Product Code: TIPRE00020106
The North America Frozen Vegetables size was valued at US$ 9.02 billion in 2024 and is projected to reach US$ 12.57 billion by 2031; it is expected to register a CAGR of 4.9% from 2025 to 2031.
The frozen vegetables market in North America is experiencing accelerated growth, driven by a convergence of shifting consumer preferences, health consciousness, and lifestyle demands. Convenience remains the leading market driver, as busy households seek quick, reliable food solutions that reduce meal prep time without sacrificing nutritional value. Frozen vegetables offer year-round availability, longer shelf life, and minimal waste, making them ideal for modern consumers. Advancements in freezing technology have significantly improved the quality, texture, and nutrient retention of frozen produce, helping eliminate the stigma of inferior quality compared to fresh options. In parallel, rising awareness of healthy eating and plant-based diets is fueling demand for cleaner, more natural food alternatives. Consumers increasingly prioritize fiber-rich, low-calorie, and non-GMO products, all of which are readily available in the frozen aisle. Retailers are responding by expanding their frozen offerings and emphasizing health, variety, and sustainability. Additionally, the region's mature cold-chain infrastructure and robust retail distribution networks ensure consistent product availability and wide market penetration across urban and rural areas.
Looking ahead, the North American frozen vegetables sector presents significant growth opportunities through product innovation, channel diversification, and sustainability initiatives. The increasing popularity of plant-based lifestyles and ready-to-eat meal solutions opens the door for new product lines such as frozen vegetable blends enriched with superfoods, high-protein content, or international flavors. These offerings appeal especially to younger, health-conscious consumers seeking functional nutrition and convenience. E-commerce also plays a critical role, with online grocery platforms becoming mainstream. Frozen vegetables, with their durability and low spoilage risk, are well-suited for digital retail and direct-to-consumer models, offering brands the ability to deliver personalized bundles and subscription services. Moreover, growing environmental awareness is pushing companies to adopt eco-friendly packaging and transparent sourcing practices, creating opportunities for premium positioning and brand differentiation. Expansion into institutional and foodservice segments-such as schools, hospitals, and workplace cafeterias-offers another channel for scalable volume growth. These sectors value the consistency, portion control, and storage efficiency that frozen vegetables provide. Finally, data-driven marketing and innovation, powered by consumer insights and purchasing behavior, enable brands to tailor offerings that align with evolving dietary needs and lifestyle trends. By focusing on value-added products, sustainable practices, and omnichannel reach, frozen vegetable producers in North America are well-positioned to capture long-term market share in a competitive and evolving food landscape.
Some of the key players operating in the North America frozen vegetables market are General Mills Inc., Goya Foods Inc., Alasko Food Inc., Seneca Foods Corp, Hanover Foods, B&G Foods Inc., Mantab Food Group Inc., Nortera, Twin City Foods (TCF), and Rubicon Food Products Limited (Shana Foods).
The overall North America frozen vegetables market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information about the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights into the topic. Participants in this process include industry experts, such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants, such as valuation experts, research analysts, and key opinion leaders, specializing in the North America frozen vegetables market.
Table Of Contents
1. Introduction
- 1.1 Report Guidance
- 1.2 Market Segmentation
2. Executive Summary
- 2.1 Analyst Market Outlook
- 2.2 Market Attractiveness
3. Research Methodology
- 3.1 Secondary Research
- 3.2 Primary Research
- 3.2.1 Hypothesis formulation:
- 3.2.2 Macro-economic factor analysis:
- 3.2.3 Developing base number:
- 3.2.4 Data Triangulation:
- 3.2.5 Country level data:
- 3.3 Assumptions and Limitations
4. North America Frozen Vegetables Market Landscape
- 4.1 Market Overview
- 4.2 Porter's Five Forces Analysis
- 4.2.1 Porter's Five Forces Analysis
- 4.2.2 Bargaining Power of Suppliers
- 4.2.3 Bargaining Power of Buyers
- 4.2.4 Threat of New Entrants
- 4.2.5 Competitive Rivalry
- 4.2.6 Threat of Substitutes
- 4.3 Impact of US Trade Tariff on North America Frozen Vegetables Market
- 4.3.1 Trade between the US and China:
- 4.3.2 Impact on US Import-Export Trends:
- 4.3.2.1 Import Trends -
- 4.3.2.2 Export Trends -
- 4.3.3 Impact on the US Consumers:
- 4.3.4 Impact on the Stock Market:
- 4.3.5 Impact on Other Countries:
- 4.3.6 Impact on North America Frozen Vegetables Market:
- 4.3.6.1 Impact on US Manufacturers -
- 4.3.6.2 Impact on International Manufacturers -
- 4.3.6.3 Conclusion
- 4.4 Ecosystem Analysis
- 4.4.1 Fresh Vegetables Suppliers:
- 4.4.2 Manufacturers:
- 4.4.3 Distributors/Suppliers:
- 4.4.4 End Users:
- 4.4.5 List of Vendors in the Value Chain
- 4.5 Average Price by Type (US$/KG), 2024
- 4.6 Import-Export Analysis HS Code: 0710 (Vegetables, uncooked or cooked by steaming or boiling in water, frozen)
- 4.6.1 US Import (Value: US$ Thousand)
- 4.6.2 US Import (Volume: Tons)
- 4.6.3 US Export (Value: US$ Thousand)
- 4.6.4 US Export (Volume: Tons)
- 4.6.5 Canada Import (Value: US$ Thousand)
- 4.6.6 Canada Import (Volume: Tons)
- 4.6.7 Canada Export (Value: US$ Thousand)
- 4.6.8 Canada Export (Volume: Tons)
- 4.6.9 Mexico Import (Value: US$ Thousand)
- 4.6.10 Mexico Import (Volume: Tons)
- 4.6.11 Mexico Export (Value: US$ Thousand)
- 4.6.12 Mexico Export (Volume: Tons)
5. North America Frozen Vegetables Market - Key Market Dynamics
- 5.1 North America Frozen Vegetables Market - Key Market Dynamics
- 5.2 Market Drivers
- 5.2.1 Increasing Preference for Plant-Based Diets
- 5.2.2 Growing Demand from Foodservice Sector
- 5.3 Market Restraints
- 5.3.1 Consumer Perception and Supply Chain Challenges
- 5.4 Market Opportunities
- 5.4.1 Upsurge in Demand for Organic and Sustainable Frozen Vegetables
- 5.5 Future Trends
- 5.5.1 Growing Inclination Toward Healthy and Convenient Diets
- 5.6 Impact of Drivers and Restraints:
6. North America Frozen Vegetables Market Analysis
- 6.1 North America Frozen Vegetables Market Volume (Kilo Tons), 2021-2031
- 6.2 North America Frozen Vegetables Market Volume Forecast and Analysis (Kilo Tons)
- 6.3 North America Frozen Vegetables Market Revenue and Forecast (US$ Million), 2021-2031
- 6.4 North America Frozen Vegetables Market Forecast and Analysis
7. North America Frozen Vegetables Market Volume and Revenue Analysis - by Type
- 7.1 Corn Cob
- 7.1.1 Overview
- 7.1.2 Corn Cob: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.1.3 Corn Cob: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.2 Sweet Corn Kernels
- 7.2.1 Overview
- 7.2.2 Sweet Corn Kernels: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.2.3 Sweet Corn Kernels: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.3 Green Peas
- 7.3.1 Overview
- 7.3.2 Green Peas: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.3.3 Green Peas: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.4 Baby Corn
- 7.4.1 Overview
- 7.4.2 Baby Corn: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.4.3 Baby Corn: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.5 Carrot
- 7.5.1 Overview
- 7.5.2 Carrot: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.5.3 Carrot: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.6 Cauliflower
- 7.6.1 Overview
- 7.6.2 Cauliflower: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.6.3 Cauliflower: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.7 Green Beans
- 7.7.1 Overview
- 7.7.2 Green Beans: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.7.3 Green Beans: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.8 Spinach
- 7.8.1 Overview
- 7.8.2 Spinach: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.8.3 Spinach: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.9 Broccoli
- 7.9.1 Overview
- 7.9.2 Broccoli: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.9.3 Broccoli: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.10 Onions
- 7.10.1 Overview
- 7.10.2 Onions: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.10.3 Onions: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.11 Brussel Sprouts
- 7.11.1 Overview
- 7.11.2 Brussel Sprouts: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.11.3 Brussel Sprouts: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.12 Mixed Vegetables
- 7.12.1 Overview
- 7.12.2 Mixed Vegetables: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.12.3 Mixed Vegetables: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.13 Okra
- 7.13.1 Overview
- 7.13.2 Okra: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.13.3 Okra: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 7.14 Others
- 7.14.1 Overview
- 7.14.2 Others: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 7.14.3 Others: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
8. North America Frozen Vegetables Market Volume and Revenue Analysis - by Category
- 8.1 Organic
- 8.1.1 Overview
- 8.1.2 Organic: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 8.1.3 Organic: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 8.2 Conventional
- 8.2.1 Overview
- 8.2.2 Conventional: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 8.2.3 Conventional: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
9. North America Frozen Vegetables Market Volume and Revenue Analysis - by End User
- 9.1 Food Processing
- 9.1.1 Overview
- 9.1.2 Food Processing: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.1.3 Food Processing: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.2 Food Retail
