摩托车安全气囊市场 - 全球产业规模、份额、趋势、机会、预测：按组件、涂层、纤维类型、地区和竞争格局划分，2021-2031年

全球摩托车安全气囊市场预计将从 2025 年的 4.442 亿美元成长到 2031 年的 7.0451 亿美元，复合年增长率为 7.99%。

这些先进的防护系统采用有线或电子背心式设计，在受到衝击时会立即充气，保护脊椎、颈部和胸部等关键部位。市场成长的主要驱动力是全球对骑乘者安全标准的日益关注以及各国政府对个人防护设备实施的严格法规。此外，摩托车严重事故发生率的上升也显着提高了消费者对高性能伤害缓解解决方案的需求，这些方案提供的保护远超过传统头盔。

儘管成长势头强劲，但先进电子安全气囊系统的高昂零售价格仍然是其大规模市场普及的主要障碍，尤其是在对价格敏感的发展中地区。持续的系统维护和更换气囊组件的成本往往会加剧这种经济障碍。例如，欧洲摩托车製造商协会 (AEM) 报告称，2024 年前九个月，欧洲五大主要市场的新摩托车註册量达到 885,500 辆，这反映了强劲的需求，并凸显了整合此类安全功能的潜力。

市场驱动因素

全球摩托车安全气囊市场的主要驱动力是事故和死亡率的上升。这使得采用先进的伤害缓解系统变得迫切。由于骑士在拥挤的道路上面临更高的风险，传统被动保护的限制促使人们更加关注主动安全解决方案。这项迫切需求得到了令人震惊的统计数据的支持。根据美国国家公路交通安全管理局 (NHTSA) 截至 2025 年 5 月的数据，2023 年美国共有 6,335 名摩托车骑士死于交通事故，占所有公路死亡人数的 15%，比例过高。如此高的伤亡数字促使监管机构和消费者优先考虑能够为重要器官提供卓越衝击吸收的安全气囊背心和夹克。

同时，新兴经济体可支配收入的成长和摩托车拥有量的增加正显着推动市场发展。随着自由裁量权支出的增加，新兴中产阶级的消费观念正从基本生活必需品转向高端安全装备，扩大了製造商的潜在市场。根据印度汽车製造商协会（SIAM）统计，截至2025年1月，2024年印度国内摩托车销量已达1,950万辆，较去年同期成长14.5%，形成庞大的潜在使用者群体。此外，英国运输部于2025年6月发布的报告显示，2024年英国摩托车事故死亡人数将增加9%，达到343人，再次凸显了对有效安全技术创新的普遍需求。

市场挑战

电子安全气囊系统的高昂零售价格是限制全球市场成长的一大阻碍因素。高昂的初始成本使得消费者群体主要局限于已开发国家的高级脚踏车车主，实际上将数量庞大的经济型日常通勤者排除在外。此外，持续的营运成本，例如更换充气装置和定期系统维护，增加了经济负担，并推高了总拥有成本（TCO），从而阻碍了价格敏感型买家的购买意愿。

这种定价结构造成了安全技术普及潜力与高需求地区实际应用能力之间的巨大差距。根据印度汽车製造商协会（SIAM）统计，在截至2024年3月的财年中，印度摩托车销量约为1,797万辆。这一数字表明，在发展中地区，安全气囊製造商仍面临着巨大的市场准入挑战，而这些地区蕴藏着巨大的潜在市场。因此，安全设备成本与车辆平均价格之间的差距，持续阻碍这项技术成为大众市场的标准安全设备。

市场趋势

全球摩托车安全气囊市场正经历着一场关键性的变革，无线电子系统正被广泛采用，从根本上取代了传统的机械繫绳机制，取而代之的是自主的AI驱动解决方案。这项技术革新得益于先进的演算法处理，它能够即时分析感测器数据，区分正常骑乘状态和事故场景。这些系统的复杂性高度依赖海量资料集，以确保部署的可靠性。例如，在2024年1月发布的公司动态中，In&motion透露，该公司利用收集到的超过2亿公里的骑行数据改进了其检测演算法，使其能够高精度地覆盖95%的摔倒场景。

同时，市场上涌现大量直接整合策略，製造商不再将安全气囊技术作为单独的配件出售，而是将其无缝整合到摩托车和骑行服中。这一趋势的特点是建立战略合作伙伴关係并进行内部研发，旨在使安全系统清晰可见，并将其真正融入骑行体验中。本田公司在2024年3月《Cycleworld》杂誌上发表的一项专利申请便是这种嵌入式未来趋势的绝佳例证。该专利详细介绍了一种将新型可拆卸安全气囊系统直接安装在摩托车燃料箱内的技术，该系统旨在碰撞时包裹住骑手，清晰地展现了行业对车辆集成式安全解决方案的关注。

目录

第一章概述

第二章：调查方法

第三章执行摘要

第四章：客户心声

第五章：全球摩托车安全气囊市场展望

• 市场规模及预测
  • 按金额
• 市占率及预测
  • 依部件分类（安全气囊、碰撞感知器、安全气囊ECU、其他）
  • 依涂层类型（氯丁橡胶涂层、硅酮涂层、无涂层）
  • 布料种类（尼龙、聚酯纤维、其他）
  • 按地区
  • 按公司（2025 年）
• 市场地图

第六章：北美摩托车安全气囊市场展望

• 市场规模及预测
• 市占率及预测
• 北美洲：国别分析
  • 我们
  • 加拿大
  • 墨西哥

第七章：欧洲摩托车安全气囊市场展望

• 市场规模及预测
• 市占率及预测
• 欧洲：国别分析
  • 德国
  • 法国
  • 英国
  • 义大利
  • 西班牙

第八章：亚太地区摩托车安全气囊市场展望

• 市场规模及预测
• 市占率及预测
• 亚太地区：国别分析
  • 中国
  • 印度
  • 日本
  • 韩国
  • 澳洲

第九章：中东和非洲摩托车安全气囊市场展望

• 市场规模及预测
• 市占率及预测
• 中东与非洲：国别分析
  • 沙乌地阿拉伯
  • 阿拉伯聯合大公国
  • 南非

第十章：南美洲摩托车安全气囊市场展望

• 市场规模及预测
• 市占率及预测
• 南美洲：国别分析
  • 巴西
  • 哥伦比亚
  • 阿根廷

第十一章 市场动态

• 促进因素
• 任务

第十二章 市场趋势与发展

• 併购
• 产品发布
• 近期趋势

第十三章：全球摩托车安全气囊市场：SWOT分析

第十四章：波特五力分析

• 产业竞争
• 新进入者的潜力
• 供应商的议价能力
• 顾客权力
• 替代品的威胁

第十五章 竞争格局

• TROPHY SAS（Bering Moto）
• Mugen Denko Co., Ltd.
• Clover IT Srl
• Mandelli Srl（Tucano Urbano）
• HELITE SAS
• Spidi Sport Srl
• Honda Motor Co., Ltd
• Alpinestars USA Inc.
• Ducati Motor Holding SpA
• Airvest Ltd

第十六章 策略建议

第十七章：关于研究公司及免责声明

The Global Motorcycle Airbag Market is projected to grow from USD 444.20 Million in 2025 to USD 704.51 Million by 2031, registering a CAGR of 7.99%. These advanced protective systems, available in tethered or electronic vest and jacket formats, are designed to inflate rapidly upon impact to shield vital areas such as the spine, neck, and thorax. The market is primarily propelled by an escalating global focus on rider safety standards and the implementation of stringent government mandates regarding personal protective equipment. Furthermore, the rising incidence of severe road traffic accidents involving powered two-wheelers has significantly increased consumer demand for high-performance injury mitigation solutions that offer protection beyond traditional helmets.

Despite this positive growth trajectory, the substantial retail price of sophisticated electronic airbag systems remains a primary obstacle to widespread mass-market adoption, particularly in price-sensitive developing regions. This financial barrier is often compounded by the recurring costs associated with system maintenance and recharge cartridges. To illustrate the expanding addressable market, the Association of European Motorcycle Manufacturers reported that in 2024, new motorcycle registrations in the five largest European markets reached 885,500 units during the first nine months, reflecting resilient demand that underscores the potential for integrating such safety equipment.

Market Driver

The primary catalyst propelling the Global Motorcycle Airbag Market is the escalating rate of accidents and fatalities, which has intensified the urgency for advanced injury mitigation systems. As riders face higher risks on congested roadways, the limitations of traditional passive protection have shifted focus toward active safety solutions. This critical demand is underscored by alarming statistics; according to the National Highway Traffic Safety Administration, data from May 2025 revealed that 6,335 motorcyclists were killed in U.S. traffic crashes in 2023, representing a disproportionate 15% of total highway fatalities. Such high casualty figures are driving regulatory bodies and consumers to prioritize airbag vests and jackets that offer superior impact absorption for vital organs.

Concurrently, the market is significantly bolstered by the growth in disposable income and expanding motorcycle ownership in emerging economies. As discretionary spending rises, a burgeoning middle class is upgrading from basic necessities to premium safety apparel, expanding the addressable market for manufacturers. According to the Society of Indian Automobile Manufacturers, in January 2025, domestic two-wheeler sales in India reached 19.5 million units in 2024, reflecting a robust 14.5% annual increase that creates a massive potential user base. Furthermore, the Department for Transport reported in June 2025 that motorcyclist fatalities in Great Britain rose by 9% to 343 in 2024, reinforcing the universal need for effective safety innovations.

Market Challenge

The substantial retail price associated with electronic airbag systems acts as a significant constraint on the growth of the global market. This high entry cost limits the consumer base primarily to premium motorcycle owners in developed economies, effectively excluding a vast demographic of daily commuters who prioritize affordability. The financial burden is further aggravated by recurring operational expenses, including the purchase of replacement inflators and periodic system servicing, which creates a high total cost of ownership that deters price-sensitive buyers.

This pricing structure creates a notable disparity between the availability of safety technology and its practical accessibility in high-volume regions. According to the Society of Indian Automobile Manufacturers, domestic two-wheeler sales in India accounted for approximately 17.97 million units in the fiscal year ending March 2024. This figure illustrates the immense scale of the potential market in developing regions that remains largely impenetrable for airbag manufacturers. Consequently, the gap between the cost of the safety equipment and the average price of the vehicle continues to restrict the technology from transitioning into a standard mass-market safety feature.

Market Trends

The Global Motorcycle Airbag Market is witnessing a decisive shift toward the widespread adoption of wireless electronic systems, fundamentally replacing traditional mechanical tether mechanisms with autonomous, AI-driven solutions. This technological evolution is powered by advanced algorithmic processing that analyzes sensor data in real-time to distinguish between normal riding dynamics and accident scenarios. The sophistication of these systems relies heavily on massive datasets to ensure deployment reliability; for instance, In&motion revealed in a January 2024 corporate update that its detection algorithm has been refined using over 200 million kilometers of collected riding data, enabling the system to cover 95% of fall scenarios with high precision.

Simultaneously, the market is experiencing a surge in direct integration strategies, where manufacturers are embedding airbag technology seamlessly into motorcycles and apparel rather than selling them as accessory add-ons. This trend is characterized by strategic alliances and internal R&D focused on making safety systems invisible yet intrinsic to the riding experience. A prime example of this embedded future is highlighted by Cycle World in March 2024, reporting that Honda filed detailed patents for a novel detachable airbag system housed directly within the motorcycle's fuel tank area to wrap around the rider upon impact, illustrating the industry's commitment to vehicle-integrated safety solutions.

Key Market Players

• TROPHY SAS (Bering Moto)
• Mugen Denko Co., Ltd.
• Clover IT S.r.l.
• Mandelli Srl (Tucano Urbano)
• HELITE SAS
• Spidi Sport Srl
• Honda Motor Co., Ltd
• Alpinestars USA Inc.
• Ducati Motor Holding S.p.A
• Airvest Ltd

Report Scope

In this report, the Global Motorcycle Airbag Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Motorcycle Airbag Market, By Components

• Airbag
• Crash Sensor
• Airbag ECU
• Others

Motorcycle Airbag Market, By Coating

• Neoprene Coated
• Silicone Coated
• Non-Coated

Motorcycle Airbag Market, By Fabric Type

• Nylon
• Polyester
• Others

Motorcycle Airbag Market, By Region

• North America
  • United States
  • Canada
  • Mexico
• Europe
  • France
  • United Kingdom
  • Italy
  • Germany
  • Spain
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• South America
  • Brazil
  • Argentina
  • Colombia
• Middle East & Africa
  • South Africa
  • Saudi Arabia
  • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Motorcycle Airbag Market.

Available Customizations:

Global Motorcycle Airbag Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

• Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

• 1.1. Market Definition
• 1.2. Scope of the Market
  • 1.2.1. Markets Covered
  • 1.2.2. Years Considered for Study
  • 1.2.3. Key Market Segmentations

2. Research Methodology

• 2.1. Objective of the Study
• 2.2. Baseline Methodology
• 2.3. Key Industry Partners
• 2.4. Major Association and Secondary Sources
• 2.5. Forecasting Methodology
• 2.6. Data Triangulation & Validation
• 2.7. Assumptions and Limitations

3. Executive Summary

• 3.1. Overview of the Market
• 3.2. Overview of Key Market Segmentations
• 3.3. Overview of Key Market Players
• 3.4. Overview of Key Regions/Countries
• 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Motorcycle Airbag Market Outlook

• 5.1. Market Size & Forecast
  • 5.1.1. By Value
• 5.2. Market Share & Forecast
  • 5.2.1. By Components (Airbag, Crash Sensor, Airbag ECU, Others)
  • 5.2.2. By Coating (Neoprene Coated, Silicone Coated, Non-Coated)
  • 5.2.3. By Fabric Type (Nylon, Polyester, Others)
  • 5.2.4. By Region
  • 5.2.5. By Company (2025)
• 5.3. Market Map

6. North America Motorcycle Airbag Market Outlook

• 6.1. Market Size & Forecast
  • 6.1.1. By Value
• 6.2. Market Share & Forecast
  • 6.2.1. By Components
  • 6.2.2. By Coating
  • 6.2.3. By Fabric Type
  • 6.2.4. By Country
• 6.3. North America: Country Analysis
  • 6.3.1. United States Motorcycle Airbag Market Outlook
    • 6.3.1.1. Market Size & Forecast
      • 6.3.1.1.1. By Value
    • 6.3.1.2. Market Share & Forecast
      • 6.3.1.2.1. By Components
      • 6.3.1.2.2. By Coating
      • 6.3.1.2.3. By Fabric Type
  • 6.3.2. Canada Motorcycle Airbag Market Outlook
    • 6.3.2.1. Market Size & Forecast
      • 6.3.2.1.1. By Value
    • 6.3.2.2. Market Share & Forecast
      • 6.3.2.2.1. By Components
      • 6.3.2.2.2. By Coating
      • 6.3.2.2.3. By Fabric Type
  • 6.3.3. Mexico Motorcycle Airbag Market Outlook
    • 6.3.3.1. Market Size & Forecast
      • 6.3.3.1.1. By Value
    • 6.3.3.2. Market Share & Forecast
      • 6.3.3.2.1. By Components
      • 6.3.3.2.2. By Coating
      • 6.3.3.2.3. By Fabric Type

