Inflation Rates
  • 36.4. Research Inquiries
  • 36.5. The Business Research Company
  • 36.6. Copyright And Disclaimer