社交内网软体市场－全球产业规模、份额、趋势、机会和预测，按类型、应用、地区和竞争格局划分，2020-2030年预测

2024年全球社群内网软体市场规模为71.9亿美元，预计2030年将以18.1%的复合年增长率成长至195.1亿美元。社交内网软体作为一个整合式数位平台，旨在促进内部沟通、协作和知识共享，使员工能够在统一的组织介面上进行连接和工作。市场成长的主要驱动力是企业对提升员工敬业度和简化内部沟通的需求不断增长。远距办公和混合办公模式的广泛应用也显着推动了市场成长，这使得地理位置分散的团队需要强大的数位化工具来实现无缝协作。

主要市场驱动因素

主要市场挑战

主要市场趋势

目录

第一章：产品概述

第二章：研究方法

第三章：执行概要

第四章：顾客之声

第五章：全球社群内部网路软体市场展望

• 市场规模及预测
  • 按价值
• 市占率及预测
  • 按类型（云端、本机部署）
  • 按应用领域（银行、金融服务和保险、零售和电子商务、电信、医疗保健、媒体和娱乐）
  • 按地区
  • 按公司（2024 年）
• 市场地图

第六章：北美社群内部网路软体市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国家分析
  • 美国
  • 加拿大
  • 墨西哥

第七章：欧洲社群内部网路软体市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国家分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区社群内部网路软体市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国家分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东和非洲社交内部网路软体市场展望

• 市场规模及预测
• 市占率及预测
• 中东和非洲：国家分析
  • 沙乌地阿拉伯
  • 阿联酋
  • 南非

第十章：南美洲社群内部网路软体市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国家分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章：市场动态

• 司机
• 挑战

第十二章：市场趋势与发展

• 併购（如有）
• 产品发布（如有）
• 最新进展

第十三章：全球社交内网软体市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商议价能力
• 顾客的力量
• 替代产品的威胁

第十五章：竞争格局

• Microsoft Corporation
• IBM Corporation
• Salesforce Inc
• Bitrix, Inc.
• Atlassian Corporation
• HCL Technologies Limited
• Igloo Software Inc.
• Jive Software LLC (Aurea)
• ThoughtFarmer Inc.
• Jostle Corporation

第十六章：策略建议

第17章调查会社について・免责事项

The Global Social Intranet Software Market, valued at USD 7.19 Billion in 2024, is projected to experience a CAGR of 18.1% to reach USD 19.51 Billion by 2030. Social intranet software functions as an integrated digital platform designed to facilitate internal communication, collaboration, and knowledge sharing, empowering employees to connect and operate within a unified organizational interface. The market's growth is primarily driven by the escalating demand for enhanced employee engagement and streamlined internal communications. The widespread adoption of remote and hybrid work models also significantly contributes, necessitating robust digital tools for seamless collaboration among geographically dispersed teams.

Key Market Drivers

The global social intranet software market experiences significant expansion driven primarily by the enduring prevalence of remote and hybrid work models. Organizations worldwide continue to adapt to flexible work arrangements, necessitating robust digital platforms to maintain connectivity and productivity across geographically dispersed teams. This fundamental restructuring of traditional workplaces highlights the critical role of software that can seamlessly bridge physical distances, ensuring employees remain connected and aligned with organizational objectives. According to the U. S. Bureau of Labor Statistics, as reported in a March 2025 article by SHRM titled 'Remote Work Isn't Going Away-and Workers Don't Want It to', 23.7% of U. S. workers aged 16 and older teleworked some or all of the time in February 2025, an increase from 17.9% in October 2022.

Key Market Challenges

A significant impediment to the expansion of the Global Social Intranet Software Market is the inherent complexity involved in integrating new social intranet systems with established legacy IT infrastructures. Many organizations operate with outdated systems, which complicates the implementation of modern social intranet solutions. This often leads to intricate and prolonged deployment processes, potentially causing operational disruptions and increasing overall project costs. Such complexities can deter organizations from adopting new platforms, even when the benefits of enhanced communication and collaboration are clear.

Key Market Trends

The integration of artificial intelligence and machine learning is fundamentally transforming social intranet software by enhancing user experience and operational efficiency. These technologies enable advanced functionalities such as intelligent content recommendations, personalized search results, and automated moderation, creating more dynamic and relevant digital workplaces. According to CompTIA's "IT Industry Outlook 2024" published in December 2023, just over 2% of technology companies were aggressively pursuing AI integration across various products and workflows, with another 62% intending to increase their adoption in 2024.

Key Market Players

• Microsoft Corporation
• IBM Corporation
• Salesforce Inc
• Bitrix, Inc.
• Atlassian Corporation
• HCL Technologies Limited
• Igloo Software Inc.
• Jive Software LLC (Aurea)
• ThoughtFarmer Inc.
• Jostle Corporation

Report Scope:

In this report, the Global Social Intranet Software Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Social Intranet Software Market, By Type:

• Cloud
• On-premises

Social Intranet Software Market, By Application:

• BFSI
• Retail & E-commerce
• Telecom
• Healthcare
• Media & Entertainment

Social Intranet Software Market, By Region:

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies presents in the Global Social Intranet Software Market.

Available Customizations:

Global Social Intranet Software Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Social Intranet Software Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Type (Cloud, On-premises)
  • 5.2.2. By Application (BFSI, Retail & E-commerce, Telecom, Healthcare, Media & Entertainment)
  • 5.2.3. By Region
  • 5.2.4. By Company (2024)
• 5.3. Market Map

6. North America Social Intranet Software Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Type
  • 6.2.2. By Application
  • 6.2.3. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Social Intranet Software Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Type
      • 6.3.1.2.2. By Application
  • 6.3.2. Canada Social Intranet Software Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Type
      • 6.3.2.2.2. By Application
  • 6.3.3. Mexico Social Intranet Software Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Type
      • 6.3.3.2.2. By Application

7. Europe Social Intranet Software Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Type
  • 7.2.2. By Application
  • 7.2.3. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Social Intranet Software Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Type
      • 7.3.1.2.2. By Application
  • 7.3.2. France Social Intranet Software Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Type
      • 7.3.2.2.2. By Application
  • 7.3.3. United Kingdom Social Intranet Software Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Type
      • 7.3.3.2.2. By Application
  • 7.3.4. Italy Social Intranet Software Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Type
      • 7.3.4.2.2. By Application
  • 7.3.5. Spain Social Intranet Software Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Type
      • 7.3.5.2.2. By Application

8. Asia Pacific Social Intranet Software Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Type
  • 8.2.2. By Application
  • 8.2.3. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Social Intranet Software Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Type
      • 8.3.1.2.2. By Application
  • 8.3.2. India Social Intranet Software Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Type
      • 8.3.2.2.2. By Application
  • 8.3.3. Japan Social Intranet Software Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Type
      • 8.3.3.2.2. By Application
  • 8.3.4. South Korea Social Intranet Software Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Type
      • 8.3.4.2.2. By Application
  • 8.3.5. Australia Social Intranet Software Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Type
      • 8.3.5.2.2. By Application

9. Middle East & Africa Social Intranet Software Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Type
  • 9.2.2. By Application
  • 9.2.3. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Social Intranet Software Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Type
      • 9.3.1.2.2. By Application
  • 9.3.2. UAE Social Intranet Software Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Type
      • 9.3.2.2.2. By Application
  • 9.3.3. South Africa Social Intranet Software Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Type
      • 9.3.3.2.2. By Application

10. South America Social Intranet Software Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Type
  • 10.2.2. By Application
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Social Intranet Software Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Type
      • 10.3.1.2.2. By Application
  • 10.3.2. Colombia Social Intranet Software Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Type
      • 10.3.2.2.2. By Application
  • 10.3.3. Argentina Social Intranet Software Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Type
      • 10.3.3.2.2. By Application

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Social Intranet Software Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Microsoft Corporation
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. IBM Corporation
• 15.3. Salesforce Inc
• 15.4. Bitrix, Inc.
• 15.5. Atlassian Corporation
• 15.6. HCL Technologies Limited
• 15.7. Igloo Software Inc.
• 15.8. Jive Software LLC (Aurea)
• 15.9. ThoughtFarmer Inc.
• 15.10. Jostle Corporation

16. Strategic Recommendations

17. About Us & Disclaimer