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封面
市场调查报告书
商品编码
1380063

钓鱼竿市场按产品类型（旋转竿、飞钓竿、抛竿等）、配销通路（线上、线下）、按地区、按竞争预测和机会，2018-2028F

Fishing Rods Market By Product Type (Spinning Rods, Fly Fishing Rods, Casting Rods, Others), By Distribution Channel (Online, Offline), By Region, By Competition Forecast & Opportunities, 2018-2028F
出版日期: | 出版商: TechSci Research | 英文 190 Pages | 商品交期: 2-3个工作天内

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简介目录

2022 年全球钓竿市场估值为 8.45 亿美元，预计将在预测期内强劲扩张，预计到 2028 年复合CAGR为 5.2%。该市场的特点是生产和分销所使用的钓鱼设备受到世界各地钓客的青睐，围绕钓竿展开，钓竿是钓客不可或缺的工具。在休閒钓鱼日益普及的推动下，市场的成长轨迹保持稳定，休閒钓鱼既是一种消遣，也是一项运动。

支撑市场动能的几个关键驱动因素包括可支配收入的成长、城市化趋势以及人们对户外活动的兴趣日益浓厚。随着人们寻求与自然世界建立更深入联繫的休閒活动，钓鱼已成为人们青睐的选择。此外，人们越来越意识到户外活动对健康的好处，进一步增加了对钓竿的需求。

材料和设计的创新是塑造钓竿市场的关键力量。製造商不断挑战极限，利用碳纤维等尖端材料开发桿，这不仅提高了性能，而且还提高了强度和耐用性。此外，专为淡水、咸水、飞蝇和冰钓等不同钓鱼项目量身订製的钓竿，可满足不同的喜好。

市场概况
预测期 2024-2028
2022 年市场规模 8.45 亿美元
2028 年市场规模 11.35 亿美元
2023-2028 年CAGR 5.2%
成长最快的细分市场 在线的
最大的市场 北美洲

市场的地理动态深受区域捕鱼传统和倾向的影响。沿海地区对咸水钓竿的需求增加，而内陆地区则更注重淡水钓竿的替代品。线上零售通路的出现也扩大了钓竿製造商的覆盖范围，使他们能够开拓全球客户群。

主要市场驱动因素

人们对休閒钓鱼的兴趣日益浓厚

全球钓鱼竿市场的主要驱动力之一是休閒钓鱼的兴趣日益浓厚。钓鱼已从单纯的谋生手段转变为流行的休閒活动和运动。这种转变是由多种因素所推动的，包括城市化、休閒时间的增加以及与自然重新连结的愿望。随着越来越多的人寻求户外休閒机会，钓鱼已成为一种有吸引力的选择，刺激了对高品质钓鱼竿的需求。

休閒钓鱼具有一系列好处，例如缓解压力、放鬆身心以及捕获渔获时的成就感。此外，它还提供了家庭联繫和社交互动的机会，使其成为所有年龄段的人的引人注目的消遣活动。对休閒钓鱼的持续兴趣确保了初学者和经验丰富的钓鱼者对钓鱼竿的稳定需求。

材料和设计的技术进步

材料和设计的创新是钓鱼竿市场的另一个重要驱动力。製造商不断投资于研发，以製造具有更高性能、强度和耐用性的钓竿。近年来值得注意的创新之一是碳纤维等先进材料的使用，这为该行业带来了革命性的变化。

碳纤维钓鱼竿以其轻盈结构、卓越的灵敏度和强度重量比而闻名。这些钓竿为钓鱼者提供了检测细微鱼咬所需的灵敏度，同时保持了捲取较大渔获所需的功率。此外，碳纤维钓竿更耐用、更耐恶劣环境，适合各种钓鱼环境。

设计专业化是钓竿市场技术进步的另一个关键面向。製造商现在生产适合特定类型钓鱼的鱼竿，例如淡水钓鱼、咸水钓鱼、飞蝇钓鱼和冰钓。这些专用钓竿考虑了钓鱼者的独特要求和偏好，确保他们拥有适合其所选钓鱼活动的合适工具。

可支配所得不断成长

钓竿市场的成长与经济因素密切相关，特别是消费者的可支配收入。随着经济的成长和个人可支配收入的增加，他们更有可能投资钓鱼等娱乐活动。更高的可支配收入使消费者能够购买优质钓鱼竿、配件和设备，推动整体市场向前发展。

在已开发国家和新兴市场，收入的增加促进了休閒钓鱼的参与度增加。钓鱼者愿意花钱购买高品质的钓鱼竿，以增强他们的整体钓鱼体验。这种趋势在钓鱼不仅是一种消遣而且也是一种身份象征的地区尤其明显，因为钓鱼者寻求优质和品牌产品。

都市化和钓鱼点的使用

都市化也对钓竿市场起到了拉动动作。随着越来越多人搬到城市地区，他们常常寻求机会逃离城市生活的喧嚣，与大自然的接触。许多城市中心靠近河流、湖泊和沿海地区等水域，方便前往钓鱼点。

城市钓鱼者，无论是初学者还是经验丰富的钓鱼者，都增加了对钓鱼竿的需求。他们经常参加週末度假和前往附近钓鱼地点的一日游，这增加了对便携式和多功能钓鱼设备的需求。製造商响应这一趋势，生产紧凑且适合旅行的钓鱼竿，以满足城市钓鱼者的需求。

此外，城市化促进了钓鱼社区和俱乐部的发展，在钓鱼者之间建立了一种友谊。钓鱼的这种社会方面鼓励参与并推动市场，因为个人寻求加入当地钓鱼社区并与志同道合的爱好者建立联繫。

