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市场调查报告书
商品编码
1935049
插电式混合动力车市场-全球产业规模、份额、趋势、机会与预测:车辆类型、动力系统、续航里程、电池容量、地区和竞争格局,2021-2031年Plug-in Hybrid Electric Vehicle Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Vehicle Type, By Powertrain, By Range, By Battery Capacity, By Region & Competition, 2021-2031F |
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全球插电式混合动力电动车 (PHEV) 市场预计将从 2025 年的 1,452.6 亿美元成长到 2031 年的 2,621.5 亿美元,复合年增长率为 10.34%。
插电式混合动力汽车(PHEV)是一种结合了内燃机、电动马达和可充电电池的车辆平台,使其能够在传统引擎启动前仅依靠电力驱动行驶一段距离。这项市场成长的主要驱动力是政府严格的排放法规(要求车队降低碳排放)以及消费者对多功能出行方式的明显偏好,后者可以缓解电池式电动车的普及。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 1452.6亿美元 |
| 市场规模:2031年 | 2621.5亿美元 |
| 复合年增长率:2026-2031年 | 10.34% |
| 成长最快的细分市场 | 搭乘用车 |
| 最大的市场 | 北美洲 |
区域业绩指标凸显了强劲的市场势头,尤其是在中国。根据中国汽车工业协会的数据,预计2024年该细分市场将维持强劲成长,插电式混合动力车12月份销量达到62.2万辆,较去年同期成长70.9%。然而,儘管市场呈现上升趋势,但主要经济体逐步取消或彻底取消财政补贴的挑战,对全球市场构成重大阻碍。这项政策转变增加了消费者的总拥有成本,可能对市场的持续扩张构成重大障碍。
严格的政府排放气体法规和碳减排目标是推动市场扩张的主要动力。世界各地的监管机构都在实施严格的整车平均二氧化碳排放标准,迫使汽车製造商扩大其电动车型阵容,以避免巨额罚款。这种法律压力促使插电式混合动力汽车成为一项重要的合规措施,旨在利用现有的内燃机製造架构降低平均排放。例如,大众汽车集团在其2025年1月发布的2024年度报告中指出,插电式混合模式的交付量同比增长5.0%,达到269,622辆,这表明该製造商为满足不断变化的环保标准而持续努力。
双动力传动系统的多功能性显着降低了消费者的里程焦虑,极大地促进了插电式混合动力汽车的普及,并使其与纯电动车区分开来。透过整合汽油引擎和电动马达,这些车辆既能实现零排放通勤的环保优势,又能保证使用传统燃料进行长途驾驶的可靠性,有效消除了人们对充电基础设施不足的担忧。这一价值提案刺激了关键市场的庞大需求。比亚迪股份有限公司于2025年1月发布的《2024年12月生产及销售报告》显示,该公司2024年共售出2,485,378辆插电式混合动力乘用车,较去年同期成长高达72.8%。这一趋势在全球高端汽车製造商中也普遍存在。沃尔沃汽车于2025年1月发布的《2024年全年销售报告》显示,其全球插电式混合模式销量成长16%,达到177,593辆。
逐步取消或彻底终止财政补贴对全球插电式混合动力汽车市场构成重大障碍,因为它会立即改变潜在买家的成本效益分析。长期以来,财政奖励一直是抵销插电式混合动力车相比传统内燃机汽车较高初始购置成本的重要机制。取消这些财政补贴将显着增加总拥有成本(TCO),使插电式混合动力车对注重成本的车队营运商和个人消费者而言,其经济吸引力降低。这项政策转变将使该细分市场面临更激烈的竞争,并可能导致在政府补贴曾是主要购车驱动因素的地区,市场需求停滞不前甚至下降。
取消奖励与市场萎缩之间的直接关联性在近期实施紧缩措施的主要经济体的绩效指标中显而易见。根据欧洲汽车製造商协会(ACEA)的数据,2024年欧盟插电式混合动力汽车的新註册量将年减3.9%,至约952,058辆。这一下降趋势凸显了市场对财政干预的持续敏感性,表明如果没有公共资金的缓衝,插电式混合动力汽车的自然需求将难以在价格更低廉的替代动力传动系统面前保持增长势头。
SUV和跨界车的兴起正在推动市场渗透,製造商优先考虑实用性强的平台实现电气化,以满足消费者多样化的出行需求。这一趋势使得汽车製造商能够在不牺牲车内空间的情况下,将插电式动力传动系统整合到更大的底盘配置中,成功地将这项技术的吸引力从紧凑型轿车扩展到家用车型。例如,FCA美国公司于2025年1月发布的《FCA美国2024年第四季及全年销售业绩报告》显示,Jeep Wrangler 4xe继续保持其在美国最畅销插电混合动力汽车型的地位,2024年销量达55,554辆,这印证了市场对电动SUV车型的持续需求。
目前,汽车产业正加速转型为「增程型电动车(EREV)」架构转型。在这种架构中,内燃机不再直接驱动车轮,而是主要作为车载发电机和电池充电器。这种配置优化了热效率,并最大限度地提高了纯电续航里程,有效地弥合了传统混合动力平台和纯电动平台之间的差距,满足了注重续航里程的消费者的需求。这种模式的商业性可行性显而易见。理想汽车于2025年1月发布的「2024年12月交付业绩」显示,该公司2024年交付了500,508辆汽车。这项业绩主要得益于理想汽车的增程型车型,也印证了这种过渡性驱动技术已被大众市场广泛接受。
The Global Plug-in Hybrid Electric Vehicle Market is projected to expand from a valuation of USD 145.26 Billion in 2025 to USD 262.15 Billion by 2031, progressing at a CAGR of 10.34%. A Plug-in Hybrid Electric Vehicle (PHEV) is defined as an automotive platform combining an internal combustion engine, an electric motor, and a rechargeable battery, allowing the car to drive on electric power for a specific distance before the traditional engine activates. This market growth is fundamentally underpinned by rigorous government emission mandates requiring lower fleet carbon footprints, alongside a distinct consumer preference for versatile mobility that resolves the range anxiety typically associated with battery-electric models. These drivers sustain adoption by merging the environmental benefits of electrification with the long-range dependability of conventional fuel.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 145.26 Billion |
| Market Size 2031 | USD 262.15 Billion |
| CAGR 2026-2031 | 10.34% |
| Fastest Growing Segment | Passenger Car |
| Largest Market | North America |
Regional performance metrics highlight significant market momentum, particularly within China. Data from the China Association of Automobile Manufacturers indicates that the segment maintained exceptional strength in 2024, with December sales of plug-in hybrid electric vehicles reaching 622,000 units, representing a substantial 70.9% year-on-year increase. However, despite this upward trajectory, the global landscape faces a formidable challenge regarding the gradual reduction or total elimination of financial subsidies in major economies. This policy shift increases the total cost of ownership for consumers, creating a significant barrier that could hinder the continued breadth of market expansion.
Market Driver
Stringent government emission regulations and carbon reduction targets serve as primary catalysts for market expansion. Regulatory bodies worldwide are enforcing aggressive fleet-wide CO2 mandates, compelling automotive manufacturers to broaden their electrified portfolios to escape substantial non-compliance penalties. This legislative pressure drives the strategic production of plug-in hybrids, which act as critical compliance tools by lowering average fleet emissions while utilizing existing internal combustion manufacturing architectures. For example, Volkswagen Group reported in its 'Annual Report 2024', released in January 2025, that deliveries of its plug-in hybrid models grew to 269,622 units, a 5.0% increase year-on-year, demonstrating the sustained manufacturer effort to meet these evolving environmental standards.
The mitigation of range anxiety through dual-powertrain versatility significantly bolsters consumer adoption, distinguishing plug-in hybrids from fully electric alternatives. By integrating a gasoline engine with an electric motor, these vehicles offer the environmental advantages of zero-emission commuting alongside the long-distance reliability of traditional fuel, effectively eliminating concerns regarding charging infrastructure gaps. This value proposition has driven massive demand in high-volume markets; according to BYD Company Limited's 'December 2024 Production and Sales Volume' report from January 2025, the company sold 2,485,378 plug-in hybrid passenger vehicles in 2024, a remarkable 72.8% surge compared to the previous year. This trend is mirrored globally by premium automakers, as evidenced by Volvo Cars' 'Full Year 2024 Sales Report' in January 2025, which noted a 16% increase in global sales of plug-in hybrid models to 177,593 cars.
Market Challenge
The progressive reduction or elimination of financial subsidies constitutes a substantial barrier to the Global Plug-in Hybrid Electric Vehicle Market by immediately altering the cost-benefit analysis for prospective buyers. Fiscal incentives have historically functioned as a necessary mechanism to offset the higher upfront acquisition costs of plug-in hybrid technology compared to conventional internal combustion engine counterparts. When these monetary benefits are withdrawn, the Total Cost of Ownership (TCO) rises significantly, diminishing the financial appeal of PHEVs for cost-sensitive fleet operators and private consumers. This policy shift exposes the vehicle segment to intensified price competition, often causing demand to stagnate or regress in regions where government support was previously a primary purchase catalyst.
The direct correlation between incentive withdrawal and market contraction is evident in recent performance metrics from major economies that have implemented such austerity measures. According to the European Automobile Manufacturers' Association (ACEA), in 2024, new registrations of plug-in hybrid electric vehicles across the European Union declined by 3.9% to approximately 952,058 units compared to the previous year. This downturn highlights the market's continued sensitivity to fiscal interventions, demonstrating that without the buffer of public funding, the organic demand for plug-in hybrids struggles to maintain momentum against less expensive alternative powertrains.
Market Trends
The Increasing Dominance of SUV and Crossover Body Styles is driving market penetration as manufacturers prioritize electrifying high-utility platforms to meet consumer preferences for versatile mobility. This trend enables automakers to integrate plug-in powertrains into larger chassis configurations without compromising cabin space, successfully expanding the technology's appeal beyond compact sedans to family-oriented vehicles. Illustrating this segment's strength, according to FCA US LLC in its 'FCA US Reports Fourth-quarter and Full-year 2024 Sales Results' released in January 2025, the Jeep Wrangler 4xe retained its position as the best-selling plug-in hybrid in the United States with sales of 55,554 units in 2024, confirming the enduring demand for electrified utility models.
The Shift Toward Extended-Range Electric Vehicle Architectures is gaining momentum by utilizing internal combustion engines primarily as onboard generators to recharge batteries rather than driving wheels directly. This configuration optimizes thermal efficiency and maximizes electric-only driving duration, effectively bridging the gap between conventional hybrids and fully electric platforms for users requiring extended autonomy. The commercial viability of this approach is evident; according to Li Auto Inc.'s 'December 2024 Delivery Update' from January 2025, the company delivered 500,508 vehicles in 2024, a performance driven by its specialized extended-range portfolio that validates the significant mass-market acceptance of this transitional drivetrain technology.
Report Scope
In this report, the Global Plug-in Hybrid Electric Vehicle Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Plug-in Hybrid Electric Vehicle Market.
Global Plug-in Hybrid Electric Vehicle Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: