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蓝牙IC市场－全球产业规模、份额、趋势、机会及按类型、应用、地区和竞争格局分類的预测（2021-2031年）

Bluetooth IC Market - Global Industry Size, Share, Trends, Opportunity, and Forecast Segmented By Type, By Application, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

全球蓝牙IC市场预计将从2025年的38.1亿美元成长到2031年的48.6亿美元，复合年增长率为4.14%。

蓝牙积体电路（IC）是一种专用半导体，旨在利用2.4 GHz频段实现短距离无线资料交换。推动这一成长的关键因素包括物联网（IoT）生态系统和汽车产业对节能连接日益增长的需求，以及诸如用于音讯广播的「Auracast」和用于高精度距离测量的「通道探测」等先进功能的推出。根据蓝牙技术联盟（Bluetooth SIG）预测，到2025年，蓝牙设备的年出货量预计将超过53亿台。

市场概览
预测期 2027-2031
市场规模：2025年 38.1亿美元
市场规模：2031年 48.6亿美元
复合年增长率：2026-2031年 4.14%
成长最快的细分市场 信标
最大的市场 北美洲

然而，在广泛使用的2.4GHz频段，频谱拥塞问题为市场带来了严峻挑战。随着无线设备密度的增加，讯号干扰日益普遍，可能导致效能和可靠性下降。对于业务营运至关重要的复杂工业环境而言，稳定、不间断的通讯是保障业务正常运作的关键，而这个问题也成为部署该技术的巨大障碍。

市场驱动因素

物联网 (IoT) 生态系统的快速扩张是推动这一趋势的关键因素，尤其体现在智慧家庭自动化和工业资产追踪的广泛应用上。蓝牙 Mesh 等技术和新兴的电子货架标籤标准能够建立可扩展的设备网络，使照明控制、感测器和标籤等设备能够无缝通信，而不会显着增加电力消耗。这就需要大量专用积体电路 (IC) 来处理间歇性资料传输，并实现极高的能源效率。根据蓝牙技术联盟 (Bluetooth SIG) 于 2024 年 5 月发布的《2024 年蓝牙市场更新报告》，预计到 2028 年，蓝牙设备网路设备的年出货量将达到 17.3 亿台。

同时，穿戴式和可听设备需求的激增正在加速低功耗音讯传输技术的创新。向真无线立体声的过渡以及低功耗音讯标准的采用，迫使製造商部署能够提供高音质和长续航时间的先进SoC解决方案。消费性电子产品的復苏正直接影响主要零件供应商的财务表现。例如，2024年10月，Nordic Semiconductor公布第三季蓝牙业务营收为1.431亿美元，年增19%。这项技术的广泛应用正在爆炸式增长，蓝牙技术联盟（SIG）预测，到2028年，蓝牙设备的年出货量将达到75亿台。

市场挑战

广泛使用的2.4GHz频宽的频谱拥塞是全球蓝牙IC市场扩张的一大障碍。由于此免许可频段与包括Wi-Fi和Zigbee在内的多种无线技术共享，大量并发连接导致无线电环境拥塞，进而造成讯号干扰、资料封包遗失和不可预测的延迟。这种不稳定性在工业自动化和医疗应用领域尤其严重，因为可靠的资料传输是这些领域运作的关键，而对连接故障的担忧正导致这些关键产业的潜在用户推迟部署。

设备数量的持续增长加剧了这个问题，因为每次连接可用的空中频宽都会减少。根据蓝牙技术联盟（Bluetooth SIG）预测，未来五年蓝牙低功耗（Bluetooth Low Energy）设备的出货量预计将以22%的复合年增长率成长，而新终端的激增加剧了对可用频宽的竞争，并增加了讯号衝突的可能性。因此，频宽的实体限制阻碍因素了蓝牙技术的成长，并阻碍了其在复杂环境中的部署，而这些环境中不间断的连接至关重要。

市场趋势

蓝牙频道探测技术的应用正在改变市场格局，它能够实现安全、高精度的测距功能，其精确度远超传统的接收讯号强度指示器 (RSSI) 方法。这一趋势代表着技术向基于相位测距的演进，使设备能够在数位密钥和安全工业门禁控制等应用中以厘米级精度计算距离。与以往依赖讯号近似的测距方式不同，这种架构使高精度测距成为可能，直接解决了安全漏洞问题，并实现了强大的近距离认证。根据蓝牙技术联盟 (Bluetooth SIG) 发布的《2024 年蓝牙市场更新报告》，预计到 2028 年，具备蓝牙定位服务的设备的年出货量将达到 5.63 亿台。

同时，采用无电池和能源采集技术的蓝牙物联网架构的出现，正在为大规模资产视觉化创造一种新范式：环境（ Ambient IoT）。这一趋势涉及部署能够从无线电波、光和热中收集能量的设备，从而有效消除供应链中电池更换带来的维护难题。借助超低功耗无线设计，製造商现在能够将连接功能嵌入到一次性低成本产品中，例如药品包装和物流标籤。根据蓝牙科技联盟（Bluetooth SIG）预测，智慧标籤（环境物联网的关键应用案例之一）的年出货量预计到2028年将达到2.31亿个。

目录

第一章概述

第二章调查方法

第三章执行摘要

第四章：客户评价

第五章 全球蓝牙IC市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 按类型（蓝牙、低功耗蓝牙、经典蓝牙、其他）
    • 按应用领域（智慧家庭、信标、音讯设备、人机互动设备 (HID)、健康与健身、遥控器、汽车、工业、其他）
    • 按地区
    • 按公司（2025 年）
  • 市场地图

第六章：北美蓝牙IC市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲：国家分析
    • 我们
    • 加拿大
    • 墨西哥

第七章 欧洲蓝牙IC市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲：国家分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章：亚太地区蓝牙IC市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区：国家分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章：中东和非洲蓝牙IC市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东和非洲：国家分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

第十章：南美洲蓝牙IC市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲：国家分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 司机
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 最新进展

第十三章：全球蓝牙IC市场：SWOT分析

第十四章：波特五力分析

  • 产业竞争
  • 新进入者的可能性
  • 供应商电力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Qualcomm Incorporated
  • Texas Instruments Incorporated
  • Nordic Semiconductor ASA
  • STMicroelectronics NV
  • Toshiba Corporation
  • NXP Semiconductors NV
  • Broadcom Inc.
  • Silicon Laboratories Inc.
  • Cypress Semiconductor Corporation
  • Microchip Technology Inc.

第十六章 策略建议

第十七章：关于研究公司及免责声明

简介目录
Product Code: 20655

The Global Bluetooth IC Market is projected to grow from USD 3.81 Billion in 2025 to USD 4.86 Billion by 2031, registering a CAGR of 4.14%. A Bluetooth Integrated Circuit is a specialized semiconductor designed to facilitate wireless data exchange over short distances using the 2.4 GHz frequency band. The primary driver supporting this growth is the rising demand for energy-efficient connectivity within Internet of Things ecosystems and the automotive sector, alongside the implementation of advanced capabilities such as Auracast for broadcast audio and Channel Sounding for high-accuracy distance measurement. According to the Bluetooth Special Interest Group, annual Bluetooth device shipments are expected to exceed 5.3 billion units in 2025.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 3.81 Billion
Market Size 2031USD 4.86 Billion
CAGR 2026-20314.14%
Fastest Growing SegmentBeacons
Largest MarketNorth America

However, the market faces a significant challenge regarding spectrum congestion in the widely used 2.4 GHz frequency band. As the density of wireless devices increases, signal interference becomes more prevalent, which can degrade performance or reliability. This issue presents a substantial barrier to deployment in complex industrial environments where stable and uninterrupted communication is essential for operations.

Market Driver

The rapid expansion of the Internet of Things ecosystem serves as a fundamental driver, specifically through the proliferation of smart home automation and industrial asset tracking. Technologies such as Bluetooth Mesh and the new Electronic Shelf Label standard are enabling scalable device networks where lighting controls, sensors, and tags communicate seamlessly without overburdening power reserves, necessitating high volumes of specialized Integrated Circuits capable of managing intermittent data transmission with extreme energy efficiency. According to the Bluetooth Special Interest Group's '2024 Bluetooth Market Update' from May 2024, annual shipments of Bluetooth device network equipment are projected to reach 1.73 billion units by 2028.

Simultaneously, the surging demand for wearable devices and hearables is accelerating innovation in low-power audio transmission. The transition to True Wireless Stereo and the adoption of LE Audio standards are compelling manufacturers to deploy advanced System-on-Chip solutions that deliver high-fidelity sound and extended battery life, a resurgence in consumer electronics consumption that directly impacts the financial performance of key component suppliers. For instance, Nordic Semiconductor reported in October 2024 that Bluetooth segment revenue rose to USD 143.1 million in Q3, marking a 19% increase year-on-year. Broadly, the technology's trajectory points toward massive ubiquity, with the Bluetooth Special Interest Group forecasting total annual Bluetooth device shipments to climb to 7.5 billion units by 2028.

Market Challenge

Spectrum congestion within the widely used 2.4 GHz frequency band constitutes a formidable barrier to the expansion of the Global Bluetooth IC Market. Since this unlicensed spectrum is utilized simultaneously by various wireless technologies, including Wi-Fi and Zigbee, the presence of numerous active connections creates a crowded radio environment that leads to signal interference, data packet loss, and unpredictable latency. Such instability is particularly detrimental in industrial automation and healthcare sectors where reliable data transmission is an operational mandate, often causing potential adopters in these critical fields to delay implementation due to fears of connection failure.

The continuous escalation of device volume further exacerbates this issue by reducing the available airtime for each connection. According to the Bluetooth Special Interest Group, shipments of Bluetooth Low Energy devices are projected to rise with a compound annual growth rate of 22 percent over the next five years, creating a rapid influx of new endpoints that intensifies competition for available bandwidth and increases the likelihood of signal collision. Therefore, the physical limitation of the frequency band acts as a constraint on growth, deterring deployment in complex environments where uninterrupted connectivity is essential.

Market Trends

The adoption of Bluetooth Channel Sounding is transforming the market by enabling secure, fine-ranging capabilities that far exceed the precision of traditional Received Signal Strength Indicator methods. This trend represents a technical evolution toward Phase-Based Ranging, allowing devices to calculate distance with centimeter-level accuracy for applications such as digital keys and secure industrial access control. Unlike previous generations that relied on signal approximation, this architecture operationalizes High-Accuracy Distance Measurement to directly address security vulnerabilities and enable robust proximity authentication. According to the Bluetooth Special Interest Group's '2024 Bluetooth Market Update,' annual shipments of Bluetooth location services devices are projected to reach 563 million units by 2028.

Simultaneously, the emergence of battery-free and energy-harvesting Bluetooth IoT architectures is creating a new paradigm for massive-scale asset visibility known as Ambient IoT. This trend involves the deployment of devices that harvest energy from radio waves, light, or heat, effectively eliminating the maintenance constraints associated with battery replacement in supply chains. By utilizing ultra-low-power radio designs, manufacturers can now embed connectivity into disposable or low-cost items like pharmaceutical packaging and logistics tags; according to the Bluetooth Special Interest Group, annual shipments of smart labels-a primary Ambient IoT use case-are projected to reach 231 million units by 2028.

Key Market Players

  • Qualcomm Incorporated
  • Texas Instruments Incorporated
  • Nordic Semiconductor ASA
  • STMicroelectronics N.V.
  • Toshiba Corporation
  • NXP Semiconductors N.V.
  • Broadcom Inc.
  • Silicon Laboratories Inc.
  • Cypress Semiconductor Corporation
  • Microchip Technology Inc.

Report Scope

In this report, the Global Bluetooth IC Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Bluetooth IC Market, By Type

  • Bluetooth
  • Bluetooth Low Energy
  • Bluetooth Classic
  • Others

Bluetooth IC Market, By Application

  • Smart Homes
  • Beacons
  • Audio Devices
  • Human Interface Devices (HID)
  • Health & Fitness
  • Remote Controls
  • Automotive
  • Industrial
  • Others

Bluetooth IC Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Bluetooth IC Market.

Available Customizations:

Global Bluetooth IC Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Bluetooth IC Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Type (Bluetooth, Bluetooth Low Energy, Bluetooth Classic, Others)
    • 5.2.2. By Application (Smart Homes, Beacons, Audio Devices, Human Interface Devices (HID), Health & Fitness, Remote Controls, Automotive, Industrial, Others)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Bluetooth IC Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Type
    • 6.2.2. By Application
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Bluetooth IC Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Type
        • 6.3.1.2.2. By Application
    • 6.3.2. Canada Bluetooth IC Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Type
        • 6.3.2.2.2. By Application
    • 6.3.3. Mexico Bluetooth IC Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Type
        • 6.3.3.2.2. By Application

7. Europe Bluetooth IC Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Type
    • 7.2.2. By Application
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Bluetooth IC Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Type
        • 7.3.1.2.2. By Application
    • 7.3.2. France Bluetooth IC Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Type
        • 7.3.2.2.2. By Application
    • 7.3.3. United Kingdom Bluetooth IC Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Type
        • 7.3.3.2.2. By Application
    • 7.3.4. Italy Bluetooth IC Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Type
        • 7.3.4.2.2. By Application
    • 7.3.5. Spain Bluetooth IC Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Type
        • 7.3.5.2.2. By Application

8. Asia Pacific Bluetooth IC Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Type
    • 8.2.2. By Application
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Bluetooth IC Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Type
        • 8.3.1.2.2. By Application
    • 8.3.2. India Bluetooth IC Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Type
        • 8.3.2.2.2. By Application
    • 8.3.3. Japan Bluetooth IC Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Type
        • 8.3.3.2.2. By Application
    • 8.3.4. South Korea Bluetooth IC Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Type
        • 8.3.4.2.2. By Application
    • 8.3.5. Australia Bluetooth IC Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Type
        • 8.3.5.2.2. By Application

9. Middle East & Africa Bluetooth IC Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Type
    • 9.2.2. By Application
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Bluetooth IC Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Type
        • 9.3.1.2.2. By Application
    • 9.3.2. UAE Bluetooth IC Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Type
        • 9.3.2.2.2. By Application
    • 9.3.3. South Africa Bluetooth IC Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Type
        • 9.3.3.2.2. By Application

10. South America Bluetooth IC Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Type
    • 10.2.2. By Application
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Bluetooth IC Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Type
        • 10.3.1.2.2. By Application
    • 10.3.2. Colombia Bluetooth IC Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Type
        • 10.3.2.2.2. By Application
    • 10.3.3. Argentina Bluetooth IC Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Type
        • 10.3.3.2.2. By Application

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Bluetooth IC Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Qualcomm Incorporated
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Texas Instruments Incorporated
  • 15.3. Nordic Semiconductor ASA
  • 15.4. STMicroelectronics N.V.
  • 15.5. Toshiba Corporation
  • 15.6. NXP Semiconductors N.V.
  • 15.7. Broadcom Inc.
  • 15.8. Silicon Laboratories Inc.
  • 15.9. Cypress Semiconductor Corporation
  • 15.10. Microchip Technology Inc.

16. Strategic Recommendations

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