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1964152

数位智慧平台市场 - 全球产业规模、份额、趋势、机会、预测：按组件、按触点、按组织规模、按地区和竞争对手划分，2021-2031 年

Digital Intelligence Platform Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Component, By Touch point, By Organization Size, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

全球数位智慧平台市场预计将从 2025 年的 173 亿美元成长到 2031 年的 332.1 亿美元，复合年增长率为 11.48%。

这些平台作为集中式软体解决方案，能够聚合和分析来自网路、行动装置和应用程式的客户数据，旨在优化数位互动和营运效率。推动该市场成长要素包括：企业对即时消费者洞察的需求日益增长，以提供个人化体验；以及企业打破资料孤岛、实现统一决策的迫切需求。随着企业越来越依赖数据完整性来维持竞争力并扩大收入，这些关键的业务需求推动了此类平台的持续普及。

市场概览
预测期 2027-2031
市场规模：2025年 173亿美元
市场规模：2031年 332.1亿美元
复合年增长率：2026-2031年 11.48%
成长最快的细分市场 资料管理
最大的市场 北美洲

然而，市场扩张仍面临许多重大障碍，包括系统整合复杂以及缺乏能够处理相关资料管治和安全通讯协定的合格人员。人才短缺是有效实施数位化策略的主要瓶颈。根据ISACA预测，到2024年，53%的专家将把员工技能和训练不足列为实现数位信任的主要障碍。这项数据凸显了企业为充分发挥数位智慧的潜力所必须克服的人力资源挑战。

市场驱动因素

随着全球企业数位转型倡议的加速推进，市场格局正发生根本性重塑，各组织正从旧有系统转向整合式数位生态系统。这项转型迫使企业采用数位智慧平台，以消除资料孤岛，并全面观点分散通路的营运绩效。随着企业数位化的提高，应用网路管理的复杂性也随之增加，因此集中式智慧工具对于保持敏捷性和确保资料完整性至关重要。为了佐证这一迫切性，MuleSoft 于 2024 年 2 月发布的《2024 年连接性基准报告》显示，81% 的 IT 领导者认为数据孤岛是数位转型的一大障碍，凸显了整合式智慧解决方案弥合这些差距的迫切需求。

此外，先进人工智慧和机器学习技术的日益融合正起到推动作用，使平台从说明分析转向预测性和指导性分析。现代解决方案利用这些演算法自主处理大量资料集，识别人工分析无法发现的异常情况和客户行为模式。这项技术进步使企业能够即时优化用户体验，提高客户维繫和营运应对力。 Zendesk 于 2024 年 1 月发布的《2024 年客户体验趋势》报告也印证了这一趋势，报告指出，70% 的客户体验领导者计划在未来两年内将生成式人工智慧整合到其触点中。此外，数据量的激增进一步加剧了对强大自动化智慧的需求。爱立信的数据显示，2023 年第一季至 2024 年第一季，行动数据流量成长了 25%。

市场挑战

全球数位智慧平台市场正在扩张，但将集中式软体与现有传统基础设施整合的复杂性限制了其发展。企业在尝试聚合来自网路、行动装置和应用程式等各种资料来源的资料流时，常常面临技术障碍。这种整合难题会延长部署週期，延迟投资收益的实现，并使企业对优先考虑业务连续性的解决方案犹豫不决。因此，打破数据孤岛的技术阻力似乎超过了即时收益，从而减缓了缺乏敏捷IT环境的各行业采用该平台的步伐。

此外，资料管治和安全通讯协定管理方面熟练人才的严重短缺正在限制市场发展。这种人才缺口阻碍了企业有效执行这些平台所支援的数位化策略。根据ISC2预测，到2024年，全球网路安全人才缺口将达到480万，凸显了保护和管理复杂数位生态系统方面人才的严重匮乏。合格人才的短缺直接阻碍了市场成长，因为它限制了组织维护资料完整性和建立数位信任的能力，并迫使企业推迟对那些无法找到合适人才的工具的投资。

市场趋势

朝向注重隐私保护、无 Cookie 的追踪机制的转变，从根本上改变了数位智慧平台聚合使用者资讯的方式。随着浏览器逐步淘汰第三方 Cookie 以及法规结构的不断完善，供应商正在重新设计其架构，优先考虑第一方资料撷取和伺服器端 API 整合。这种结构性转变使企业能够在不违反使用者同意通讯协定的前提下，维护准确的行为分析和归因模型。为了支持这种向专有数据策略的转变，Twilio 于 2024 年 4 月发布的《2024 年客户互动状况报告》显示，48% 的品牌正在转向主要使用第一方数据进行行销，较前一年显着增长。

同时，增强型分析在数据民主化的应用正在重塑市场格局。这使得无需技术专长的相关人员也能获得高阶洞察。平台正日益整合自然语言处理和自动推理工具，使业务用户无需资料科学团队的介入查询资料并产生视觉化图表。这种能力降低了对专业技术人员的依赖，并加快了企业基于市场资讯采取行动的速度。为了佐证资料可近性的影响，Alteryx 于 2024 年 9 月发布的《2024 年决策智慧报告》证实，80% 的企业领导者认为，增加资料存取量能够直接改善决策流程。

目录

第一章概述

第二章：调查方法

第三章执行摘要

第四章：客户心声

第五章：全球数位智慧平台市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 按组件（能源优化、分析、数据管理）
    • 按接触点（行动装置、社群媒体、网站、自助服务终端、电子邮件）
    • 依组织规模（中小企业、大型企业）
    • 按地区
    • 按公司（2025 年）
  • 市场地图

第六章：北美数位智慧平台市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲：国别分析
    • 我们
    • 加拿大
    • 墨西哥

第七章：欧洲数位智慧平台市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲：国别分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章：亚太地区数位智慧平台市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区：国别分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章：中东和非洲数位智慧平台市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东与非洲：国别分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

第十章：南美数位智慧平台市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲：国别分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 促进因素
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 近期趋势

第十三章：全球数位智慧平台市场：SWOT分析

第十四章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的议价能力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Adobe Inc.
  • IBM Corporation
  • Salesforce Inc.
  • Oracle Corporation
  • Google LLC
  • Microsoft Corporation
  • SAP SE
  • SAS Institute Inc.
  • Teradata Corporation
  • Domo, Inc.

第十六章 策略建议

第十七章：关于研究公司及免责声明

简介目录
Product Code: 24183

The Global Digital Intelligence Platform Market is projected to expand from USD 17.30 Billion in 2025 to USD 33.21 Billion by 2031, reflecting a CAGR of 11.48%. These platforms function as centralized software solutions designed to aggregate and analyze customer data across web, mobile, and application sources, aiming to optimize digital interactions and operational efficiency. The market is primarily driven by the escalating demand for real-time consumer insights to facilitate personalized experiences and the critical need for enterprises to eliminate data silos for unified decision-making. These essential business requirements ensure continued adoption as organizations increasingly depend on data integrity to maintain competitiveness and drive revenue.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 17.30 Billion
Market Size 2031USD 33.21 Billion
CAGR 2026-203111.48%
Fastest Growing SegmentData Management
Largest MarketNorth America

However, market expansion faces significant hurdles due to the complexity of integrating these systems and a persistent shortage of qualified personnel to handle associated data governance and security protocols. This workforce deficiency creates a substantial bottleneck in the effective execution of digital strategies. According to ISACA, in 2024, 53 percent of professionals identified a lack of staff skills and training as the primary obstacle to achieving digital trust. This statistic underscores the human resource challenge that organizations must overcome to fully leverage the capabilities of digital intelligence.

Market Driver

The global acceleration of enterprise digital transformation initiatives is fundamentally reshaping the market landscape as organizations migrate from legacy systems to integrated digital ecosystems. This transition compels businesses to adopt digital intelligence platforms to dismantle data silos and acquire a holistic view of operational performance across fragmented channels. As companies digitize, the increasing complexity of managing application networks makes centralized intelligence tools essential for maintaining agility and ensuring data coherence. Underscoring this urgency, MuleSoft's '2024 Connectivity Benchmark Report' from February 2024 indicates that 81 percent of IT leaders find data silos to be a hindrance to their digital transformation efforts, highlighting the critical need for unified intelligence solutions to bridge these gaps.

Furthermore, the increasing integration of advanced AI and machine learning technologies acts as a secondary catalyst, enabling platforms to evolve from descriptive analytics to predictive and prescriptive capabilities. Modern solutions utilize these algorithms to autonomously process vast datasets, identifying anomalies and customer behavior patterns that manual analysis cannot detect. This technological evolution allows enterprises to optimize user journeys in real time, thereby enhancing customer retention and operational responsiveness. Supporting this trend, Zendesk's 'CX Trends 2024' report from January 2024 reveals that 70 percent of customer experience leaders intend to integrate generative AI into their touchpoints within the next two years. Additionally, the necessity for robust automated intelligence is fueled by surging data volumes; according to Ericsson, mobile data traffic grew by 25 percent between the first quarter of 2023 and the first quarter of 2024.

Market Challenge

The expansion of the Global Digital Intelligence Platform Market is restricted by the complexities involved in integrating centralized software with existing legacy infrastructure. Organizations frequently encounter technical barriers when attempting to aggregate diverse data streams from web, mobile, and application sources. This integration difficulty prolongs deployment timelines and delays the realization of return on investment, causing hesitation among enterprises that prioritize operational continuity. Consequently, the technical friction involved in dismantling data silos often appears to outweigh the immediate benefits, leading to slower adoption rates across industries that lack agile IT environments.

Moreover, the market is constrained by a critical shortage of skilled personnel required to manage data governance and security protocols. This talent gap prevents companies from effectively executing the digital strategies that these platforms support. According to ISC2, the global cybersecurity workforce gap reached 4.8 million professionals in 2024, highlighting the severe scarcity of human resources available to secure and manage complex digital ecosystems. This lack of qualified professionals limits the ability of organizations to maintain data integrity and build digital trust, directly dampening market growth as businesses postpone investments in tools they cannot adequately staff.

Market Trends

The transition toward privacy-preserving and cookie-less tracking mechanisms is fundamentally altering how digital intelligence platforms aggregate user information. As browsers deprecate third-party cookies and regulatory frameworks tighten, vendors are re-engineering architectures to prioritize first-party data ingestion and server-side API integrations. This structural pivot ensures that enterprises can maintain accurate behavioral profiling and attribution models without violating user consent protocols. Substantiating this shift toward owned data strategies, Twilio's 'State of Customer Engagement Report 2024' from April 2024 reveals that 48 percent of brands have transitioned to primarily using first-party data for marketing, marking a substantial increase from the previous year.

Concurrently, the adoption of augmented analytics for data democratization is reshaping the market by making sophisticated insights accessible to non-technical stakeholders. Platforms are increasingly embedding natural language processing and automated reasoning tools that allow business users to query data and generate visualizations without intervention from data science teams. This capability reduces the dependency on specialized technical staff and accelerates the speed at which organizations can act on market intelligence. Highlighting the impact of this accessibility, Alteryx's '2024 Decision Intelligence Report' from September 2024 confirms that 80 percent of enterprise business leaders believe that expanded access to data directly improves their decision-making processes.

Key Market Players

  • Adobe Inc.
  • IBM Corporation
  • Salesforce Inc.
  • Oracle Corporation
  • Google LLC
  • Microsoft Corporation
  • SAP SE
  • SAS Institute Inc.
  • Teradata Corporation
  • Domo, Inc.

Report Scope

In this report, the Global Digital Intelligence Platform Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Digital Intelligence Platform Market, By Component

  • Energy Optimization
  • Analytics
  • Data Management

Digital Intelligence Platform Market, By Touch point

  • Mobile
  • Social Media
  • Web
  • Kiosk
  • Email

Digital Intelligence Platform Market, By Organization Size

  • SMEs
  • Large Enterprises

Digital Intelligence Platform Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Digital Intelligence Platform Market.

Available Customizations:

Global Digital Intelligence Platform Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Digital Intelligence Platform Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Component (Energy Optimization, Analytics, Data Management)
    • 5.2.2. By Touch point (Mobile, Social Media, Web, Kiosk, Email)
    • 5.2.3. By Organization Size (SMEs, Large Enterprises)
    • 5.2.4. By Region
    • 5.2.5. By Company (2025)
  • 5.3. Market Map

6. North America Digital Intelligence Platform Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Component
    • 6.2.2. By Touch point
    • 6.2.3. By Organization Size
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Digital Intelligence Platform Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Component
        • 6.3.1.2.2. By Touch point
        • 6.3.1.2.3. By Organization Size
    • 6.3.2. Canada Digital Intelligence Platform Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Component
        • 6.3.2.2.2. By Touch point
        • 6.3.2.2.3. By Organization Size
    • 6.3.3. Mexico Digital Intelligence Platform Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Component
        • 6.3.3.2.2. By Touch point
        • 6.3.3.2.3. By Organization Size

7. Europe Digital Intelligence Platform Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Component
    • 7.2.2. By Touch point
    • 7.2.3. By Organization Size
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Digital Intelligence Platform Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Component
        • 7.3.1.2.2. By Touch point
        • 7.3.1.2.3. By Organization Size
    • 7.3.2. France Digital Intelligence Platform Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Component
        • 7.3.2.2.2. By Touch point
        • 7.3.2.2.3. By Organization Size
    • 7.3.3. United Kingdom Digital Intelligence Platform Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Component
        • 7.3.3.2.2. By Touch point
        • 7.3.3.2.3. By Organization Size
    • 7.3.4. Italy Digital Intelligence Platform Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Component
        • 7.3.4.2.2. By Touch point
        • 7.3.4.2.3. By Organization Size
    • 7.3.5. Spain Digital Intelligence Platform Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Component
        • 7.3.5.2.2. By Touch point
        • 7.3.5.2.3. By Organization Size

8. Asia Pacific Digital Intelligence Platform Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Component
    • 8.2.2. By Touch point
    • 8.2.3. By Organization Size
    • 8.2.4. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Digital Intelligence Platform Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Component
        • 8.3.1.2.2. By Touch point
        • 8.3.1.2.3. By Organization Size
    • 8.3.2. India Digital Intelligence Platform Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Component
        • 8.3.2.2.2. By Touch point
        • 8.3.2.2.3. By Organization Size
    • 8.3.3. Japan Digital Intelligence Platform Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Component
        • 8.3.3.2.2. By Touch point
        • 8.3.3.2.3. By Organization Size
    • 8.3.4. South Korea Digital Intelligence Platform Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Component
        • 8.3.4.2.2. By Touch point
        • 8.3.4.2.3. By Organization Size
    • 8.3.5. Australia Digital Intelligence Platform Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Component
        • 8.3.5.2.2. By Touch point
        • 8.3.5.2.3. By Organization Size

9. Middle East & Africa Digital Intelligence Platform Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Component
    • 9.2.2. By Touch point
    • 9.2.3. By Organization Size
    • 9.2.4. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Digital Intelligence Platform Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Component
        • 9.3.1.2.2. By Touch point
        • 9.3.1.2.3. By Organization Size
    • 9.3.2. UAE Digital Intelligence Platform Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Component
        • 9.3.2.2.2. By Touch point
        • 9.3.2.2.3. By Organization Size
    • 9.3.3. South Africa Digital Intelligence Platform Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Component
        • 9.3.3.2.2. By Touch point
        • 9.3.3.2.3. By Organization Size

10. South America Digital Intelligence Platform Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Component
    • 10.2.2. By Touch point
    • 10.2.3. By Organization Size
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Digital Intelligence Platform Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Component
        • 10.3.1.2.2. By Touch point
        • 10.3.1.2.3. By Organization Size
    • 10.3.2. Colombia Digital Intelligence Platform Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Component
        • 10.3.2.2.2. By Touch point
        • 10.3.2.2.3. By Organization Size
    • 10.3.3. Argentina Digital Intelligence Platform Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Component
        • 10.3.3.2.2. By Touch point
        • 10.3.3.2.3. By Organization Size

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Digital Intelligence Platform Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Adobe Inc.
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. IBM Corporation
  • 15.3. Salesforce Inc.
  • 15.4. Oracle Corporation
  • 15.5. Google LLC
  • 15.6. Microsoft Corporation
  • 15.7. SAP SE
  • 15.8. SAS Institute Inc.
  • 15.9. Teradata Corporation
  • 15.10. Domo, Inc.

16. Strategic Recommendations

17. About Us & Disclaimer