安全断言标记语言身份验证市场 - 全球行业规模、份额、趋势、机会和预测（按部署、按应用、按服务类型、按地区和竞争细分，2020-2030 年预测）

2024 年全球安全断言标记语言身分验证市场价值为 10.4 亿美元，预计到 2030 年将达到 19.5 亿美元，复合年增长率为 11.05%。安全性断言标记语言 (SAML) 验证是一种开放标准，用于在基于 Web 的应用程式中实现单一登入 (SSO)，允许使用者进行一次身份验证即可存取多个服务，而无需重复登入。

它透过在身分识别提供者 (IdP) 和服务提供者 (SP) 之间以基于 XML 的格式传输身分验证资料来发挥作用。这确保了安全、无缝和联合的身份管理——这在依赖多种互联服务的企业、政府和教育环境中尤其重要。

云端运算、远端办公生态系统和软体即服务 (SaaS) 的快速发展推动全球安全断言标记语言身份验证 (SASL) 市场的发展。随着企业越来越多地采用混合云和多云环境，标准化和简化存取控制的需求也日益增长。 SAML 身份验证透过减轻密码管理负担并透过集中式存取控制系统增强身分安全，从而支援此需求。此外，《一般资料保护规范》(GDPR) 和《健康保险流通与责任法案》(HIPAA) 等法规合规性要求也进一步推动企业采用基于 SAML 的身份验证进行安全的身份验证。

关键市场驱动因素

企业快速采用云端和软体即服务平台

主要市场挑战

跨异质 IT 环境的互通性限制

主要市场趋势

与多因素身份验证平台集成

目录

第 1 章：解决方案概述

• 市场定义
• 市场范围
  • 覆盖市场
  • 考虑学习的年限
  • 主要市场区隔

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球安全断言标记语言认证市场展望

• 市场规模和预测
  • 按价值
• 市场占有率和预测
  • 按部署（基于云端、本地）
  • 按应用程式（单一登入、联合身分验证、Web 服务安全性、行动应用程式）
  • 依服务类型（专业服务、主机服务）
  • 按地区（北美、欧洲、南美、中东和非洲、亚太地区）
• 按公司分类（2024）
• 市场地图

第六章：北美安全断言标记语言认证市场展望

• 市场规模和预测
• 市场占有率和预测
• 北美：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲安全断言标记语言认证市场展望

• 市场规模和预测
• 市场占有率和预测
• 欧洲：国家分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区安全断言标记语言认证市场展望

• 市场规模和预测
• 市场占有率和预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东和非洲安全断言标记语言认证市场展望

• 市场规模和预测
• 市场占有率和预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿联酋
  • 南非

第十章：南美洲安全断言标记语言认证市场展望

• 市场规模和预测
• 市场占有率和预测
• 南美洲：国家分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第 11 章：市场动态

• 驱动程式
• 挑战

第 12 章：市场趋势与发展

• 合併与收购（如有）
• 产品发布（如有）
• 最新动态

第十三章：公司简介

• Microsoft Corporation
• Oracle Corporation
• IBM Corporation
• Ping Identity Holding Corp.
• Okta, Inc.
• Amazon.com, Inc.
• Google LLC
• OneLogin, Inc.

第 14 章：策略建议

第15章调查会社について・免责事项

Global Security Assertion Markup Language Authentication Market was valued at USD 1.04 Billion in 2024 and is expected to reach USD 1.95 Billion by 2030 with a CAGR of 11.05% through 2030. Security Assertion Markup Language (SAML) Authentication is an open standard for enabling single sign-on (SSO) across web-based applications, allowing users to authenticate once and gain access to multiple services without repeated logins.

It functions by transferring authentication data between an identity provider (IdP) and a service provider (SP) in XML-based format. This ensures secure, seamless, and federated identity management-particularly critical in enterprise, government, and educational environments that depend on multiple interconnected services.

The market for Global Security Assertion Markup Language Authentication is being driven by the exponential growth of cloud computing, remote working ecosystems, and software-as-a-service (SaaS) adoption. As businesses increasingly adopt hybrid and multi-cloud environments, there is a rising need to standardize and simplify access control. SAML authentication supports this by reducing the burden of password management and strengthening identity security through centralized access control systems. Additionally, regulatory compliance requirements such as General Data Protection Regulation (GDPR) and Health Insurance Portability and Accountability Act (HIPAA) are further pushing enterprises to adopt SAML-based authentication for secure identity verification.

Key Market Drivers

Rapid Enterprise Adoption of Cloud and Software-as-a-Service Platforms

As enterprises transition toward cloud-native ecosystems and Software-as-a-Service models, the demand for secure and seamless identity access protocols has risen significantly. The Global Security Assertion Markup Language Authentication Market is experiencing robust growth due to its ability to facilitate secure, federated authentication between identity providers and service providers. In multi-cloud environments, Security Assertion Markup Language Authentication helps enterprises maintain identity control while accessing various third-party services without compromising user credentials.

Security Assertion Markup Language Authentication enables single sign-on, reducing friction for users and ensuring consistent access across platforms. This centralization improves identity governance, enhances compliance tracking, and reduces administrative burden. With the proliferation of mobile workforces and cross-application workflows, enterprises view Security Assertion Markup Language Authentication as a strategic enabler of both cybersecurity and operational efficiency. It supports the implementation of zero-trust architecture, which is becoming increasingly essential in distributed IT ecosystems. The 32% decrease in password resets underscores the effectiveness of centralized authentication protocols like Security Assertion Markup Language Authentication. It shows that enterprises are successfully reducing dependency on fragmented login credentials. This boosts user satisfaction and allows IT departments to allocate resources to more strategic areas, streamlining identity operations across the digital enterprise.

Key Market Challenges

Interoperability Limitations Across Heterogeneous IT Environments

The expansion of hybrid and multi-cloud infrastructures across enterprises presents a significant interoperability challenge for Security Assertion Markup Language Authentication implementations. While Security Assertion Markup Language Authentication is widely accepted as a standard for federated identity, its ability to integrate seamlessly across diverse environments remains limited. Many legacy systems, proprietary applications, and third-party services lack native support for Security Assertion Markup Language Authentication, creating compatibility bottlenecks. This often requires custom integration, third-party middleware, or additional configuration layers, which can increase complexity and cost for the organization. As digital ecosystems grow more interconnected, relying solely on Security Assertion Markup Language Authentication may restrict scalability and introduce gaps in authentication coverage, especially in organizations with decentralized IT operations or those undergoing rapid digital transformation.

The absence of consistent implementation standards for Security Assertion Markup Language Authentication across platforms can result in fragmented identity workflows. Enterprises often face difficulties maintaining a unified user experience and consistent access policies when integrating Security Assertion Markup Language Authentication with various identity providers and cloud platforms. Configuration errors, token mismatches, or metadata handling issues between service providers and identity providers can lead to authentication failures, access delays, and poor end-user satisfaction. Additionally, in multi-tenant environments, securely managing trust relationships and signing certificates across numerous entities becomes operationally burdensome. These technical and administrative hurdles limit the full potential of Security Assertion Markup Language Authentication as a universal federated identity protocol, slowing down market adoption among organizations looking for faster, more agile solutions that can support seamless identity federation at scale.

Key Market Trends

Integration with Multi-Factor Authentication Platforms

Organizations are increasingly integrating Security Assertion Markup Language Authentication with multi-factor authentication platforms to enhance access security. As cyber threats become more sophisticated, single sign-on mechanisms alone are insufficient. Security Assertion Markup Language Authentication offers the ability to authenticate users based on federated identities, but when paired with multi-factor authentication, it creates a robust verification process that helps prevent unauthorized access due to stolen or compromised credentials. Businesses are aligning these technologies to enforce adaptive authentication based on user behavior, location, or device fingerprinting.

This integration trend is particularly prominent in industries with regulatory mandates, such as banking, healthcare, and government sectors. Enterprises are leveraging multi-factor authentication services such as biometrics, one-time passwords, or mobile authenticator apps alongside Security Assertion Markup Language Authentication protocols. The result is a seamless yet highly secure user experience across cloud platforms, mobile applications, and remote access portals. With rising enterprise interest in zero-trust architectures, the convergence of Security Assertion Markup Language Authentication and multi-factor authentication is expected to drive robust growth and reshape digital identity strategies across sectors.

Key Market Players

• Microsoft Corporation
• Oracle Corporation
• IBM Corporation
• Ping Identity Holding Corp.
• Okta, Inc.
• Amazon.com, Inc.
• Google LLC
• OneLogin, Inc.

Report Scope:

In this report, the Global Security Assertion Markup Language Authentication Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Security Assertion Markup Language Authentication Market, By Deployment:

• Cloud-based
• On-premises

Security Assertion Markup Language Authentication Market, By Application:

• Single Sign-On
• Identity Federation
• Web Services Security
• Mobile Applications

Security Assertion Markup Language Authentication Market, By Service Type:

• Professional Services
• Managed Services

Security Assertion Markup Language Authentication Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • Germany
  • France
  • United Kingdom
  • Italy
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Australia
• Middle East & Africa
  • Saudi Arabia
  • UAE
  • South Africa
• South America
  • Brazil
  • Colombia
  • Argentina

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Security Assertion Markup Language Authentication Market.

