![]() |
市场调查报告书
商品编码
1943256
汽车被动启动和进入系统市场 - 全球产业规模、份额、趋势、机会和预测(按频率、车辆类型、需求类别、地区和竞争格局划分,2021-2031 年)Automotive Passive Start and Entry, System Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Frequency, By Vehicle Type, By Demand Category, By Region & Competition, 2021-2031F |
||||||
全球汽车被动启动和进入(PASE)系统市场预计将从 2025 年的 68.6 亿美元成长到 2031 年的 98.1 亿美元,复合年增长率为 6.14%。
PASE(车辆自动解锁启动)技术是一种便捷的车辆存取机制,它透过近距离感应使驾驶者无需使用实体钥匙即可解锁并启动车辆。该领域的成长主要源于消费者对无缝车辆存取体验日益增长的期望,以及汽车製造商在其高端产品线上标准化便利功能的趋势。这促使製造商将这些先进的存取解决方案整合到更多车型中,以提升用户体验并保持竞争力。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 68.6亿美元 |
| 市场规模:2031年 | 98.1亿美元 |
| 复合年增长率:2026-2031年 | 6.14% |
| 成长最快的细分市场 | 原厂设备製造商 |
| 最大的市场 | 北美洲 |
然而,市场扩张仍面临许多障碍:这些系统极易遭受安全漏洞攻击,尤其是继电器攻击,窃贼会放大遥控钥匙讯号以窃取车辆。这种安全漏洞会损害消费者信任,并迫使製造商投入额外成本开发更强大的通讯协定。例如,ADAC(德国汽车协会)在2025年进行的一项评估凸显了问题的严重性。该评估调查了800多款配备无钥匙系统的车型,发现只有约15%的车型能够有效抵御增程器的干扰。
电动车和联网汽车生态系统的快速发展是全球汽车被动启动和进入(PASE)系统市场的主要驱动力。随着汽车製造商优先采用软体定义架构以确保流畅的使用者体验并支援空中升级,PASE系统正日益成为标准配备。这一趋势在电动车领域尤其明显,数位化优先的存取机制正在取代传统的实体钥匙。例如,特斯拉在2024年1月发布的「2023财年第四季及全年财务业绩」中宣布,其年度车辆交付量已达到181万辆。所有这些车辆均采用智慧型手机钥匙和基于卡片的被动进入系统作为主要存取方式,这表明电动车领域的领导企业正在推动先进进入解决方案的大众市场普及。
同时,基于智慧型手机的数位钥匙解决方案的广泛应用正在改变市场格局,其采用的超宽频 (UWB) 和低功耗蓝牙 (BLE) 技术有效降低了安全漏洞。这项技术革新不仅解决了关键的安全问题,也满足了消费者对免持存取的需求,因为这些通讯协定能够有效防止前几代产品中常见的讯号放大漏洞。美国国家保险犯罪局 (NICB) 于 2024 年 4 月发布的《2023 年汽车失窃报告》凸显了这种先进加密技术的迫切性。该报告指出,美国汽车失窃案激增至 1,020,729 起,促使Google等技术供应商在 2024 年 5 月将数位车钥匙支援扩展到部分 MINI 车型。这标誌着行动生态系统与汽车安全硬体的融合正在加速。
全球汽车无钥匙启动和进入(PASE)系统市场面临的主要障碍之一是无线通讯协定固有的重大安全漏洞。这些系统仍然容易受到中继攻击,犯罪分子可以利用信号放大器拦截遥控钥匙与车辆之间的连接,从而无需实体钥匙即可偷走车辆。这项缺陷严重损害了消费者的信任,使潜在买家担心无钥匙进入的便利性可能会危及自身财产安全,从而导致消费者犹豫不决,减缓了无钥匙功能在大众市场的普及速度,因为在大众市场,可靠性问题远比便利性更为重要。
此外,这些安全漏洞会增加车辆的总拥有成本,给製造商带来额外的财务负担,并阻碍市场成长。由于被盗风险增加,保险公司通常会提高配备标准被动式进入系统的车辆的保费,这使得这项技术对注重成本的消费者吸引力下降。根据德国保险协会(GDV)统计,2024年保险公司为被盗车辆支付了约2.93亿欧元的赔偿金。这些巨额损失主要是由于配备此类进入系统的高价值车型成为盗窃目标,迫使製造商优先考虑高成本的安全升级而非功能创新,从而减缓了市场扩张。
生物识别介面的整合是一项变革性趋势,它将车辆的存取方式从实体令牌转变为不可篡改的生物识别标记。为了解决传统钥匙圈的安全漏洞,製造商正在加速采用脸部认证和指纹感应器,尤其註重利用活体侦测来区分真实使用者和冒名顶替者或蒙面人,并防止中继攻击。为了展示这一进展,大陆集团于2024年1月发布了一项「全球首创」的双因素脸部认证解决方案。该解决方案将摄影机整合到B柱和驾驶员显示器中,为无缝的无钥匙车辆操作树立了新的标桿,在保持高安全标准的同时,实现了深度个性化。
同时,基于云端的虚拟钥匙共用服务的成长正在重塑市场格局,它将进入许可权与实体硬体解耦,这一趋势在车队和出行领域尤其重要。这使得车主和车队管理人员能够透过无线通讯协定远端授予、撤销和限制车辆进入许可权,从而有效消除实体钥匙交换中固有的物流低效问题。正如2024年7月一篇关于泰雷兹「数位车钥匙」的报导所述,汽车互联联盟(CCC)的成员公司已超过100家。这一规模凸显了整个产业为标准化安全、共用的存取生态系统以及确保智慧型手机和车辆架构之间的互通性所做的巨大努力。
The Global Automotive Passive Start and Entry (PASE) System Market is projected to expand from USD 6.86 Billion in 2025 to USD 9.81 Billion by 2031, reflecting a compound annual growth rate of 6.14%. PASE technology functions as a vehicle access mechanism that allows drivers to unlock and ignite their engines via proximity detection, eliminating the need to physically handle a key fob. Growth in this sector is primarily fueled by rising consumer expectations for seamless vehicle accessibility and the increasing tendency of automakers to standardize high-convenience features in premium production lines, prompting manufacturers to integrate these advanced access solutions across a wider array of models to enhance user experience and sustain competitiveness.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 6.86 Billion |
| Market Size 2031 | USD 9.81 Billion |
| CAGR 2026-2031 | 6.14% |
| Fastest Growing Segment | OEM |
| Largest Market | North America |
However, market expansion faces a substantial hurdle due to the susceptibility of these systems to security breaches, particularly relay attacks wherein thieves amplify fob signals to steal vehicles. This security vulnerability erodes consumer trust and compels manufacturers to incur additional costs to develop more robust communication protocols. Highlighting the severity of this issue, an evaluation conducted by ADAC in 2025 examined over 800 vehicle models featuring keyless systems and discovered that only approximately 15 percent possessed effective protection against manipulation by range extenders.
Market Driver
The rapid growth of the electric and connected vehicle ecosystem acts as a foundational catalyst for the Global Automotive Passive Start and Entry (PASE) System Market. As automakers prioritize software-defined architectures, PASE systems are increasingly becoming standard equipment to ensure seamless user experiences and support over-the-air feature updates, a trend particularly evident in the electric vehicle sector where digital-first access mechanisms replace legacy physical keys. For instance, Tesla reported in its 'Q4 and FY 2023 Update' in January 2024 that it achieved total deliveries of 1.81 million vehicles for the year, all utilizing phone-key and card-based passive entry as the primary method of access, demonstrating how leaders in electric mobility are driving the mass-market adoption of advanced entry solutions.
Simultaneously, the widespread integration of smartphone-based digital key solutions is transforming the market by employing Ultra-Wideband (UWB) and Bluetooth Low Energy (BLE) technologies to mitigate security vulnerabilities. This technological evolution addresses critical safety concerns while fulfilling consumer desires for hands-free access, as these protocols effectively prevent the signal amplification exploits found in earlier generations. The urgency for such enhanced encryption is underscored by the National Insurance Crime Bureau's '2023 Vehicle Theft Report' from April 2024, which noted a surge in United States vehicle thefts to 1,020,729 incidents, prompting technology providers like Google to expand digital car key support to select MINI models in May 2024, signaling the accelerating convergence of mobile ecosystems and automotive security hardware.
Market Challenge
A major obstacle hindering the Global Automotive Passive Start and Entry (PASE) System Market is the critical security weakness inherent in wireless communication protocols. These systems remain prone to relay attacks, in which criminals utilize signal amplifiers to intercept the connection between the fob and the vehicle, allowing them to steal cars without possessing the physical keys. This flaw significantly diminishes consumer confidence, as potential buyers worry that the convenience of passive access may compromise the security of their assets, causing hesitation that slows the widespread adoption of keyless features in mass-market segments where reliability concerns overshadow the advantages of convenience.
Moreover, this vulnerability stifles growth by increasing the total cost of ownership and imposing additional financial burdens on manufacturers. Insurance providers frequently raise premiums for vehicles equipped with standard passive entry due to the elevated risk of theft, thereby reducing the technology's attractiveness to cost-conscious consumers. According to the German Insurance Association (GDV), insurers paid out approximately 293 million euros in 2024 for stolen vehicles, a substantial financial loss driven largely by the targeting of high-value models featuring these access mechanisms, which compels manufacturers to prioritize costly security upgrades over feature innovation and delays broader market expansion.
Market Trends
The integration of biometric authentication interfaces is developing as a transformative trend, transitioning vehicle access from physical tokens to immutable biological markers. Manufacturers are increasingly implementing facial recognition and fingerprint sensors to address the security flaws of traditional fobs, specifically utilizing liveness detection capabilities to prevent relay attacks by distinguishing actual users from spoofs or masks. Illustrating this advancement, Continental unveiled a two-stage face authentication solution in a January 2024 'World First' press release, integrating cameras into both the B-pillar and driver display to establish a new benchmark for seamless, key-free vehicle interaction that maintains high safety standards while enabling deep personalization.
At the same time, the growth of cloud-based virtual key sharing services is reshaping the market by decoupling access rights from physical hardware, a development that is particularly crucial for the fleet and mobility sectors. This trend empowers owners and fleet managers to remotely grant, revoke, or restrict vehicle access through over-the-air protocols, effectively eliminating the logistical inefficiencies inherent in physical key exchanges. As noted in a July 2024 'Digital Car Keys' article by Thales, the Car Connectivity Consortium has grown to include over 100 member companies, a scale that emphasizes the significant industry-wide commitment to standardizing these secure, shareable access ecosystems and ensuring interoperability between smartphones and vehicle architectures.
Report Scope
In this report, the Global Automotive Passive Start and Entry (PASE) System Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Automotive Passive Start and Entry (PASE) System Market.
Global Automotive Passive Start and Entry (PASE) System Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: