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市场调查报告书
商品编码
1841701
无线行动电源市场-全球产业规模、份额、趋势、机会和预测(按电池类型、技术、最终用户、地区和竞争细分,2020-2030 年预测)Wireless Power Bank Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Battery Type, By Technology, By End-User, By Region & Competition, 2020-2030F |
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2024 年全球无线行动电源市场价值为 424.6 亿美元,预计到 2030 年将达到 888.6 亿美元,预测期内复合年增长率为 12.93%。
| 市场概况 | |
|---|---|
| 预测期 | 2026-2030 |
| 2024年市场规模 | 424.6亿美元 |
| 2030年市场规模 | 888.6亿美元 |
| 2025-2030年复合年增长率 | 12.93% |
| 成长最快的领域 | 磁共振充电 |
| 最大的市场 | 亚太地区 |
无线行动电源市场是指一类可携式储能设备,主要透过Qi标准等感应充电技术,为电子设备提供无线充电功能。这些设备无需使用实体线缆,为智慧型手机、平板电脑、智慧手錶和其他相容设备的使用者带来更大的便利性和灵活性。由于对行动装置的依赖日益增强、消费者对便利充电解决方案的偏好日益提升,以及无线电力传输效率和电池容量的提升,无线充电宝市场正呈现强劲成长动能。
此外,远距办公和行动生活方式的日益流行,也加剧了对可靠便携充电方案的需求。各大智慧型手机製造商纷纷在中高阶机型中整合无线充电功能,进一步推动了无线行动电源的普及。此外,快速充电、多设备支援、USB-C 整合和电力传输技术等创新技术也为市场提供了支撑,这些技术正在提升用户体验并拓展用例。环境永续性也发挥关键作用,一些製造商专注于可回收材料和节能设计。
电商通路大幅提升了市场渗透率,让全球消费者能够轻鬆购买到种类繁多的无线行动电源产品。从地理上看,亚太地区凭藉其庞大的消费性电子产品基数、不断增长的中产阶级人口以及快速的城市化进程,占据了市场主导地位。北美和欧洲则紧随其后,原因是其智慧型手机普及率高且率先采用无线技术。儘管无线行动电源的价格与传统有线行动电源相比相对较高,但消费者对高阶便利充电解决方案的投资意愿正在不断拓展市场边界。
便携式消费性电子产品需求激增推动无线行动电源市场成长
高生产成本和溢价定价结构
Qi2.2 与高速无线充电的快速发展
The Global Wireless Power Bank Market was valued at USD 42.46 billion in 2024 and is expected to reach USD 88.86 billion by 2030 with a CAGR of 12.93% during the forecast period.
| Market Overview | |
|---|---|
| Forecast Period | 2026-2030 |
| Market Size 2024 | USD 42.46 Billion |
| Market Size 2030 | USD 88.86 Billion |
| CAGR 2025-2030 | 12.93% |
| Fastest Growing Segment | Magnetic Resonance Charging |
| Largest Market | Asia Pacific |
The Wireless Power Bank Market refers to the segment of portable energy storage devices that provide wireless charging capabilities to electronic gadgets, primarily through inductive charging technologies such as Qi standard. These devices eliminate the need for physical cables, offering greater convenience and flexibility for users of smartphones, tablets, smartwatches, and other compatible devices. The market is witnessing robust growth due to increasing dependence on mobile devices, rising consumer preference for clutter-free charging solutions, and technological advancements that have improved wireless power transfer efficiency and battery capacity.
Additionally, the growing trend of remote working and on-the-go lifestyles has heightened the demand for reliable, portable charging options. Major smartphone manufacturers incorporating wireless charging features across mid-range and premium devices have further catalyzed the adoption of wireless power banks. Furthermore, the market is supported by innovations such as fast charging, multi-device support, USB-C integration, and power delivery technology, which are enhancing the user experience and expanding use cases. Environmental sustainability is also playing a pivotal role, with several manufacturers focusing on recyclable materials and energy-efficient designs.
E-commerce channels have significantly boosted market penetration, offering consumers easy access to a wide range of wireless power bank products globally. Geographically, Asia Pacific dominates the market owing to the region's large consumer electronics base, expanding middle-class population, and rapid urbanization. North America and Europe follow closely due to high smartphone penetration and early adoption of wireless technologies. Despite the relatively higher cost compared to traditional wired power banks, consumer willingness to invest in premium, hassle-free charging solutions is pushing market boundaries.
Key Market Drivers
Surging Demand for Portable Consumer Electronics Fuels Wireless Power Bank Market Growth
The escalating demand for portable consumer electronics, such as smartphones, tablets, smartwatches, and wireless earbuds, is a primary driver of the Wireless Power Bank Market, as these devices require convenient and efficient charging solutions to support their widespread use. The proliferation of mobile devices has transformed how consumers communicate, work, and entertain, with smartphones alone becoming indispensable for daily tasks. Wireless power banks address the need for on-the-go charging by offering cable-free convenience, enabling users to charge devices seamlessly during travel, outdoor activities, or daily commutes.
Advancements in wireless charging technologies, such as Qi and MagSafe, have enhanced compatibility and charging efficiency, making wireless power banks a preferred choice for tech-savvy consumers. The rise of 5G-enabled devices, which consume more power due to higher data speeds, further amplifies the need for reliable portable charging solutions. As consumer reliance on electronics grows, manufacturers are innovating to produce compact, high-capacity wireless power banks with features like multi-device charging and fast-charging capabilities.
The global trend toward digitalization, coupled with increasing smartphone penetration in emerging markets like India and Africa, drives the demand for wireless power banks. Additionally, the shift toward remote work and digital nomadism has increased the need for portable power solutions to keep devices operational without access to traditional power sources. Retail and e-commerce platforms are capitalizing on this trend by offering a wide range of wireless power banks, catering to diverse consumer preferences for design, capacity, and functionality. The Wireless Power Bank Market is poised for sustained growth as consumers prioritize convenience, portability, and compatibility in their charging solutions, aligning with the expanding ecosystem of smart devices.
According to the International Data Corporation, global smartphone shipments reached 1.38 billion units in 2023, with a 3.2% year-over-year growth, underscoring the increasing reliance on mobile devices and the need for portable charging solutions like wireless power banks.
Key Market Challenges
High Cost of Production and Premium Pricing Structure
One of the foremost challenges restraining the widespread adoption of wireless power banks is the significantly high cost associated with their manufacturing, which subsequently results in premium pricing for end consumers. Unlike traditional wired power banks, wireless variants require advanced inductive charging components, electromagnetic shielding, smart heat management systems, and enhanced circuit designs. The integration of these advanced components directly contributes to elevated production costs. In addition, to ensure compatibility with various devices, manufacturers must incorporate multi-standard wireless charging capabilities such as the Qi standard, which demands additional testing and certification further driving up operational expenditures.
The premium pricing structure of wireless power banks consequently limits their adoption among price-sensitive consumer segments, particularly in emerging economies. While early adopters and tech-savvy consumers in developed regions are more likely to invest in wireless charging solutions, the mainstream population continues to favor more affordable wired alternatives. This cost disparity presents a considerable barrier to market penetration. Furthermore, original equipment manufacturers aiming to offer value-added wireless charging solutions face the challenge of balancing innovation with profitability while remaining competitive in a saturated power bank market.
Moreover, the price-performance ratio is another factor that dampens consumer interest. Users often compare wireless power banks to their wired counterparts in terms of charging efficiency, speed, and capacity. If the wireless solution fails to offer comparable performance for its higher price, customer retention and repeat purchases may decline. Businesses in this segment are therefore compelled to invest heavily in research and development while maintaining competitive pricing-a dual challenge that can strain financial and operational resources. Thus, unless advancements in wireless charging technology significantly reduce costs and enhance efficiency, the high cost of production and premium pricing will continue to constrain the market's broader growth potential.
Key Market Trends
Rapid Advancements in Qi2.2 and High-Speed Wireless Charging
A pivotal trend transforming the wireless power bank market is the accelerated adoption of the new Qi 2.2 wireless charging standard, which enables output speeds up to 25 watts, rising from Qi 2's previous 15 watts limitation. Major industry players such as Ugreen, Belkin, Baseus, Anker, Aukey, Scosche, and others have already secured Qi 2.2 certifications for upcoming products-including MagFlow-branded power banks and multi-device charging docks signaling a significant upgrade in performance capabilities.
This evolution is expected to catalyze broader consumer adoption, particularly among users who demand wireless charging experiences comparable to wired devices. As more smartphones especially Apple's iPhone 17 and certain Android models-support Qi 2.2, consumer compatibility increases, thereby enhancing the utility and attractiveness of wireless power banks. In response to this standard shift, manufacturers are investing heavily in R&D to integrate magnetic alignment technologies, foreign object detection, and dynamic power delivery into their products. This trend is anticipated to accelerate market growth, reinforce product differentiation, and elevate the user experience through significantly faster wireless charging.
In this report, the Global Wireless Power Bank Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Wireless Power Bank Market.
Global Wireless Power Bank Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: