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市场调查报告书
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1714274

脸颊彩妆市场 - 全球产业规模、份额、趋势、机会和预测，按类型、配方、配销通路、地区和竞争细分，2020-2030 年

Cheek Makeup Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Type, By Formulation, By Distribution Channel, By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

2024 年全球脸颊彩妆市场价值为 87.2 亿美元，预计到 2030 年将达到 131.2 亿美元，预测期内复合年增长率为 7.10%。推动这一市场成长的因素包括：可选色调的不断扩大以及护肤元素融入化妆品配方，从而增强了产品的吸引力和功能性。美妆蛋、气垫粉饼和晕染刷等改良的化妆工具让消费者更方便、更有效地化妆。家庭美容习惯的流行，加上女性消费者参与度的提高，进一步支持了市场扩张。根据世界银行的数据，2023 年全球女性人口将达到 39.9 亿，这意味着庞大的消费族群将推动全球对脸颊化妆品的需求。

市场概览
预测期 2026-2030
2024年市场规模 87.2亿美元
2030年市场规模 131.2亿美元
2025-2030 年复合年增长率 7.10%
成长最快的领域 在线的
最大的市场 北美洲

关键市场驱动因素

社群媒体和美妆博主人气不断上升

主要市场挑战

市场竞争激烈，品牌饱和

主要市场趋势

混合型和多功能产品的兴起

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：客户之声分析

  • 品牌知名度
  • 影响购买决策的因素

第五章：全球腮红彩妆市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 按类型（腮红、古铜色、高光、轮廓、腮红、色调、其他）
    • 依配方（粉剂、液体、乳霜）
    • 依配销通路（线上、线下）
    • 按地区
    • 按公司分类（2024）
  • 市场地图

第六章：北美腮红彩妆市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美：国家分析
    • 美国
    • 加拿大
    • 墨西哥

第七章：欧洲腮红彩妆市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲：国家分析
    • 法国
    • 德国
    • 西班牙
    • 义大利
    • 英国

第八章：亚太地区腮红彩妆市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区：国家分析
    • 中国
    • 日本
    • 印度
    • 越南
    • 韩国

第九章：中东与非洲脸颊彩妆市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • MEA：国家分析
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其

第十章：南美洲腮红彩妆市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲：国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚

第 11 章：市场动态

  • 驱动程式
  • 挑战

第 12 章：市场趋势与发展

  • 合併与收购（如有）
  • 产品发布（如有）
  • 最新动态

第 13 章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的力量
  • 顾客的力量
  • 替代产品的威胁

第 14 章：竞争格局

  • 公司简介
    • L'Oreal SA
    • The Estee Lauder Companies Inc.
    • Shiseido Company, Limited
    • Charlotte Tilbury Beauty Inc.
    • Unilever PLC
    • Christian Dior SE
    • LVMH Moet Hennessy Louis Vuitton
    • Rare Beauty, LLC
    • Benefit Cosmetics LLC
    • Revolution Beauty PLC

第 15 章：策略建议

第16章调查会社について・免责事项

简介目录
Product Code: 28018

The Global Cheek Makeup Market was valued at USD 8.72 billion in 2024 and is projected to reach USD 13.12 billion by 2030, growing at a CAGR of 7.10% during the forecast period. Growth in this market is propelled by the expanding array of available shades and the integration of skincare elements into makeup formulations, enhancing appeal and functionality. Improved application tools such as beauty blenders, cushion compacts, and blending brushes have made makeup application more accessible and effective for consumers. The trend of home beauty routines, coupled with rising female consumer engagement, further supports market expansion. According to the World Bank, the global female population reached 3.99 billion in 2023, indicating a vast consumer base contributing to the demand for cheek makeup products worldwide.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 8.72 Billion
Market Size 2030USD 13.12 Billion
CAGR 2025-20307.10%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Rising Popularity of Social Media and Beauty Influencers

The widespread influence of platforms like TikTok, YouTube, and Instagram has significantly elevated the demand for cheek makeup products. Beauty influencers and content creators often showcase various makeup techniques-such as contouring, highlighting, and blush application-motivating followers to emulate these looks. Through tutorials, product reviews, and live demonstrations, consumers are introduced to new shades and product combinations, expanding brand visibility and consumer experimentation. Influencer partnerships, limited-edition collections, and viral challenges contribute to surging sales, while digital marketing strategies enhance consumer engagement. This digital-first approach, combined with increased beauty-related spending, especially in markets like the U.S., reinforces the growth of the cheek makeup segment.

Key Market Challenges

Intense Market Competition and Brand Saturation

The cheek makeup industry is marked by fierce competition and an influx of brands, both legacy and indie, competing for consumer attention. Major players like L'Oreal and Estee Lauder are constantly challenged by influencer-founded and niche brands offering innovative and clean formulations. This crowded landscape leads to shorter product life cycles and necessitates frequent new launches to maintain consumer interest. Price-based competition and the need for differentiation through branding, packaging, and formulation place additional pressure on profit margins. Additionally, smaller brands struggle to secure prime shelf space and digital visibility, making it harder to gain a foothold and sustain market presence amid saturation.

Key Market Trends

Rise of Hybrid and Multi-Functional Products

Consumers are increasingly opting for products that serve multiple functions, aligning with minimalist beauty routines and a preference for simplified application. Hybrid cheek makeup items-such as cheek and lip tints, highlighter and blush duos, and cream-based all-in-one products-are gaining popularity. These products not only offer convenience but often include skincare benefits like hydration and nourishment, thanks to ingredients such as vitamin E, hyaluronic acid, and botanical extracts. The shift toward "skin-first" beauty, focusing on natural radiance and health, has fueled this trend. Furthermore, sustainability-conscious consumers are drawn to multi-use products for their reduced packaging and environmental impact, influencing ongoing innovation in the cheek makeup space.

Key Market Players

  • L'Oreal S.A.
  • The Estee Lauder Companies Inc.
  • Shiseido Company, Limited
  • Charlotte Tilbury Beauty Inc.
  • Unilever PLC
  • Christian Dior SE
  • LVMH Moet Hennessy Louis Vuitton
  • Rare Beauty, LLC
  • Benefit Cosmetics LLC
  • Revolution Beauty PLC

Report Scope:

In this report, the Global Cheek Makeup Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Cheek Makeup Market, By Type:

  • Blush
  • Bronzer
  • Highlighter
  • Contour
  • Cheek Palates
  • Tints
  • Others

Cheek Makeup Market, By Formulation:

  • Powder
  • Liquid
  • Cream

Cheek Makeup Market, By Distribution Channel:

  • Online
  • Offline

Cheek Makeup Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • Germany
    • Spain
    • Italy
    • United Kingdom
  • Asia-Pacific
    • China
    • Japan
    • India
    • Vietnam
    • South Korea
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey
  • South America
    • Brazil
    • Argentina
    • Colombia

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the global Cheek Makeup Market.

Available Customizations:

Global Cheek Makeup Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer Analysis

  • 4.1. Brand Awareness
  • 4.2. Factor Influencing Purchasing Decision

5. Global Cheek Makeup Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type (Blush, Bronzer, Highlighter, Contour, Cheek Palates, Tints, Others)
    • 5.2.2. By Formulation (Powder, Liquid, Cream)
    • 5.2.3. By Distribution Channel (Online, Offline)
    • 5.2.4. By Region
    • 5.2.5. By Company (2024)
  • 5.3. Market Map

6. North America Cheek Makeup Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Formulation
    • 6.2.3. By Distribution Channel
    • 6.2.4. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Cheek Makeup Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Type
        • 6.3.1.2.2. By Formulation
        • 6.3.1.2.3. By Distribution Channel
    • 6.3.2. Canada Cheek Makeup Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Type
        • 6.3.2.2.2. By Formulation
        • 6.3.2.2.3. By Distribution Channel
    • 6.3.3. Mexico Cheek Makeup Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Type
        • 6.3.3.2.2. By Formulation
        • 6.3.3.2.3. By Distribution Channel

7. Europe Cheek Makeup Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Formulation
    • 7.2.3. By Distribution Channel
    • 7.2.4. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Cheek Makeup Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Type
        • 7.3.1.2.2. By Formulation
        • 7.3.1.2.3. By Distribution Channel
    • 7.3.2. Germany Cheek Makeup Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Type
        • 7.3.2.2.2. By Formulation
        • 7.3.2.2.3. By Distribution Channel
    • 7.3.3. Spain Cheek Makeup Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Type
        • 7.3.3.2.2. By Formulation
        • 7.3.3.2.3. By Distribution Channel
    • 7.3.4. Italy Cheek Makeup Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Type
        • 7.3.4.2.2. By Formulation
        • 7.3.4.2.3. By Distribution Channel
    • 7.3.5. United Kingdom Cheek Makeup Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Type
        • 7.3.5.2.2. By Formulation
        • 7.3.5.2.3. By Distribution Channel

8. Asia-Pacific Cheek Makeup Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Formulation
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Cheek Makeup Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Type
        • 8.3.1.2.2. By Formulation
        • 8.3.1.2.3. By Distribution Channel
    • 8.3.2. Japan Cheek Makeup Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Type
        • 8.3.2.2.2. By Formulation
        • 8.3.2.2.3. By Distribution Channel
    • 8.3.3. India Cheek Makeup Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Type
        • 8.3.3.2.2. By Formulation
        • 8.3.3.2.3. By Distribution Channel
    • 8.3.4. Vietnam Cheek Makeup Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Type
        • 8.3.4.2.2. By Formulation
        • 8.3.4.2.3. By Distribution Channel
    • 8.3.5. South Korea Cheek Makeup Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Type
        • 8.3.5.2.2. By Formulation
        • 8.3.5.2.3. By Distribution Channel

9. Middle East & Africa Cheek Makeup Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Formulation
    • 9.2.3. By Distribution Channel
    • 9.2.4. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Cheek Makeup Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Type
        • 9.3.1.2.2. By Formulation
        • 9.3.1.2.3. By Distribution Channel
    • 9.3.2. Saudi Arabia Cheek Makeup Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Type
        • 9.3.2.2.2. By Formulation
        • 9.3.2.2.3. By Distribution Channel
    • 9.3.3. UAE Cheek Makeup Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Type
        • 9.3.3.2.2. By Formulation
        • 9.3.3.2.3. By Distribution Channel
    • 9.3.4. Turkey Cheek Makeup Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Type
        • 9.3.4.2.2. By Formulation
        • 9.3.4.2.3. By Distribution Channel

10. South America Cheek Makeup Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type
    • 10.2.2. By Formulation
    • 10.2.3. By Distribution Channel
    • 10.2.4. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Cheek Makeup Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Type
        • 10.3.1.2.2. By Formulation
        • 10.3.1.2.3. By Distribution Channel
    • 10.3.2. Argentina Cheek Makeup Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Type
        • 10.3.2.2.2. By Formulation
        • 10.3.2.2.3. By Distribution Channel
    • 10.3.3. Colombia Cheek Makeup Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Type
        • 10.3.3.2.2. By Formulation
        • 10.3.3.2.3. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Porters Five Forces Analysis

  • 13.1. Competition in the Industry
  • 13.2. Potential of New Entrants
  • 13.3. Power of Suppliers
  • 13.4. Power of Customers
  • 13.5. Threat of Substitute Products

14. Competitive Landscape

  • 14.1. Company Profiles
    • 14.1.1. L'Oreal S.A.
      • 14.1.1.1. Business Overview
      • 14.1.1.2. Company Snapshot
      • 14.1.1.3. Products & Services
      • 14.1.1.4. Financials (As Per Availability)
      • 14.1.1.5. Key Market Focus & Geographical Presence
      • 14.1.1.6. Recent Developments
      • 14.1.1.7. Key Management Personnel
    • 14.1.2. The Estee Lauder Companies Inc.
    • 14.1.3. Shiseido Company, Limited
    • 14.1.4. Charlotte Tilbury Beauty Inc.
    • 14.1.5. Unilever PLC
    • 14.1.6. Christian Dior SE
    • 14.1.7. LVMH Moet Hennessy Louis Vuitton
    • 14.1.8. Rare Beauty, LLC
    • 14.1.9. Benefit Cosmetics LLC
    • 14.1.10. Revolution Beauty PLC

15. Strategic Recommendations

16. About Us & Disclaimer