7. Europe Motorcycle Airbag Market Outlook

• 7.1. Market Size & Forecast
  • 7.1.1. By Value
• 7.2. Market Share & Forecast
  • 7.2.1. By Components
  • 7.2.2. By Coating
  • 7.2.3. By Fabric Type
  • 7.2.4. By Country
• 7.3. Europe: Country Analysis
  • 7.3.1. Germany Motorcycle Airbag Market Outlook
    • 7.3.1.1. Market Size & Forecast
      • 7.3.1.1.1. By Value
    • 7.3.1.2. Market Share & Forecast
      • 7.3.1.2.1. By Components
      • 7.3.1.2.2. By Coating
      • 7.3.1.2.3. By Fabric Type
  • 7.3.2. France Motorcycle Airbag Market Outlook
    • 7.3.2.1. Market Size & Forecast
      • 7.3.2.1.1. By Value
    • 7.3.2.2. Market Share & Forecast
      • 7.3.2.2.1. By Components
      • 7.3.2.2.2. By Coating
      • 7.3.2.2.3. By Fabric Type
  • 7.3.3. United Kingdom Motorcycle Airbag Market Outlook
    • 7.3.3.1. Market Size & Forecast
      • 7.3.3.1.1. By Value
    • 7.3.3.2. Market Share & Forecast
      • 7.3.3.2.1. By Components
      • 7.3.3.2.2. By Coating
      • 7.3.3.2.3. By Fabric Type
  • 7.3.4. Italy Motorcycle Airbag Market Outlook
    • 7.3.4.1. Market Size & Forecast
      • 7.3.4.1.1. By Value
    • 7.3.4.2. Market Share & Forecast
      • 7.3.4.2.1. By Components
      • 7.3.4.2.2. By Coating
      • 7.3.4.2.3. By Fabric Type
  • 7.3.5. Spain Motorcycle Airbag Market Outlook
    • 7.3.5.1. Market Size & Forecast
      • 7.3.5.1.1. By Value
    • 7.3.5.2. Market Share & Forecast
      • 7.3.5.2.1. By Components
      • 7.3.5.2.2. By Coating
      • 7.3.5.2.3. By Fabric Type

8. Asia Pacific Motorcycle Airbag Market Outlook

• 8.1. Market Size & Forecast
  • 8.1.1. By Value
• 8.2. Market Share & Forecast
  • 8.2.1. By Components
  • 8.2.2. By Coating
  • 8.2.3. By Fabric Type
  • 8.2.4. By Country
• 8.3. Asia Pacific: Country Analysis
  • 8.3.1. China Motorcycle Airbag Market Outlook
    • 8.3.1.1. Market Size & Forecast
      • 8.3.1.1.1. By Value
    • 8.3.1.2. Market Share & Forecast
      • 8.3.1.2.1. By Components
      • 8.3.1.2.2. By Coating
      • 8.3.1.2.3. By Fabric Type
  • 8.3.2. India Motorcycle Airbag Market Outlook
    • 8.3.2.1. Market Size & Forecast
      • 8.3.2.1.1. By Value
    • 8.3.2.2. Market Share & Forecast
      • 8.3.2.2.1. By Components
      • 8.3.2.2.2. By Coating
      • 8.3.2.2.3. By Fabric Type
  • 8.3.3. Japan Motorcycle Airbag Market Outlook
    • 8.3.3.1. Market Size & Forecast
      • 8.3.3.1.1. By Value
    • 8.3.3.2. Market Share & Forecast
      • 8.3.3.2.1. By Components
      • 8.3.3.2.2. By Coating
      • 8.3.3.2.3. By Fabric Type
  • 8.3.4. South Korea Motorcycle Airbag Market Outlook
    • 8.3.4.1. Market Size & Forecast
      • 8.3.4.1.1. By Value
    • 8.3.4.2. Market Share & Forecast
      • 8.3.4.2.1. By Components
      • 8.3.4.2.2. By Coating
      • 8.3.4.2.3. By Fabric Type
  • 8.3.5. Australia Motorcycle Airbag Market Outlook
    • 8.3.5.1. Market Size & Forecast
      • 8.3.5.1.1. By Value
    • 8.3.5.2. Market Share & Forecast
      • 8.3.5.2.1. By Components
      • 8.3.5.2.2. By Coating
      • 8.3.5.2.3. By Fabric Type

9. Middle East & Africa Motorcycle Airbag Market Outlook

• 9.1. Market Size & Forecast
  • 9.1.1. By Value
• 9.2. Market Share & Forecast
  • 9.2.1. By Components
  • 9.2.2. By Coating
  • 9.2.3. By Fabric Type
  • 9.2.4. By Country
• 9.3. Middle East & Africa: Country Analysis
  • 9.3.1. Saudi Arabia Motorcycle Airbag Market Outlook
    • 9.3.1.1. Market Size & Forecast
      • 9.3.1.1.1. By Value
    • 9.3.1.2. Market Share & Forecast
      • 9.3.1.2.1. By Components
      • 9.3.1.2.2. By Coating
      • 9.3.1.2.3. By Fabric Type
  • 9.3.2. UAE Motorcycle Airbag Market Outlook
    • 9.3.2.1. Market Size & Forecast
      • 9.3.2.1.1. By Value
    • 9.3.2.2. Market Share & Forecast
      • 9.3.2.2.1. By Components
      • 9.3.2.2.2. By Coating
      • 9.3.2.2.3. By Fabric Type
  • 9.3.3. South Africa Motorcycle Airbag Market Outlook
    • 9.3.3.1. Market Size & Forecast
      • 9.3.3.1.1. By Value
    • 9.3.3.2. Market Share & Forecast
      • 9.3.3.2.1. By Components
      • 9.3.3.2.2. By Coating
      • 9.3.3.2.3. By Fabric Type

10. South America Motorcycle Airbag Market Outlook

• 10.1. Market Size & Forecast
  • 10.1.1. By Value
• 10.2. Market Share & Forecast
  • 10.2.1. By Components
  • 10.2.2. By Coating
  • 10.2.3. By Fabric Type
  • 10.2.4. By Country
• 10.3. South America: Country Analysis
  • 10.3.1. Brazil Motorcycle Airbag Market Outlook
    • 10.3.1.1. Market Size & Forecast
      • 10.3.1.1.1. By Value
    • 10.3.1.2. Market Share & Forecast
      • 10.3.1.2.1. By Components
      • 10.3.1.2.2. By Coating
      • 10.3.1.2.3. By Fabric Type
  • 10.3.2. Colombia Motorcycle Airbag Market Outlook
    • 10.3.2.1. Market Size & Forecast
      • 10.3.2.1.1. By Value
    • 10.3.2.2. Market Share & Forecast
      • 10.3.2.2.1. By Components
      • 10.3.2.2.2. By Coating
      • 10.3.2.2.3. By Fabric Type
  • 10.3.3. Argentina Motorcycle Airbag Market Outlook
    • 10.3.3.1. Market Size & Forecast
      • 10.3.3.1.1. By Value
    • 10.3.3.2. Market Share & Forecast
      • 10.3.3.2.1. By Components
      • 10.3.3.2.2. By Coating
      • 10.3.3.2.3. By Fabric Type

11. Market Dynamics

• 11.1. Drivers
• 11.2. Challenges

12. Market Trends & Developments

• 12.1. Merger & Acquisition (If Any)
• 12.2. Product Launches (If Any)
• 12.3. Recent Developments

13. Global Motorcycle Airbag Market: SWOT Analysis

14. Porter's Five Forces Analysis

• 14.1. Competition in the Industry
• 14.2. Potential of New Entrants
• 14.3. Power of Suppliers
• 14.4. Power of Customers
• 14.5. Threat of Substitute Products

15. Competitive Landscape

• 15.1. TROPHY SAS (Bering Moto)
  • 15.1.1. Business Overview
  • 15.1.2. Products & Services
  • 15.1.3. Recent Developments
  • 15.1.4. Key Personnel
  • 15.1.5. SWOT Analysis
• 15.2. Mugen Denko Co., Ltd.
• 15.3. Clover IT S.r.l.
• 15.4. Mandelli Srl (Tucano Urbano)
• 15.5. HELITE SAS
• 15.6. Spidi Sport Srl
• 15.7. Honda Motor Co., Ltd
• 15.8. Alpinestars USA Inc.
• 15.9. Ducati Motor Holding S.p.A
• 15.10. Airvest Ltd

16. Strategic Recommendations

17. About Us & Disclaimer