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市场调查报告书
商品编码
1934299
一次性内衣市场-全球产业规模、份额、趋势、机会及预测(按产品类型、材料类型、应用、最终用户、分销管道、地区和竞争格局划分,2021-2031年)Disposable Innerwear Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Material Type, By Application, By End-User, By Distribution Channel, By Region & Competition, 2021-2031F |
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全球一次性内衣市场预计将从 2025 年的 28.9 亿美元成长到 2031 年的 39.9 亿美元,年复合成长率为 5.52%。
这些由纸或不织布製成的一次性服装已成为产后护理、医疗保健、酒店和旅游等领域的必需品。产业成长的主要驱动力是消费者日益重视个人卫生,以及在医疗復健和旅行期间对便利解决方案的需求。此外,全球人口老化也为失禁管理产品带来了稳定的需求,为市场发展奠定了基础,使其不受时尚潮流的影响。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 28.9亿美元 |
| 市场规模:2031年 | 39.9亿美元 |
| 复合年增长率:2026-2031年 | 5.52% |
| 成长最快的细分市场 | 男性 |
| 最大的市场 | 北美洲 |
儘管存在这些成长要素,该产业仍面临许多挑战,包括大量不可生物降解废弃物对环境的影响,这可能会阻碍其长期发展。监管机构和消费者都越来越重视一次性卫生用品的永续性。该行业的材料使用量巨大;根据欧洲非织造布协会 (EDANA) 预测,到 2024 年,卫生用品行业仍将是欧洲不织布的主要终端用户行业,占总所有货物的 27%。因此,解决废弃物问题仍然是该产业未来发展的关键优先事项。
一次性内衣市场的主要结构性驱动因素是全球人口老化和尿失禁的日益增加。随着老龄人口的成长,人们对便利且有尊严的照护方案的需求不断增长,使得这类产品从小众医疗需求转变为日常卫生必需品。这一趋势在已开发国家尤为明显,这些国家所进行的宣传活动有助于减少社会对尿失禁的歧视。例如,泌尿系统基金会在2025年6月举行的2025年世界泌尿功能週上报告称,英国五分之一的人口(约1400万人)目前患有膀胱问题。如此广泛的盛行率表明需要扩大工业产能,而不断扩大的供应链为此提供了支持,其中包括北美不织布产能增加10万吨以上,根据INDA 2025年5月的数据,到2024年将达到573万吨。
同时,舒适设计和材料技术的进步正显着推动市场渗透。製造商正致力于开发透气性更佳、亲肤且贴合隐形的产品,以吸引活跃的成年人。更柔软的材质和更薄、吸水性更强的芯材的研发,有效消除了传统成人纸尿裤带来的身体不适感。这种对创新的重视正在带来商业性回报。根据金佰利公司2024年4月发布的第一季财务业绩新闻稿,个人保健部门业务的有机销售额成长了10%,销售成长主要得益于产品创新。这种对产品性能的策略性关注对于留住那些既追求隐蔽性又注重功能性的消费者至关重要。
全球一次性内衣市场面临的主要障碍之一是不可生物降解废弃物对环境造成的严重影响。这些服装大多采用石化燃料衍生的合成纤维製成,不仅会造成大量掩埋,而且难以分解,这与全球日益严格的永续性法规相悖。监管机构正在推行更严格的合规标准,例如限制一次性塑胶的使用和实施生产者延伸责任制,这给生产商带来了沉重的行政和营运负担。这些压力迫使製造商投资于复杂的材料重新设计,从而压缩利润空间并扰乱现有的供应链。
大量合成基材涌入市场,凸显了问题的严重性,也直接导致了潜在的废弃物产生。根据INDA预测,到2024年,北美不织布产能将达到573万吨。由于其中大部分用于生产一次性卫生用品,该行业必须应对巨大的废弃物负担。这种大规模生产模式引起了具有环保意识的消费者和环保组织的关注,迫使该行业在保持价格竞争力的同时,艰难地从线性消费模式转型。
随着製造商努力减少对环境的影响,一次性内衣市场正经历着一场根本性的变革,植物来源和可生物降解材料的使用日益增加。这项转变涉及从石化燃料衍生聚合物转向生物基纤维和有机棉等可再生资源,其驱动力来自消费者对环保产品的偏好以及日益严格的法规。因此,各公司正在重组其供应链,以纳入这些永续材料,同时实现业务活动的脱碳。例如,Essity 于 2025 年 3 月发布的 2024 年年度报告显示,其范围 1 和范围 2 的温室气体排放较基准值降低了 27%,这体现了该行业透过製程和材料创新来减少碳排放的决心。
此外,专业的产后和孕产妇产品线已成为重要的扩张领域,其产品范围已超越了标准的失禁用品,涵盖了专门的产后恢復服。顺应「第四孕期」健康趋势,各大品牌正在开发符合人体工学、具有临床级吸收性和隐蔽设计的产品,例如一次性哺乳辅助用品和剖腹产专用内裤。这种多元化发展有效地帮助消除了人们对产后护理的偏见,并提升了销售量。Pigeon Corporation于2025年3月发布的截至2024年12月的财年业绩报告印证了这项策略的商业性成功。报告显示,产后和孕产妇护理产品的销售额年增超过40%,显示消费者对针对不同生命阶段的卫生解决方案有着强劲的需求。
The Global Disposable Innerwear Market is projected to expand from USD 2.89 Billion in 2025 to USD 3.99 Billion by 2031, reflecting a compound annual growth rate of 5.52%. These single-use garments, typically crafted from paper or non-woven fabrics, are essential for sectors such as maternity care, healthcare, hospitality, and travel. The industry's growth is largely fueled by increasing consumer attention to personal hygiene and the need for convenient solutions during medical recovery or travel. Additionally, the rising global geriatric population has created a steady demand for incontinence management products, providing a stable foundation for market development that exists independently of fleeting fashion trends.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 2.89 Billion |
| Market Size 2031 | USD 3.99 Billion |
| CAGR 2026-2031 | 5.52% |
| Fastest Growing Segment | Men |
| Largest Market | North America |
Despite these growth factors, the sector faces significant hurdles regarding the environmental impact of large quantities of non-biodegradable waste, which may hinder long-term progress. Both regulatory authorities and consumers are placing greater scrutiny on the sustainability of disposable hygiene items. The magnitude of material usage in this sector is substantial; according to EDANA, the hygiene industry continued to be the leading end-use sector for nonwovens in Greater Europe in 2024, representing 27 percent of all deliveries. Consequently, addressing waste concerns remains a critical priority for the industry's future.
Market Driver
The primary structural drivers for the disposable innerwear market are the aging global population and the increasing prevalence of urinary incontinence. As the number of elderly individuals rises, there is an intensified demand for management solutions that offer convenience and preserve dignity, transitioning these products from niche medical necessities to everyday hygiene essentials. This trend is especially strong in developed nations where awareness initiatives are helping to minimize social stigma. Highlighting the scope of this issue, The Urology Foundation reported during 'World Continence Week 2025' in June 2025 that one in five people in the UK-approximately 14 million individuals-currently suffer from bladder issues. This widespread prevalence underscores the need for high industrial output, supported by supply chain expansions such as the increase in North American nonwoven capacity by over 100,000 tonnes to 5.730 million tonnes in 2024, according to INDA data from May 2025.
Concurrently, advancements in comfort design and fabric technology are significantly boosting market penetration. Manufacturers are focusing on creating products that feature improved breathability, skin-friendly materials, and discreet fits to encourage usage among active adults. By engineering softer materials and thinner, more absorbent cores, companies are effectively addressing the physical discomfort traditionally linked to adult diapers. This focus on innovation is yielding commercial results; according to a Kimberly-Clark press release in April 2024 regarding First Quarter 2024 Results, their Personal Care segment saw a 10 percent rise in organic sales, a volume increase specifically driven by product innovations. Such strategic emphasis on performance is vital for retaining consumers who require both discretion and high functionality.
Market Challenge
A major obstacle impeding the global disposable innerwear market is the substantial environmental impact caused by non-biodegradable waste. Since most of these garments are produced using synthetic fibers derived from fossil fuels, they contribute significantly to landfill mass and do not easily degrade, creating a conflict with increasingly stringent global sustainability laws. Regulatory bodies are implementing tighter compliance standards, including single-use plastic restrictions and extended producer responsibility schemes, which place heavy administrative and operational burdens on producers. These pressures force manufacturers to redirect investment toward complex material reformulation, which strains profit margins and disrupts established supply chains.
The scale of this issue is highlighted by the massive quantities of synthetic substrates entering the market, which directly equates to potential waste generation. According to INDA, North American nonwovens capacity hit 5.73 million tonnes in 2024; with a large proportion of this supporting disposable hygiene products, the industry must manage a significant waste burden. This high volume attracts intense scrutiny from eco-conscious consumers and environmental organizations, challenging the sector to navigate the difficult transition away from linear consumption models while striving to remain price-competitive.
Market Trends
The market for disposable innerwear is undergoing a fundamental transformation due to the increasing adoption of plant-based and biodegradable materials, as manufacturers aim to reduce their environmental footprint. This shift involves moving away from fossil-fuel-based polymers toward renewable resources such as bio-based fibers and organic cotton, a change propelled by consumer preferences for eco-friendly products and stricter regulations. Consequently, companies are retooling their supply chains to incorporate these sustainable materials while also decarbonizing their operations. Evidence of this commitment is seen in Essity's 'Annual Report 2024' from March 2025, which noted a 27 percent decrease in Scope 1 and 2 greenhouse gas emissions compared to their baseline, highlighting the industry's dedication to reducing carbon impacts through process and material innovation.
Additionally, the growth of specialized postpartum and maternity product lines is emerging as a key expansion area, evolving beyond standard incontinence aids to provide specific recovery garments. Capitalizing on the "fourth trimester" wellness trend, brands are developing products like disposable nursing supports and C-section-friendly briefs that offer anatomical comfort, clinical absorbency, and discretion. This diversification is effectively destigmatizing postpartum care and boosting sales volumes. The commercial success of this strategy is confirmed by Pigeon Corporation's March 2025 summary of financial results for FY Dec. 2024, which reported that sales of postnatal and maternity care products surged by over 40 percent year-on-year, demonstrating strong demand for life-stage-specific hygiene solutions.
Report Scope
In this report, the Global Disposable Innerwear Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Disposable Innerwear Market.
Global Disposable Innerwear Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: