市场调查报告书
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1361607
可重复使用婴儿尿布市场 - 全球产业规模、份额、趋势、机会和预测,2018-2028 年。按类型、年龄层、配销通路、地区、竞争细分Reusable Baby Diaper Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, 2018-2028F. Segmented By Type, By Age Group, By Distribution Channel, By Region, Competition |
由于多种因素,例如与一次性尿布相比,人们越来越意识到使用可重复使用的婴儿尿布的好处,全球可重复使用的婴儿尿布市场预计将在预测期内得到推动。此外,环保和永续产品在全球消费者中的日益普及也有助于可重复使用婴儿尿布市场需求在预测期内的成长。
可重复使用的婴儿尿布是由棉、麻或竹子等天然纤维製成的婴儿布尿布。它们是一次性尿布的环保替代品,因为它可以重复使用,还有助于减少垃圾掩埋场废物,同时具有成本效益。大多数可重复使用的婴儿尿布都是由棉製成的,可以多次清洗和使用。可重复使用的婴儿尿布很重要,因为它们比一次性尿布更环保,从长远来看可以省钱,而且比一次性尿布更适合婴儿。
市场概况 | |
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预测期 | 2024-2028 |
2022 年市场规模 | 122.1亿美元 |
2028 年市场规模 | 186.8亿美元 |
2023-2028 年复合年增长率 | 7.21% |
成长最快的细分市场 | 在线的 |
最大的市场 | 北美洲 |
全球市场上可重复使用的婴儿尿布主要有两种类型:普通型和混合型可重复使用型。混合可重复使用尿布与普通尿布类似,但具有可拆卸的插入物。混合型可重复使用的尿布在洗涤时提供了更大的灵活性,因为它们可以分开洗涤和干燥。
全球可重复使用婴儿尿布市场经历了可观的成长和发展。市场的成长可归因于多种原因,例如尿布在多次洗涤后的可重复使用性、婴儿环保产品意识的增强以及个人对环境永续意识的增强。可重复使用的尿布由有机或天然织物(例如棉花)製成,可生物降解,并且与一次性尿布相比碳足迹更低。
由于越来越多的父母为了限制儿童照护费用而偏好一次性尿布产品的卫生替代品,这增加了可重复使用婴儿尿布的市场需求。根据太平洋废弃物管理组织 PacWasterPlus 和欧盟 (EU) 于 2022 年 4 月开展的《一次性尿布替代品评估》报告,现代布製可重复使用婴儿尿布的平均价格太平洋地区的一次性尿布成本为375 美元,而一次性尿布的成本为1,752 美元。在同一份报告中,平均每天更换尿布的数量为 4 片(根据联合国环境规划署 (UNEP 2020) 的数据,全球文献中的尿布数量为 5 至 8 片)。对于使用可重复使用尿布的家庭,平均每个孩子轮流使用24片尿布。
如今,政府和非营利组织致力于提供所需数量的棉尿布,以防止尿布短缺。例如,2022年9月,美国非营利组织「爱达荷尿布银行」向爱达荷州运送了6.5万片尿布。因此,这些组织的努力正在为全球尿布的消费率做出贡献。此外,消费者越来越意识到需要使用可重复使用的尿布等卫生来源的产品,这有利于世界各地对尿布产品的需求。
人们对环境永续性的认识不断增强,以及一次性尿布对环境的负面影响,影响了许多父母为婴儿选择可重复使用的尿布。预计这一趋势将在预期几年内促进可重复使用尿布市场的成长。根据太平洋-欧盟废弃物管理计画《一次性尿布替代品评估报告》,每年估计有 8.155 亿个一次性尿布主要由太平洋地区的家庭使用,导致约1.73 亿吨废弃物被掩埋、焚烧或释放到环境中。环境永续性的日益普及对全球可重复使用婴儿尿布市场的成长发挥重要作用。
另一个趋势是全球市场上可重复使用尿布的品种和范围不断增加。随着对可重复使用尿布的需求增加,製造商正在提供各种款式、材料和设计来满足不同的需求和偏好。例如,父母现在可以从多种可重复使用的尿布中进行选择,包括口袋尿布、一体式尿布和混合系统尿布。可重复使用的尿布还有多种吸引人的图案和颜色可供选择,使其成为许多父母的时尚选择。
目标产业面临的重大挑战可能会阻碍其成长机会,包括消费者对便利购买的看法和心态,以及与可重复使用尿布相比一次性尿布的可用性。许多父母选择一次性尿布是因为其方便且经济高效。大多数消费者并没有意识到可重复使用的婴儿尿布的优点,因为在长期、多次可重复使用的选择方面,由于与清洗相关的便利性和减少皮肤刺激等健康益处。因此,这种观念常常成为使用可重复使用婴儿尿布的障碍。
此外,多年来出生率下降也对可重复使用婴儿尿布市场产生了重大影响。国家统计局2022年资料显示,2021年中国人口达14亿,出生人口1,060万,人均出生率为7.52。相较之下,2020年中国出生婴儿1,200万,人均出生率为8.52。此外,由于分销管道有限以及製造商缺乏行销努力,透过可重复使用的尿布选择来吸引更广泛的消费者群体面临挑战。
随着世界各地全球暖化的加剧,各国政府正在推广永续产品的使用,并鼓励製造商和个人生产和购买可重复使用的婴儿尿布等产品。随着父母的环保意识日益增强并采取更永续的育儿方式,可重复使用的婴儿尿布变得越来越受欢迎。这是因为一次性尿布因为无法回收而产生废弃物。可调节尺寸、柔软的插入物和方便的闭合等功能使这些产品对父母更具吸引力和实用性。
对永续材料、吸收性、舒适性和易于清洁功能的需求不断增长,为可重复使用的婴儿尿布市场提供了新的成长机会。因此,製造商专注于为消费者提供可持续的婴儿护理产品。例如,2021 年 7 月,莫迪博迪推出了「有史以来吸水性最强的回收尿布」。这款可重复使用的尿布具有吸水性显着的一次性尿布,能够容纳超过 1 公升的液体而不洩漏,保持宝宝干爽舒适,同时还提供 12 小时的夜间保护。所有这些因素预计将在预测期内推动市场成长。
全球可重复使用婴儿尿布市场根据类型、年龄层、配销通路、地区和竞争格局进行细分。根据类型,市场进一步细分为常规型和混合型。根据年龄组,市场分为新生儿和幼儿。根据配销通路,市场分为线上和线下销售。市场分析也研究了北美、欧洲、亚太地区、南美以及中东和非洲的区域细分。
The Natural Baby Company、Modibodi Pty Ltd、Nicki's Diapers, LLC、Cotton Babies, Inc.、Consumer Products Private Limited (SuperBottoms)、宝洁公司 (Charlie Banana)、Bambino Mio Ltd.、Kanga Care, LLC、Think Better Group Limited ( Econaps) 和Moon Lab Pty Ltd (Designer Bums) 是全球平台的主要市场参与者,引领全球可重复使用婴儿尿布市场的市场成长。
在本报告中,除了以下详细介绍的产业趋势外,全球可重复使用婴儿尿布市场还分为以下几类:
公司简介:详细分析全球可重复使用婴儿尿布市场的主要公司。
