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女士运动与泳装市场 - 全球产业规模、份额、趋势、机会和预测，按材料类型、销售管道、地区、竞争细分，2018-2028 年
市场调查报告书
商品编码
1383881

女士运动与泳装市场 - 全球产业规模、份额、趋势、机会和预测，按材料类型、销售管道、地区、竞争细分，2018-2028 年

Women's Sports & Swimwear Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Material Type, By Sales Channel, By Region, By Competition, 2018-2028
出版日期: | 出版商: TechSci Research | 英文 184 Pages | 商品交期: 2-3个工作天内

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简介目录

2022 年，全球女性运动和泳装市场价值为 914 亿美元，预计在预测期内将强劲增长，到 2028 年CAGR为6.24%。全球运动和泳装市场是一个充满活力和蓬勃发展的行业，涵盖广泛的领域一系列运动和水上服装。多年来，在几个关键因素的推动下，它经历了持续成长。

首先，全球对身体健康和积极生活方式的重要性的认识不断提高，导致对运动服装的需求增加。人们参与体育和健身活动不仅是出于健康原因，也是时尚宣言的一部分。这催生了运动休閒风，这种趋势不仅在运动时穿着，而且在日常生活中也穿着运动服。

材料和技术的创新在塑造市场方面发挥了关键作用。吸湿排汗布料、压缩服装和永续材料的发展为消费者提供了更舒适、更环保的选择。此外，整合到运动和泳装中的智慧纺织品和穿戴式装置也越来越受欢迎，使用户能够监控自己的表现和健康指标。

市场概况
预测期 2024-2028
2022 年市场规模 914亿美元
2028F 市场规模 1,276 亿美元
2023-2028 年CAGR 6.24%
成长最快的细分市场 在线的
最大的市场 亚太地区

时尚趋势也对这个市场产生了重大影响。消费者寻求时尚的设计和风格，不仅是为了性能，也是为了社交和娱乐目的。因此，运动和时尚品牌之间的合作变得普遍，进一步推动了市场成长。

主要市场驱动因素

健康和健身意识不断增强

运动和泳装市场的主要驱动力之一是人们越来越意识到健康和健身的重要性。近年来，全球都在转向更健康的生活方式，越来越多的人认识到定期运动和身体活动的好处。这种心态的变化导致人们更多地参与体育、健身和娱乐活动，从而增加了对合适的运动服和泳装的需求。

消费者不仅追求运动服的功能性，还追求舒适性和时尚感。这催生了一种被称为「运动休閒」的趋势，其中运动服装和泳装不仅用于体育活动，而且还作为时尚的日常服装。因此，运动服和泳装製造商正在设计将性能与时尚无缝融合的产品，以满足多样化的消费者群体。

材料技术进步

另一个关键驱动因素是运动和泳装製造中使用的材料和技术的不断创新。高性能吸湿排汗布料和先进压缩材料的开发显着提高了这些服装的舒适度和功能性。这些材质有助于水分管理、温度调节和肌肉支撑，使运动服和泳衣更有效地实现其预期目的。

此外，永续性已成为行业的焦点。製造商越来越多地采用再生纤维和有机棉等环保材料，以减少对环境的影响。这种向永续发展的转变符合消费者对环保产品的偏好。

此外，将科技融入运动服装是一个值得注意的趋势。嵌入感测器和穿戴式装置的智慧纺织品越来越受欢迎，使用户能够监控自己的身体表现和健康指标。这些创新提供了全面的健身体验，并迎合了寻求数据驱动见解的精通技术的消费者。

时尚潮流与合作

时尚潮流在运动和泳装市场中发挥着重要作用。消费者不仅寻求功能性运动服，也寻求时尚潮流的选择。时尚与运动服的融合催生了运动品牌与着名时装设计师、名人和影响者之间的合作。这些合作创造了融合性能和美学的限量系列，吸引了注重时尚的消费者。

运动休閒已经模糊了运动服和休閒服之间的界线。运动和泳装不再局限于健身房或泳池；它们已成为日常时尚的一部分。这种转变导致紧身裤、运动胸罩和慢跑裤等运动休閒单品被用作日常服装，进一步推动了市场的成长。

社群媒体平台在传播运动和泳装流行趋势方面发挥了关键作用。有影响力的人和健身爱好者分享他们的运动习惯和风格选择，影响消费者的喜好并推动对时尚运动服的需求。

全球化与电子商务

运动和泳装市场已经见证了显着的全球化，来自不同地区的产品可供世界各地的消费者使用。电子商务平台促进了这种全球化，扩大了市场的覆盖范围和可及性。消费者现在可以在舒适的家中探索和购买来自不同品牌、国家和文化的各种运动和泳装。

电子商务也使规模较小的小众运动服和泳装品牌能够在全球范围内竞争。这鼓励了市场的创新和多样性，消费者可以获得更广泛的产品来满足他们的特定需求和偏好。

网上购物的便利性以及虚拟试穿和用户评论等功能进一步加速了运​​动和泳装行业电子商务的成长。此外，COVID-19 大流行强化了线上购物的重要性，因为许多消费者转向电子商务来满足购物需求，包括运动服和泳装。

包容性和客製化

包容性和客製化已成为运动和泳装市场的重要驱动力。消费者越来越多地寻求适合不同体型、性别认同和文化背景的产品。品牌透过扩大尺寸范围、提供中性选择以及采用更具包容性的行销方式来满足这一需求。

客製化是另一个受到关注的面向。许多公司现在提供个人化的运动服和泳装，让客户可以根据自己的喜好选择颜色、设计甚至尺寸。这种客製化不仅增强了整体购物体验，还确保了更好的合身性和更高的客户满意度。

此外，市场上针对特定运动和活动（例如瑜伽、跑步和游泳）的功能性服装激增。这些专门的服装旨在为特定活动提供最佳的支撑和功能，满足在其所选学科中寻求最佳表现的爱好者的需求。

主要市场挑战

永续性和环境议题

运动和泳装行业面临的最紧迫的挑战之一是永续性及其对环境的影响。运动服和泳衣的生产通常涉及使用合成材料，例如聚酯和尼龙，这些材料源自石化产品，导致环境退化。

包括运动和泳装在内的时尚产业以其高耗水量、水体污染和微塑胶污染而闻名。纺织品染整过程中有害化学物质的使用也带来环境风险。消费者，特别是近年来，已经更加意识到这些问题，并积极寻求环保和永续的替代品。

为了解决这些问题，一些运动和泳装品牌正在采取永续的做法。这包括使用回收材料、有机棉和环保染料，以及实施负责任的製造流程。然而，实现整个供应链的永续发展仍然是一项复杂的挑战，特别是对于拥有全球业务的大型公司。