Available Customizations:

Global Security Assertion Markup Language Authentication Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Solution Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

5. Global Security Assertion Markup Language Authentication Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Deployment (Cloud-based, On-premises)
  • 5.2.2. By Application (Single Sign-On, Identity Federation, Web Services Security, Mobile Applications)
  • 5.2.3. By Service Type (Professional Services, Managed Services)
  • 5.2.4. By Region (North America, Europe, South America, Middle East & Africa, Asia Pacific)
• 5.3. By Company (2024)
• 5.4. Market Map

6. North America Security Assertion Markup Language Authentication Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Deployment
  • 6.2.2. By Application
  • 6.2.3. By Service Type
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Security Assertion Markup Language Authentication Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Deployment
      • 6.3.1.2.2. By Application
      • 6.3.1.2.3. By Service Type
  • 6.3.2. Canada Security Assertion Markup Language Authentication Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Deployment
      • 6.3.2.2.2. By Application
      • 6.3.2.2.3. By Service Type
  • 6.3.3. Mexico Security Assertion Markup Language Authentication Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Deployment
      • 6.3.3.2.2. By Application
      • 6.3.3.2.3. By Service Type

7. Europe Security Assertion Markup Language Authentication Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Deployment
  • 7.2.2. By Application
  • 7.2.3. By Service Type
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Security Assertion Markup Language Authentication Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Deployment
      • 7.3.1.2.2. By Application
      • 7.3.1.2.3. By Service Type
  • 7.3.2. France Security Assertion Markup Language Authentication Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Deployment
      • 7.3.2.2.2. By Application
      • 7.3.2.2.3. By Service Type
  • 7.3.3. United Kingdom Security Assertion Markup Language Authentication Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Deployment
      • 7.3.3.2.2. By Application
      • 7.3.3.2.3. By Service Type
  • 7.3.4. Italy Security Assertion Markup Language Authentication Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Deployment
      • 7.3.4.2.2. By Application
      • 7.3.4.2.3. By Service Type
  • 7.3.5. Spain Security Assertion Markup Language Authentication Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Deployment
      • 7.3.5.2.2. By Application
      • 7.3.5.2.3. By Service Type

8. Asia Pacific Security Assertion Markup Language Authentication Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Deployment
  • 8.2.2. By Application
  • 8.2.3. By Service Type
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Security Assertion Markup Language Authentication Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Deployment
      • 8.3.1.2.2. By Application
      • 8.3.1.2.3. By Service Type
  • 8.3.2. India Security Assertion Markup Language Authentication Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Deployment
      • 8.3.2.2.2. By Application
      • 8.3.2.2.3. By Service Type
  • 8.3.3. Japan Security Assertion Markup Language Authentication Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Deployment
      • 8.3.3.2.2. By Application
      • 8.3.3.2.3. By Service Type
  • 8.3.4. South Korea Security Assertion Markup Language Authentication Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Deployment
      • 8.3.4.2.2. By Application
      • 8.3.4.2.3. By Service Type
  • 8.3.5. Australia Security Assertion Markup Language Authentication Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Deployment
      • 8.3.5.2.2. By Application
      • 8.3.5.2.3. By Service Type

9. Middle East & Africa Security Assertion Markup Language Authentication Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Deployment
  • 9.2.2. By Application
  • 9.2.3. By Service Type
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Security Assertion Markup Language Authentication Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Deployment
      • 9.3.1.2.2. By Application
      • 9.3.1.2.3. By Service Type
  • 9.3.2. UAE Security Assertion Markup Language Authentication Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Deployment
      • 9.3.2.2.2. By Application
      • 9.3.2.2.3. By Service Type
  • 9.3.3. South Africa Security Assertion Markup Language Authentication Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Deployment
      • 9.3.3.2.2. By Application
      • 9.3.3.2.3. By Service Type

10. South America Security Assertion Markup Language Authentication Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Deployment
  • 10.2.2. By Application
  • 10.2.3. By Service Type
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Security Assertion Markup Language Authentication Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Deployment
      • 10.3.1.2.2. By Application
      • 10.3.1.2.3. By Service Type
  • 10.3.2. Colombia Security Assertion Markup Language Authentication Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Deployment
      • 10.3.2.2.2. By Application
      • 10.3.2.2.3. By Service Type
  • 10.3.3. Argentina Security Assertion Markup Language Authentication Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Deployment
      • 10.3.3.2.2. By Application
      • 10.3.3.2.3. By Service Type

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends and Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Company Profiles

• 13.1. Microsoft Corporation
  • 13.1.1. Business Overview
  • 13.1.2. Key Revenue and Financials
  • 13.1.3. Recent Developments
  • 13.1.4. Key Personnel
  • 13.1.5. Key Product/Services Offered
• 13.2. Oracle Corporation
• 13.3. IBM Corporation
• 13.4. Ping Identity Holding Corp.
• 13.5. Okta, Inc.
• 13.6. Amazon.com, Inc.
• 13.7. Google LLC
• 13.8. OneLogin, Inc.

14. Strategic Recommendations

15. About Us & Disclaimer