根据给定的市场资料,TechSci Research 可根据公司的具体需求提供客製化服务。该报告可以使用以下自订选项:
(註:公司名单可依客户要求客製化。)
Global Reusable Baby Diaper market is expected to be driven in the forecast period due to a variety of factors such as increased awareness about the benefits of using reusable diapers compared to disposable ones. Moreover, the growing popularity of eco-friendly and sustainable products among the consumers around the globe is also contributing to the growth of the reusable baby diaper market demand over the forecasted period.
Reusable baby diapers are baby cloth diapers that are made of natural fibers like cotton, hemp, or bamboo. They are an eco-friendly alternative to disposable diapers, as it can be reused multiple times and also helps to reduce landfill waste while being cost-effective. Most reusable baby diapers are made from cotton and can be washed and used multiple times. Reusable baby diapers are important because they are more environmentally friendly than disposable diapers, they save money in the long run, and they provide babies with a more comfortable fit than disposable diapers.
Market Overview | |
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Forecast Period | 2024-2028 |
Market Size 2022 | USD 12.21 Billion |
Market Size 2028 | USD 18.68 Billion |
CAGR 2023-2028 | 7.21% |
Fastest Growing Segment | Online |
Largest Market | North America |
There are two main types of reusable baby diapers in the global market: regular and hybrid reusable. A hybrid reusable diaper is similar to a regular diaper but has a removable insert. Hybrid reusable diapers offer more flexibility in washing as they wash and dry separately.
The global reusable baby diaper market has experienced considerable growth and development, globally. The growth of the market can be attributed to number of reasons, such as reusability of diaper after multiple wash cycles, and the growing awareness of eco-friendly products for infants, along with the growing individual awareness of environmental sustainability. Reusable diapers are made from organic or natural fabrics, such as cotton, which are biodegradable and have a lower carbon footprint compared to disposable diapers.
Reusable baby diapers are becoming more and more popular due to the development in design and technology. Manufacturers are focusing on improving the functionality and convenience of reusable baby diaper, by addressing concerns about the products including usability, leakage, and baby comfort. Modern reusable diapers feature benefits such as adjustable sizing, snap or Velcro closures, and absorbent inserts to guarantee a secure fit and improved absorption.
The market for reusable baby diapers is expanding rapidly across the globe. North America and Europe are well known markets due to the high level of environmental consciousness among consumers. The Asia Pacific region is also experiencing significant market expansion, mainly due to a growing middle-class population and rising disposable income in countries such as China and India.