此外，产业需要提高产品对环境影响的透明度。消费者越来越多地寻找有关运动服和泳装采购和製造的信息，以做出明智的选择。能够提供这些资讯并展示其对永续发展承诺的品牌将获得竞争优势。

供应链中断

与许多其他行业一样，运动和泳装市场很容易受到供应链中断的影响，近年来，由于 COVID-19 大流行和全球贸易紧张局势等事件，供应链中断变得更加明显。这些中断可能导致生产、运输和分销延迟，影响产品的可用性并导致价格波动。

供应链中断可能由多种因素造成，包括自然灾害、劳工罢工、贸易争端和交通基础设施中断。由于製造设施关闭、航运路线中断以及原材料供应变得不确定，疫情尤其凸显了全球供应链的脆弱性。

为了应对这些挑战，一些运动和泳装品牌正在实现供应链多元化，寻求替代采购选择，并探索区域製造。然而，这些策略可能会增加成本，并有可能转嫁给消费者。

此外，正在探索数位化和区块链等技术的使用，以提高供应链内的透明度和可追溯性。这些创新可以帮助更有效地识别和解决中断问题，并改善供应商、製造商和零售商之间的沟通。

不断变化的消费者偏好

满足不断变化的消费者偏好是运动和泳装产业持续面临的挑战。现今的消费者要求更高、眼光更敏锐，他们寻求的产品不仅能满足他们的功能需求，而且能符合他们的价值观和生活方式选择。

一个显着的转变是对包容性尺寸和中性选择的需求不断增长。无法提供多种尺寸或保持严格的性别区分的品牌可能会错过很大一部分市场。此外，消费者越来越寻找适合各种体型和文化背景、强调包容性和多样性的运动服和泳装。

可持续性是消费者偏好的另一个面向。如前所述，消费者正在积极寻求环保和永续的产品。不优先考虑永续发展的品牌可能会面临强烈反对，并会被采取更负责任做法的竞争对手夺走市场份额。

此外，时尚趋势迅速发展，品牌必须适应这些变化才能保持相关性。例如，运动休閒的兴起模糊了运动服和休閒服之间的界限，影响了运动和泳装的设计和行销。在保持品质和功能的同时跟上这些趋势对品牌来说是一个挑战。

仿冒品和智慧财产权问题

假冒产品和智慧财产权 (IP) 议题给运动和泳装产业带来了重大挑战。假运动服和泳衣不仅损害品牌声誉，还可能损害产品品质和安全。消费者在不知情的情况下购买假货可能会感到失望和伤害。

智慧财产权问题包括假冒製造商未经授权使用品牌标誌、设计和专利。线上市场为匿名卖家提供了分发假货的平台，使假冒产品更容易扩散。品牌保护和智慧财产权执法对该行业至关重要，但它们需要大量资源和法律努力。

此外，设计创新的快速发展使得有效保护智慧财产权面临挑战。一些运动和泳装品牌在研发上投入大量资金以创造独特的设计和技术，结果却被造假者仿製。

为了应对这些挑战，品牌正在投资防伪技术，对造假者采取法律行动，并教育消费者如何辨识正品。品牌、政府和线上市场之间的合作对于有效打击假货销售也至关重要。

主要市场趋势

永续材料与实践

永续发展已成为运动和泳装市场的主导趋势。消费者越来越意识到他们购买的产品对环境的影响，并寻求由永续材料製成的产品。因此，品牌正在转向在其产品线中使用再生和环保面料，例如再生聚酯和有机棉。

永续实践不仅限于材料，还包括道德和负责任的製造流程。品牌正在拥抱公平的劳工实践，减少生产中的浪费，并采用环保的染整方法。供应链的透明度也至关重要，品牌可以提供有关采购和生产的信息，让消费者了解他们在永续发展方面所做的努力。

此外，回收计划和回收计划等循环时尚模式也越来越受到关注。这些措施鼓励消费者退回旧运动服和泳衣进行回收或升级改造，减少这些产品的环境足迹。

包容性和身体积极性

包容性和身体积极性正在推动运动和泳装市场发生重大变化。品牌逐渐认识到提供适合不同体型、性别认同和文化背景的产品的重要性。这种趋势在扩大尺寸范围、中性系列以及颂扬身体多样性的行销活动中表现得很明显。

包容性也延伸到适应性运动服，旨在满足残疾人的需求。品牌正在开发为各种身体能力提供支持和舒适的产品，使更多的人能够参与运动和体育活动。

包括运动服和泳装在内的时尚产业正在摆脱不切实际的美容标准，并提倡对身体的积极态度。这种转变符合消费者对代表各种体型和身分的真实且相关的行销的期望。

智慧互联运动服

将科技融入运动服装是一种日益增长的趋势。智慧纺织品和穿戴式技术正在增强运动服装的性能和功能。这些创新使用户能够监控自己的身体活动、追踪健康指标并在运动期间接收即时回馈。

智慧运动服包括心率监测、GPS 追踪和湿度感测器等功能。这些技术为使用者提供有价值的资料，帮助他们优化训练并提高整体健康水平。一些运动服装品牌甚至与科技公司合作开发具有整合感测器和生物识别追踪功能的服装。

连接趋势也延伸到泳装领域，一些品牌采用了技术来提高游泳性能和安全性。例如，智慧泳衣可能包括开放水域游泳者使用的内建漂浮装置或 GPS 追踪器。

运动休閒主导地位

运动休閒，运动与休閒服饰的融合，持续主导时尚界。运动服和泳装不再局限于健身房或泳池；它们已成为日常时尚的必备品。消费者正在寻找能够从运动到休閒外出无缝过渡的多功能运动服。

紧身裤、运动胸罩、慢跑裤和连帽衫是消费者日常衣柜中流行的运动休閒单品。 Athleisure 的特点是舒适、时尚和功能性，使其成为积极、忙碌的生活方式的理想选择。

运动休閒潮流并不限于传统运动服饰品牌。来自不同背景的时装设计师和零售商都在拥抱运动休閒美学，为消费者带来了多样化的选择。

虚拟试穿和试穿

电子商务的发展导致运动和泳装市场采用虚拟试衣和试穿技术。这些创新解决了在网上购物时寻找合适商品的挑战。

虚拟试衣间使用扩增实境 (AR) 或人工智慧 (AI)，让消费者能够直观地看到一件运动服或泳衣的外观和合身度。一些应用程式和网站根据用户输入提供测量和尺寸建议。

虚拟试穿体验变得越来越真实，使消费者能够虚拟地「试穿」服装，评估合身性和风格，并做出更明智的购买决定。这项技术不仅增强了线上购物体验，还降低了因不合身而退货的可能性。

合作款和限量版

运动和泳装品牌与其他公司、设计师、名人和影响者之间的合作是一个突出的趋势。这些合作关係催生了融合性能和时尚的限量版系列，在消费者中引起了轰动和需求。

合作系列通常具有独特的设计、创新的材料和反映合作双方身分的品牌。有限的供应增加了排他性的元素，推动了兴奋和销售。

这些合作有多种目的，从向新受众介绍运动和泳装品牌到提升品牌形象和产生媒体报导。他们也利用名人和社群媒体人物的影响力，向他们的追随者推销这些系列。

细分市场洞察

材料类型见解

聚酯纤维已成为运动和泳装市场中不断成长的重要部分。这种合成纤维的受欢迎可归因于其多功能性、耐用性和经济性，使其成为製造商和消费者的首选。

促进聚酯纤维在运动服和泳装领域成长的关键因素之一是其吸湿排汗和快干性能。聚酯纤维布料可有效吸走身体上的​​汗水，让运动员和游泳者在激烈的体育活动中保持干爽。这种水分管理功能可提高舒适度并有助于调节体温，这是运动服表现和舒适度的重要方面。

聚酯纤维的耐用性和耐磨损性使其成为经常严格使用的运动服的理想选择。无论是高强度运动还是户外运动，聚酯布料都能满足各种活动的需求，确保运动服饰产品的使用寿命。

此外，聚酯的经济性和易于生产性使其成为製造商的有吸引力的选择，使他们能够向广大消费者群体提供价格具有竞争力的运动服和泳装。

除了其功能优势外，聚酯对各种整理和处理的适应性，如吸湿排汗、紫外线防护和抗菌涂层，进一步增强了其在运动和泳装市场的吸引力。随着对高性能和时尚运动服的需求持续增长，由于其卓越的属性和成本效益，聚酯在该行业的主导地位可能会持续下去。

销售通路洞察

在消费者偏好转变、数位化和电子商务便利性的推动下，全球女性运动和泳装市场的线上部分正在经历显着增长。全球新冠肺炎 (COVID-19) 大流行进一步加速了这一趋势，促使更多消费者转向线上购物来满足他们的运动服和泳装需求。

首先，网上购物的便利性使其成为寻求女性运动和泳装的消费者的有吸引力的选择。购物者可以在舒适的家中浏览各种产品、存取顾客评论并利用虚拟试穿功能，从而增强整体购物体验。

其次，从全球市场取得产品的能力扩大了消费者的选择。线上零售商提供来自不同品牌和地区的多种女士运动服和泳装选择，让购物者能够找到当地实体店可能找不到的独特款式、设计和尺寸。

第三，数位行销和社群媒体对线上销售的促进作用显着。品牌和影响者使用社交平台展示他们的产品，提供造型技巧，并直接与客户互动，创造更个人化的购物体验。

此外，线上销售还促进了小众和新兴运动服和泳装品牌的成长，因为它们无需广泛的实体零售店即可覆盖全球受众。

总体而言，随着越来越多的消费者认识到其提供的便利性、多样性和可及性，全球女性运动和泳装市场的线上部分有望继续成长。品牌和零售商可能会进一步投资于线上业务和数位策略，以满足现代消费者不断变化的需求。

区域洞察

欧洲是全球女性运动和泳装市场的新兴部分，其特点是消费者偏好不断变化、健康和健身意识增强以及对永续时尚选择的日益重视。

首先，欧洲的健康和健身意识显着提高，越来越多的人拥抱积极的生活方式。这种转变转化为对运动服和泳装的更高需求，这些运动服和泳装不仅要提供功能性，还要兼顾舒适性和时尚性。欧洲消费者越来越多地寻求能够从锻炼无缝过渡到休閒外出的多功能运动服，以符合全球运动休閒趋势。

其次，永续性已成为欧洲消费者最关心的问题。环保材料、负责任的製造实践和透明的供应链现在已成为购买决策的关键因素。因此，欧洲品牌正在投资永续创新，例如再生布料和生态意识生产流程，以满足对环保运动服和泳装不断增长的需求。

此外，欧洲的时尚文化在推动运动服和泳装市场的成长方面发挥着重要作用。欧洲消费者不仅重视功能，也重视美观。这导致了时尚潮流的运动服系列的激增，引起了时尚消费者的共鸣。

此外，网上购物的便利性以及购买各种国际运动服和泳装品牌的能力也推动了该细分市场的成长。随着欧洲消费者越来越多地转向电子商务来满足他们的时尚需求，该地区的市场预计将继续扩张。总体而言，欧洲女性运动和泳装市场代表了全球产业中充满活力和前景的细分市场。

目录

第 1 章：简介

  • 产品概述
  • 报告的主要亮点
  • 市场覆盖范围
  • 涵盖的细分市场
  • 考虑研究任期

第 2 章：研究方法

  • 研究目的
  • 基线方法
  • 主要产业伙伴
  • 主要协会和二手资料来源
  • 预测方法
  • 数据三角测量与验证
  • 假设和限制

第 3 章：执行摘要

  • 市场概况
  • 市场预测
  • 重点地区
  • 关键环节

第 4 章：客户之声

  • 品牌意识
  • 影响购买决策的因素
  • 资讯来源

第 5 章：全球女性运动与泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析（合成纤维、棉、聚酯纤维、其他）
    • 依销售通路市场占有率分析（超市/大卖场、专卖店、多品牌商店、网路、其他）
    • 按区域市占率分析
    • 按前 5 名的公司市占率分析，其他 (2022)
  • 全球女性运动与泳装市场地图与机会评估
    • 按材料类型市场测绘和机会评估
    • 按销售通路市场测绘和机会评估
    • 透过区域市场测绘和机会评估

第 6 章：北美女士运动及泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析
    • 按销售通路市场占有率分析
    • 按国家市占率分析

第 7 章：欧洲女士运动与泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析
    • 按销售通路市场占有率分析
    • 按国家市占率分析

第 8 章：亚太地区女性运动及泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析
    • 按销售通路市场占有率分析
    • 按国家市占率分析

第 9 章：中东与非洲女性运动及泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析
    • 按销售通路市场占有率分析
    • 按国家市占率分析

第 10 章：南美女士运动及泳装市场展望

  • 市场规模及预测
    • 按价值
  • 市占率及预测
    • 依材料类型市占率分析
    • 按销售通路市场占有率分析
    • 按国家市占率分析

第 11 章：市场动态

  • 司机
  • 挑战

第 12 章：COVID-19 对全球女性运动与泳装市场的影响

  • 影响评估模型
    • 受影响的关键领域
    • 主要销售管道受到影响
    • 受影响的主要国家

第 13 章：市场趋势与发展

第14章：竞争格局

  • 公司简介
    • Adidas AG
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Fila Korea Corporation
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Asics Corporation
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Columbia Sportswear Company
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Lululemon Athletica, Inc.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • New Balance, Inc.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Under Armour, Inc.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Puma SE
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Adidas AG
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员
    • Nike, Inc.
      • 公司详情
      • 产品
      • 财务（根据可用性）
      • 主要市场焦点和地域分布
      • 最近的发展
      • 主要管理人员

第 15 章：策略建议/行动计划

  • 重点关注领域
  • 目标材料类型
  • 目标销售通路

关于我们及免责声明

简介目录
Product Code: 17651

Global Women's Sports & Swimwear Market has valued at USD 91.4 Billion in 2022 and is anticipated to project robust growth in the forecast period with a CAGR of 6.24% through 2028. The global sports and swimwear market is a dynamic and thriving industry that encompasses a wide range of athletic and aquatic apparel. It has experienced consistent growth over the years, fueled by several key factors.

First and foremost, the rising global awareness of the importance of physical fitness and active lifestyles has led to an increased demand for sports apparel. People are not only engaging in sports and fitness activities for health reasons but also as part of a fashion statement. This has given rise to athleisure, a trend where sportswear is worn not only during workouts but also in everyday life.

Innovation in materials and technology has played a pivotal role in shaping the market. The development of moisture-wicking fabrics, compression wear, and sustainable materials has provided consumers with more comfortable and eco-friendly options. Additionally, smart textiles and wearables integrated into sports and swimwear have gained popularity, allowing users to monitor their performance and health metrics.

Market Overview
Forecast Period2024-2028
Market Size 2022USD 91.4 Billion
Market Size 2028FUSD 127.6 Billion
CAGR 2023-20286.24%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

Fashion trends also influence this market significantly. Consumers seek trendy designs and styles, not only for performance but also for social and recreational purposes. As a result, collaborations between sports and fashion brands have become common, further driving market growth.

Globalization and e-commerce have expanded market reach, enabling consumers to access a wide variety of sports and swimwear from around the world. The market continues to evolve, with an emphasis on inclusivity, sustainability, and technological advancements, ensuring a promising future for this vibrant industry.

Key Market Drivers

Rising Health and Fitness Consciousness

One of the primary drivers of the sports and swimwear market is the growing awareness of the importance of health and fitness. In recent years, there has been a global shift toward healthier lifestyles, with more individuals recognizing the benefits of regular exercise and physical activity. This change in mindset has resulted in increased participation in sports, fitness, and recreational activities, driving up the demand for suitable sportswear and swimwear.

Consumers are not only seeking functionality but also comfort and style in their activewear. This has given rise to the trend known as "athleisure," where sports clothing and swimwear are not only used for athletic activities but also as fashionable everyday attire. As a result, sportswear and swimwear manufacturers are designing products that seamlessly blend performance with fashion, catering to a diverse consumer base.

Technological Advancements in Materials

Another critical driver is the continuous innovation in materials and technologies used in sports and swimwear manufacturing. The development of high-performance, moisture-wicking fabrics, and advanced compression materials has significantly improved the comfort and functionality of these garments. These materials help in moisture management, temperature regulation, and muscle support, making sportswear and swimwear more effective for their intended purposes.

Additionally, sustainability has become a focal point in the industry. Manufacturers are increasingly adopting eco-friendly materials such as recycled fibers and organic cotton to reduce their environmental footprint. This shift toward sustainability aligns with consumer preferences for environmentally responsible products.

Furthermore, the integration of technology into sportswear is a notable trend. Smart textiles embedded with sensors and wearables have gained popularity, allowing users to monitor their physical performance and health metrics. These innovations provide a holistic fitness experience and cater to tech-savvy consumers seeking data-driven insights.

Fashion Trends and Collaborations

Fashion trends play a significant role in the sports and swimwear market. Consumers are not just looking for functional activewear but also stylish and trendy options. The fusion of fashion and sportswear has given rise to collaborations between sports brands and renowned fashion designers, celebrities, and influencers. These collaborations create limited-edition collections that blend performance and aesthetics, attracting fashion-conscious consumers.

Athleisure has blurred the lines between athletic and casual wear. Sports and swimwear are no longer confined to the gym or the pool; they have become a part of everyday fashion. This shift has led to the adoption of athleisure pieces like leggings, sports bras, and joggers as everyday apparel, further driving the market's growth.

Social media platforms have played a pivotal role in disseminating fashion trends in sports and swimwear. Influencers and fitness enthusiasts share their workout routines and style choices, influencing consumer preferences and driving demand for trendy activewear.

Globalization and E-Commerce

The sports and swimwear market has witnessed significant globalization, with products from different regions being accessible to consumers worldwide. This globalization is facilitated by e-commerce platforms, which have expanded the market's reach and accessibility. Consumers can now explore and purchase a wide variety of sports and swimwear from different brands, countries, and cultures, all from the comfort of their homes.

E-commerce has also enabled smaller, niche sportswear and swimwear brands to compete on a global scale. This has encouraged innovation and diversity in the market, with consumers having access to a broader range of products catering to their specific needs and preferences.

The convenience of online shopping, along with features like virtual try-ons and user reviews, has further accelerated the growth of e-commerce in the sports and swimwear sector. Moreover, the COVID-19 pandemic reinforced the importance of online shopping, as many consumers turned to e-commerce for their shopping needs, including sportswear and swimwear.

Inclusivity and Customization

Inclusivity and customization have emerged as significant drivers in the sports and swimwear market. Consumers are increasingly seeking products that cater to diverse body types, gender identities, and cultural backgrounds. Brands are responding to this demand by expanding their size ranges, offering gender-neutral options, and embracing a more inclusive marketing approach.

Customization is another aspect gaining traction. Many companies now offer personalized sportswear and swimwear, allowing customers to choose colors, designs, and even sizes tailored to their preferences. This customization not only enhances the overall shopping experience but also ensures a better fit and higher customer satisfaction.

Furthermore, the market has seen a surge in performance wear for specific sports and activities, such as yoga, running, and swimming. These specialized garments are designed to provide optimal support and functionality for particular activities, catering to enthusiasts seeking peak performance in their chosen disciplines.

Key Market Challenges

Sustainability and Environmental Concerns

One of the most pressing challenges facing the sports and swimwear industry is sustainability and its impact on the environment. The production of sportswear and swimwear often involves the use of synthetic materials, such as polyester and nylon, which are derived from petrochemicals and can contribute to environmental degradation.

The fashion industry, including sports and swimwear, is known for its high water consumption, pollution of water bodies, and contribution to microplastic pollution. The use of harmful chemicals in the dyeing and finishing processes of textiles also poses environmental risks. Consumers, especially in recent years, have become more conscious of these issues and are actively seeking eco-friendly and sustainable alternatives.

To address these concerns, some sports and swimwear brands are adopting sustainable practices. This includes using recycled materials, organic cotton, and eco-friendly dyes, as well as implementing responsible manufacturing processes. However, achieving sustainability across the entire supply chain remains a complex challenge, particularly for larger companies with global operations.

Moreover, there is a need for greater transparency in the industry regarding the environmental impact of products. Consumers are increasingly looking for information on the sourcing and manufacturing of sportswear and swimwear to make informed choices. Brands that can provide this information and demonstrate their commitment to sustainability stand to gain a competitive edge.

Supply Chain Disruptions

The sports and swimwear market, like many other industries, has been susceptible to supply chain disruptions, which have become more evident in recent years due to events like the COVID-19 pandemic and global trade tensions. These disruptions can lead to delays in production, shipping, and distribution, impacting the availability of products and causing fluctuations in prices.

Supply chain disruptions can be caused by a variety of factors, including natural disasters, labor strikes, trade disputes, and disruptions in transportation infrastructure. The pandemic, in particular, highlighted vulnerabilities in global supply chains as manufacturing facilities closed, shipping routes were disrupted, and the availability of raw materials became uncertain.

To mitigate these challenges, some sports and swimwear brands are diversifying their supply chains, seeking alternative sourcing options, and exploring regional manufacturing. However, these strategies may come with increased costs, which could potentially be passed on to consumers.

Additionally, digitalization and the use of technology, such as blockchain, are being explored to enhance transparency and traceability within supply chains. These innovations can help identify and address disruptions more effectively and improve communication between suppliers, manufacturers, and retailers.

Evolving Consumer Preferences

Meeting evolving consumer preferences is an ongoing challenge for the sports and swimwear industry. Consumers today are more demanding and discerning, seeking products that not only meet their functional needs but also align with their values and lifestyle choices.

One notable shift is the growing demand for inclusive sizing and gender-neutral options. Brands that fail to offer a wide range of sizes or that maintain rigid gender-based distinctions may miss out on a significant portion of the market. Additionally, consumers are increasingly looking for activewear and swimwear that caters to various body types and cultural backgrounds, emphasizing inclusivity and diversity.

Sustainability is another aspect of consumer preference. As mentioned earlier, consumers are actively seeking eco-friendly and sustainable products. Brands that do not prioritize sustainability may face backlash and lose market share to competitors that embrace more responsible practices.

Furthermore, fashion trends evolve rapidly, and brands must stay attuned to these changes to remain relevant. The rise of athleisure, for example, has blurred the lines between athletic and casual wear, impacting the design and marketing of sports and swimwear. Keeping up with these trends while maintaining quality and functionality is a challenge for brands.

Counterfeit Products and Intellectual Property Concerns

Counterfeit products and intellectual property (IP) concerns pose significant challenges to the sports and swimwear industry. Counterfeit sportswear and swimwear not only undermine brand reputation but also potentially compromise product quality and safety. Consumers who unknowingly purchase counterfeit items may experience disappointment and harm.

IP concerns include the unauthorized use of brand logos, designs, and patents by counterfeit manufacturers. Online marketplaces have made it easier for counterfeit products to proliferate, as they provide a platform for anonymous sellers to distribute fake goods. Brand protection and IP enforcement are crucial for the industry, but they require significant resources and legal efforts.

Additionally, the rapid pace of design innovation makes it challenging to protect IP effectively. Some sports and swimwear brands invest heavily in research and development to create unique designs and technologies, only to have them copied by counterfeiters.

To address these challenges, brands are investing in anti-counterfeiting technologies, pursuing legal action against counterfeiters, and educating consumers on how to identify genuine products. Collaborative efforts between brands, governments, and online marketplaces are also essential to combat counterfeit sales effectively.

Key Market Trends

Sustainable Materials and Practices

Sustainability has become a dominant trend in the sports and swimwear market. Consumers are increasingly conscious of the environmental impact of their purchases and are seeking products made from sustainable materials. As a result, brands are shifting towards using recycled and eco-friendly fabrics, such as recycled polyester and organic cotton, in their product lines.

Sustainable practices extend beyond materials to encompass ethical and responsible manufacturing processes. Brands are embracing fair labor practices, reducing waste in production, and implementing eco-friendly dyeing and finishing methods. Transparency in the supply chain is also crucial, with brands providing information on sourcing and production to inform consumers about their sustainability efforts.

Furthermore, circular fashion models, such as take-back programs and recycling initiatives, are gaining traction. These initiatives encourage consumers to return old sportswear and swimwear for recycling or upcycling, reducing the environmental footprint of these products.

Inclusivity and Body Positivity

Inclusivity and body positivity are driving significant changes in the sports and swimwear market. Brands are recognizing the importance of offering products that cater to diverse body types, gender identities, and cultural backgrounds. This trend is evident in expanded size ranges, gender-neutral collections, and marketing campaigns that celebrate body diversity.

Inclusivity also extends to adaptive sportswear, designed to meet the needs of individuals with disabilities. Brands are developing products that provide support and comfort for various physical abilities, enabling more people to participate in sports and physical activities.

The fashion industry, including sports and swimwear, is moving away from unrealistic beauty standards and promoting body positivity. This shift aligns with consumer expectations for authentic and relatable marketing that represents a wide range of body types and identities.

Smart and Connected Sportswear

The integration of technology into sportswear is a growing trend. Smart textiles and wearable technology are enhancing the performance and functionality of sports apparel. These innovations allow users to monitor their physical activity, track health metrics, and receive real-time feedback during workouts.

Smart sportswear includes features such as heart rate monitoring, GPS tracking, and moisture sensors. These technologies provide valuable data to users, helping them optimize their training and improve their overall fitness. Some sportswear brands are even partnering with tech companies to develop garments with integrated sensors and biometric tracking capabilities.

The connectivity trend extends to swimwear as well, with some brands incorporating technology to improve swim performance and safety. For example, smart swimwear may include built-in flotation devices or GPS trackers for open water swimmers.

Athleisure Dominance

Athleisure, the fusion of athletic and leisurewear, continues to dominate the fashion landscape. Sportswear and swimwear are no longer confined to the gym or the pool; they have become a staple of everyday fashion. Consumers are seeking versatile activewear pieces that transition seamlessly from workouts to casual outings.

Leggings, sports bras, joggers, and hoodies are among the popular athleisure items that consumers incorporate into their daily wardrobes. Athleisure is characterized by its comfort, style, and functionality, making it ideal for an active and on-the-go lifestyle.

The athleisure trend is not limited to traditional sportswear brands. Fashion designers and retailers from various backgrounds are embracing athleisure aesthetics, resulting in a diverse range of options for consumers.

Virtual Fitting and Try-Ons

The growth of e-commerce has led to the adoption of virtual fitting and try-on technologies in the sports and swimwear market. These innovations address the challenge of finding the right fit when shopping online.

Virtual fitting rooms use augmented reality (AR) or artificial intelligence (AI) to allow consumers to visualize how a piece of sportswear or swimwear will look and fit on their bodies. Some apps and websites provide measurements and sizing recommendations based on user inputs.

Virtual try-on experiences are becoming increasingly realistic, enabling consumers to "try on" garments virtually, assess fit and style, and make more informed purchase decisions. This technology not only enhances the online shopping experience but also reduces the likelihood of returns due to poor fit.

Collaborations and Limited Editions

Collaborations between sports and swimwear brands and other companies, designers, celebrities, and influencers are a prominent trend. These partnerships result in limited-edition collections that blend performance and fashion, creating buzz and demand among consumers.

Collaborative collections often feature unique designs, innovative materials, and branding that reflect the identities of both collaborators. Limited availability adds an element of exclusivity, driving excitement and sales.

These collaborations serve multiple purposes, from introducing sports and swimwear brands to new audiences to enhancing brand image and generating media coverage. They also tap into the influence of celebrities and social media personalities, who can promote the collections to their followers.

Segmental Insights

Material Type Insights

Polyester has emerged as a growing and significant segment within the sports and swimwear market. This synthetic fiber's popularity can be attributed to its versatility, durability, and affordability, making it a preferred choice for both manufacturers and consumers.

One of the key factors contributing to the growth of polyester in sportswear and swimwear is its moisture-wicking and quick-drying properties. Polyester fabrics efficiently wick away sweat from the body, keeping athletes and swimmers dry during intense physical activities. This moisture management capability enhances comfort and helps regulate body temperature, a crucial aspect of performance and comfort in sportswear.

Polyester's durability and resistance to wear and tear make it ideal for sportswear, which often undergoes rigorous use. Whether it's high-impact workouts or outdoor sports, polyester fabrics can withstand the demands of various activities, ensuring the longevity of sportswear products.

Furthermore, polyester's affordability and ease of production have made it an attractive choice for manufacturers, allowing them to offer competitively priced sportswear and swimwear to a broad consumer base.

In addition to its functional benefits, polyester's adaptability to various finishes and treatments, such as moisture-wicking, UV protection, and antimicrobial coatings, further enhance its appeal in the sports and swimwear market. As the demand for high-performance and fashionable activewear continues to grow, polyester's prominence within this industry is likely to persist, driven by its exceptional attributes and cost-effectiveness.

Sales Channel Insights

The online segment of the global women's sports and swimwear market is experiencing remarkable growth, driven by shifting consumer preferences, digitalization, and the convenience of e-commerce. This trend has been further accelerated by the global COVID-19 pandemic, which prompted more consumers to turn to online shopping for their activewear and swimwear needs.

Firstly, the convenience of online shopping has made it an attractive option for consumers seeking women's sports and swimwear. Shoppers can browse a wide range of products from the comfort of their homes, access customer reviews, and take advantage of virtual try-on features, which enhances the overall shopping experience.

Secondly, the ability to access products from a global marketplace has expanded consumer choices. Online retailers offer a vast selection of women's sportswear and swimwear from various brands and regions, allowing shoppers to find unique styles, designs, and sizes that may not be readily available in local physical stores.

Thirdly, digital marketing and social media have played a significant role in promoting online sales. Brands and influencers use social platforms to showcase their products, provide styling tips, and engage with customers directly, creating a more personalized shopping experience.

Moreover, online sales have also contributed to the growth of niche and emerging sportswear and swimwear brands, as they can reach a global audience without the need for an extensive physical retail presence.

Overall, the online segment of the global women's sports and swimwear market is poised to continue growing as more consumers recognize the convenience, variety, and accessibility it offers. Brands and retailers are likely to invest further in their online presence and digital strategies to meet the evolving demands of the modern consumer.

Regional Insights

Europe stands as a burgeoning segment in the global women's sports and swimwear market, characterized by evolving consumer preferences, increased health and fitness awareness, and a growing emphasis on sustainable fashion choices.

Firstly, Europe has witnessed a significant uptick in health and fitness consciousness, with more individuals embracing active lifestyles. This shift has translated into a higher demand for sportswear and swimwear that not only offer functionality but also combine comfort and style. European consumers are increasingly seeking versatile activewear that can seamlessly transition from workouts to casual outings, aligning with the global athleisure trend.

Secondly, sustainability has become a paramount concern for European consumers. Eco-friendly materials, responsible manufacturing practices, and transparent supply chains are now pivotal factors in purchasing decisions. As a result, brands in Europe are investing in sustainable innovations, such as recycled fabrics and eco-conscious production processes, to cater to this growing demand for eco-friendly sportswear and swimwear.

Additionally, Europe's fashion-forward culture plays a substantial role in driving the growth of the sportswear and swimwear market. European consumers value not only functionality but also aesthetics. This has led to a proliferation of stylish and trendy sportswear collections that resonate with fashion-conscious shoppers.

Furthermore, the convenience of online shopping and the ability to access a wide range of international sportswear and swimwear brands have fueled the growth of this segment. As European consumers increasingly turn to e-commerce for their fashion needs, the market's expansion in the region is expected to continue. Overall, Europe's women's sports and swimwear market represents a dynamic and promising segment within the global industry.

Key Market Players

  • Adidas AG
  • Fila Korea Corporation
  • Asics Corporation
  • Columbia Sportswear Company
  • Lululemon Athletica, Inc.
  • New Balance, Inc.
  • Under Armour, Inc.
  • Puma SE
  • Adidas AG
  • Nike, Inc.

Report Scope:

In this report, the Global Women's Sports & Swimwear Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Women's Sports & Swimwear Market, By Material Type:

  • Synthetic
  • Cotton
  • Polyester
  • Others

Women's Sports & Swimwear Market, By Sales Channel:

  • Supermarkets/Hypermarkets
  • Specialty Stores
  • Multi Branded Stores
  • Online
  • Other

Women's Sports & Swimwear Market, By Region:

  • North America
  • United States
  • Canada
  • Mexico
  • Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
  • Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
  • Indonesia
  • Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey
  • South America
  • Argentina
  • Colombia
  • Brazil

Competitive Landscape

  • Company Profiles: Detailed analysis of the major companies present in the Global Women's Sports & Swimwear Market.

Available Customizations:

  • Global Women's Sports & Swimwear market report with the given market data, Tech Sci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Market Overview
  • 3.2. Market Forecast
  • 3.3. Key Regions
  • 3.4. Key Segments

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influencing Purchase Decision
  • 4.3. Sources of Information

5. Global Women's Sports & Swimwear Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Material Type Market Share Analysis (Synthetic, Cotton, Polyester, Others)
    • 5.2.2. By Sales Channel Market Share Analysis (Supermarkets/Hypermarkets, Specialty Stores, Multi Branded Stores, Online, Others)
    • 5.2.3. By Regional Market Share Analysis
      • 5.2.3.1. North America Market Share Analysis
      • 5.2.3.2. Europe Market Share Analysis
      • 5.2.3.3. Asia-Pacific Market Share Analysis
      • 5.2.3.4. Middle East & Africa Market Share Analysis
      • 5.2.3.5. South America Market Share Analysis
    • 5.2.4. By Top 5 Companies Market Share Analysis, Others (2022)
  • 5.3. Global Women's Sports & Swimwear Market Mapping & Opportunity Assessment
    • 5.3.1. By Material Type Market Mapping & Opportunity Assessment
    • 5.3.2. By Sales Channel Market Mapping & Opportunity Assessment
    • 5.3.3. By Regional Market Mapping & Opportunity Assessment

6. North America Women's Sports & Swimwear Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Material Type Market Share Analysis
    • 6.2.2. By Sales Channel Market Share Analysis
    • 6.2.3. By Country Market Share Analysis
      • 6.2.3.1. United States Women's Sports & Swimwear Market Outlook
        • 6.2.3.1.1. Market Size & Forecast
        • 6.2.3.1.1.1. By Value
        • 6.2.3.1.2. Market Share & Forecast
        • 6.2.3.1.2.1. By Material Type Market Share Analysis
        • 6.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.2. Canada Women's Sports & Swimwear Market Outlook
        • 6.2.3.2.1. Market Size & Forecast
        • 6.2.3.2.1.1. By Value
        • 6.2.3.2.2. Market Share & Forecast
        • 6.2.3.2.2.1. By Material Type Market Share Analysis
        • 6.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 6.2.3.3. Mexico Women's Sports & Swimwear Market Outlook
        • 6.2.3.3.1. Market Size & Forecast
        • 6.2.3.3.1.1. By Value
        • 6.2.3.3.2. Market Share & Forecast
        • 6.2.3.3.2.1. By Material Type Market Share Analysis
        • 6.2.3.3.2.2. By Sales Channel Market Share Analysis

7. Europe Women's Sports & Swimwear Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Material Type Market Share Analysis
    • 7.2.2. By Sales Channel Market Share Analysis
    • 7.2.3. By Country Market Share Analysis
      • 7.2.3.1. France Women's Sports & Swimwear Market Outlook
        • 7.2.3.1.1. Market Size & Forecast
        • 7.2.3.1.1.1. By Value
        • 7.2.3.1.2. Market Share & Forecast
        • 7.2.3.1.2.1. By Material Type Market Share Analysis
        • 7.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.2. United Kingdom Women's Sports & Swimwear Market Outlook
        • 7.2.3.2.1. Market Size & Forecast
        • 7.2.3.2.1.1. By Value
        • 7.2.3.2.2. Market Share & Forecast
        • 7.2.3.2.2.1. By Material Type Market Share Analysis
        • 7.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.3. Italy Women's Sports & Swimwear Market Outlook
        • 7.2.3.3.1. Market Size & Forecast
        • 7.2.3.3.1.1. By Value
        • 7.2.3.3.2. Market Share & Forecast
        • 7.2.3.3.2.1. By Material Type Market Share Analysis
        • 7.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.4. Germany Women's Sports & Swimwear Market Outlook
        • 7.2.3.4.1. Market Size & Forecast
        • 7.2.3.4.1.1. By Value
        • 7.2.3.4.2. Market Share & Forecast
        • 7.2.3.4.2.1. By Material Type Market Share Analysis
        • 7.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 7.2.3.5. Spain Women's Sports & Swimwear Market Outlook
        • 7.2.3.5.1. Market Size & Forecast
        • 7.2.3.5.1.1. By Value
        • 7.2.3.5.2. Market Share & Forecast
        • 7.2.3.5.2.1. By Material Type Market Share Analysis
        • 7.2.3.5.2.2. By Sales Channel Market Share Analysis

8. Asia-Pacific Women's Sports & Swimwear Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Material Type Market Share Analysis
    • 8.2.2. By Sales Channel Market Share Analysis
    • 8.2.3. By Country Market Share Analysis
      • 8.2.3.1. China Women's Sports & Swimwear Market Outlook
        • 8.2.3.1.1. Market Size & Forecast
        • 8.2.3.1.1.1. By Value
        • 8.2.3.1.2. Market Share & Forecast
        • 8.2.3.1.2.1. By Material Type Market Share Analysis
        • 8.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.2. India Women's Sports & Swimwear Market Outlook
        • 8.2.3.2.1. Market Size & Forecast
        • 8.2.3.2.1.1. By Value
        • 8.2.3.2.2. Market Share & Forecast
        • 8.2.3.2.2.1. By Material Type Market Share Analysis
        • 8.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.3. Japan Women's Sports & Swimwear Market Outlook
        • 8.2.3.3.1. Market Size & Forecast
        • 8.2.3.3.1.1. By Value
        • 8.2.3.3.2. Market Share & Forecast
        • 8.2.3.3.2.1. By Material Type Market Share Analysis
        • 8.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.4. Australia Women's Sports & Swimwear Market Outlook
        • 8.2.3.4.1. Market Size & Forecast
        • 8.2.3.4.1.1. By Value
        • 8.2.3.4.2. Market Share & Forecast
        • 8.2.3.4.2.1. By Material Type Market Share Analysis
        • 8.2.3.4.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.5. South Korea Women's Sports & Swimwear Market Outlook
        • 8.2.3.5.1. Market Size & Forecast
        • 8.2.3.5.1.1. By Value
        • 8.2.3.5.2. Market Share & Forecast
        • 8.2.3.5.2.1. By Material Type Market Share Analysis
        • 8.2.3.5.2.2. By Sales Channel Market Share Analysis
      • 8.2.3.6. Indonesia Women's Sports & Swimwear Market Outlook
        • 8.2.3.6.1. Market Size & Forecast
        • 8.2.3.6.1.1. By Value
        • 8.2.3.6.2. Market Share & Forecast
        • 8.2.3.6.2.1. By Material Type Market Share Analysis
        • 8.2.3.6.2.2. By Sales Channel Market Share Analysis

9. Middle East & Africa Women's Sports & Swimwear Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Material Type Market Share Analysis
    • 9.2.2. By Sales Channel Market Share Analysis
    • 9.2.3. By Country Market Share Analysis
      • 9.2.3.1. South Africa Women's Sports & Swimwear Market Outlook
        • 9.2.3.1.1. Market Size & Forecast
        • 9.2.3.1.1.1. By Value
        • 9.2.3.1.2. Market Share & Forecast
        • 9.2.3.1.2.1. By Material Type Market Share Analysis
        • 9.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.2. Saudi Arabia Women's Sports & Swimwear Market Outlook
        • 9.2.3.2.1. Market Size & Forecast
        • 9.2.3.2.1.1. By Value
        • 9.2.3.2.2. Market Share & Forecast
        • 9.2.3.2.2.1. By Material Type Market Share Analysis
        • 9.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.3. UAE Women's Sports & Swimwear Market Outlook
        • 9.2.3.3.1. Market Size & Forecast
        • 9.2.3.3.1.1. By Value
        • 9.2.3.3.2. Market Share & Forecast
        • 9.2.3.3.2.1. By Material Type Market Share Analysis
        • 9.2.3.3.2.2. By Sales Channel Market Share Analysis
      • 9.2.3.4. Turkey Women's Sports & Swimwear Market Outlook
        • 9.2.3.4.1. Market Size & Forecast
        • 9.2.3.4.1.1. By Value
        • 9.2.3.4.2. Market Share & Forecast
        • 9.2.3.4.2.1. By Material Type Market Share Analysis
        • 9.2.3.4.2.2. By Sales Channel Market Share Analysis

10. South America Women's Sports & Swimwear Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Material Type Market Share Analysis
    • 10.2.2. By Sales Channel Market Share Analysis
    • 10.2.3. By Country Market Share Analysis
      • 10.2.3.1. Argentina Women's Sports & Swimwear Market Outlook
        • 10.2.3.1.1. Market Size & Forecast
        • 10.2.3.1.1.1. By Value
        • 10.2.3.1.2. Market Share & Forecast
        • 10.2.3.1.2.1. By Material Type Market Share Analysis
        • 10.2.3.1.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.2. Colombia Women's Sports & Swimwear Market Outlook
        • 10.2.3.2.1. Market Size & Forecast
        • 10.2.3.2.1.1. By Value
        • 10.2.3.2.2. Market Share & Forecast
        • 10.2.3.2.2.1. By Material Type Market Share Analysis
        • 10.2.3.2.2.2. By Sales Channel Market Share Analysis
      • 10.2.3.3. Brazil Women's Sports & Swimwear Market Outlook
        • 10.2.3.3.1. Market Size & Forecast
        • 10.2.3.3.1.1. By Value
        • 10.2.3.3.2. Market Share & Forecast
        • 10.2.3.3.2.1. By Material Type Market Share Analysis
        • 10.2.3.3.2.2. By Sales Channel Market Share Analysis

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Impact of COVID-19 on Global Women's Sports & Swimwear Market

  • 12.1. Impact Assessment Model
    • 12.1.1. Key Segments Impacted
    • 12.1.2. Key Sales Channel Impacted
    • 12.1.3. Key Countries Impacted

13. Market Trends & Developments

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. Adidas AG
      • 14.1.1.1. Company Details
      • 14.1.1.2. Products
      • 14.1.1.3. Financials (As Per Availability)
      • 14.1.1.4. Key Market Focus & Geographical Presence
      • 14.1.1.5. Recent Developments
      • 14.1.1.6. Key Management Personnel
    • 14.1.2. Fila Korea Corporation
      • 14.1.2.1. Company Details
      • 14.1.2.2. Products
      • 14.1.2.3. Financials (As Per Availability)
      • 14.1.2.4. Key Market Focus & Geographical Presence
      • 14.1.2.5. Recent Developments
      • 14.1.2.6. Key Management Personnel
    • 14.1.3. Asics Corporation
      • 14.1.3.1. Company Details
      • 14.1.3.2. Products
      • 14.1.3.3. Financials (As Per Availability)
      • 14.1.3.4. Key Market Focus & Geographical Presence
      • 14.1.3.5. Recent Developments
      • 14.1.3.6. Key Management Personnel
    • 14.1.4. Columbia Sportswear Company
      • 14.1.4.1. Company Details
      • 14.1.4.2. Products
      • 14.1.4.3. Financials (As Per Availability)
      • 14.1.4.4. Key Market Focus & Geographical Presence
      • 14.1.4.5. Recent Developments
      • 14.1.4.6. Key Management Personnel
    • 14.1.5. Lululemon Athletica, Inc.
      • 14.1.5.1. Company Details
      • 14.1.5.2. Products
      • 14.1.5.3. Financials (As Per Availability)
      • 14.1.5.4. Key Market Focus & Geographical Presence
      • 14.1.5.5. Recent Developments
      • 14.1.5.6. Key Management Personnel
    • 14.1.6. New Balance, Inc.
      • 14.1.6.1. Company Details
      • 14.1.6.2. Products
      • 14.1.6.3. Financials (As Per Availability)
      • 14.1.6.4. Key Market Focus & Geographical Presence
      • 14.1.6.5. Recent Developments
      • 14.1.6.6. Key Management Personnel
    • 14.1.7. Under Armour, Inc.
      • 14.1.7.1. Company Details
      • 14.1.7.2. Products
      • 14.1.7.3. Financials (As Per Availability)
      • 14.1.7.4. Key Market Focus & Geographical Presence
      • 14.1.7.5. Recent Developments
      • 14.1.7.6. Key Management Personnel
    • 14.1.8. Puma SE
      • 14.1.8.1. Company Details
      • 14.1.8.2. Products
      • 14.1.8.3. Financials (As Per Availability)
      • 14.1.8.4. Key Market Focus & Geographical Presence
      • 14.1.8.5. Recent Developments
      • 14.1.8.6. Key Management Personnel
    • 14.1.9. Adidas AG
      • 14.1.9.1. Company Details
      • 14.1.9.2. Products
      • 14.1.9.3. Financials (As Per Availability)
      • 14.1.9.4. Key Market Focus & Geographical Presence
      • 14.1.9.5. Recent Developments
      • 14.1.9.6. Key Management Personnel
    • 14.1.10. Nike, Inc.
      • 14.1.10.1. Company Details
      • 14.1.10.2. Products
      • 14.1.10.3. Financials (As Per Availability)
      • 14.1.10.4. Key Market Focus & Geographical Presence
      • 14.1.10.5. Recent Developments
      • 14.1.10.6. Key Management Personnel

15. Strategic Recommendations/Action Plan

  • 15.1. Key Focus Areas
  • 15.2. Target Material Type
  • 15.3. Target Sales Channel

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