- 9.2.1 Overview
- 9.2.2 Food Retail: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.2.3 Food Retail: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.2.4 Supermarkets and Hypermarkets
- 9.2.4.1 Overview
- 9.2.4.2 Supermarkets and Hypermarkets: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.2.4.3 Supermarkets and Hypermarkets: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.2.5 Convenience Stores
- 9.2.5.1 Overview
- 9.2.5.2 Convenience Stores: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.2.5.3 Convenience Stores: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.2.6 Online Retail
- 9.2.6.1 Overview
- 9.2.6.2 Online Retail: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.2.6.3 Online Retail: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.2.7 Others
- 9.2.7.1 Overview
- 9.2.7.2 Others: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.2.7.3 Others: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.3 Foodservice
- 9.3.1 Overview
- 9.3.2 Foodservice: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.3.3 Foodservice: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.3.4 Cafes
- 9.3.4.1 Overview
- 9.3.4.2 Cafes: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.3.4.3 Cafes: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.3.5 Quick-Service Restaurants
- 9.3.5.1 Overview
- 9.3.5.2 Quick-Service Restaurants: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.3.5.3 Quick-Service Restaurants: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.3.6 Fast-Casual Restaurants
- 9.3.6.1 Overview
- 9.3.6.2 Fast-Casual Restaurants: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.3.6.3 Fast-Casual Restaurants: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 9.3.7 Others
- 9.3.7.1 Overview
- 9.3.7.2 Others: North America Frozen Vegetables Market - Volume and Forecast, 2021-2031 (Kilo Tons)
- 9.3.8 Others: North America Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
10. North America Frozen Vegetables Market - Country Analysis
- 10.1 North America
- 10.1.1 North America Frozen Vegetables Market - Revenue and Forecast Analysis - by Country
- 10.1.1.1 North America Frozen Vegetables Market - Volume and Forecast Analysis - by Country
- 10.1.1.2 North America Frozen Vegetables Market - Revenue and Forecast Analysis - by Country
- 10.1.1.3 United States: Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 10.1.1.3.1 United States: Frozen Vegetables Market Breakdown, by Type
- 10.1.1.3.2 United States: Frozen Vegetables Market Breakdown, by Category
- 10.1.1.3.3 United States: Frozen Vegetables Market Breakdown, by End User
- 10.1.1.4 Canada: Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 10.1.1.4.1 Canada: Frozen Vegetables Market Breakdown, by Type
- 10.1.1.4.2 Canada: Frozen Vegetables Market Breakdown, by Category
- 10.1.1.4.3 Canada: Frozen Vegetables Market Breakdown, by End User
- 10.1.1.5 Mexico: Frozen Vegetables Market - Revenue and Forecast, 2021-2031 (US$ Million)
- 10.1.1.5.1 Mexico: Frozen Vegetables Market Breakdown, by Type
- 10.1.1.5.2 Mexico: Frozen Vegetables Market Breakdown, by Category
- 10.1.1.5.3 Mexico: Frozen Vegetables Market Breakdown, by End User
11. Competitive Landscape
- 11.1 Heat Map Analysis by Key Players
- 11.2 Company Market Share Analysis, 2024
12. Industry Landscape
- 12.1 Overview
- 12.2 Company News
- 12.3 Mergers and Acquisitions
13. Company Profiles
- 13.1 General Mills Inc
- 13.1.1 Key Facts
- 13.1.2 Business Description
- 13.1.3 Products and Services
- 13.1.4 Financial Overview
- 13.1.5 SWOT Analysis
- 13.2 Goya Foods Inc
- 13.2.1 Key Facts
- 13.2.2 Business Description
- 13.2.3 Products and Services
- 13.2.4 Financial Overview
- 13.2.5 SWOT Analysis
- 13.3 Alasko Food Inc.
- 13.3.1 Key Facts
- 13.3.2 Business Description
- 13.3.3 Products and Services
- 13.3.4 Financial Overview
- 13.3.5 SWOT Analysis
- 13.4 Seneca Foods Corp
- 13.4.1 Key Facts
- 13.4.2 Business Description
- 13.4.3 Products and Services
- 13.4.4 Financial Overview
- 13.4.5 SWOT Analysis
- 13.5 Hanover Foods
- 13.5.1 Key Facts
- 13.5.2 Business Description
- 13.5.3 Products and Services
- 13.5.4 Financial Overview
- 13.5.5 SWOT Analysis
- 13.6 B&G Foods, Inc.
- 13.6.1 Key Facts
- 13.6.2 Business Description
- 13.6.3 Products and Services
- 13.6.4 Financial Overview
- 13.6.5 SWOT Analysis
- 13.6.6 Key Developments
- 13.7 Mantab Food Group Inc.
- 13.7.1 Key Facts
- 13.7.2 Business Description
- 13.7.3 Products and Services
- 13.7.4 Financial Overview
- 13.7.5 SWOT Analysis
- 13.8 Nortera
- 13.8.1 Key Facts
- 13.8.2 Business Description
- 13.8.3 Products and Services
- 13.8.4 Financial Overview
- 13.8.5 SWOT Analysis
- 13.9 Twin City Foods (TCF)
- 13.9.1 Key Facts
- 13.9.2 Business Description
- 13.9.3 Products and Services
- 13.9.4 Financial Overview
- 13.9.5 SWOT Analysis
- 13.10 Rubicon Food Products Limited (Shana Foods)
- 13.10.1 Key Facts
- 13.10.2 Business Description
- 13.10.3 Products and Services
- 13.10.4 Financial Overview
- 13.10.5 SWOT Analysis
14. Appendix
- 14.1 About The Insight Partners