蛋黄酱市场 - 全球产业规模、份额、趋势、机会和预测，按产品类型（调味、无味）、按配销通路（超市/大卖场、便利商店、线上、其他）、按地区和竞争情况，2020-2030 年预测

2024 年全球蛋黄酱市场价值为 128.6 亿美元，预计到 2030 年将达到 165.1 亿美元，复合年增长率为 4.25%。市场成长的动力来自消费者对方便食品日益增长的需求、快餐连锁店的快速扩张以及西方美食在发展中地区日益普及。随着健康和保健意识的增强，越来越多的人选择低脂、有机和纯素蛋黄酱产品，推动了产品配方的创新。包括大蒜、辣椒和香草蛋黄酱在内的各种口味蛋黄酱已在零售和餐饮服务领域获得广泛认可。家庭烹饪的兴起和线上杂货平台的激增提高了产品的可及性。虽然北美和欧洲仍然是主导市场，但由于饮食偏好的演变、城市化和包装调味品消费的增加，亚太地区正成为一个关键的成长区域。

关键市场驱动因素

方便食品和即食食品的需求不断增长

主要市场挑战

高脂肪和高热量带来的健康问题

主要市场趋势

植物性和纯素蛋黄酱需求不断增长

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球蛋黄酱市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 依产品种类（调味、无味）
  • 按配销通路（超市/大卖场、便利商店、网路、其他）
  • 按地区
  • 按公司分类（2024）
• 市场地图

第六章：北美蛋黄酱市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲蛋黄酱市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 法国
  • 德国
  • 西班牙
  • 义大利
  • 英国

第八章：亚太蛋黄酱市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 日本
  • 印度
  • 越南
  • 韩国

第九章：中东和非洲蛋黄酱市场展望

• 市场规模和预测
• 市场占有率和预测
• MEA：国家分析
  • 南非
  • 沙乌地阿拉伯
  • 阿联酋
  • 土耳其

第十章：南美洲蛋黄酱市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 阿根廷
  • 哥伦比亚

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第十三章：干扰：衝突、流行病与贸易壁垒

第 14 章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的力量
• 顾客的力量
• 替代产品的威胁

第 15 章：竞争格局

• 公司简介
  • Nestle SA
  • Ajinomoto Co. Inc.
  • McCormick & Company Inc.
  • Kraft Heinz Company
  • Unilever PLC
  • Oetker
  • American Garden
  • Cibona Foods
  • Del Monte
  • Kenko Mayonnaise

第 16 章：策略建议

第17章调查会社について・免责事项

The Global Mayonnaise Market was valued at USD 12.86 billion in 2024 and is projected to reach USD 16.51 billion by 2030, growing at a CAGR of 4.25%. The market's growth is driven by increasing consumer demand for convenience foods, the rapid expansion of fast-food chains, and the rising popularity of Western cuisines in developing regions. With health and wellness gaining traction, there is a growing shift toward low-fat, organic, and vegan mayonnaise products, encouraging innovation in product formulations. Flavored variants-including garlic, chili, and herb-infused mayonnaise-have gained widespread acceptance in both retail and foodservice sectors. The rising trend of home cooking and the proliferation of online grocery platforms are enhancing product accessibility. While North America and Europe remain dominant markets, the Asia-Pacific region is emerging as a key growth area due to evolving dietary preferences, urbanization, and increased consumption of packaged condiments.

Key Market Drivers

Rising Demand for Convenience and Ready-to-Eat Foods

The growing preference for convenience and ready-to-eat (RTE) foods is a major factor propelling the global mayonnaise market. Urban lifestyles characterized by hectic schedules and dual-income households have led to a decline in traditional cooking, pushing consumers toward quick-prep options. Mayonnaise serves as a versatile condiment in RTE meals such as sandwiches, burgers, salads, and wraps, making it a staple in both domestic and commercial kitchens. In emerging economies, rising disposable incomes and the expanding middle class are accelerating the shift toward processed and convenience foods. Quick Service Restaurants (QSRs), food delivery services, and convenience store formats have further increased the visibility and availability of mayonnaise-based products, supporting strong market expansion globally.

Key Market Challenges

Health Concerns Related to High Fat and Calorie Content

The traditional formulation of mayonnaise, which is high in fats and calories, poses a key challenge to its widespread acceptance among health-conscious consumers. Made predominantly with eggs and oil, conventional mayonnaise is often associated with elevated cholesterol and calorie intake, deterring adoption among individuals aiming to manage weight or cardiovascular health. In developed countries, where food labeling regulations are more rigorous, consumers are especially cautious. Although brands have introduced low-fat and vegan versions to address this concern, issues related to taste, shelf life, and the use of additives have limited their acceptance. Additionally, strict advertising guidelines restrict health claims, making it difficult for manufacturers to effectively promote reformulated variants.

Key Market Trends

Rising Demand for Plant-Based and Vegan Mayonnaise

The increasing interest in plant-based diets is significantly influencing the mayonnaise market, with a growing number of consumers seeking egg-free and vegan alternatives. Plant-derived ingredients such as aquafaba, soy protein, and starches are being used to develop mayonnaise that meets the demands of vegans, flexitarians, and those with egg allergies. Environmental concerns, ethical considerations regarding animal welfare, and health motivations are fueling this transition. Leading brands like Hellmann's and JUST Mayo have introduced successful vegan lines, which are now widely available across supermarkets and online platforms. As demand for sustainable and clean-label products rises, plant-based mayonnaise is becoming a mainstream offering, supported by both established players and emerging food-tech companies.

Key Market Players

• Nestle SA
• Ajinomoto Co. Inc.
• McCormick & Company Inc.
• Kraft Heinz Company
• Unilever PLC
• Oetker
• American Garden
• Cibona Foods
• Del Monte
• Kenko Mayonnaise

Report Scope:

In this report, the Global Mayonnaise Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mayonnaise Market, By Product Type:

• Flavored
• Unflavored

Mayonnaise Market, By Distribution Channel:

• Supermarkets/Hypermarkets
• Convenience Stores
• Online
• Others

Mayonnaise Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia-Pacific
  • China
  • Japan
  • India
  • South Korea
  • Vietnam
• South America
  • Argentina
  • Colombia
  • Brazil
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE
  • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Mayonnaise Market.

Available Customizations:

Global Mayonnaise Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

• 1.1. Market Overview
• 1.2. Key Highlights of the Report
• 1.3. Market Coverage
• 1.4. Market Segments Covered
• 1.5. Research Tenure Considered

2. Research Methodology

• 2.1. Methodology Landscape
• 2.2. Objective of the Study
• 2.3. Baseline Methodology
• 2.4. Formulation of the Scope
• 2.5. Assumptions and Limitations
• 2.6. Sources of Research
• 2.7. Approach for the Market Study
• 2.8. Methodology Followed for Calculation of Market Size & Market Shares
• 2.9. Forecasting Methodology

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

• 4.1. Brand Awareness
• 4.2. Factor Influencing Purchase Decision

5. Global Mayonnaise Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Flavored, Unflavored)
  • 5.2.2. By Distribution Channel (Supermarkets/Hypermarkets, Convenience Stores, Online, Others)
  • 5.2.3. By Region
  • 5.2.4. By Company (2024)
• 5.3. Market Map

6. North America Mayonnaise Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By Distribution Channel
  • 6.2.3. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Mayonnaise Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By Distribution Channel
  • 6.3.2. Canada Mayonnaise Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By Distribution Channel
  • 6.3.3. Mexico Mayonnaise Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By Distribution Channel

7. Europe Mayonnaise Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By Distribution Channel
  • 7.2.3. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. France Mayonnaise Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By Distribution Channel
  • 7.3.2. Germany Mayonnaise Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By Distribution Channel
  • 7.3.3. Spain Mayonnaise Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By Distribution Channel
  • 7.3.4. Italy Mayonnaise Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By Distribution Channel
  • 7.3.5. United Kingdom Mayonnaise Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By Distribution Channel

8. Asia-Pacific Mayonnaise Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By Distribution Channel
  • 8.2.3. By Country
• 8.3. Asia-Pacific: Country Analysis
  • 8.3.1.China Mayonnaise Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By Distribution Channel
  • 8.3.2.Japan Mayonnaise Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By Distribution Channel
  • 8.3.3. India Mayonnaise Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By Distribution Channel
  • 8.3.4. Vietnam Mayonnaise Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By Distribution Channel
  • 8.3.5. South Korea Mayonnaise Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Mayonnaise Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By Distribution Channel
  • 9.2.3. By Country
• 9.3. MEA: Country Analysis
  • 9.3.1. South Africa Mayonnaise Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By Distribution Channel
  • 9.3.2. Saudi Arabia Mayonnaise Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By Distribution Channel
  • 9.3.3. UAE Mayonnaise Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By Distribution Channel
  • 9.3.4. Turkey Mayonnaise Market Outlook
    • 9.3.4.1. Market Size & Forecast
      • 9.3.4.1.1. By Value
    • 9.3.4.2. Market Share & Forecast
      • 9.3.4.2.1. By Product Type
      • 9.3.4.2.2. By Distribution Channel

10. South America Mayonnaise Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By Distribution Channel
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Mayonnaise Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By Distribution Channel
  • 10.3.2. Argentina Mayonnaise Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By Distribution Channel
  • 10.3.3. Colombia Mayonnaise Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Company Profiles
  • 15.1.1. Nestle SA
    • 15.1.1.1. Business Overview
    • 15.1.1.2. Company Snapshot
    • 15.1.1.3. Products & Services
    • 15.1.1.4. Financials (As Per Availability)
    • 15.1.1.5. Key Market Focus & Geographical Presence
    • 15.1.1.6. Recent Developments
    • 15.1.1.7. Key Management Personnel
  • 15.1.2. Ajinomoto Co. Inc.
  • 15.1.3. McCormick & Company Inc.
  • 15.1.4. Kraft Heinz Company
  • 15.1.5. Unilever PLC
  • 15.1.6. Oetker
  • 15.1.7. American Garden
  • 15.1.8. Cibona Foods
  • 15.1.9. Del Monte
  • 15.1.10. Kenko Mayonnaise

16. Strategic Recommendations

17. About Us & Disclaimer