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封面
市场调查报告书
商品编码
1812206

健康饮料市场－全球产业规模、份额、趋势、机会和预测（按产品类型、按销售管道、按地区和竞争情况，2020-2030 年）

Health Drinks Market - Global Industry Size, Share, Trends, Opportunity and Forecast, By Product Type, By Sales Channel, By Region & Competition, 2020-2030F
出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3个工作天内

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简介目录

2024 年全球健康饮料市场价值为 962.9 亿美元，预计到 2030 年将成长到 1,201.8 亿美元，预测期内的复合年增长率为 3.81%。全球健康饮料市场正在稳步增长，这得益于消费者对健康、免疫力和预防性医疗保健意识的不断提高。消费者正在寻求除了基本补水之外还能提供营养益处的功能性饮料，例如改善消化、能量、免疫力和精神集中度。对天然、有机和清洁标籤成分的需求正在上升，对植物性和强化饮料的兴趣也在增加。由于生活节奏快和可支配收入增加，健康饮料在所有年龄层中越来越受欢迎，尤其是在城市地区。口味、永续包装和个人化营养解决方案的创新正在进一步扩大已开发经济体和新兴经济体製造商的市场机会。

市场概况
预测期 2026-2030
2024年市场规模 962.9亿美元
2030年市场规模 1201.8亿美元
2025-2030年复合年增长率 3.81%
成长最快的领域 在线的
最大的市场 北美洲

关键市场驱动因素

健康意识不断提升

主要市场挑战

生产成本高且定价过高

主要市场趋势

个性化和功能定制

目录

第一章：简介

第二章：研究方法

第三章：执行摘要

第四章：顾客之声

第五章：全球健康饮料市场展望

  • 市场规模和预测
    • 按价值
  • 市场占有率和预测
    • 依产品种类（蔬果汁、运动饮料、能量饮料、康普茶饮料、其他）
    • 依销售管道（便利商店、超市/大卖场、网路、其他）
    • 按地区
    • 按公司分类（2024 年）
  • 市场地图

第六章：北美健康饮料市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 北美：国家分析
    • 美国
    • 加拿大
    • 墨西哥

第七章：欧洲保健饮料市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 欧洲：国家分析
    • 法国
    • 德国
    • 西班牙
    • 义大利
    • 英国

第八章：亚太保健饮料市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 亚太地区：国家分析
    • 中国
    • 日本
    • 印度
    • 韩国
    • 印尼

第九章：中东和非洲保健饮料市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • MEA：国家分析
    • 南非
    • 沙乌地阿拉伯
    • 阿联酋
    • 土耳其

第十章：南美保健饮料市场展望

  • 市场规模和预测
  • 市场占有率和预测
  • 南美洲：国家分析
    • 巴西
    • 阿根廷
    • 哥伦比亚

第 11 章：市场动态

  • 驱动程式
  • 挑战

第 12 章：市场趋势与发展

  • 合併与收购（如有）
  • 产品发布（如有）
  • 最新动态

第十三章：干扰：衝突、流行病与贸易壁垒

第 14 章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的力量
  • 顾客的力量
  • 替代产品的威胁

第 15 章：竞争格局

  • 公司简介
    • Unilever plc
    • Mondelez International, Inc.
    • PepsiCo, Inc.
    • Abbott Laboratories
    • The Coca-Cola Company
    • Danone SA
    • General Nutrition Centers Inc.
    • The Hain Celestial Group
    • Glanbia plc
    • Premier Nutrition Company, LLC.

第 16 章：策略建议

第17章调查会社について・免责事项

简介目录
Product Code: 30305

Global Health Drinks Market was valued at USD 96.29 billion in 2024 and is expected to grow to USD 120.18 billion by 2030 with a CAGR of 3.81% during the forecast period. The global health drinks market is witnessing steady growth, driven by increasing consumer awareness about wellness, immunity, and preventive healthcare. Consumers are seeking functional beverages that offer nutritional benefits beyond basic hydration, such as improved digestion, energy, immunity, and mental focus. The demand for natural, organic, and clean-label ingredients is rising, along with interest in plant-based and fortified drinks. Health drinks are gaining popularity among all age groups, especially in urban areas, due to busy lifestyles and rising disposable incomes. Innovation in flavors, sustainable packaging, and personalized nutrition solutions is further expanding market opportunities for manufacturers across both developed and emerging economies.

Market Overview
Forecast Period2026-2030
Market Size 2024USD 96.29 Billion
Market Size 2030USD 120.18 Billion
CAGR 2025-20303.81%
Fastest Growing SegmentOnline
Largest MarketNorth America

Key Market Drivers

Rising Health and Wellness Consciousness

A key driver of the global health drinks market is the growing awareness around health, fitness, and preventive care among consumers. With increasing incidences of lifestyle-related diseases such as diabetes, obesity, and cardiovascular disorders, consumers are actively seeking healthier alternatives to sugary and carbonated beverages. Health drinks, enriched with vitamins, minerals, antioxidants, and herbal extracts, are viewed as a proactive way to support physical and mental well-being. This shift in mindset is particularly evident in urban populations and among millennials and Gen Z consumers, who prioritize holistic health and are more informed about nutritional content.

The growing influence of social media, health influencers, and wellness platforms is further amplifying this shift, encouraging consumers to adopt health drinks as a daily supplement for immune support, energy enhancement, and overall vitality. According to the World Health Organization (2024), over 74% of adults globally are affected by at least one risk factor linked to non-communicable diseases, leading to increased interest in preventive health measures, including functional beverages.

Key Market Challenges

High Production Costs and Premium Pricing

One of the most significant challenges in the global health drinks market is the high cost of production, which often leads to premium pricing. Health drinks typically use high-quality, functional, and often organic ingredients such as plant-based proteins, herbal extracts, probiotics, vitamins, and superfoods. These ingredients are not only expensive to source but also require specialized processing to retain their nutritional value and bioavailability. Moreover, many health drink brands focus on clean-label and sustainable formulations, which further adds to manufacturing and certification costs (e.g., non-GMO, organic, vegan, or gluten-free certifications).

As a result, these drinks are priced significantly higher than conventional beverages, making them less accessible to price-sensitive consumers, especially in developing regions. This price barrier limits the market's reach and adoption among the middle- and lower-income groups. Furthermore, premium pricing also increases competition, as brands must work harder to justify their cost through branding, packaging, and perceived value. In highly competitive markets, even high-quality products struggle if consumers are unwilling to pay the premium.

Key Market Trends

Personalization and Functional Customization

Personalized nutrition is becoming a game-changer in the health drinks industry. Consumers are increasingly interested in products tailored to their individual health goals, lifestyles, or physiological needs. This has led to the emergence of personalized health drink solutions based on age, gender, activity level, dietary preferences, or specific wellness goals such as immunity support, stress relief, digestive health, or muscle recovery.

Advancements in digital health technologies, wearable devices, and AI-driven nutrition apps have enabled brands to offer personalized formulations through direct-to-consumer models. Some companies even provide at-home test kits (for DNA, gut health, or blood biomarkers) and recommend custom drink blends based on the results. Subscription-based services and customizable drink powders or pods are also gaining popularity, especially among younger, tech-savvy consumers. This trend not only enhances user experience but also fosters deeper brand loyalty and long-term customer engagement.

Key Market Players

  • Unilever plc
  • Mondelez International, Inc.
  • PepsiCo, Inc.
  • Abbott Laboratories
  • The Coca-Cola Company
  • Danone S.A.
  • General Nutrition Centers Inc.
  • The Hain Celestial Group
  • Glanbia plc
  • Premier Nutrition Company, LLC

Report Scope:

In this report, the Global Health Drinks Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Health Drinks Market, By Product Type:

  • Fruit & Vegetables Juices
  • Sports Drinks
  • Energy Drinks
  • Kombucha Drinks
  • Others

Health Drinks Market, By Sales Channel:

  • Convenience Stores
  • Supermarket/Hypermarket
  • Online
  • Others

Health Drinks Market, By Region:

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia-Pacific
    • China
    • Japan
    • India
    • South Korea
    • Indonesia
  • South America
    • Argentina
    • Colombia
    • Brazil
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE
    • Turkey

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Health Drinks Market.

Available Customizations:

Global Health Drinks Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Introduction

  • 1.1. Product Overview
  • 1.2. Key Highlights of the Report
  • 1.3. Market Coverage
  • 1.4. Market Segments Covered
  • 1.5. Research Tenure Considered

2. Research Methodology

  • 2.1. Methodology Landscape
  • 2.2. Objective of the Study
  • 2.3. Baseline Methodology
  • 2.4. Formulation of the Scope
  • 2.5. Assumptions and Limitations
  • 2.6. Sources of Research
  • 2.7. Approach for the Market Study
  • 2.8. Methodology Followed for Calculation of Market Size & Market Shares
  • 2.9. Forecasting Methodology

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions
  • 3.5. Overview of Market Drivers, Challenges, and Trends

4. Voice of Customer

  • 4.1. Brand Awareness
  • 4.2. Factors Influence Purchase Decision

5. Global Health Drinks Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product Type (Fruit & Vegetables Juices, Sports Drinks, Energy Drinks, Kombucha Drinks, Others)
    • 5.2.2. By Sales Channel (Convenience Stores, Supermarket/Hypermarket, Online, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2024)
  • 5.3. Market Map

6. North America Health Drinks Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product Type
    • 6.2.2. By Sales Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Health Drinks Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product Type
        • 6.3.1.2.2. By Sales Channel
    • 6.3.2. Canada Health Drinks Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product Type
        • 6.3.2.2.2. By Sales Channel
    • 6.3.3. Mexico Health Drinks Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product Type
        • 6.3.3.2.2. By Sales Channel

7. Europe Health Drinks Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product Type
    • 7.2.2. By Sales Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. France Health Drinks Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product Type
        • 7.3.1.2.2. By Sales Channel
    • 7.3.2. Germany Health Drinks Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product Type
        • 7.3.2.2.2. By Sales Channel
    • 7.3.3. Spain Health Drinks Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product Type
        • 7.3.3.2.2. By Sales Channel
    • 7.3.4. Italy Health Drinks Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product Type
        • 7.3.4.2.2. By Sales Channel
    • 7.3.5. United Kingdom Health Drinks Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product Type
        • 7.3.5.2.2. By Sales Channel

8. Asia-Pacific Health Drinks Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product Type
    • 8.2.2. By Sales Channel
    • 8.2.3. By Country
  • 8.3. Asia-Pacific: Country Analysis
    • 8.3.1. China Health Drinks Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product Type
        • 8.3.1.2.2. By Sales Channel
    • 8.3.2.Japan Health Drinks Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product Type
        • 8.3.2.2.2. By Sales Channel
    • 8.3.3. India Health Drinks Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product Type
        • 8.3.3.2.2. By Sales Channel
    • 8.3.4. South Korea Health Drinks Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product Type
        • 8.3.4.2.2. By Sales Channel
    • 8.3.5. Indonesia Health Drinks Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product Type
        • 8.3.5.2.2. By Sales Channel

9. Middle East & Africa Health Drinks Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product Type
    • 9.2.2. By Sales Channel
    • 9.2.3. By Country
  • 9.3. MEA: Country Analysis
    • 9.3.1. South Africa Health Drinks Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product Type
        • 9.3.1.2.2. By Sales Channel
    • 9.3.2. Saudi Arabia Health Drinks Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product Type
        • 9.3.2.2.2. By Sales Channel
    • 9.3.3. UAE Health Drinks Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product Type
        • 9.3.3.2.2. By Sales Channel
    • 9.3.4. Turkey Health Drinks Market Outlook
      • 9.3.4.1. Market Size & Forecast
        • 9.3.4.1.1. By Value
      • 9.3.4.2. Market Share & Forecast
        • 9.3.4.2.1. By Product Type
        • 9.3.4.2.2. By Sales Channel

10. South America Health Drinks Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product Type
    • 10.2.2. By Sales Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Health Drinks Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product Type
        • 10.3.1.2.2. By Sales Channel
    • 10.3.2. Argentina Health Drinks Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product Type
        • 10.3.2.2.2. By Sales Channel
    • 10.3.3. Colombia Health Drinks Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product Type
        • 10.3.3.2.2. By Sales Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Disruptions: Conflicts, Pandemics and Trade Barriers

14. Porters Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Company Profiles
    • 15.1.1. Unilever plc
      • 15.1.1.1. Business Overview
      • 15.1.1.2. Company Snapshot
      • 15.1.1.3. Products & Services
      • 15.1.1.4. Financials (As Per Availability)
      • 15.1.1.5. Key Market Focus & Geographical Presence
      • 15.1.1.6. Recent Developments
      • 15.1.1.7. Key Management Personnel
    • 15.1.2. Mondelez International, Inc.
    • 15.1.3. PepsiCo, Inc.
    • 15.1.4. Abbott Laboratories
    • 15.1.5. The Coca-Cola Company
    • 15.1.6. Danone S.A.
    • 15.1.7. General Nutrition Centers Inc.
    • 15.1.8. The Hain Celestial Group
    • 15.1.9. Glanbia plc
    • 15.1.10. Premier Nutrition Company, LLC.

16. Strategic Recommendations

17. About Us & Disclaimer