行动商业智慧市场－全球产业规模、份额、趋势、机会和预测，按解决方案、企业规模、部署方式、最终用户、地区和竞争格局划分，2020-2030 年预测

全球行动商业智慧市场规模将从2024年的107.2亿美元成长到2030年的325.1亿美元，复合年增长率达20.31%。行动商业智慧（BI）是指将仪錶板、报告和互动式分析等商业智慧内容交付到行动装置的能力，使用户能够随时随地存取和分析关键业务信息，从而改善决策。市场扩张的主要驱动力包括智慧型手机和平板电脑的日益普及、分散式办公人员对即时资料存取需求的增长，以及为支援敏捷业务运营而对即时洞察的需求。

主要市场驱动因素

主要市场挑战

主要市场趋势

目录

第一章：产品概述

第二章：研究方法

第三章：执行概要

第四章：顾客之声

第五章：全球行动商业智慧市场展望

• 市场规模及预测
  • 按价值
• 市占率及预测
  • 按解决方案（软体、服务）
  • 依企业规模（中小企业、大型企业）
  • 依部署方式（云端、本机）
  • 依最终用户（银行、金融服务和保险业、IT和电信业、医疗保健业、零售业、政府业、製造业）划分
  • 按地区
  • 按公司（2024 年）
• 市场地图

第六章：北美行动商业智慧市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲行动商业智慧市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国家分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区行动商业智慧市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东和非洲行动商业智慧市场展望

• 市场规模及预测
• 市占率及预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿联酋
  • 南非

第十章：南美行动商业智慧市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国家分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章：市场动态

• 司机
• 挑战

第十二章：市场趋势与发展

• 併购（如有）
• 产品发布（如有）
• 最新进展

第十三章：全球行动商业智慧市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商议价能力
• 顾客的力量
• 替代产品的威胁

第十五章：竞争格局

• Microsoft Corporation
• SAP SE
• Oracle Corporation
• Salesforce Inc.
• QlikTech International AB
• Domo Inc.
• MicroStrategy Incorporated
• Idera Inc.
• IBM Corporation
• SAS Institute Inc.

第十六章：策略建议

第17章调查会社について・免责事项

The Global Mobile Business Intelligence Market will grow from USD 10.72 Billion in 2024 to USD 32.51 Billion by 2030 at a 20.31% CAGR. Mobile Business Intelligence (BI) refers to the capability to deliver business intelligence content, such as dashboards, reports, and interactive analytics, to mobile devices, enabling users to access and analyze critical business information anytime, anywhere, for improved decision-making. The market's expansion is primarily driven by the increasing ubiquity of smartphones and tablets, the growing demand for real-time data access among distributed workforces, and the need for immediate insights to support agile business operations.

Key Market Drivers

The continuous proliferation of smartphones and mobile devices globally fundamentally drives the mobile business intelligence market. As these devices become an integral part of daily personal and professional life, they expand the operational perimeter for enterprise applications, including sophisticated BI tools, beyond traditional desktop environments. This widespread availability empowers a growing segment of the workforce to access and interact with critical business insights, facilitating immediate decision-making and enhancing organizational responsiveness irrespective of physical location.

Key Market Challenges

A notable challenge for the global Mobile Business Intelligence market is the enduring concern regarding data security and privacy. Businesses are hesitant to access and process sensitive corporate information on mobile devices due to the inherent risks of data breaches and unauthorized access. This apprehension stems from the potential exposure of proprietary data and compliance failures if mobile security measures are not robust enough.

Key Market Trends

AI-Powered Augmented Analytics and Natural Language Interaction are transforming mobile business intelligence by making sophisticated data analysis more intuitive and accessible. This trend allows mobile users, regardless of their technical expertise, to interact with data using everyday language, eliminating complex queries and speeding up the insight generation process. Artificial intelligence algorithms automate the identification of patterns, anomalies, and key drivers within data, presenting actionable insights directly on mobile devices. According to the IBM Institute for Business Value 2025 Outlook for Banking and Financial Markets released in February 2025, only 8% of banks were systematically developing generative AI in 2024, yet a significant shift towards more strategic enterprise adoption is anticipated in 2025, demonstrating an evolving commitment to integrating advanced AI capabilities.

Key Market Players

• Microsoft Corporation
• SAP SE
• Oracle Corporation
• Salesforce Inc.
• QlikTech International AB
• Domo Inc.
• MicroStrategy Incorporated
• Idera Inc.
• IBM Corporation
• SAS Institute Inc.

Report Scope:

In this report, the Global Mobile Business Intelligence Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Mobile Business Intelligence Market, By Solution:

• Software
• Service

Mobile Business Intelligence Market, By Enterprise Size:

• SMEs
• Large Enterprises

Mobile Business Intelligence Market, By Deployment:

• On-Cloud
• On-Premise

Mobile Business Intelligence Market, By End User:

• BFSI
• IT and Telecommunications
• Healthcare
• Retail
• Government
• Manufacturing

Mobile Business Intelligence Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Mobile Business Intelligence Market.

Available Customizations:

Global Mobile Business Intelligence Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Mobile Business Intelligence Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Solution (Software, Service)
  • 5.2.2. By Enterprise Size (SMEs, Large Enterprises)
  • 5.2.3. By Deployment (On-Cloud, On-Premise)
  • 5.2.4. By End User (BFSI, IT and Telecommunications, Healthcare, Retail, Government, Manufacturing)
  • 5.2.5. By Region
  • 5.2.6. By Company (2024)
• 5.3. Market Map

6. North America Mobile Business Intelligence Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Solution
  • 6.2.2. By Enterprise Size
  • 6.2.3. By Deployment
  • 6.2.4. By End User
  • 6.2.5. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Mobile Business Intelligence Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Solution
      • 6.3.1.2.2. By Enterprise Size
      • 6.3.1.2.3. By Deployment
      • 6.3.1.2.4. By End User
  • 6.3.2. Canada Mobile Business Intelligence Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Solution
      • 6.3.2.2.2. By Enterprise Size
      • 6.3.2.2.3. By Deployment
      • 6.3.2.2.4. By End User
  • 6.3.3. Mexico Mobile Business Intelligence Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Solution
      • 6.3.3.2.2. By Enterprise Size
      • 6.3.3.2.3. By Deployment
      • 6.3.3.2.4. By End User

7. Europe Mobile Business Intelligence Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Solution
  • 7.2.2. By Enterprise Size
  • 7.2.3. By Deployment
  • 7.2.4. By End User
  • 7.2.5. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Mobile Business Intelligence Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Solution
      • 7.3.1.2.2. By Enterprise Size
      • 7.3.1.2.3. By Deployment
      • 7.3.1.2.4. By End User
  • 7.3.2. France Mobile Business Intelligence Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Solution
      • 7.3.2.2.2. By Enterprise Size
      • 7.3.2.2.3. By Deployment
      • 7.3.2.2.4. By End User
  • 7.3.3. United Kingdom Mobile Business Intelligence Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Solution
      • 7.3.3.2.2. By Enterprise Size
      • 7.3.3.2.3. By Deployment
      • 7.3.3.2.4. By End User
  • 7.3.4. Italy Mobile Business Intelligence Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Solution
      • 7.3.4.2.2. By Enterprise Size
      • 7.3.4.2.3. By Deployment
      • 7.3.4.2.4. By End User
  • 7.3.5. Spain Mobile Business Intelligence Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Solution
      • 7.3.5.2.2. By Enterprise Size
      • 7.3.5.2.3. By Deployment
      • 7.3.5.2.4. By End User

8. Asia Pacific Mobile Business Intelligence Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Solution
  • 8.2.2. By Enterprise Size
  • 8.2.3. By Deployment
  • 8.2.4. By End User
  • 8.2.5. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Mobile Business Intelligence Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Solution
      • 8.3.1.2.2. By Enterprise Size
      • 8.3.1.2.3. By Deployment
      • 8.3.1.2.4. By End User
  • 8.3.2. India Mobile Business Intelligence Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Solution
      • 8.3.2.2.2. By Enterprise Size
      • 8.3.2.2.3. By Deployment
      • 8.3.2.2.4. By End User
  • 8.3.3. Japan Mobile Business Intelligence Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Solution
      • 8.3.3.2.2. By Enterprise Size
      • 8.3.3.2.3. By Deployment
      • 8.3.3.2.4. By End User
  • 8.3.4. South Korea Mobile Business Intelligence Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Solution
      • 8.3.4.2.2. By Enterprise Size
      • 8.3.4.2.3. By Deployment
      • 8.3.4.2.4. By End User
  • 8.3.5. Australia Mobile Business Intelligence Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Solution
      • 8.3.5.2.2. By Enterprise Size
      • 8.3.5.2.3. By Deployment
      • 8.3.5.2.4. By End User

9. Middle East & Africa Mobile Business Intelligence Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Solution
  • 9.2.2. By Enterprise Size
  • 9.2.3. By Deployment
  • 9.2.4. By End User
  • 9.2.5. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Mobile Business Intelligence Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Solution
      • 9.3.1.2.2. By Enterprise Size
      • 9.3.1.2.3. By Deployment
      • 9.3.1.2.4. By End User
  • 9.3.2. UAE Mobile Business Intelligence Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Solution
      • 9.3.2.2.2. By Enterprise Size
      • 9.3.2.2.3. By Deployment
      • 9.3.2.2.4. By End User
  • 9.3.3. South Africa Mobile Business Intelligence Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Solution
      • 9.3.3.2.2. By Enterprise Size
      • 9.3.3.2.3. By Deployment
      • 9.3.3.2.4. By End User

10. South America Mobile Business Intelligence Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Solution
  • 10.2.2. By Enterprise Size
  • 10.2.3. By Deployment
  • 10.2.4. By End User
  • 10.2.5. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Mobile Business Intelligence Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Solution
      • 10.3.1.2.2. By Enterprise Size
      • 10.3.1.2.3. By Deployment
      • 10.3.1.2.4. By End User
  • 10.3.2. Colombia Mobile Business Intelligence Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Solution
      • 10.3.2.2.2. By Enterprise Size
      • 10.3.2.2.3. By Deployment
      • 10.3.2.2.4. By End User
  • 10.3.3. Argentina Mobile Business Intelligence Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Solution
      • 10.3.3.2.2. By Enterprise Size
      • 10.3.3.2.3. By Deployment
      • 10.3.3.2.4. By End User

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Mobile Business Intelligence Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Microsoft Corporation
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. SAP SE
• 15.3. Oracle Corporation
• 15.4. Salesforce Inc.
• 15.5. QlikTech International AB
• 15.6. Domo Inc.
• 15.7. MicroStrategy Incorporated
• 15.8. Idera Inc.
• 15.9. IBM Corporation
• 15.10. SAS Institute Inc.

16. Strategic Recommendations

17. About Us & Disclaimer