土工灰泥市场－全球产业规模、份额、趋势、机会与预测（细分、按类型、按应用、按固化方法、按地区和竞争，2020-2030 年预测）

2024年，全球土工灰泥市场规模达18.9亿美元，预计2030年将达27亿美元，复合年增长率达5.94%。该市场涵盖建筑材料行业，专注于提供用于内外墙饰面的天然粘土基抹灰解决方案。土工灰泥由黏土、沙子、纤维和天然颜料组成，是合成材料和水泥基抹灰的可持续透气替代品。其能调节室内湿度、改善空气品质，提升居住舒适度，同时减少对人工气候控制系统的依赖。随着永续建筑实践的兴起，土工灰泥在住宅、商业和文物修復项目中越来越受欢迎。土工灰泥产品种类繁多，从预拌混凝土到DIY混合混凝土，支持气候响应型和生态环保的建筑设计。其与草捆、泥土和土坯等天然建筑体系的兼容性，进一步提升了其在绿建筑领域的吸引力。

关键市场驱动因素

对永续和环保建筑材料的需求不断增长

主要市场挑战

终端使用者认知有限，认知障碍

主要市场趋势

对永续和环保建筑材料的需求不断增长

目录

第 1 章：产品概述

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球土工灰泥市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 按类型（铁、钙、镁、硅酸盐和铝）
  • 依用途（墙体、屋顶、砖石、农业及其他）
  • 依养护方法（空气养护、日光干燥、窑干）
  • 按地区
• 按公司分类（2024）
• 市场地图

第六章：北美土工灰泥市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲土工灰泥市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 德国
  • 英国
  • 义大利
  • 法国
  • 西班牙

第八章：亚太土工灰泥市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：南美洲土工灰泥市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 阿根廷
  • 哥伦比亚

第十章：中东与非洲土工灰泥市场展望

• 市场规模和预测
• 市场占有率和预测
• 中东和非洲：国家分析
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • 科威特
  • 土耳其

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第十三章：公司简介

• American Clay Enterprises, LLC
• Tierrafino BV
• Clayworks Limited
• The Natural Plaster Company Ltd
• Argilus SAS
• Limebase Products Limited
• Back to Earth (SW) Ltd.
• Carmeuse Group SA

第 14 章：策略建议

第15章调查会社について・免责事项

The Global Earthen Plasters Market was valued at USD 1.89 billion in 2024 and is projected to reach USD 2.70 billion by 2030, growing at a CAGR of 5.94%. This market comprises the segment of the building materials industry focused on natural, clay-based plastering solutions used for finishing interior and exterior walls. Composed of clay, sand, fibers, and natural pigments, earthen plasters offer a sustainable and breathable alternative to synthetic and cement-based options. Their capacity to regulate indoor humidity and improve air quality enhances occupant comfort while reducing reliance on artificial climate control systems. As sustainable construction practices gain momentum, earthen plasters are becoming increasingly popular in residential, commercial, and heritage restoration projects. With a broad product range-from ready-mix options to DIY blends-these plasters support climate-responsive and eco-conscious building designs. Their compatibility with natural systems such as straw bale, cob, and adobe construction further boosts their appeal in the green building landscape.

Key Market Drivers

Rising Demand for Sustainable and Eco-Friendly Building Materials

The global construction industry's growing commitment to sustainable development is a major force driving the earthen plasters market. As the sector pivots toward environmentally responsible practices, natural materials like earthen plasters are gaining traction as viable alternatives to synthetic coatings. Derived from renewable and non-toxic components such as clay, sand, and straw, these plasters significantly reduce environmental impact and support green certifications like LEED and BREEAM. In addition to their low carbon footprint, earthen plasters align with circular economy principles as they can be locally sourced and reintegrated into the environment post-use. The rising awareness of indoor air quality and the harmful effects of VOCs in conventional products is further encouraging the adoption of natural, breathable alternatives. Their ability to regulate humidity, absorb airborne toxins, and promote a healthier indoor environment makes earthen plasters especially attractive to environmentally conscious builders and homeowners. Additionally, the growing trend of biophilic design and nature-inspired interiors reinforces demand for the unique textures and earthy tones offered by these materials.

Key Market Challenges

Limited Awareness and Perception Barriers Among End Users

A key barrier to market expansion for earthen plasters is the limited awareness and persistent misconceptions among end users and industry professionals regarding their suitability in modern construction. Despite their proven sustainability and indoor climate benefits, earthen plasters are often perceived as outdated or applicable only in rural or traditional settings. This perception limits adoption, especially in urban developments and commercial projects. Concerns about durability, moisture resistance, and aesthetic limitations further hinder their consideration in architectural plans. Additionally, the lack of training and familiarity among contractors can lead to inconsistent application and skepticism regarding performance outcomes. Distribution networks for these products are often localized and fragmented, reducing accessibility through mainstream construction supply channels. In some regions, earthen materials are associated with low-cost housing or informal construction, reinforcing negative stereotypes and further delaying widespread acceptance.

Key Market Trends

Rising Demand for Sustainable and Eco-Friendly Construction Materials

The transition toward environmentally friendly construction is significantly influencing the earthen plasters market. As developers move away from high-emission, synthetic materials, natural alternatives like earthen plasters are gaining attention for their low embodied energy, recyclability, and chemical-free composition. These plasters, made from organic components such as clay, straw, and sand, are especially attractive in projects pursuing LEED, BREEAM, and similar green certifications. Heightened awareness about indoor air quality and the impact of VOCs in synthetic finishes is further accelerating the shift toward breathable and non-toxic wall solutions. Earthen plasters support passive thermal regulation and humidity control, reducing energy use in HVAC systems. Their natural aesthetic, versatility in texture and color, and alignment with biophilic and net-zero energy design principles are also making them a preferred choice for architects and designers. This trend is expected to strengthen as interest in low-impact, regenerative building materials continues to grow globally.

Key Market Players

• American Clay Enterprises, LLC
• Tierrafino B.V.
• Clayworks Limited
• The Natural Plaster Company Ltd
• Argilus SAS
• Limebase Products Limited
• Back to Earth (SW) Ltd.
• Carmeuse Group S.A.

Report Scope:

In this report, the Global Earthen Plasters Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Earthen Plasters Market, By Type:

• Iron
• Calcium
• Magnesium
• Silicates
• Aluminum

Earthen Plasters Market, By Application:

• Walls
• Roofs
• Masonry
• Agriculture
• Others

Earthen Plasters Market, By Curing Method:

• Air Curing
• Sun Drying
• Kiln Drying

Earthen Plasters Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Kuwait
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Earthen Plasters Market.

Available Customizations:

Global Earthen Plasters Market report with the given Market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional Market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
• 1.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Formulation of the Scope
• 2.4. Assumptions and Limitations
• 2.5. Sources of Research
  • 2.5.1. Secondary Research
  • 2.5.2. Primary Research
• 2.6. Approach for the Market Study
  • 2.6.1. The Bottom-Up Approach
  • 2.6.2. The Top-Down Approach
• 2.7. Methodology Followed for Calculation of Market Size & Market Shares
• 2.8. Forecasting Methodology
  • 2.8.1. Data Triangulation & Validation

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Earthen Plasters Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Iron, Calcium, Magnesium, Silicates, and Aluminum)
  • 5.2.2. By Application (Walls, Roofs, Masonry, Agriculture, and Others)
  • 5.2.3. By Curing Method (Air Curing, Sun Drying, Kiln Drying)
  • 5.2.4. By Region
• 5.3. By Company (2024)
• 5.4. Market Map

6. North America Earthen Plasters Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Application
  • 6.2.3. By Curing Method
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Earthen Plasters Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Application
      • 6.3.1.2.3. By Curing Method
  • 6.3.2. Canada Earthen Plasters Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Application
      • 6.3.2.2.3. By Curing Method
  • 6.3.3. Mexico Earthen Plasters Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Application
      • 6.3.3.2.3. By Curing Method

7. Europe Earthen Plasters Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Application
  • 7.2.3. By Curing Method
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Earthen Plasters Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Application
      • 7.3.1.2.3. By Curing Method
  • 7.3.2. United Kingdom Earthen Plasters Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Application
      • 7.3.2.2.3. By Curing Method
  • 7.3.3. Italy Earthen Plasters Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Application
      • 7.3.3.2.3. By Curing Method
  • 7.3.4. France Earthen Plasters Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Application
      • 7.3.4.2.3. By Curing Method
  • 7.3.5. Spain Earthen Plasters Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Application
      • 7.3.5.2.3. By Curing Method

8. Asia-Pacific Earthen Plasters Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Application
  • 8.2.3. By Curing Method
  • 8.2.4. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1. China Earthen Plasters Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Application
      • 8.3.1.2.3. By Curing Method
  • 8.3.2. India Earthen Plasters Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Application
      • 8.3.2.2.3. By Curing Method
  • 8.3.3. Japan Earthen Plasters Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Application
      • 8.3.3.2.3. By Curing Method
  • 8.3.4. South Korea Earthen Plasters Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Application
      • 8.3.4.2.3. By Curing Method
  • 8.3.5. Australia Earthen Plasters Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Application
      • 8.3.5.2.3. By Curing Method

9. South America Earthen Plasters Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Application
  • 9.2.3. By Curing Method
  • 9.2.4. By Country
• 9.3. South America: Country Analysis
  • 9.3.1. Brazil Earthen Plasters Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Application
      • 9.3.1.2.3. By Curing Method
  • 9.3.2. Argentina Earthen Plasters Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Application
      • 9.3.2.2.3. By Curing Method
  • 9.3.3. Colombia Earthen Plasters Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Application
      • 9.3.3.2.3. By Curing Method

10. Middle East and Africa Earthen Plasters Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Application
  • 10.2.3. By Curing Method
  • 10.2.4. By Country
• 10.3. Middle East and Africa: Country Analysis
  • 10.3.1. South Africa Earthen Plasters Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Application
      • 10.3.1.2.3. By Curing Method
  • 10.3.2. Saudi Arabia Earthen Plasters Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Application
      • 10.3.2.2.3. By Curing Method
  • 10.3.3. UAE Earthen Plasters Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Application
      • 10.3.3.2.3. By Curing Method
  • 10.3.4. Kuwait Earthen Plasters Market Outlook
    • 10.3.4.1. Market Size & Forecast
      • 10.3.4.1.1. By Value
    • 10.3.4.2. Market Share & Forecast
      • 10.3.4.2.1. By Type
      • 10.3.4.2.2. By Application
      • 10.3.4.2.3. By Curing Method
  • 10.3.5. Turkey Earthen Plasters Market Outlook
    • 10.3.5.1. Market Size & Forecast
      • 10.3.5.1.1. By Value
    • 10.3.5.2. Market Share & Forecast
      • 10.3.5.2.1. By Type
      • 10.3.5.2.2. By Application
      • 10.3.5.2.3. By Curing Method

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Company Profiles

• 13.1. American Clay Enterprises, LLC
  • 13.1.1. Business Overview
  • 13.1.2. Key Revenue and Financials
  • 13.1.3. Recent Developments
  • 13.1.4. Key Personnel/Key Contact Person
  • 13.1.5. Key Product/Services Offered
• 13.2. Tierrafino B.V.
• 13.3. Clayworks Limited
• 13.4. The Natural Plaster Company Ltd
• 13.5. Argilus SAS
• 13.6. Limebase Products Limited
• 13.7. Back to Earth (SW) Ltd.
• 13.8. Carmeuse Group S.A.

14. Strategic Recommendations

15. About Us & Disclaimer