Owing to the growing number of parents' preference for hygienic alternatives to disposable diapers products in order to limit the childcare expenses, which growing the market demand for reusable baby diaper. According to the report 'Assessment of Alternative to Single-Use Disposable Diapers', which was conducted by PacWasterPlus, a Pacific waste management organization and the European Union (EU), in April 2022, the average price of modern cloth reusable diapers for a baby in the Pacific region was USD375, whereas the cost of a single-use disposable diaper was USD1,752. In the same report, the average number of diapers changed per day is 4 (compared with 5 to 8 in worldwide literature, according to the United Nations Environment Programme (UNEP 2020)). For families using reusable nappies, on average, 24 nappies are used on rotation for each child.
Nowadays, the government and the non-profit organizations are focused on providing the required amount of cotton diapers to prevent diaper shortage. For example, in September 2022, the U.S.-based non-profit organization "Idaho Diaper Bank" delivered 65,000 diapers to the state of Idaho. Therefore, these organizations' efforts are contributing to the global consumption rate of diapers. In addition, the growing awareness among consumers about the need to use hygienically sourced products like reusable diapers, favors the demand for diaper products over the world.
The increasing awareness of environmental sustainability and the negative effects of single-use diapers on the environment has influenced many parents to opt for reusable diapers for their babies. This trend is expected to contribute to the growth of the reusable diaper market in the anticipated years. According to the report of Assessment of Alternatives to Single-Use Disposal Diapers, by The Pacific - European Union [EU] Waste Management Programme, an estimated 815.5 million single-use disposable diapers are mainly used by families in the Pacific region every year, resulting in approximately 173.0 million tonnes of waste being disposed of in landfill, burnt, or released into the environment. The growing popularity of environmental sustainability plays a significant role in the market growth of reusable baby diapers, globally.
Another trend is the rising varieties and range of reusable diaper options available in the global market. As the demand for reusable diapers increases, manufacturers are offering a variety of styles, materials, and designs to meet different needs and preferences. For instance, parents can now choose from a variety of reusable diaper options, including pocket diapers, all in-one diapers, and hybrid system diapers. Reusable diapers are also available in a multiple of attractive patterns and colors, making them a trendy option for many parents.
The significant challenges in the target industry may impede its growth opportunities, including the perception and mindset of convenience purchasing and ease of availability of disposable diaper in comparison to the reusable diaper among consumers. Many parents are choosing disposable diapers due to their convenience and cost-effective nature. The majority of consumers are not aware of the advantages of reusable baby diapers, as in terms of long-run, multiple reusable option due to the convenience associated with washing and health benefits such as reducing skin irritation. Therefore, this perception often serves as a hindrance to the uptake of reusable baby diapers.
Additionally, the declining birth rate also had a major impact on the reusable baby diapers market throughout the years. According to the 2022, National Statistics Bureau data, the population of China stood at 1.4 billion people with 10.6 million babies being born in 2021, at a birth rate of 7.52 per capita. In comparison, in 2020, there were 12 million infants born at a birth rate of 8.52 per capita in China. Moreover, the challenges associated with reaching a wider consumer base through reusable diaper options are due to the limited distribution channels as well as the lack of marketing effort by manufacturers.
With the rising global warming around the world, governments are promoting the use of sustainable products and encouraging manufacturers and individuals to produce and purchase products like reusable baby diapers. Reusable baby diapers are becoming increasingly popular as parents become increasingly environmentally conscious and adopt more sustainable parenting practices. This is due to the fact that disposable diapers generate waste as they cannot be recycled. Features like adjustable sizing, soft inserts, and convenient closures make these products more attractive and practical for parents.
The growing demand for sustainable materials, absorbency, comfort, and easy-to-clean features offer new growth opportunities for the reusable baby diaper market. As a result, manufacturers are focusing on delivering sustainable baby care products to consumers. For instances, in July 2021, Modibodi launched the "Most Absorbent Recycling Nappy Ever". This reusable nappy has a significant absorbent disposable nappy, capable of holding more than 1 liter liquid without leaking, keeping baby dry and comfortable, while also providing 12 hours of overnight protection. All these elements are expected to drive market growth during the forecasted periods.
The global reusable baby diaper market is segmented based on type, age group, distribution channel, region, and competitional landscape. Based on type, the market is further fragmented into regular and hybrid. Based on age group, the market is segmented into newborn and toddler. Based on distribution channel, the market is segmented into online and offline sales. The market analysis also studies the regional segmentation among North America, Europe, Asia-Pacific, South America, and Middle East & Africa.
The Natural Baby Company, Modibodi Pty Ltd, Nicki's Diapers, LLC, Cotton Babies, Inc., Consumer Products Private Limited (SuperBottoms), The Procter & Gamble Company (Charlie Banana), Bambino Mio Ltd., Kanga Care, LLC, Think Better Group Limited (Econaps), Moon Lab Pty Ltd (Designer Bums), are among the major market players in the global platform that lead the market growth of the global reusable baby diaper market.
In this report, the global Reusable Baby Diaper market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the global Reusable Baby Diaper market.
With the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:
(Note: The companies list can be customized based on the client requirements.)