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市场调查报告书
商品编码
1914708
ADAS市场-全球产业规模、份额、趋势、机会及预测(按车辆类型、感测器类型、自动驾驶等级、功能、地区和竞争格局划分,2021-2031年)ADAS Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type, By Sensor Type, By Level of Autonomy, By Function, By Region & Competition, 2021-2031F |
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全球ADAS市场预计将从2025年的518.7亿美元成长到2031年的787.6亿美元,复合年增长率为7.21%。
高级驾驶辅助系统 (ADAS) 由一系列电子技术组成,旨在辅助驾驶员完成导航和停车等任务,最终提昇道路和车辆安全。其全球成长主要得益于日益严格的车辆安全标准监管要求以及消费者对主动防碰撞功能不断增长的需求。此外,汽车产业持续推动自动驾驶技术的发展,也推动了这些先进系统在现代车辆设计中的应用。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 518.7亿美元 |
| 市场规模:2031年 | 787.6亿美元 |
| 复合年增长率:2026-2031年 | 7.21% |
| 成长最快的细分市场 | 避免碰撞 |
| 最大的市场 | 北美洲 |
阻碍市场成长的主要障碍之一是整合复杂感测器阵列和处理单元所带来的高昂成本,这会对价格敏感型车辆的可负担性产生负面影响。儘管存在这一经济障碍,但这些技术的有效性已得到证实,表明它们在现代交通途径中至关重要。例如,交通安全分析研究合作组织 (Partnership for Analytics Research in Traffic Safety) 于 2025 年发布的一项综合研究表明,配备自动紧急煞车系统的车辆与未配备该系统的车辆相比,前向碰撞事故减少了 49%,这凸显了整合高级驾驶辅助系统 (ADAS) 所带来的显着安全效益。
严格的政府法规和安全要求是全球高级驾驶辅助系统(ADAS)市场的主要驱动力,迫使製造商在所有车型中统一应用安全技术。世界各地的监管机构正从自愿性指南转向强制性法规,以确保先进的安全功能广泛应用,而不仅限于豪华车型。这种法律压力催生了对车道维持辅助和碰撞避免等技术的迫切需求。例如,美国公路交通安全管理局(NHTSA)于2024年4月发布了“自动紧急煞车最终规则”,强制要求所有新乘用车和轻型卡车在2029年9月之前配备自动紧急煞车系统(AEB)。这迫使供应链迅速提高这些关键零件的产量。
消费者对主动安全功能的需求不断增长,也是推动这一趋势的重要因素,购车者越来越重视碰撞规避能力,而非传统的性能指标。这种偏好的转变促使汽车製造商为经济型和中檔车型配备先进的ADAS(高级驾驶辅助系统)套件,以保持竞争力。根据美国汽车协会(AAA)于2024年3月发布的年度自动驾驶汽车调查报告,63%的美国驾驶者希望他们的下一辆车配备自动紧急煞车系统。因此,汽车产业正积极拥抱感知技术的大规模应用。 2024年8月,Mobileye更新了其全年展望,预计EyeQ系统晶片的年出货量将达到2,800万至2,900万颗,这表明ADAS的整合规模庞大。
整合复杂感测器阵列和处理单元所带来的高昂成本,是全球高阶驾驶辅助系统(ADAS)市场成长的一大障碍。随着製造商整合包括光达、雷达和摄影机在内的各种感测器,每辆车的组件成本显着增加。这部分额外成本迫使汽车製造商提高价格,直接影响价格敏感型市场区隔领域的消费者购买力。因此,先进的安全功能往往仅限于高阶车型,阻碍了大众市场普及所需的标准化进程,也限制了这些创新技术在开发中国家。
这种经济挑战不仅限于初始购买价格,还延伸至总拥有成本 (TCO),这给注重预算的购车者带来了障碍。此外,这些系统的复杂性需要专门的维护,这显着增加了营运成本。根据美国汽车协会 (AAA) 2024 年的一项研究,配备驾驶辅助技术的车辆的维修成本可能比标准车辆高出 37.6%,这主要是由于感测器更换和调整的成本。这些更高的维修成本推高了保险费,对汽车产业广泛采用高级驾驶辅助系统 (ADAS) 构成了持续的经济障碍。
软体定义车辆架构的兴起及其空中下载 (OTA) 更新功能,正从根本上改变全球高级驾驶辅助系统 (ADAS) 市场,使软体演进摆脱硬体限制。汽车製造商正从静态平台转向动态环境,在车辆的整个生命週期中持续改进感知演算法和安全功能。这项转变使得远端部署关键增强功能成为可能,例如更新的车道居中逻辑或复杂的物件侦测,而无需进行现场服务。 Stellantis 在 2024 年 6 月发布的「软体成长更新」报告中指出,该公司在 2023 年向其连网车队推送了超过 9,400 万次 OTA 更新,这凸显了该公司对远端管理在优化车辆性能方面日益增长的依赖,也体现了这种营运变革的规模。
同时,向集中式域控制单元架构的转变正在优化对自动驾驶至关重要的海量资料流的处理。汽车製造商正在用功能强大、整合度高的系统晶片)取代孤立的电控系统,这些系统能够同时处理多种高阶驾驶辅助系统(ADAS)任务,例如路径规划和感测器融合。这种整合简化了布线复杂性并减轻了重量,同时提供了高阶深度学习模型所需的运算能力。为了体现这一趋势的商业性实力,高通在2024年10月的骁龙峰会上宣布,其汽车订单项目总额约为450亿美元,其中150亿美元专门用于ADAS和自动驾驶倡议。
The Global ADAS Market is projected to expand from USD 51.87 Billion in 2025 to USD 78.76 Billion by 2031, registering a CAGR of 7.21%. Advanced Driver Assistance Systems comprise electronic technologies engineered to support drivers in navigation and parking tasks, ultimately enhancing road and vehicle safety. This global growth is primarily fueled by strict regulatory mandates regarding vehicle safety standards and an increasing consumer appetite for active collision avoidance capabilities. Additionally, the automotive sector's continuous drive toward achieving autonomous driving functions fosters the ongoing incorporation of these advanced systems into contemporary vehicle designs.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 51.87 Billion |
| Market Size 2031 | USD 78.76 Billion |
| CAGR 2026-2031 | 7.21% |
| Fastest Growing Segment | Collision Avoidance |
| Largest Market | North America |
One significant obstacle potentially hindering market growth is the substantial expense linked to embedding complex sensor arrays and processing units, which negatively impacts affordability within price-sensitive vehicle categories. Despite this financial hurdle, the demonstrated effectiveness of these technologies reinforces their essential nature in modern transportation. For instance, the 'Partnership for Analytics Research in Traffic Safety' reported in a 2025 comprehensive study that vehicles outfitted with automatic emergency braking systems realized a 49% decrease in front-to-rear collisions compared to those lacking such equipment, underscoring the critical safety benefits provided by ADAS integration.
Market Driver
Stringent government regulations and safety mandates act as the principal accelerator for the Global ADAS Market, requiring manufacturers to implement safety technologies uniformly across all vehicle classes. Authorities worldwide are moving from optional guidelines to mandatory rules, ensuring advanced safety features are not exclusive to luxury vehicles but are available broadly. This legislative pressure generates urgent demand for technologies like lane-keeping assistance and collision avoidance. For example, the National Highway Traffic Safety Administration (NHTSA) issued a 'Final Rule on Automatic Emergency Braking' in April 2024, mandating that all new passenger cars and light trucks feature AEB systems by September 2029, compelling the supply chain to fast-track the production of these vital components.
Rising consumer demand for active safety features serves as a strong secondary driver, with buyers increasingly valuing collision avoidance over conventional performance statistics. This preference change prompts automakers to include sophisticated ADAS suites in economy and mid-range models to remain competitive. According to the American Automobile Association's (AAA) 'Annual Automated Vehicle Survey' from March 2024, 63% of U.S. drivers expressed a desire for Automatic Emergency Braking in their next automobile. Consequently, the industry is deploying perception technologies at a massive scale; in August 2024, Mobileye updated its fiscal guidance to project shipment volumes of 28 to 29 million EyeQ system-on-chips for the year, illustrating the vast scope of ADAS integration.
Market Challenge
The substantial costs involved in integrating intricate sensor arrays and processing units constitute a major hurdle for the Global ADAS Market's growth. As manufacturers incorporate various sensor types, including LiDAR, radar, and cameras, the bill of materials for each vehicle increases significantly. This added financial weight compels automakers to raise prices, directly affecting affordability in cost-sensitive market segments. As a result, advanced safety capabilities often remain restricted to premium models, hindering the widespread standardization needed for mass-market acceptance and limiting the industry's capacity to scale these innovations in developing economies.
This economic challenge extends beyond the initial sticker price to the total cost of ownership, acting as a deterrent for budget-conscious buyers. The complexity of these systems necessitates specialized maintenance, which drastically increases operational costs. Research from the American Automobile Association in 2024 revealed that repair expenses for vehicles featuring driver assistance technologies can be up to 37.6% higher than for standard cars, primarily due to the costs of sensor replacement and calibration. These inflated repair costs subsequently drive up insurance premiums, creating a persistent financial barrier that decelerates the penetration of ADAS across the broader automotive landscape.
Market Trends
The rise of Software-Defined Vehicle Architectures equipped with Over-The-Air (OTA) update capabilities is fundamentally transforming the Global ADAS Market by separating software advancement from hardware limitations. Car manufacturers are transitioning from static platforms to dynamic environments where perception algorithms and safety features can be continuously improved over the vehicle's lifespan. This shift enables the remote deployment of critical enhancements, such as updated lane-centering logic or refined object detection, without physical service visits. Highlighting the scale of this operational change, Stellantis reported in its June 2024 'Software Growth Update' that it delivered over 94 million OTA updates to its connected fleet in 2023, emphasizing the sector's dependence on remote management to optimize vehicle performance.
Simultaneously, the move toward Centralized Domain Control Unit Architectures is optimizing the processing of the massive data streams essential for autonomous driving. Automakers are substituting disjointed, function-specific electronic control units with robust, integrated system-on-chips capable of handling multiple ADAS tasks, such as path planning and sensor fusion, at once. This consolidation streamlines wiring complexity and reduces weight while providing the computational power needed for advanced deep learning models. Reflecting the commercial strength of this trend, Qualcomm announced at the 'Snapdragon Summit' in October 2024 that it holds an automotive design-win pipeline worth approximately $45 billion, with $15 billion specifically allocated to ADAS and autonomous driving initiatives.
Report Scope
In this report, the Global ADAS Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global ADAS Market.
Global ADAS Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: