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市场调查报告书
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1355318

卫生用品市场 - 全球产业规模、份额、趋势、机会和预测，2018-2028F 按产品类型、类型、配销通路、地区、公司细分

Sanitary Products Market- Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F Segmented By Product Type, By Type, By Distribution Channel, By Region, By Company
出版日期: | 出版商: TechSci Research | 英文 170 Pages | 商品交期: 2-3个工作天内

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简介目录

由于製造商推出的产品不断增加以及可重复使用和环保卫生棉的日益普及，全球卫生产品的市场规模预计在预测期内将增长。

全球卫生用品市场范围

卫生用品是经期妇女在月经週期使用的产品。卫生用品市场涵盖护垫、卫生棉条、卫生护垫、月亮杯、经期内裤等多种类型的产品。卫生棉，通常称为卫生棉或月经垫，是一种由吸收性材料製成的小而薄的垫，用于在月经週期期间吸收经液。护垫类似卫生棉；然而，它们较小、吸收性较差且较薄。月经杯是月经期间放入阴道内的经期卫生用品，主要功能是收集经液。卫生棉条是小型圆柱形一次性经期产品，由高吸水性材料製成。经期内裤看起来就像普通的内衣，有多层超细纤维聚酯，但它们可以吸收经液，同时保持水分远离皮肤。

市场概况
预测期 2024-2028
2022 年市场规模 359.1亿美元
2028 年市场规模 453.8亿美元
2023-2028 年复合年增长率 4.51%
成长最快的细分市场 在线的
最大的市场 亚太地区

全球卫生用品市场概况

由于世界各地的许多人仍然不知道发展中国家在月经期间使用此类产品，因此预计全球卫生用品市场将在预测期内增长，因为政府越来越多地采取措施教育经期者了解卫生用品的使用和好处。孟加拉等国家。据联合国儿童基金会称，在孟加拉和埃及，只有 32% 和 66% 的女孩在第一次月经前就知道月经。例如，根据世界银行的说法，为了世界各地女性的福祉，需要进行月经卫生管理（MHM）。全球有超过 3 亿女性在任何特定时间都会有月经，而全球估计有 5 亿女性缺乏经期产品和适当的经期卫生管理设施。女孩和妇女需要获得洗涤设施、廉价且合适的经期卫生用品以及友好的氛围，让她们能够在不感到尴尬或耻辱的情况下管理月经。

此外，卫浴产品市场涵盖的地区有北美、欧洲、亚太、中东和非洲、南美。其中，由于中国、印度等国家女性人口众多以及消费者个人卫生意识不断增强，预计亚太地区在预测期内将在卫生用品市场占据重要份额。

全球卫生用品市场驱动因素

由于女性人口的增加，卫生用品市场预计将扩大。较高的识字率、女童教育、妇女赋权和维持良好的月经健康推动了女性人口的成长。此外，许多国家都在努力减少与月经相关的社会耻辱，在国家医疗保健计划中提供女性卫生产品。这增加了发展中国家和欠发达国家卫生产品的使用。此外，在预测期内，政府为教育机构提供卫生产品的几项措施也推动了全球卫生产品市场的发展。例如，2022年，英国政府为在校女生製定了「经期产品计画」。在该计划中，英格兰所有公立学校和 16 至 19 个教育组织都有资格参加该时期产品计划。它为学习场所需要的女孩和妇女提供免费的卫生用品。例如，当使用者忘记了他们买不起的产品，或意外地来了月经时，就会发生这种情况

全球卫生用品市场趋势

卫生用品市场正受到环保产品发展的推动。环保卫生产品是商业化、大规模生产的塑胶卫生棉的可持续替代品，由天然纤维和木材、竹子和大麻等材料製成。例如，「&SISTERS公司」就推出了环保卫生棉条，以满足消费者的需求。卫生棉条完全由有机棉製成，不含任何塑胶、危险化学物质或合成成分。这些生态卫生棉条适合经期和环境，因为它们具有 Contour FitTM 形状，可提供舒适的全方位扩张，以实现最佳防漏效果，并配有可堆肥纸板涂抹器。此外，可重复使用时期产品的日益普及也推动了预测期内的全球卫生产品市场。例如，2021 年，Primark 推出了可重复使用的女性内衣。这种可重复使用的内衣可供经期者穿着，无需使用其他卫生用品。顾客可以选择两种类型的内衣：中到重流动性和轻到中流动性。因此，所有这些趋势预计将在预测期内推动全球卫生产品市场的发展。

全球卫生用品市场挑战

塑胶卫生棉对环境有害，是卫生产品市场成长的主要障碍之一。例如，塑胶卫生棉需要 500 至 800 年才能完全分解。全球每月产生数千吨由一次性卫生棉製成的废弃物。这项特殊的挑战成为全球卫生用品市场的障碍。此外，在预测期内，卫生用品公司之间日益激烈的竞争限制了全球卫生用品市场。

全球卫生用品市场机会

根据联合国儿童基金会统计，全球每月约有 18 亿人来月经，而根据世界银行提供的资料，估计约有 5 亿女性缺乏卫生用品和经期卫生管理设施。因此，由于存在巨大的未开发市场，公司有很大的机会来迎合这剩余的市场部分。此外，亚太地区的不断发展也为製造商提供了在该地区提供服务的机会。此外，根据《印度教徒报》新闻报道提供的资料，约49%的印度女性在月经期间仍使用布料。因此，仍然有大量女性群体未被开发，这给了製造商抓住这个机会并增加市场份额的机会。

全球卫生用品市场公司概况

Johnson & Johnson Services, Inc.、The Procter & Gamble Company、Kimberly-Clark Corporation、Essity AB、Kao Corporation、Ontex BV、Unicharm Corporation、Unilever PLC、Edgewell Personal Care Company 和 First Quality Enterprises, Inc. 等预测期内全球卫生用品市场的主要市场参与者。

全球卫生用品市场区隔：

全球卫生用品市场按产品类型、类型、配销通路和地区细分。依产品类型，市场分为卫生棉、卫生棉条、护垫、月亮杯和经期内裤。根据类型，市场分为可重复使用型和一次性型。根据配销通路，市场分为超市/大卖场、药局和药局、便利商店、网路和非零售。市场分析也研究区域细分，以设计区域市场区隔。

报告范围：

卫生用品市场，依产品类型：

  • 护垫
  • 卫生棉条
  • 卫生护垫
  • 月经杯
  • 经期内裤

卫生用品市场，按类型：

  • 可重复使用的
  • 一次性的

卫生用品市场（依配销通路）：

  • 超市/大卖场
  • 药局和药局
  • 便利商店
  • 在线的
  • 非零售

卫生用品市场（按地区）：

  • 亚太
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲
    • 北美洲
  • 美国
    • 加拿大
    • 墨西哥
  • 欧洲
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙
  • 中东和非洲
    • 沙乌地阿拉伯
    • 阿联酋
    • 南非
    • 土耳其
  • 南美洲
    • 巴西
    • 阿根廷
    • 哥伦比亚

竞争格局

公司简介：对全球卫生用品市场主要公司的详细分析。

可用的客製化：

根据给定的市场资料，TechSci Research 可根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项：

公司资讯

  • 其他市场参与者（最多五个）的详细分析和概况分析。

目录

第 1 章：简介

  • 产品概述
  • 报告的主要亮点
  • 市场覆盖范围
  • 涵盖的细分市场
  • 考虑研究任期

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：执行摘要

  • 市场概况
  • 市场预测
  • 重点地区
  • 关键环节

第 4 章：客户之声分析（B2C 模型分析）

  • 样本量确定
  • 受访者人口统计
    • 按性别
    • 按年龄
    • 按职业
  • 品牌意识
  • 影响购买决策的因素
  • 购买后面临的挑战

第 5 章：全球卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析（卫生棉、卫生棉条、护垫、月亮杯、经期内裤）
    • 依类型市占率分析（可重复使用型、一次性型）
    • 按配销通路市场份额分析（超市/大卖场、药局和药局、便利商店、线上和非零售）
    • 按区域市占率分析
    • 按前 5 名的公司市占率分析，其他 (2022)
  • 全球卫生产品分布图及机会评估
    • 按产品类型市场测绘和机会评估
    • 按类型市场测绘和机会评估
    • 按配销通路市场测绘和机会评估
    • 透过区域市场测绘和机会评估

第 6 章：北美卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 7 章：欧洲卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 8 章：亚太地区卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 9 章：中东和非洲卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 10 章：南美洲卫生用品市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 11 章：市场动态

  • 司机
    • 职业妇女人口不断增加
    • 可重复使用卫生棉的需求不断增长
    • 不断增加的产品发布
  • 挑战
    • 对环境的不利影响
    • 欠发达国家缺乏认识

第 12 章：COVID-19 对全球卫生用品市场的影响

第 13 章：市场趋势与发展

  • 社群媒体平台越来越受欢迎
  • 环保产品的成长趋势
  • 企业投资不断增加
  • 卫生棉条在年轻一代中越来越受欢迎
  • 政府倡议

第 14 章：波特的五力模型

  • 竞争竞争
  • 买家的议价能力
  • 供应商的议价能力
  • 新进入者的威胁
  • 替代品的威胁

第 15 章：SWOT 分析

  • 优势
  • 弱点
  • 机会
  • 威胁

第16章：竞争格局

  • 公司简介
    • Johnson & Johnson Services, Inc.
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • The Procter & Gamble Company
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Kimberly-Clark Corporation
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Essity AB
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Kao Corporation
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Ontex BV
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Unicharm Corporation
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Unilever PLC
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Edgewell Personal Care Company
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • First Quality Enterprises, Inc.
      • 公司详情
      • 产品与服务
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员

第 17 章：策略建议/行动计划

  • 重点关注领域
  • 目标产品类型
  • 目标配销通路

第 18 章：关于我们与免责声明

（註：公司名单可依客户要求客製化。）

简介目录
Product Code: 15005

Global sanitary products' market size is anticipated to grow during the forecast period owing to the increasing product launches by the manufacturers and rising popularity of reusable & eco-friendly sanitary pads.

Global Sanitary Products Market Scope

Sanitary products are used by menstruators during their menstrual cycles. There are various types of products covered in sanitary products market such as pads, tampons, pantyliners, menstrual cups, and period panties. A sanitary pad, often called a sanitary napkin or a menstrual pad, is a small, thin pad made of an absorbent material that is used to absorb menstrual fluid during the menstrual cycle. Panty liners are similar to sanitary pads; however, they are smaller, less absorbent, and thinner. A menstrual cup is put into the vagina as a menstrual hygiene product during menstruation and its main function is to collect the menstrual fluid. Tampons are small, cylindrical disposable period products that are produced from highly absorbent materials. Period panties look like a normal underwear which have multiple layers of microfiber polyester, but they are made to absorb menstrual fluid while keeping moisture away from the skin.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 35.91 Billion
Market Size 2028USD 45.38 Billion
CAGR 2023-20284.51%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

Global Sanitary Products Market Overview

The global sanitary products market is expected to grow during the forecast period owing to increasing government initiatives for educating the menstruators about the usage and benefits of sanitary products as many people around the world are still not aware about the usage of such products during menstruation in developing countries such as Bangladesh. According to UNICEF, in Bangladesh and Egypt only 32% and 66% of girls were aware of menstruation before their first period. For instance, according to the World Bank, the Menstrual Hygiene Management (MHM) is required for the wellbeing of the women around the world. More than 300 million women in the world are menstruating at any particular time and around an estimated 500 million women worldwide lack access to menstruation products and proper period hygiene management facilities. Girls and women need access to wash facilities, inexpensive and suitable menstrual hygiene products, and a friendly atmosphere where they can manage their menstruation without embarrassment or stigma.

Furthermore, the regions covered in the sanitary products market are North America, Europe, Asia-Pacific, Middle East and Africa, South America. Among these, Asia Pacific is expected to have a significant share in the sanitary products market during the forecast period owing to high women population in the countries such as China, India, etc. along with increasing consumer awareness regarding personal hygiene.

Global Sanitary Products Market Drivers

The market for sanitary products is expected to expand as a result of the increasing female population. The rise of the female population is fueled by higher literacy rates, girls' education, women's empowerment, and maintaining good menstrual health. Additionally, efforts to reduce the social stigma associated with menstruation have been made in various nations about providing feminine hygiene products in national healthcare programs. This has increased the utilization of sanitary products in developing and underdeveloped nations. Furthermore, several government initiatives for providing sanitary products in educational institutions also fuel the global sanitary products market during the forecast period. For instance, in 2022, England Government made a "Period Product Scheme" for the girls studying in schools and colleges. In the scheme, all state-maintained schools and 16 to 19 educational organizations in England are eligible for the period product scheme. It offers free sanitary products for girls and women who require them in their place of study. This might happen, for instance, when users forgot their products, which they cannot afford, or unexpectedly got their period

Global Sanitary Products Market Trends

The sanitary products market is being driven by the development of environment-friendly products. Eco-friendly sanitary products are sustainable alternatives to commercial, mass-produced plastic sanitary pads and are made of natural fibers and materials like wood, bamboo, and hemp. For instance, "&SISTERS company" offers the eco-friendly tampons to fulfil the requirements of the consumers. The tampons are made entirely of organic cotton and don't include any plastic, hazardous chemicals, or synthetic ingredients. These eco-tampons are suitable for both period and the environment since they have a Contour FitTM shape that offers comfortable all-around expansion for optimal leak prevention and a compostable cardboard applicator. Furthermore, the increasing popularity of reusable period products also fuels the global sanitary product market during the forecast period. For instance, in 2021, Primark has introduced reusable underwear for women. This reusable underwear may be worn by menstruators without the use of other sanitary products during their period. Customers can select from two types of underwear: medium to heavy flow and light to medium flow. Therefore, all these trends are expected to fuel the global sanitary products market during the forecast period.

Global Sanitary Products Market Challenges

The plastic based sanitary pads is harmful for the environment which serve as one of the key barriers to the market growth for sanitary products. For instance, a plastic sanitary napkin takes between 500 to 800 years to decompose completely. Thousands of tons of waste made from disposable sanitary napkins are produced each month on a global basis. This particular challenge acts as a hinderance in global sanitary products market. Furthermore, increasing competition among the sanitary products companies restrain the global sanitary products market during the forecast period.

Global Sanitary Products Market Opportunities

According to the UNICEF, around 1.8 billion people menstruate each month in the world and as per the data provided by World Bank around estimated 500 million women lack access to sanitary products and facilities for menstrual hygiene management. Thus, with the large untapped market, companies have a great opportunity to cater to this remaining segment of the market. Furthermore, the increasing development in the APAC region is also providing opportunity for the manufacturers to cater in this region. Moreover, according to the data provided by a news article from "The Hindu", around 49% of the women in India still use cloth during their menstrual cycle. Thus, still leaving a large group of females untapped and giving the manufacturers the chance to grab this opportunity and increase their market share.

Global Sanitary Products Market Company Profiles

Johnson & Johnson Services, Inc., The Procter & Gamble Company, Kimberly-Clark Corporation, Essity AB, Kao Corporation, Ontex BV, Unicharm Corporation, Unilever PLC, Edgewell Personal Care Company, and First Quality Enterprises, Inc., etc. are the major market players in the global sanitary products market during the forecast period.

Global Sanitary Products Market Segmentation:

The global sanitary products market is segmented into product type, type, distribution channel, and region. Based on product type, the market is segmented into pads, tampons, panty liners, menstrual cups, and period panties. Based on the type, the market is segmented into reusable and disposable. Based on the distribution channel, the market is segmented into supermarkets/hypermarkets, pharmacy & drug stores, convenience stores, online, and non-retail. The market analysis also studies regional segmentation to devise regional market segmentation.

Report Scope:

In this report, the global sanitary products market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Sanitary Products Market, By Product Type:

  • Pads
  • Tampons
  • Panty Liners
  • Menstrual Cups
  • Period Panties

Sanitary Products Market, By Type:

  • Reusable
  • Disposable

Sanitary Products Market, By Distribution Channel:

  • Supermarkets/Hypermarkets
  • Pharmacy & Drug Stores
  • Convenience Stores
  • Online
  • Non-Retail

Sanitary Products Market, By Region:

  • Asia-Pacific
    • China
    • India
    • Japan
    • South Korea
    • Australia
    • North America
  • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • United Kingdom
    • Italy
    • Spain
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • South Africa
    • Turkey
  • South America
    • Brazil
    • Argentina
    • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global sanitary products market.

Available Customizations:

With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer Analysis (B2C Model Analysis)

  • 4.1. Sample Size Determination
  • 4.2. Respondent Demographics
    • 4.2.1. By Gender
    • 4.2.2. By Age
    • 4.2.3. By Occupation
  • 4.3. Brand Awareness
  • 4.4. Factors Influencing Purchase Decision
  • 4.5. Challenges Faced After Purchase

5. Global Sanitary Products Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Pads, Tampons, Panty Liners, Menstrual Cups, Period Panties)
    • 5.2.2. By Type Market Share Analysis (Reusable, Disposable)
    • 5.2.3. By Distribution Channel Market Share Analysis (Supermarkets/Hypermarkets, Pharmacy & Drug Stores, Convenience Stores, Online, and Non-Retail)
    • 5.2.4. By Regional Market Share Analysis
      • 5.2.4.1. Asia-Pacific Market Share Analysis
      • 5.2.4.2. North America Market Share Analysis
      • 5.2.4.3. Europe Market Share Analysis
      • 5.2.4.4. Middle East & Africa Market Share Analysis
      • 5.2.4.5. South America Market Share Analysis
    • 5.2.5. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Sanitary Products Mapping & Opportunity Assessment
    • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Type Market Mapping & Opportunity Assessment
    • 5.3.3. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.4. By Regional Market Mapping & Opportunity Assessment

6. North America Sanitary Products Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Type Market Share Analysis
    • 6.2.3. By Distribution Channel Market Share Analysis
    • 6.2.4. By Country Market Share Analysis
      • 6.2.4.1. United States Sanitary Products Market Outlook
        • 6.2.4.1.1. Market Size & Forecast
        • 6.2.4.1.1.1. By Value
        • 6.2.4.1.2. Market Share & Forecast
        • 6.2.4.1.2.1. By Product Type Market Share Analysis
        • 6.2.4.1.2.2. By Type Market Share Analysis
        • 6.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.2. Canada Sanitary Products Market Outlook
        • 6.2.4.2.1. Market Size & Forecast
        • 6.2.4.2.1.1. By Value
        • 6.2.4.2.2. Market Share & Forecast
        • 6.2.4.2.2.1. By Product Type Market Share Analysis
        • 6.2.4.2.2.2. By Type Market Share Analysis
        • 6.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 6.2.4.3. Mexico Sanitary Products Market Outlook
        • 6.2.4.3.1. Market Size & Forecast
        • 6.2.4.3.1.1. By Value
        • 6.2.4.3.2. Market Share & Forecast
        • 6.2.4.3.2.1. By Product Type Market Share Analysis
        • 6.2.4.3.2.2. By Type Market Share Analysis
        • 6.2.4.3.2.3. By Distribution Channel Market Share Analysis

7. Europe Sanitary Products Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Type Market Share Analysis
    • 7.2.3. By Distribution Channel Market Share Analysis
    • 7.2.4. By Country Market Share Analysis
      • 7.2.4.1. Germany Sanitary Products Market Outlook
        • 7.2.4.1.1. Market Size & Forecast
        • 7.2.4.1.1.1. By Value
        • 7.2.4.1.2. Market Share & Forecast
        • 7.2.4.1.2.1. By Product Type Market Share Analysis
        • 7.2.4.1.2.2. By Type Market Share Analysis
        • 7.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.2. France Sanitary Products Market Outlook
        • 7.2.4.2.1. Market Size & Forecast
        • 7.2.4.2.1.1. By Value
        • 7.2.4.2.2. Market Share & Forecast
        • 7.2.4.2.2.1. By Product Type Market Share Analysis
        • 7.2.4.2.2.2. By Type Market Share Analysis
        • 7.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.3. United Kingdom Sanitary Products Market Outlook
        • 7.2.4.3.1. Market Size & Forecast
        • 7.2.4.3.1.1. By Value
        • 7.2.4.3.2. Market Share & Forecast
        • 7.2.4.3.2.1. By Product Type Market Share Analysis
        • 7.2.4.3.2.2. By Type Market Share Analysis
        • 7.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.4. Italy Sanitary Products Market Outlook
        • 7.2.4.4.1. Market Size & Forecast
        • 7.2.4.4.1.1. By Value
        • 7.2.4.4.2. Market Share & Forecast
        • 7.2.4.4.2.1. By Product Type Market Share Analysis
        • 7.2.4.4.2.2. By Type Market Share Analysis
        • 7.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 7.2.4.5. Spain Sanitary Products Market Outlook
        • 7.2.4.5.1. Market Size & Forecast
        • 7.2.4.5.1.1. By Value
        • 7.2.4.5.2. Market Share & Forecast
        • 7.2.4.5.2.1. By Product Type Market Share Analysis
        • 7.2.4.5.2.2. By Type Market Share Analysis
        • 7.2.4.5.2.3. By Distribution Channel Market Share Analysis

8. Asia-Pacific Sanitary Products Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Type Market Share Analysis
    • 8.2.3. By Distribution Channel Market Share Analysis
    • 8.2.4. By Country Market Share Analysis
      • 8.2.4.1. China Sanitary Products Market Outlook
        • 8.2.4.1.1. Market Size & Forecast
        • 8.2.4.1.1.1. By Value
        • 8.2.4.1.2. Market Share & Forecast
        • 8.2.4.1.2.1. By Product Type Market Share Analysis
        • 8.2.4.1.2.2. By Type Market Share Analysis
        • 8.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.2. India Sanitary Products Market Outlook
        • 8.2.4.2.1. Market Size & Forecast
        • 8.2.4.2.1.1. By Value
        • 8.2.4.2.2. Market Share & Forecast
        • 8.2.4.2.2.1. By Product Type Market Share Analysis
        • 8.2.4.2.2.2. By Type Market Share Analysis
        • 8.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.3. Japan Sanitary Products Market Outlook
        • 8.2.4.3.1. Market Size & Forecast
        • 8.2.4.3.1.1. By Value
        • 8.2.4.3.2. Market Share & Forecast
        • 8.2.4.3.2.1. By Product Type Market Share Analysis
        • 8.2.4.3.2.2. By Type Market Share Analysis
        • 8.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.4. South Korea Sanitary Products Market Outlook
        • 8.2.4.4.1. Market Size & Forecast
        • 8.2.4.4.1.1. By Value
        • 8.2.4.4.2. Market Share & Forecast
        • 8.2.4.4.2.1. By Product Type Market Share Analysis
        • 8.2.4.4.2.2. By Type Market Share Analysis
        • 8.2.4.4.2.3. By Distribution Channel Market Share Analysis
      • 8.2.4.5. Australia Sanitary Products Market Outlook
        • 8.2.4.5.1. Market Size & Forecast
        • 8.2.4.5.1.1. By Value
        • 8.2.4.5.2. Market Share & Forecast
        • 8.2.4.5.2.1. By Product Type Market Share Analysis
        • 8.2.4.5.2.2. By Type Market Share Analysis
        • 8.2.4.5.2.3. By Distribution Channel Market Share Analysis

9. Middle East & Africa Sanitary Products Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Type Market Share Analysis
    • 9.2.3. By Distribution Channel Market Share Analysis
    • 9.2.4. By Country Market Share Analysis
      • 9.2.4.1. Saudi Arabia Sanitary Products Market Outlook
        • 9.2.4.1.1. Market Size & Forecast
        • 9.2.4.1.1.1. By Value
        • 9.2.4.1.2. Market Share & Forecast
        • 9.2.4.1.2.1. By Product Type Market Share Analysis
        • 9.2.4.1.2.2. By Type Market Share Analysis
        • 9.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.2. UAE Sanitary Products Market Outlook
        • 9.2.4.2.1. Market Size & Forecast
        • 9.2.4.2.1.1. By Value
        • 9.2.4.2.2. Market Share & Forecast
        • 9.2.4.2.2.1. By Product Type Market Share Analysis
        • 9.2.4.2.2.2. By Type Market Share Analysis
        • 9.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.3. South Africa Sanitary Products Market Outlook
        • 9.2.4.3.1. Market Size & Forecast
        • 9.2.4.3.1.1. By Value
        • 9.2.4.3.2. Market Share & Forecast
        • 9.2.4.3.2.1. By Product Type Market Share Analysis
        • 9.2.4.3.2.2. By Type Market Share Analysis
        • 9.2.4.3.2.3. By Distribution Channel Market Share Analysis
      • 9.2.4.4. Turkey Sanitary Products Market Outlook
        • 9.2.4.4.1. Market Size & Forecast
        • 9.2.4.4.1.1. By Value
        • 9.2.4.4.2. Market Share & Forecast
        • 9.2.4.4.2.1. By Product Type Market Share Analysis
        • 9.2.4.4.2.2. By Type Market Share Analysis
        • 9.2.4.4.2.3. By Distribution Channel Market Share Analysis

10. South America Sanitary Products Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Type Market Share Analysis
    • 10.2.3. By Distribution Channel Market Share Analysis
    • 10.2.4. By Country Market Share Analysis
      • 10.2.4.1. Brazil Sanitary Products Market Outlook
        • 10.2.4.1.1. Market Size & Forecast
        • 10.2.4.1.1.1. By Value
        • 10.2.4.1.2. Market Share & Forecast
        • 10.2.4.1.2.1. By Product Type Market Share Analysis
        • 10.2.4.1.2.2. By Type Market Share Analysis
        • 10.2.4.1.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.2. Colombia Sanitary Products Market Outlook
        • 10.2.4.2.1. Market Size & Forecast
        • 10.2.4.2.1.1. By Value
        • 10.2.4.2.2. Market Share & Forecast
        • 10.2.4.2.2.1. By Product Type Market Share Analysis
        • 10.2.4.2.2.2. By Type Market Share Analysis
        • 10.2.4.2.2.3. By Distribution Channel Market Share Analysis
      • 10.2.4.3. Argentina Sanitary Products Market Outlook
        • 10.2.4.3.1. Market Size & Forecast
        • 10.2.4.3.1.1. By Value
        • 10.2.4.3.2. Market Share & Forecast
        • 10.2.4.3.2.1. By Product Type Market Share Analysis
        • 10.2.4.3.2.2. By Type Market Share Analysis
        • 10.2.4.3.2.3. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
    • 11.1.1. Rising working women population
    • 11.1.2. Growing demand of reusable sanitary pads
    • 11.1.3. Growing product launches
  • 11.2. Challenges
    • 11.2.1. Adverse effect on environment
    • 11.2.2. Lack of awareness in under-developed countries

12. Impact of COVID-19 on the Global Sanitary Products Market

13. Market Trends & Developments

  • 13.1. Rising popularity of social media platforms
  • 13.2. Increasing trend of eco-friendly products
  • 13.3. Growing investments by companies
  • 13.4. Surging popularity of tampons from younger generation
  • 13.5. Government initiatives

14. Porter's Five Forces Model

  • 14.1. Competitive Rivalry
  • 14.2. Bargaining Power of Buyers
  • 14.3. Bargaining Power of Suppliers
  • 14.4. Threat of New Entrants
  • 14.5. Threat of Substitutes

15. SWOT Analysis

  • 15.1. Strengths
  • 15.2. Weaknesses
  • 15.3. Opportunities
  • 15.4. Threats

16. Competitive Landscape

  • 16.1. Company Profiles
    • 16.1.1. Johnson & Johnson Services, Inc.
      • 16.1.1.1. Company Details
      • 16.1.1.2. Product & Services
      • 16.1.1.3. Financials (As Per Availability)
      • 16.1.1.4. Key Market Focus & Geographical Presence
      • 16.1.1.5. Recent Developments
      • 16.1.1.6. Key Management Personnel
    • 16.1.2. The Procter & Gamble Company
      • 16.1.2.1. Company Details
      • 16.1.2.2. Product & Services
      • 16.1.2.3. Financials (As Per Availability)
      • 16.1.2.4. Key Market Focus & Geographical Presence
      • 16.1.2.5. Recent Developments
      • 16.1.2.6. Key Management Personnel
    • 16.1.3. Kimberly-Clark Corporation
      • 16.1.3.1. Company Details
      • 16.1.3.2. Product & Services
      • 16.1.3.3. Financials (As Per Availability)
      • 16.1.3.4. Key Market Focus & Geographical Presence
      • 16.1.3.5. Recent Developments
      • 16.1.3.6. Key Management Personnel
    • 16.1.4. Essity AB
      • 16.1.4.1. Company Details
      • 16.1.4.2. Product & Services
      • 16.1.4.3. Financials (As Per Availability)
      • 16.1.4.4. Key Market Focus & Geographical Presence
      • 16.1.4.5. Recent Developments
      • 16.1.4.6. Key Management Personnel
    • 16.1.5. Kao Corporation
      • 16.1.5.1. Company Details
      • 16.1.5.2. Product & Services
      • 16.1.5.3. Financials (As Per Availability)
      • 16.1.5.4. Key Market Focus & Geographical Presence
      • 16.1.5.5. Recent Developments
      • 16.1.5.6. Key Management Personnel
    • 16.1.6. Ontex BV
      • 16.1.6.1. Company Details
      • 16.1.6.2. Product & Services
      • 16.1.6.3. Financials (As Per Availability)
      • 16.1.6.4. Key Market Focus & Geographical Presence
      • 16.1.6.5. Recent Developments
      • 16.1.6.6. Key Management Personnel
    • 16.1.7. Unicharm Corporation
      • 16.1.7.1. Company Details
      • 16.1.7.2. Product & Services
      • 16.1.7.3. Financials (As Per Availability)
      • 16.1.7.4. Key Market Focus & Geographical Presence
      • 16.1.7.5. Recent Developments
      • 16.1.7.6. Key Management Personnel
    • 16.1.8. Unilever PLC
      • 16.1.8.1. Company Details
      • 16.1.8.2. Product & Services
      • 16.1.8.3. Financials (As Per Availability)
      • 16.1.8.4. Key Market Focus & Geographical Presence
      • 16.1.8.5. Recent Developments
      • 16.1.8.6. Key Management Personnel
    • 16.1.9. Edgewell Personal Care Company
      • 16.1.9.1. Company Details
      • 16.1.9.2. Product & Services
      • 16.1.9.3. Financials (As Per Availability)
      • 16.1.9.4. Key Market Focus & Geographical Presence
      • 16.1.9.5. Recent Developments
      • 16.1.9.6. Key Management Personnel
    • 16.1.10. First Quality Enterprises, Inc.
      • 16.1.10.1. Company Details
      • 16.1.10.2. Product & Services
      • 16.1.10.3. Financials (As Per Availability)
      • 16.1.10.4. Key Market Focus & Geographical Presence
      • 16.1.10.5. Recent Developments
      • 16.1.10.6. Key Management Personnel

17. Strategic Recommendations/Action Plan

  • 17.1. Key Focus Areas
  • 17.2. Target Product Type
  • 17.3. Target Distribution Channel

18. About Us & Disclaimer

(Note: The companies list can be customized based on the client requirements.)