![]() |
市场调查报告书
商品编码
1871417
2021-2031年亚太地区豪华乙烯基瓷砖地板市场报告:范围、细分、动态和竞争分析Asia Pacific Luxury Vinyl Tile Flooring Market Report 2021-2031 by Scope, Segmentation, Dynamics, and Competitive Analysis |
||||||
预计亚太地区豪华乙烯基瓷砖(LVT)地板市场将大幅成长,到 2031 年将达到约 154.1186 亿美元,高于 2023 年的 73.3137 亿美元,2023 年至 2031 年的年复合成长率(CAGR)为 9.7%。
执行摘要和市场分析
亚太地区以其丰富的文化多样性而闻名,其中包括中国、日本、印度、韩国和澳洲等主要经济体。中国和印度等国家持续的城市化和快速工业化正在推动对LVT地板的需求。随着城市人口的增长,包括住宅、商业和基础设施项目在内的建筑活动显着增加。由于LVT地板具有成本效益高、美观、用途广泛和经久耐用等优点,能够有效地模仿天然材料,因此开发商和业主越来越倾向于选择LVT地板。
例如,印度政府已推出多项政策以加强基础设施和建筑服务,包括优惠的外商直接投资(FDI)政策和为基础设施发展拨出大量预算。预计2030年,印度房地产产业规模将达到1兆美元,基础设施资本支出预计将成长34%,达到670万美元。
亚太地区多元化的消费族群影响着LVT地板的流行趋势。城市居民偏好现代简约的设计,而农村消费者往往更倾向于传统美学。为了满足这些不同的偏好,製造商推出了丰富多样的LVT地板设计、色彩和纹理。该地区不断壮大的中产阶级和日益增长的可支配收入也推动了对高端地板的需求,尤其是在中国和印度等国家,这些国家对住房和室内装修升级的需求十分旺盛。
亚太地区的商业领域为LVT地板提供了巨大的发展机会,零售、酒店、医疗保健和企业等行业越来越多地选择LVT地板,因为它经久耐用、易于维护且设计灵活。蓬勃发展的旅游业也进一步推动了饭店、度假村和娱乐场所对LVT地板的需求。
市场区隔分析
豪华乙烯基瓷砖地板市场按类型和最终用户进行细分。按类型划分,市场分为硬质和软质LVT,其中硬质LVT在2023年占据更大的市场份额。按最终用户划分,市场分为住宅、商业、工业和机构领域,其中住宅领域在2023年占据主导地位。
市场展望
都市化进程的加速,尤其是在新兴经济体,推高了新住宅空间的需求,进而带动了建筑活动的增加。 LVT地板凭藉其多功能性和实用性,已成为建筑商和业主的热门选择。从逼真的木纹和石纹到创新的瓷砖图案,LVT地板丰富的款式选择能够满足各种美学偏好和室内设计潮流。
与实木或石材等天然材料相比,LVT地板价格实惠,是住宅建设项目在预算有限的情况下,兼顾品质和风格的理想之选。此外,LVT地板安装简便,维护成本低,进一步提升了其吸引力,不仅简化了施工流程,也降低了业主的长期维护成本。 LVT地板的耐用性和使用寿命长,更使其价值得以充分体现,能够承受日常磨损,同时保持美观。
住宅建筑中对现代化设计和永续材料的日益青睐,与LVT地板的需求不谋而合。 LVT地板通常采用环保成分和先进的製造工艺,以减少对环境的影响。随着消费者越来越重视永续生活,环保地板的选择变得至关重要,这进一步推动了LVT地板在住宅市场的普及。 2023年全球建筑业总值达8.9兆美元,显示住宅建筑业的蓬勃发展将显着推动LVT地板市场的成长。
国家概况
亚太地区豪华乙烯基瓷砖地板市场涵盖澳洲、日本、中国、印度、韩国等国家。 2023年,中国占据最大的市场份额,这主要得益于快速的城市化和经济成长,它们刺激了建筑活动,并增加了对LVT等高品质地板材料的需求。 2023年,中国城镇人口比例超过65%,建筑产值也实现了显着增长,预计到2030年,中国建筑业年支出将达到13兆美元。
中国不断壮大的中产阶级和日益增长的住房拥有率推动了城乡住宅对LVT地板的需求。此外,中国雄心勃勃的基础设施建设项目,包括机场和公共设施,也需要耐用且易于维护的地板解决方案,这使得LVT成为理想的选择。
公司简介
豪华乙烯基瓷砖地板市场的主要参与者包括 Wedge Industries Ltd、Mohawk Industries Inc、Tarkett、Shaw Industries Group Inc、Interface Inc、AHF LLC、Gerflor SAS、Congoleum、Mannington Mills Inc 和 Forbo Holding AG。这些公司正采用各种策略,例如扩张、产品创新以及併购,以增强其市场份额并为消费者提供创新产品。
The Asia Pacific luxury vinyl tile (LVT) flooring market is projected to grow significantly, reaching approximately US$ 15,411.86 million by 2031, up from US$ 7,331.37 million in 2023, with a compound annual growth rate (CAGR) of 9.7% from 2023 to 2031.
Executive Summary and Market Analysis
The Asia Pacific region, known for its rich cultural diversity, includes major economies such as China, Japan, India, South Korea, and Australia. The ongoing urbanization and rapid industrialization in countries like China and India are driving the demand for LVT flooring. As urban populations expand, there is a notable increase in construction activities, including residential, commercial, and infrastructure projects. Developers and homeowners are increasingly opting for LVT due to its cost-effectiveness, aesthetic appeal, versatility, and durability, which allows it to mimic natural materials effectively.
For example, the Indian government has initiated several policies to enhance infrastructure and construction services, including favorable foreign direct investment (FDI) norms and significant budget allocations for infrastructure development. The real estate sector in India is anticipated to reach US$ 1 trillion by 2030, with a projected 34% increase in infrastructure capital expenditure, reaching US$ 6.7 million.
The diverse consumer base in Asia Pacific influences LVT flooring trends, with urban populations favoring modern and minimalist designs, while rural consumers often prefer traditional aesthetics. Manufacturers are responding to these varied preferences by offering a wide array of LVT designs, colors, and textures. The growing middle class and rising disposable incomes in the region are also contributing to the demand for premium flooring options, particularly in countries like China and India, where there is a strong push for housing and interior upgrades.
The commercial sector in Asia Pacific presents substantial opportunities for LVT flooring, as retail, hospitality, healthcare, and corporate sectors increasingly choose LVT for its durability, maintenance ease, and design flexibility. The booming tourism industry further drives demand for LVT in hotels, resorts, and entertainment venues.
Market Segmentation Analysis
The luxury vinyl tile flooring market is segmented by type and end user. In terms of type, the market is divided into rigid and flexible LVT, with rigid LVT holding a larger market share in 2023. By end user, the market is categorized into residential, commercial, industrial, and institutional segments, with the residential sector dominating the market in 2023.
Market Outlook
The surge in urbanization, especially in emerging economies, has heightened the demand for new residential spaces, leading to increased construction activities. LVT flooring has become a favored option among builders and homeowners due to its versatile characteristics and practical benefits. Its extensive range of design options, from realistic wood and stone appearances to innovative tile patterns, caters to various aesthetic preferences and interior design trends.
LVT flooring is also cost-effective compared to natural materials like hardwood or stone, making it an attractive choice for residential construction projects that aim to optimize budgets without sacrificing quality or style. Additionally, its ease of installation and low maintenance requirements enhance its appeal, facilitating smoother construction processes and reducing long-term upkeep costs for homeowners. The durability and longevity of LVT flooring further solidify its value proposition, providing a resilient solution that withstands everyday wear while maintaining its visual appeal.
The growing preference for modern features and sustainable materials in residential construction aligns well with LVT flooring, which often incorporates eco-friendly components and advanced manufacturing techniques to reduce environmental impact. As consumers increasingly prioritize sustainable living, the availability of eco-conscious flooring options becomes essential, further driving LVT adoption in the residential market. The global construction industry was valued at US$ 8.9 trillion in 2023, indicating that the expanding residential construction sector significantly propels the LVT flooring market.
Country Insights
The Asia Pacific luxury vinyl tile flooring market includes countries such as Australia, Japan, China, India, South Korea, and others. China held the largest market share in 2023, driven by rapid urbanization and economic growth, which have spurred construction activities and increased demand for high-quality flooring materials like LVT. The urban population in China exceeded 65% in 2023, and the construction output value has seen substantial growth, with projections indicating US$ 13 trillion in annual spending on building construction by 2030.
The rising middle class and increasing homeownership rates in China are fueling demand for LVT flooring in both urban and rural residential properties. Additionally, China's ambitious infrastructure projects, including airports and public facilities, require durable and low-maintenance flooring solutions, positioning LVT as a suitable choice.
Company Profiles
Key players in the luxury vinyl tile flooring market include Wedge Industries Ltd, Mohawk Industries Inc, Tarkett, Shaw Industries Group Inc, Interface Inc, AHF LLC, Gerflor SAS, Congoleum, Mannington Mills Inc, and Forbo Holding AG. These companies are employing various strategies such as expansion, product innovation, and mergers and acquisitions to enhance their market presence and offer innovative products to consumers.