饭店盥洗用品市场－全球产业规模、份额、趋势、机会、预测：按产品类型、最终用户、地区和竞争对手划分，2021-2031年

全球酒店用品市场预计将从 2025 年的 244.3 亿美元大幅成长至 2031 年的 435.4 亿美元，复合年增长率为 10.11%。

该行业涵盖住宿设施为客人提供的基本个人保养用品，例如肥皂、润肤露、洗髮精和护髮素。推动这一成长的主要因素是全球旅游业的强劲復苏，以及旅客对卫生和健康的日益关注，促使酒店频繁补充客房设备。根据联合国世界旅游组织（UNWTO）的数据，到2024年，国际观光数量将基本恢復到疫情前的水平，届时全球整体将有约14亿游客出行。如此大规模的人口流动直接推高了对住宿设施消耗品的需求，并促使饭店保持高品质的设施和服务，以确保顾客满意度。

儘管市场成长迅速，但在环境永续性和塑胶废弃物管理方面仍面临许多挑战。更严格的法规和政府对一次性塑胶製品的更严厉禁令，迫使旅馆经营者从标准小瓶装转向散装分配器和可生物降解包装。这种大规模的产业转型需要成本高昂的物流调整和供应链重组。因此，依赖传统塑胶包装的製造商可能会发现，这些营运调整带来的成本和复杂性阻碍了其快速的市场扩张。

市场驱动因素

在日益严格的环境法规和企业ESG（环境、社会和管治）倡议的推动下，向永续和可生物降解包装的转变正成为改变全球酒店用品市场的重要力量。酒店业正积极从一次性塑胶小瓶转向防篡改散装分配器和干式盥洗用品，以减少对环境的影响。业界领导者已清楚展现了这项营运模式的转变；例如，希尔顿在其2024年5月发布的《2023年目标旅游报告》中宣布，其旗下所有饭店的废弃物掩埋量减少了63.7%，并重点强调了一次性塑胶使用量的显着下降。酒店业整体经济的復苏也进一步推动了这些努力。 2024年4月，世界旅游及旅游理事会（WTTC）预测，到2024年，旅馆业对全球经济的贡献将达到创纪录的11.1兆美元。

同时，豪华酒店与高端化妆品品牌之间的策略合作正在推动市场发展。每家饭店都力求透过提供水疗级的优质宾客体验来脱颖而出。现代旅客越来越需要符合自身健康理念的高品质、知名品牌的个人保健产品，饭店也正在加速从普通散装产品转向联名有机产品系列。这一趋势正在推动独家授权协议的达成，将零售级别的功效带入酒店环境。例如，Groupe GM在2024年10月的新闻稿中宣布与护肤品牌Typology合作，推出一条全新的饭店产品线，其中天然成分高达98%。此类合作不仅提升了品牌形象，也满足了消费者在入住期间对清洁、无害美容产品的日益增长的需求。

市场挑战

对环境永续性的严格要求以及对一次性塑胶製品的禁令，是全球饭店用品市场扩张的主要障碍。世界各地的监管机构正在製定严格的合规标准，强制要求从传统的小瓶装转向散装分配系统和可生物降解包装。这项根本性变革扰乱了现有的生产流程，迫使供应商承担巨额资本支出，例如重组生产线和采购昂贵的环保原材料。因此，由此产生的物流效率低下和与此行业结构性改革相关的财务负担，限制了市场快速扩张的能力。这实际上导致资源从市场渗透策略中转移出去。

这种商业转型影响广泛。根据Greenview和美国酒店及住宿设施协会联合发布的《2024年绿色住宿设施趋势报告》，在接受调查的酒店中，可重复灌装的洗漱用品分配器使用率从2022年的53%飙升至2024年的近100%。这项数据凸显了市场的迫切性，迫使市场优先考虑合规和基础设施升级，而非扩大传统产品的销售。这种对盥洗用品维修的关注，使得製造商无法充分利用全球旅游需求復苏带来的即时商机。

市场趋势

无水固态洗漱用品的兴起代表着全球酒店洗漱用品市场的一项重大创新，它超越了简单的包装变更，实现了产品本身的重新设计。製造商正在加速开发洗髮精、固态护髮素和牙膏片，以消除塑胶废弃物，并大幅减少运输重质水基液体所产生的碳排放。这项转变将使饭店能够为客人提供零浪费体验，同时解决供应链中的范围3排放。正如通用汽车集团（Groupe GM）在其2024年5月发布的「关爱地球」计画新闻稿中所指出的，其新推出的固态化妆品在生产过程中仅需标准液体配方九分之一的用水量，凸显了这种方法的资源高效性。

同时，饭店也越来越多地采用芳香疗法和助眠香氛来迎合日益增长的「睡眠旅游」市场。住宿设施准备的盥洗包包含熏衣草、洋甘菊和尤加利等功能性成分，将饭店浴室打造成舒缓放鬆、促进休息的空间。这一趋势源自于旅客习惯的转变，他们更注重健康和睡眠质量，而非传统的奢华享受。希尔顿酒店集团于2024年4月发布的《睡眠旅游关键洞察》报告显示，25%的Z世代旅客会刻意避免在睡前饮酒，以确保获得最佳睡眠。这凸显了非酒精类放鬆型盥洗用品（例如舒缓膏和枕头喷雾）的巨大市场潜力。

目录

第一章概述

第二章：调查方法

第三章执行摘要

第四章：客户心声

第五章：全球饭店盥洗用品市场展望

• 市场规模及预测
  • 按金额
• 市占率及预测
  • 产品类型（洗手液、干洗手剂、洗髮精和护髮素、香皂和沐浴露、润肤露和保湿霜、刮鬍套装、口腔护理产品、卫生用品、其他）
  • 依最终用户（饭店、度假村、度假租赁房、其他）划分
  • 按地区
  • 按公司（2025 年）
• 市场地图

第六章：北美饭店盥洗用品市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国别分析
  • 我们
  • 加拿大
  • 墨西哥

第七章：欧洲饭店盥洗用品市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国别分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区饭店盥洗用品市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国别分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东和非洲饭店盥洗用品市场展望

• 市场规模及预测
• 市占率及预测
• 中东与非洲：国别分析
  • 沙乌地阿拉伯
  • 阿拉伯聯合大公国
  • 南非

第十章：南美饭店盥洗用品市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国别分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章 市场动态

• 促进因素
• 任务

第十二章 市场趋势与发展

• 併购
• 产品发布
• 近期趋势

第十三章：全球饭店盥洗用品市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的议价能力
• 顾客权力
• 替代品的威胁

第十五章 竞争格局

• Kimirica Hunter International LLP
• Vanity Group Pty Ltd
• Essential Amenities, Inc.
• Unilever PLC
• La Bottega SPA
• Pineapple Hospitality
• Sysco Corporation
• Endeavor Czech sro
• HCP Wellness Private Limited
• Molton Brown Limited

第十六章 策略建议

第十七章：关于研究公司及免责声明

The Global Hotel Toiletries Market is projected to expand significantly, rising from USD 24.43 Billion in 2025 to USD 43.54 Billion by 2031, reflecting a compound annual growth rate of 10.11%. This sector encompasses essential personal care items like soaps, lotions, shampoos, and conditioners that hospitality venues provide to their guests. A major catalyst for this growth is the strong recovery of the global tourism industry combined with a heightened traveler focus on hygiene and wellness, which drives the frequent replenishment of room supplies. As reported by UN Tourism, international arrivals essentially returned to pre-pandemic figures in 2024, with approximately 1.4 billion travelers worldwide. This massive movement of people directly boosts the demand for hospitality consumables and encourages hotels to maintain high-quality amenities to guarantee guest satisfaction.

Despite this growth, the market encounters a substantial obstacle regarding environmental sustainability and plastic waste management. Increasing regulatory strictness and government prohibitions on single-use plastics are compelling hoteliers to switch from standard miniature bottles to bulk dispensers or biodegradable packaging options. This extensive industry transition necessitates expensive logistical modifications and supply chain restructuring. Consequently, manufacturers dependent on traditional plastic formats may find their rapid market expansion hindered by the costs and complexities associated with these operational adjustments.

Market Driver

The shift toward sustainable and biodegradable packaging has become a dominant force transforming the Global Hotel Toiletries Market, primarily driven by strict environmental laws and corporate ESG pledges. Hotels are actively replacing single-use plastic miniatures with tamper-resistant bulk dispensers and dry amenities to lower their ecological impact. This operational evolution is highlighted by major industry leaders; for example, Hilton stated in its '2023 Travel with Purpose Report' in May 2024 that it reduced landfill waste intensity by 63.7% across its managed properties, signaling the extensive elimination of disposable plastics. These efforts are further supported by the wider economic rebound of the hospitality industry, with the World Travel & Tourism Council (WTTC) projecting in April 2024 that the sector's global economic contribution would hit a record $11.1 trillion in 2024.

Concurrently, the market is propelled by strategic partnerships between hotels and luxury cosmetic brands as properties aim to distinguish themselves through premium, spa-quality guest experiences. Modern travelers increasingly seek high-quality, recognizable personal care products that match their wellness values, motivating hotels to switch from generic bulk items to co-branded, organic collections. This trend encourages exclusive licensing deals that bring retail-level efficacy into the hospitality environment. Demonstrating this move toward high-end, eco-friendly collaborations, Groupe GM announced in an October 2024 press release a partnership with skincare brand Typology to introduce a new hotel line containing up to 98% natural ingredients. Such alliances not only improve brand perception but also satisfy the rising consumer demand for clean, non-toxic beauty products during their stays.

Market Challenge

The rigorous requirement for environmental sustainability, paired with bans on single-use plastics, presents a significant hurdle to the expansion of the Global Hotel Toiletries Market. Regulatory agencies globally are enacting strict compliance standards that compel a costly and complicated transition from classic miniature bottles to bulk dispenser systems or biodegradable packaging. This fundamental change interrupts established manufacturing processes and forces suppliers to incur substantial capital costs for retooling production lines and purchasing expensive eco-friendly raw materials. As a result, the market's ability to rapidly increase volume is limited by the logistical inefficiencies and financial strain linked to this mandatory industry restructuring, which effectively redirects resources away from market penetration initiatives.

The scope of this operational transformation is extensive and pervasive. According to the 'Green Lodging Trends Report 2024' released by Greenview and the American Hotel & Lodging Association, the utilization of refillable amenity dispensers in surveyed hotels escalated from 53% in 2022 to nearly 100% in 2024. This statistic highlights the urgency of the situation, as the market is forced to prioritize regulatory adherence and infrastructure replacement over scaling the sales of traditional products. This intense concentration on retrofitting amenities hinders manufacturers from fully exploiting the immediate revenue prospects offered by the recovery in global travel.

Market Trends

The rise of waterless and solid bar amenities marks a significant innovation in the Global Hotel Toiletries Market, advancing beyond simple packaging adjustments to the reformulation of the products themselves. Manufacturers are increasingly creating shampoo bars, solid conditioners, and toothpaste tablets to eradicate plastic waste and substantially lower carbon emissions linked to transporting heavy, water-based liquids. This transition enables hotels to provide a zero-waste guest experience while tackling Scope 3 emissions within their supply chains. As noted by Groupe GM in a May 2024 press release regarding its 'Care About Earth' program, their newly released solid cosmetic products utilize nine times less water in production than standard liquid formulas, highlighting the resource efficiency of this approach.

At the same time, the integration of aromatherapy and sleep-promoting scents is growing in popularity as hotels aim to serve the expanding "sleep tourism" market. Hospitality providers are assembling toiletry kits containing functional ingredients such as lavender, chamomile, and eucalyptus to turn hotel bathrooms into therapeutic spaces that encourage rest. This trend is fueled by a change in traveler habits, where wellness and sleep quality are prioritized over traditional indulgences. According to Hilton's 'Key Insights on Sleep Tourism' release in April 2024, 25% of Gen Z travelers intentionally avoid alcohol before bed to guarantee optimal sleep, presenting a clear market opportunity for non-alcoholic, relaxation-oriented amenities like calming balms and pillow mists.

Key Market Players

• Kimirica Hunter International LLP
• Vanity Group Pty Ltd
• Essential Amenities, Inc.
• Unilever PLC
• La Bottega S.P.A.
• Pineapple Hospitality
• Sysco Corporation
• Endeavor Czech s.r.o.
• HCP Wellness Private Limited
• Molton Brown Limited

Report Scope

In this report, the Global Hotel Toiletries Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Hotel Toiletries Market, By Product Type

• Hand Wash
• Hand Sanitizer
• Shampoo & Conditioner
• Soap & Body Wash
• Lotions & Moisturizers
• Shaving Kits
• Dental Care Products
• Hygiene Products
• Others

Hotel Toiletries Market, By End User

• Hotels
• Resorts
• Vacation Rentals
• Others

Hotel Toiletries Market, By Region

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Hotel Toiletries Market.

Available Customizations:

Global Hotel Toiletries Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Hotel Toiletries Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Product Type (Hand Wash, Hand Sanitizer, Shampoo & Conditioner, Soap & Body Wash, Lotions & Moisturizers, Shaving Kits, Dental Care Products, Hygiene Products, Others)
  • 5.2.2. By End User (Hotels, Resorts, Vacation Rentals, Others)
  • 5.2.3. By Region
  • 5.2.4. By Company (2025)
• 5.3. Market Map

6. North America Hotel Toiletries Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Product Type
  • 6.2.2. By End User
  • 6.2.3. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Hotel Toiletries Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Product Type
      • 6.3.1.2.2. By End User
  • 6.3.2. Canada Hotel Toiletries Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Product Type
      • 6.3.2.2.2. By End User
  • 6.3.3. Mexico Hotel Toiletries Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Product Type
      • 6.3.3.2.2. By End User

7. Europe Hotel Toiletries Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Product Type
  • 7.2.2. By End User
  • 7.2.3. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Hotel Toiletries Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Product Type
      • 7.3.1.2.2. By End User
  • 7.3.2. France Hotel Toiletries Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Product Type
      • 7.3.2.2.2. By End User
  • 7.3.3. United Kingdom Hotel Toiletries Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Product Type
      • 7.3.3.2.2. By End User
  • 7.3.4. Italy Hotel Toiletries Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Product Type
      • 7.3.4.2.2. By End User
  • 7.3.5. Spain Hotel Toiletries Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Product Type
      • 7.3.5.2.2. By End User

8. Asia Pacific Hotel Toiletries Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Product Type
  • 8.2.2. By End User
  • 8.2.3. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Hotel Toiletries Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Product Type
      • 8.3.1.2.2. By End User
  • 8.3.2. India Hotel Toiletries Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Product Type
      • 8.3.2.2.2. By End User
  • 8.3.3. Japan Hotel Toiletries Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Product Type
      • 8.3.3.2.2. By End User
  • 8.3.4. South Korea Hotel Toiletries Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Product Type
      • 8.3.4.2.2. By End User
  • 8.3.5. Australia Hotel Toiletries Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Product Type
      • 8.3.5.2.2. By End User

9. Middle East & Africa Hotel Toiletries Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Product Type
  • 9.2.2. By End User
  • 9.2.3. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Hotel Toiletries Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Product Type
      • 9.3.1.2.2. By End User
  • 9.3.2. UAE Hotel Toiletries Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Product Type
      • 9.3.2.2.2. By End User
  • 9.3.3. South Africa Hotel Toiletries Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Product Type
      • 9.3.3.2.2. By End User

10. South America Hotel Toiletries Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Product Type
  • 10.2.2. By End User
  • 10.2.3. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Hotel Toiletries Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Product Type
      • 10.3.1.2.2. By End User
  • 10.3.2. Colombia Hotel Toiletries Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Product Type
      • 10.3.2.2.2. By End User
  • 10.3.3. Argentina Hotel Toiletries Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Product Type
      • 10.3.3.2.2. By End User

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Hotel Toiletries Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. Kimirica Hunter International LLP
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Vanity Group Pty Ltd
• 15.3. Essential Amenities, Inc.
• 15.4. Unilever PLC
• 15.5. La Bottega S.P.A.
• 15.6. Pineapple Hospitality
• 15.7. Sysco Corporation
• 15.8. Endeavor Czech s.r.o.
• 15.9. HCP Wellness Private Limited
• 15.10. Molton Brown Limited

16. Strategic Recommendations

17. About Us & Disclaimer