线上零售通路和全球化

线上零售通路的出现改变了钓竿市场，使製造商能够接触到全球客户群。电子商务平台使钓鱼者可以更轻鬆地在舒适的家中浏览和购买各种钓鱼竿和配件。这种转变不仅扩大了市场范围，也加剧了製造商之间的竞争，推动了产品创新和品质。

线上市场提供多种钓鱼竿选择，消费者可以在购买前比较价格、阅读评论并获取大量资讯。这种透明度赋予了消费者权力，鼓励他们做出明智的选择并投资符合他们特定需求和偏好的钓竿。

全球化也促进了钓竿市场的成长，因为製造商现在可以更轻鬆地进入国际市场。透过将产品出口到不同地区，製造商可以使其客户群多样化并适应不同的捕鱼传统和偏好。因此，市场变得更加多样化和适应性更强，可以满足各种钓鱼风格和地点的需求。

主要市场挑战

环境问题与永续渔业

钓竿市场面临的最重要挑战之一是全球对永续捕捞方式和水生生态系统保护的日益关注。过度捕捞、栖息地破坏、兼捕以及非法、未报告和无管制 (IUU) 捕捞等威胁已在渔业中敲响了警钟。

对于鱼竿製造商和钓鱼者来说，解决这些环境问题至关重要。正在推广永续捕捞做法，包括捕捞和释放技术、选择性捕捞和遵守捕捞法规，以尽量减少对鱼类种群及其栖息地的影响。然而，并非所有钓鱼者都同样认真，有些钓鱼者可能会无意中导致过度捕捞或栖息地退化。

为了应对这些担忧，钓竿市场面临越来越大的压力，要求采用环保和永续的做法。製造商正在探索环境足迹较低的材料和生产方法。此外，正在进行钓鱼者教育和宣传活动，以鼓励负责任的捕鱼行为。

另类娱乐活动的竞争

虽然休閒钓鱼仍然很受欢迎，但它面临着越来越多的替代休閒活动的竞争。现代生活方式提供了多种娱乐和放鬆的选择，从视频游戏到徒步旅行，甚至是虚拟现实体验。随着个人将閒暇时间和资源分配到各种活动中，钓鱼竿市场必须应对维持和扩大客户群的挑战。

另类娱乐活动的吸引力往往在于其便利性、可及性和多样化的体验。这些替代方案可能会吸引潜在的钓鱼者远离钓鱼，从而影响市场的成长。例如，年轻人越来越被数位和线上活动所吸引，将他们的注意力从钓鱼等传统户外活动上转移开。

为了应对这项挑战，钓鱼竿市场需要适应并找到方法，使钓鱼对更广泛的受众更具吸引力并易于使用。这可能涉及强调钓鱼对身心健康有益的行销活动，以及吸引年轻一代并培养与钓鱼相关的社区意识和冒险意识的倡议。

经济因素和价格敏感性

经济因素，包括可支配收入和消费者支出模式的波动，对钓竿市场有重大影响。当经济条件有利时，消费者更愿意投资高品质的钓鱼设备，包括优质钓鱼竿。相反，在经济低迷或不确定时期，个人可能会削减可自由支配支出，进而影响市场表现。

与其他娱乐产业一样，钓鱼竿市场对经济週期也很敏感。尤其是优质钓鱼竿，通常被认为是奢侈品，其需求可能会受到消费者财务稳定性的影响。价格敏感度成为製造商和零售商面临的挑战，因为他们需要在承受能力与钓鱼者寻求的品质和功能之间取得平衡。

为了应对经济挑战，製造商可能需要使其产品线多样化，以提供一系列适合不同价位的钓竿。此外，强调品质钓竿的长期价值和耐用性的行销策略即使在经济不确定的时期也有助于维持需求。

监管和贸易挑战

监管和贸易挑战是钓竿市场的另一个重大议题。钓鱼法规因地区而异，可能会影响钓鱼者进入某些钓鱼地点和鱼种。实施这些法规通常是为了保护鱼类族群和保护脆弱的生态系统。

对于製造商来说，驾驭复杂的法规和贸易协定网络可能具有挑战性，特别是如果他们在国际上生产和出口鱼竿的话。关税、配额和贸易限制可能会影响生产成本和进入全球市场的能力。

此外，对非法、不报告和不管制（IUU）捕捞的担忧可能会导致对渔业进行更严格的监管和更严格的审查。製造商和零售商可能面临合规挑战，并且需要证明他们对负责任采购和永续捕捞实践的承诺。

为了应对监管和贸易挑战，鱼竿製造商必须随时了解不同地区不断变化的法规，并相应地调整其业务实践。他们可能还需要投资于供应链透明度和可追溯性，以证明遵守永续捕捞做法。

主要市场趋势

永续捕捞和保护实践

钓鱼竿市场最突出的趋势之一是更加重视永续捕捞和保护实践。随着人们对过度捕捞、栖息地退化和水生生态系统健康的担忧日益加剧，钓客越来越多地采用负责任的捕鱼方法。

这一趋势反映在对符合永续实践的钓竿的需求上。製造商的应对措施是生产专为捕获和释放钓鱼而设计的鱼竿，采用无倒刺鱼钩，并使用对鱼类伤害最小化的材料。此外，钓客越来越了解遵守捕捞法规、尽量减少兼捕以及为保护鱼类种群和水生环境做出贡献的重要性。

永续材料的创新也是一个关键驱动力。製造商正在探索环保材料和生产工艺，以减少钓竿的环境足迹。这些努力不仅迎合了具有环保意识的消费者，还有助于该产业的长期生存。

桿材料和设计的技术进步

材料和设计的进步继续彻底改变钓鱼竿市场。尤其是碳纤维，由于其卓越的强度重量比和敏感性，已成为许多製造商的首选材料。随着技术的进步，碳纤维竿变得越来越便宜，使更多的钓鱼者能够使用它们。

製造商还使用电脑辅助设计 (CAD) 和工程来製造具有最佳化动作和锥度的桿。该技术可以提高鱼竿结构的精度，从而使鱼竿更有效率并适合特定的捕鱼技术和物种。

此外，桿设计变得越来越专业化。钓鱼者现在可以从各种适合各种用途的鱼竿中进行选择，包括淡水鱼、咸水鱼、飞钓和冰钓。这些专用钓竿的设计考虑了钓鱼者的特定需求和偏好，提供更个人化和愉快的钓鱼体验。

数位整合和智慧棒

将数位技术整合到钓鱼竿中是一种正在改变钓鱼体验的新兴趋势。配备感测器、蓝牙连接和行动应用程式的智慧钓鱼竿在精通技术的钓鱼者中越来越受欢迎。

智慧鱼竿提供即时鱼类追踪、天气预报和详细资料分析等功能。钓鱼者可以监控水况、鱼类活动，甚至在鱼咬钩时收到警报。这种技术整合透过提供有价值的见解并增加成功捕获的机会来增强钓鱼体验。

此外，智慧竿还透过社群媒体平台和线上钓鱼论坛为钓鱼社群的发展做出贡献。钓鱼者可以分享他们的经验，与其他爱好者联繫，并获得丰富的资讯和技巧，所有这些都可以增强他们对这项运动的了解和享受。

环保道德的消费者选择

消费者的偏好正在转向环保和道德产品，这一趋势正在影响钓竿市场。钓鱼者越来越关注他们的装备对环境的影响，并正在寻找优先考虑永续发展和负责任采购的品牌。

製造商正在采取具有环保意识的做法来应对。这包括使用回收或可生物降解的材料、减少生产中的浪费以及遵守道德劳工实践。致力于环保和道德生产的品牌通常在市场上享有竞争优势。

此外，钓鱼者正在探索对环境危害较小的替代捕鱼方法，例如飞蝇钓鱼和天卡拉钓鱼。这些技术需要最少的设备，并且对鱼类族群和水生生态系统的影响较小。

客製化和个人化

个人化、客製化已成为钓竿市场的重要趋势。钓鱼者正在寻找能够反映他们个人喜好和钓鱼风格的装备。为了满足这一需求，製造商正在为钓竿组件提供客製化选项，例如握把、捲轴座和导轨位置。

此外，一些製造商正在利用先进技术，根据钓鱼者的喜好和钓鱼目标提供个人化的钓竿推荐。这些建议考虑了钓鱼者的技能水平、首选的捕鱼技术和目标物种等因素。

渔业中的妇女和青年

妇女和青年加入钓鱼社群是一种日益增长的趋势，正在重塑钓鱼竿市场。从历史上看，钓鱼一直被认为是男性主导的活动，但这种看法正在改变。越来越多的妇女和年轻人开始将钓鱼作为一种休閒活动。

为此，製造商正在设计迎合更广泛受众的钓鱼竿。这些桿子通常更轻、更符合人体工学，并且有多种尺寸可供选择，以适应不同的体型和强度。行销工作也变得更加包容，展示钓鱼者的多样化人口统计数据，以促进热情和包容的渔业文化。

此外，钓鱼教育计划和倡议以年轻人为对象，向他们介绍钓鱼的乐趣。青少年专用钓竿的设计方便且安全，可帮助年轻钓鱼者培养他们的技能和对这项运动的热情。

细分市场洞察

产品类型见解

飞钓竿代表了渔业中快速成长的部分。这种特殊的钓鱼方式因其独特的挑战和提供的身临其境的体验而广受欢迎。飞钓竿专为精密铸造而设计，非常适合在各种环境（例如河流和溪流）中寻找特定鱼类的钓鱼者。人们对以自然为中心的户外活动的兴趣日益浓厚，推动了飞蝇钓鱼的增长，製造商正在以创新的鱼竿设计、材料和定制选项来应对这一不断扩大的市场，使飞蝇钓竿成为一个引人注目且充满活力的细分市场。渔业。

配销通路洞察

在电子商务的便利性和可访问性的推动下，渔业的线上部分正在经历强劲增长。钓鱼者越来越多地转向线上平台购买钓竿、绕线轮、钓具和配件。丰富的选择、有竞争力的价格以及阅读评论和比较产品的能力，使得网上购物对经验丰富的钓鱼者和新手钓鱼者都有吸引力。这一趋势促使捕鱼设备製造商和零售商建立强大的线上业务，提供无缝的购物体验和可靠的运输选择。随着数位技术的不断进步，线上细分市场预计将进一步扩大其在渔业中的市场份额。

区域洞察

亚太地区是全球渔业中新兴和快速成长的部分。广阔的海岸线、丰富的海洋生物多样性和不断增长的中产阶级人口，对钓鱼竿、设备和配件的需求激增。随着越来越多的人寻求户外休閒活动，该地区的休閒钓鱼活动正在激增。此外，人们对竞技性钓鱼锦标赛的兴趣也越来越浓厚。亚太市场进一步受到技术进步的推动，特别是在日本和韩国等以其创新渔具而闻名的国家。随着渔业文化的持续繁荣，亚太地区的业务可望持续扩张。

目录

第 1 章：简介

  • 产品概述
  • 报告的主要亮点
  • 市场覆盖范围
  • 涵盖的细分市场
  • 考虑研究任期

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：执行摘要

  • 市场概况
  • 市场预测
  • 重点地区
  • 关键环节

第 4 章：客户之声

  • 品牌意识
  • 影响购买决策的因素
  • 资讯来源

第 5 章：全球钓竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析（旋转竿、飞钓竿、抛竿、其他）
    • 依配销通路市场占有率分析（线上、线下）
    • 按区域市占率分析
    • 按前 5 名的公司市占率分析，其他 (2022)
  • 全球钓鱼竿市场测绘与机会评估
    • 按产品类型市场测绘和机会评估
    • 按配销通路市场测绘和机会评估
    • 透过区域市场测绘和机会评估

第 6 章：北美钓竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 7 章：欧洲钓竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 8 章：亚太鱼竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 9 章：中东与非洲钓竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 10 章：南美洲钓竿市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依产品类型市占率分析
    • 按配销通路市场占有率分析
    • 按国家市占率分析

第 11 章：市场动态

  • 司机
  • 挑战

第 12 章：COVID-19 对全球钓竿市场的影响

  • 影响评估模型
    • 受影响的关键领域
    • 受影响的主要地区
    • 受影响的主要国家

第 13 章：市场趋势与发展

第14章：竞争格局

  • 公司简介
    • Rawson Fishing Ltd.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Moonshine Rod Company
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • American Pride Fishing Products
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Cashion Fishing Rods
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • JiuYu Fishing Tackle Co., Ltd.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Guangdong Viva Fishing Tackle Industry Co., Ltd
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Pride Rods
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Preston Innovations
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Ryobi Limited
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Pure Fishing, Inc.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员

第 15 章：策略建议/行动计划

  • 重点关注领域
  • 目标产品类型
  • 目标配销通路

关于我们及免责声明

简介目录
Product Code: 16588

The Global Fishing Rods Market, with a valuation of USD 845 million in 2022, is set to experience robust expansion in the forecast period, boasting a projected CAGR of 5.2% through 2028. This market, characterized by the production and distribution of fishing equipment used by anglers worldwide, revolves around fishing rods, which are indispensable tools for anglers. The market's growth trajectory remains steady, propelled by the escalating popularity of recreational fishing, cherished both as a pastime and a sport.

Several key drivers underpin the market's momentum, including the upswing in disposable incomes, urbanization trends, and a burgeoning interest in outdoor pursuits. As individuals seek leisure activities that foster a deeper connection with the natural world, fishing has emerged as a favored choice. Furthermore, the growing awareness of the health advantages associated with spending time outdoors has further bolstered the demand for fishing rods.

Innovation in materials and design stands as a pivotal force in shaping the fishing rods market. Manufacturers consistently push the envelope by developing rods utilizing cutting-edge materials like carbon fiber, which not only enhance performance but also offer heightened strength and durability. Moreover, specialized rods are tailored for various fishing disciplines, such as freshwater, saltwater, fly, and ice fishing, catering to a diverse spectrum of preferences.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 845 Million
Market Size 2028USD 1135 Million
CAGR 2023-20285.2%
Fastest Growing SegmentOnline
Largest MarketNorth America

The market's geographical dynamics are profoundly influenced by regional fishing traditions and inclinations. Coastal regions exhibit a heightened demand for saltwater fishing rods, whereas inland areas exhibit a greater focus on freshwater alternatives. The advent of online retail channels has also expanded the reach of fishing rod manufacturers, enabling them to tap into a global customer base.

In summation, the global fishing rods market stands poised for sustained growth, driven by the burgeoning popularity of recreational fishing and the ongoing innovations in materials and design. As more individuals seek outdoor experiences and endeavor to connect with the natural world, the demand for top-notch fishing rods is anticipated to register a steady ascent.

Key Market Drivers

Increasing Interest in Recreational Fishing

One of the primary drivers of the global fishing rods market is the growing interest in recreational fishing. Fishing has transitioned from being solely a means of sustenance to a popular leisure activity and sport. This shift has been driven by several factors, including urbanization, increased leisure time, and a desire to reconnect with nature. As more people seek outdoor recreational opportunities, fishing has become an attractive choice, fueling the demand for high-quality fishing rods.

Recreational fishing offers a range of benefits, such as stress relief, relaxation, and a sense of accomplishment when landing a catch. Additionally, it provides an opportunity for family bonding and social interaction, making it a compelling pastime for individuals of all ages. This sustained interest in recreational fishing ensures a steady demand for fishing rods, both for beginners and experienced anglers.

Technological Advancements in Materials and Design

Innovation in materials and design represents another significant driver of the fishing rods market. Manufacturers have consistently invested in research and development to create fishing rods that offer improved performance, strength, and durability. One of the notable innovations in recent years is the use of advanced materials like carbon fiber, which has revolutionized the industry.

Carbon fiber fishing rods are known for their lightweight construction, exceptional sensitivity, and strength-to-weight ratio. These rods provide anglers with the sensitivity needed to detect subtle fish bites while maintaining the power required to reel in larger catches. Furthermore, carbon fiber rods are more durable and resistant to the elements, making them suitable for a wide range of fishing environments.

Specialization in design is another key aspect of technological advancements in the fishing rods market. Manufacturers now produce rods tailored to specific types of fishing, such as freshwater, saltwater, fly, and ice fishing. These specialized rods consider the unique requirements and preferences of anglers, ensuring that they have the right tool for their chosen fishing activity.

Growing Disposable Incomes

The growth of the fishing rods market is closely tied to economic factors, particularly the disposable incomes of consumers. As economies grow and individuals have more disposable income, they are more likely to invest in recreational activities like fishing. A higher disposable income allows consumers to purchase premium fishing rods, accessories, and equipment, driving the overall market forward.

In developed countries and emerging markets, rising incomes have contributed to increased participation in recreational fishing. Anglers are willing to spend on top-quality fishing rods that enhance their overall fishing experience. This trend is especially noticeable in regions where fishing is not only a pastime but also a status symbol, as anglers seek out premium and branded products.

Urbanization and Access to Fishing Spots

Urbanization has also played a role in driving the fishing rods market. As more people move to urban areas, they often seek opportunities to escape the hustle and bustle of city life and connect with nature. Many urban centers are located near bodies of water, such as rivers, lakes, and coastal regions, providing convenient access to fishing spots.

Urban anglers, whether beginners or experienced, contribute to the demand for fishing rods. They often engage in weekend getaways and day trips to nearby fishing locations, fueling the need for portable and versatile fishing equipment. Manufacturers have responded to this trend by producing compact and travel-friendly fishing rods that cater to urban anglers' needs.

Furthermore, urbanization has led to the development of fishing communities and clubs, creating a sense of camaraderie among anglers. This social aspect of fishing encourages participation and drives the market as individuals seek to join local fishing communities and connect with like-minded enthusiasts.

Online Retail Channels and Globalization

The advent of online retail channels has transformed the fishing rods market, enabling manufacturers to reach a global customer base. E-commerce platforms have made it easier for anglers to browse and purchase a wide range of fishing rods and accessories from the comfort of their homes. This shift has not only expanded market reach but also increased competition among manufacturers, driving product innovation and quality.

Online marketplaces offer a vast selection of fishing rods, allowing consumers to compare prices, read reviews, and access a wealth of information before making a purchase. This transparency has empowered consumers, encouraging them to make informed choices and invest in fishing rods that align with their specific needs and preferences.

Globalization has also contributed to the fishing rods market's growth, as manufacturers can now tap into international markets more easily. By exporting their products to different regions, manufacturers can diversify their customer base and adapt to varying fishing traditions and preferences. As a result, the market has become more versatile and adaptable, catering to a wide range of angling styles and locations.

Key Market Challenges

Environmental Concerns and Sustainable Fishing

One of the foremost challenges facing the fishing rods market is the increasing global concern for sustainable fishing practices and the preservation of aquatic ecosystems. Overfishing, habitat destruction, bycatch, and illegal, unreported, and unregulated (IUU) fishing are among the threats that have raised alarms within the fishing industry.

For fishing rod manufacturers and anglers alike, addressing these environmental concerns is crucial. Sustainable fishing practices, including catch-and-release techniques, selective harvesting, and adherence to fishing regulations, are being promoted to minimize the impact on fish populations and their habitats. However, not all anglers are equally conscientious, and some may inadvertently contribute to overfishing or habitat degradation.

In response to these concerns, the fishing rods market is increasingly pressured to adopt eco-friendly and sustainable practices. Manufacturers are exploring materials and production methods with a lower environmental footprint. Additionally, angler education and awareness campaigns are being conducted to encourage responsible fishing practices.

Competition from Alternative Recreational Activities

While recreational fishing remains popular, it faces competition from a growing array of alternative leisure activities. The modern lifestyle offers numerous options for entertainment and relaxation, from video gaming to hiking, and even virtual reality experiences. As individuals allocate their leisure time and resources to various activities, the fishing rods market must contend with the challenge of maintaining and expanding its customer base.

The appeal of alternative recreational activities often lies in their convenience, accessibility, and diverse experiences. These alternatives can draw potential anglers away from fishing, impacting the market's growth. For example, young people are increasingly drawn to digital and online activities, diverting their attention from traditional outdoor pursuits like fishing.

To address this challenge, the fishing rods market needs to adapt and find ways to make fishing more appealing and accessible to a broader audience. This may involve marketing campaigns that emphasize the physical and mental health benefits of fishing, as well as initiatives to engage younger generations and foster a sense of community and adventure associated with angling.

Economic Factors and Price Sensitivity

Economic factors, including fluctuations in disposable incomes and consumer spending patterns, significantly influence the fishing rods market. When economic conditions are favorable, consumers are more willing to invest in high-quality fishing equipment, including premium fishing rods. Conversely, during economic downturns or periods of uncertainty, individuals may cut back on discretionary spending, affecting the market's performance.

The fishing rods market, like other recreational industries, can be sensitive to economic cycles. Premium fishing rods, in particular, are often considered luxury items, and their demand can be impacted by consumers' financial stability. Price sensitivity becomes a challenge for manufacturers and retailers as they need to balance affordability with the quality and features that anglers seek.

To address economic challenges, manufacturers may need to diversify their product lines to offer a range of fishing rods catering to different price points. Additionally, marketing strategies that emphasize the long-term value and durability of quality fishing rods can help maintain demand even in economically uncertain times.

Regulatory and Trade Challenges

Regulatory and trade challenges are another significant concern for the fishing rods market. Fishing regulations vary widely by region and can impact anglers' access to certain fishing spots and species. These regulations are often implemented to conserve fish populations and protect fragile ecosystems.

For manufacturers, navigating the complex web of regulations and trade agreements can be challenging, especially if they produce and export fishing rods internationally. Tariffs, quotas, and trade restrictions can affect the cost of production and the ability to access global markets.

Furthermore, concerns related to illegal, unreported, and unregulated (IUU) fishing can lead to stricter regulations and increased scrutiny of the fishing industry. Manufacturers and retailers may face compliance challenges and the need to demonstrate their commitment to responsible sourcing and sustainable fishing practices.

To address regulatory and trade challenges, fishing rod manufacturers must stay informed about the evolving regulations in different regions and adapt their business practices accordingly. They may also need to invest in supply chain transparency and traceability to demonstrate compliance with sustainable fishing practices.

Key Market Trends

Sustainable Fishing and Conservation Practices

One of the most prominent trends in the fishing rods market is a heightened emphasis on sustainable fishing and conservation practices. As concerns over overfishing, habitat degradation, and the health of aquatic ecosystems grow, anglers are increasingly adopting responsible fishing methods.

This trend is reflected in the demand for fishing rods that align with sustainable practices. Manufacturers are responding by producing rods designed for catch-and-release fishing, incorporating barbless hooks, and using materials that minimize harm to fish. Additionally, anglers are becoming more educated about the importance of respecting fishing regulations, minimizing bycatch, and contributing to the preservation of fish populations and aquatic environments.

Innovation in sustainable materials is also a key driver. Manufacturers are exploring eco-friendly materials and production processes that reduce the environmental footprint of fishing rods. These efforts not only cater to environmentally conscious consumers but also contribute to the industry's long-term viability.

Technological Advancements in Rod Materials and Design

Advancements in materials and design continue to revolutionize the fishing rods market. Carbon fiber, in particular, has become the material of choice for many manufacturers due to its exceptional strength-to-weight ratio and sensitivity. As technology advances, carbon fiber rods are becoming more affordable, making them accessible to a broader range of anglers.

Manufacturers are also using computer-aided design (CAD) and engineering to create rods with optimized actions and tapers. This technology allows for greater precision in rod construction, resulting in rods that are more efficient and tailored to specific fishing techniques and species.

Furthermore, rod design is becoming increasingly specialized. Anglers can now choose from a wide array of fishing rods tailored for various purposes, including freshwater, saltwater, fly fishing, and ice fishing. These specialized rods are designed with the specific needs and preferences of anglers in mind, offering a more personalized and enjoyable fishing experience.

Digital Integration and Smart Rods

The integration of digital technology into fishing rods is an emerging trend that is transforming the angling experience. Smart fishing rods equipped with sensors, Bluetooth connectivity, and mobile apps are becoming increasingly popular among tech-savvy anglers.

Smart rods offer features such as real-time fish tracking, weather forecasting, and detailed data analytics. Anglers can monitor water conditions, fish activity, and even receive alerts when a fish is biting. This integration of technology enhances the fishing experience by providing valuable insights and increasing the chances of a successful catch.

Additionally, smart rods are contributing to the growth of angling communities through social media platforms and online fishing forums. Anglers can share their experiences, connect with fellow enthusiasts, and access a wealth of information and tips, all of which enhance their knowledge and enjoyment of the sport.

Eco-Friendly and Ethical Consumer Choices

Consumer preferences are shifting toward eco-friendly and ethical products, and this trend is influencing the fishing rods market. Anglers are increasingly concerned about the environmental impact of their gear and are seeking out brands that prioritize sustainability and responsible sourcing.

Manufacturers are responding by adopting environmentally conscious practices. This includes using recycled or biodegradable materials, reducing waste in production, and adhering to ethical labor practices. Brands that demonstrate a commitment to eco-friendliness and ethical production often enjoy a competitive advantage in the market.

Furthermore, anglers are exploring alternative fishing methods that are less harmful to the environment, such as fly fishing and tenkara fishing. These techniques require minimal equipment and have a reduced impact on fish populations and aquatic ecosystems.

Customization and Personalization

Personalization and customization have become important trends in the fishing rods market. Anglers are looking for gear that reflects their individual preferences and fishing styles. To meet this demand, manufacturers are offering customization options for rod components such as grips, reel seats, and guide placements.

Additionally, some manufacturers are leveraging advanced technology to offer personalized rod recommendations based on an angler's preferences and fishing goals. These recommendations take into account factors like the angler's skill level, preferred fishing techniques, and target species.

Women and Youth in Fishing

The inclusion of women and youth in the fishing community is a growing trend that is reshaping the fishing rods market. Historically, angling has been perceived as a predominantly male activity, but this perception is changing. More women and young people are taking up fishing as a recreational pursuit.

In response, manufacturers are designing fishing rods that cater to a wider audience. These rods are often lighter, more ergonomic, and available in a range of sizes to accommodate different body types and strengths. Marketing efforts are also becoming more inclusive, showcasing diverse demographics of anglers to promote a welcoming and inclusive fishing culture.

Moreover, fishing education programs and initiatives are targeting youth to introduce them to the joys of angling. Youth-specific fishing rods are designed to be user-friendly and safe, helping young anglers develop their skills and passion for the sport.

Segmental Insights

Product Type Insights

Fly fishing rods represent a rapidly growing segment within the fishing industry. This specialized type of fishing has gained popularity due to its unique challenges and the immersive experience it offers. Fly fishing rods are designed for precision casting, making them ideal for anglers seeking to target specific fish species in various environments, such as rivers and streams. The growth of fly fishing is driven by an increased interest in nature-centric outdoor activities, and manufacturers are responding with innovative rod designs, materials, and customization options to cater to this expanding market, making fly fishing rods a notable and dynamic segment in the fishing industry.

Distribution Channel Insights

The online segment of the fishing industry is experiencing robust growth, driven by the convenience and accessibility of e-commerce. Anglers are increasingly turning to online platforms to purchase fishing rods, reels, tackle, and accessories. The vast selection, competitive pricing, and the ability to read reviews and compare products have made online shopping appealing to both seasoned and novice anglers. This trend has prompted fishing equipment manufacturers and retailers to establish a strong online presence, offering a seamless shopping experience and reliable shipping options. As digital technology continues to advance, the online segment is expected to further expand its market share in the fishing industry.

Regional Insights

The Asia-Pacific region represents a burgeoning and rapidly growing segment in the global fishing industry. With its vast coastline, rich marine biodiversity, and a burgeoning middle-class population, the demand for fishing rods, equipment, and accessories is surging. This region is witnessing a surge in recreational fishing, as more people seek outdoor leisure activities. Additionally, there's a growing interest in competitive sport fishing tournaments. The Asia-Pacific market is further driven by technological advancements, especially in countries like Japan and South Korea, known for their innovative fishing gear. As the fishing culture continues to flourish, the Asia-Pacific segment is poised for sustained expansion.

Key Market Players

  • Rawson Fishing Ltd.
  • Moonshine Rod Company
  • American Pride Fishing Products
  • Cashion Fishing Rods
  • JiuYu Fishing Tackle Co., Ltd.
  • Guangdong Viva Fishing Tackle Industry Co., Ltd
  • Pride Rods
  • Preston Innovations
  • Ryobi Limited
  • Pure Fishing, Inc.

Report Scope:

In this report, the Global Fishing Rods Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Fishing Rods Market, By Product Type:

  • Spinning Rods
  • Fly Fishing Rods
  • Casting Rods
  • Others

Fishing Rods Market, By Distribution Channel:

  • Online
  • Offline

Fishing Rods Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia-Pacific
  • China
  • Japan
  • India
  • Vietnam
  • South Korea
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • South America
  • Brazil
  • Argentina
  • Colombia

Competitive Landscape

  • Company Profiles: Detailed analysis of the major companies present in the Global Fishing Rods Market.

Available Customizations:

  • Global Fishing Rods Market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Sources of Information

5. Global Fishing Rods Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type Market Share Analysis (Spinning Rods, Fly Fishing Rods, Casting Rods, Others)
    • 5.2.2. By Distribution Channel Market Share Analysis (Online, Offline)
    • 5.2.3. By Regional Market Share Analysis
      • 5.2.3.1. North America Market Share Analysis
      • 5.2.3.2. Europe Market Share Analysis
      • 5.2.3.3. Asia-Pacific Market Share Analysis
      • 5.2.3.4. Middle East & Africa Market Share Analysis
      • 5.2.3.5. South America Market Share Analysis
    • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Fishing Rods Market Mapping & Opportunity Assessment
    • 5.3.1. By Product Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Distribution Channel Market Mapping & Opportunity Assessment
    • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. North America Fishing Rods Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type Market Share Analysis
    • 6.2.2. By Distribution Channel Market Share Analysis
    • 6.2.3. By Country Market Share Analysis
      • 6.2.3.1. United States Fishing Rods Market Outlook
        • 6.2.3.1.1. Market Size & Forecast
        • 6.2.3.1.1.1. By Value
        • 6.2.3.1.2. Market Share & Forecast
        • 6.2.3.1.2.1. By Product Type Market Share Analysis
        • 6.2.3.1.2.2. By Distribution Channel Market Share Analysis
      • 6.2.3.2. Canada Fishing Rods Market Outlook
        • 6.2.3.2.1. Market Size & Forecast
        • 6.2.3.2.1.1. By Value
        • 6.2.3.2.2. Market Share & Forecast
        • 6.2.3.2.2.1. By Product Type Market Share Analysis
        • 6.2.3.2.2.2. By Distribution Channel Market Share Analysis
      • 6.2.3.3. Mexico Fishing Rods Market Outlook
        • 6.2.3.3.1. Market Size & Forecast
        • 6.2.3.3.1.1. By Value
        • 6.2.3.3.2. Market Share & Forecast
        • 6.2.3.3.2.1. By Product Type Market Share Analysis
        • 6.2.3.3.2.2. By Distribution Channel Market Share Analysis

7. Europe Fishing Rods Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type Market Share Analysis
    • 7.2.2. By Distribution Channel Market Share Analysis
    • 7.2.3. By Country Market Share Analysis
      • 7.2.3.1. France Fishing Rods Market Outlook
        • 7.2.3.1.1. Market Size & Forecast
        • 7.2.3.1.1.1. By Value
        • 7.2.3.1.2. Market Share & Forecast
        • 7.2.3.1.2.1. By Product Type Market Share Analysis
        • 7.2.3.1.2.2. By Distribution Channel Market Share Analysis
      • 7.2.3.2. Germany Fishing Rods Market Outlook
        • 7.2.3.2.1. Market Size & Forecast
        • 7.2.3.2.1.1. By Value
        • 7.2.3.2.2. Market Share & Forecast
        • 7.2.3.2.2.1. By Product Type Market Share Analysis
        • 7.2.3.2.2.2. By Distribution Channel Market Share Analysis
      • 7.2.3.3. Spain Fishing Rods Market Outlook
        • 7.2.3.3.1. Market Size & Forecast
        • 7.2.3.3.1.1. By Value
        • 7.2.3.3.2. Market Share & Forecast
        • 7.2.3.3.2.1. By Product Type Market Share Analysis
        • 7.2.3.3.2.2. By Distribution Channel Market Share Analysis
      • 7.2.3.4. Italy Fishing Rods Market Outlook
        • 7.2.3.4.1. Market Size & Forecast
        • 7.2.3.4.1.1. By Value
        • 7.2.3.4.2. Market Share & Forecast
        • 7.2.3.4.2.1. By Product Type Market Share Analysis
        • 7.2.3.4.2.2. By Distribution Channel Market Share Analysis
      • 7.2.3.5. United Kingdom Fishing Rods Market Outlook
        • 7.2.3.5.1. Market Size & Forecast
        • 7.2.3.5.1.1. By Value
        • 7.2.3.5.2. Market Share & Forecast
        • 7.2.3.5.2.1. By Product Type Market Share Analysis
        • 7.2.3.5.2.2. By Distribution Channel Market Share Analysis

8. Asia-Pacific Fishing Rods Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type Market Share Analysis
    • 8.2.2. By Distribution Channel Market Share Analysis
    • 8.2.3. By Country Market Share Analysis
      • 8.2.3.1. China Fishing Rods Market Outlook
        • 8.2.3.1.1. Market Size & Forecast
        • 8.2.3.1.1.1. By Value
        • 8.2.3.1.2. Market Share & Forecast
        • 8.2.3.1.2.1. By Product Type Market Share Analysis
        • 8.2.3.1.2.2. By Distribution Channel Market Share Analysis
      • 8.2.3.2. Japan Fishing Rods Market Outlook
        • 8.2.3.2.1. Market Size & Forecast
        • 8.2.3.2.1.1. By Value
        • 8.2.3.2.2. Market Share & Forecast
        • 8.2.3.2.2.1. By Product Type Market Share Analysis
        • 8.2.3.2.2.2. By Distribution Channel Market Share Analysis
      • 8.2.3.3. India Fishing Rods Market Outlook
        • 8.2.3.3.1. Market Size & Forecast
        • 8.2.3.3.1.1. By Value
        • 8.2.3.3.2. Market Share & Forecast
        • 8.2.3.3.2.1. By Product Type Market Share Analysis
        • 8.2.3.3.2.2. By Distribution Channel Market Share Analysis
      • 8.2.3.4. Vietnam Fishing Rods Market Outlook
        • 8.2.3.4.1. Market Size & Forecast
        • 8.2.3.4.1.1. By Value
        • 8.2.3.4.2. Market Share & Forecast
        • 8.2.3.4.2.1. By Product Type Market Share Analysis
        • 8.2.3.4.2.2. By Distribution Channel Market Share Analysis
      • 8.2.3.5. South Korea Fishing Rods Market Outlook
        • 8.2.3.5.1. Market Size & Forecast
        • 8.2.3.5.1.1. By Value
        • 8.2.3.5.2. Market Share & Forecast
        • 8.2.3.5.2.1. By Product Type Market Share Analysis
        • 8.2.3.5.2.2. By Distribution Channel Market Share Analysis

9. Middle East & Africa Fishing Rods Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type Market Share Analysis
    • 9.2.2. By Distribution Channel Market Share Analysis
    • 9.2.3. By Country Market Share Analysis
      • 9.2.3.1. South Africa Fishing Rods Market Outlook
        • 9.2.3.1.1. Market Size & Forecast
        • 9.2.3.1.1.1. By Value
        • 9.2.3.1.2. Market Share & Forecast
        • 9.2.3.1.2.1. By Product Type Market Share Analysis
        • 9.2.3.1.2.2. By Distribution Channel Market Share Analysis
      • 9.2.3.2. Saudi Arabia Fishing Rods Market Outlook
        • 9.2.3.2.1. Market Size & Forecast
        • 9.2.3.2.1.1. By Value
        • 9.2.3.2.2. Market Share & Forecast
        • 9.2.3.2.2.1. By Product Type Market Share Analysis
        • 9.2.3.2.2.2. By Distribution Channel Market Share Analysis
      • 9.2.3.3. UAE Fishing Rods Market Outlook
        • 9.2.3.3.1. Market Size & Forecast
        • 9.2.3.3.1.1. By Value
        • 9.2.3.3.2. Market Share & Forecast
        • 9.2.3.3.2.1. By Product Type Market Share Analysis
        • 9.2.3.3.2.2. By Distribution Channel Market Share Analysis

10. South America Fishing Rods Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type Market Share Analysis
    • 10.2.2. By Distribution Channel Market Share Analysis
    • 10.2.3. By Country Market Share Analysis
      • 10.2.3.1. Argentina Fishing Rods Market Outlook
        • 10.2.3.1.1. Market Size & Forecast
        • 10.2.3.1.1.1. By Value
        • 10.2.3.1.2. Market Share & Forecast
        • 10.2.3.1.2.1. By Product Type Market Share Analysis
        • 10.2.3.1.2.2. By Distribution Channel Market Share Analysis
      • 10.2.3.2. Colombia Fishing Rods Market Outlook
        • 10.2.3.2.1. Market Size & Forecast
        • 10.2.3.2.1.1. By Value
        • 10.2.3.2.2. Market Share & Forecast
        • 10.2.3.2.2.1. By Product Type Market Share Analysis
        • 10.2.3.2.2.2. By Distribution Channel Market Share Analysis
      • 10.2.3.3. Brazil Fishing Rods Market Outlook
        • 10.2.3.3.1. Market Size & Forecast
        • 10.2.3.3.1.1. By Value
        • 10.2.3.3.2. Market Share & Forecast
        • 10.2.3.3.2.1. By Product Type Market Share Analysis
        • 10.2.3.3.2.2. By Distribution Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Fishing Rods Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Regions Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Rawson Fishing Ltd.
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Moonshine Rod Company
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. American Pride Fishing Products
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. Cashion Fishing Rods
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. JiuYu Fishing Tackle Co., Ltd.
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. Guangdong Viva Fishing Tackle Industry Co., Ltd
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Pride Rods
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Preston Innovations
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Ryobi Limited
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Pure Fishing, Inc.
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target Product Type
  • 15.3. Target Distribution Channel

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