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市场调查报告书
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1968432

DIY智慧家庭市场－全球产业规模、份额、趋势、机会、预测：按技术、产品、地区和竞争对手划分，2021-2031年

DIY Smart Home Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Technology, By Product, By Region & Competition, 2021-2031F
出版日期: | 出版商: TechSci Research | 英文 181 Pages | 商品交期: 2-3个工作天内

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简介目录

全球DIY智慧家庭市场预计将从2025年的483.3亿美元大幅成长至2031年的1,149.8亿美元，复合年增长率为15.54%。

该市场涵盖专为消费者自行安装而设计的住宅自动化设备，无需专业人员协助，主要透过无线连接和行动应用程式来控制照明、安防和温控等功能。推动这一市场扩张的关键因素包括智慧组件成本的下降、高速互联网的普及（即使对于非技术用户也简化了安装流程）以及消费者对个人化技术管理的信心不断增强，从而满足了对灵活、自监控系统的需求。

市场概览
预测期 2027-2031
市场规模：2025年 483.3亿美元
市场规模：2031年 1149.8亿美元
复合年增长率：2026-2031年 15.54%
成长最快的细分市场 安全和存取控制
最大的市场 北美洲

根据Z-Wave联盟的数据，2024年约有100款采用远端通讯协定的新设备获得认证，显着扩展了生态系统。这使得认证产品总数超过4500款。然而，儘管取得了这些进展，但缺乏互通性仍然是阻碍其广泛应用的主要障碍，这导致不同製造商的设备之间无法有效沟通。这种分散化常常导致用户体验不佳，并引发消费者对各种智慧设备之间潜在相容性问题的担忧。

市场驱动因素

人工智慧语音助理和集中式管理平台的普及是市场成长的主要驱动力，它们简化了消费者与分散的设备生态系统互动的方式。随着使用者逐渐摆脱对单一装置的依赖，向统一平台的转变正在加速，这些平台将装置管理整合到一个智慧介面中。这一趋势通常由开放原始码技术创新所驱动，并支撑着向集中式编配的转变。面向爱好者的平台的快速扩张也印证了这个趋势。例如，Home Assistant 在 2025 年 4 月发布的《开放家居现况报告》中宣布，有效用户数量已翻倍至 200 万户家庭，这凸显了消费者对提供本地控制和广泛整合的综合系统的偏好。

同时，租赁住宅对高度柔软性的安防解决方案的需求日益增长，扩大了住宅安防的覆盖范围，尤其对于那些难以进行固定安装的租户和居住者而言更是如此。製造商正透过将无需专业钻孔的黏贴式和无线设备与无需合约的监控方案相结合来满足这一需求，这些方案尤其适合流动性强的群体。此类硬体的普及率显而易见。根据 SafeHome.org 于 2025 年 2 月发布的《2025 年家庭安防市场报告》，美国超过 50% 的家庭目前至少使用一台保全摄影机，这一领域正显着推动整个行业的发展。亚萨合莱 (Assa Abloy) 报告称，其 2025 年的总销售额增长了 7%，这主要得益于收购和对门禁解决方案的需求。

市场挑战

全球DIY智慧家庭市场面临的一大障碍是不同厂商设备互通性。消费者在购买智慧门锁、恆温器和摄影机等自动化产品时，常常会遇到通讯协定分散的问题，导致这些设备无法作为一个统一的系统协同工作。这种技术上的脱节迫使用户在多个互不相关的行动应用程式之间切换来管理家居设备，不仅削弱了智慧自动化所承诺的便利性，还造成了一种「封闭环境」效应。因此，非技术背景的消费者往往会因为相容性问题而犹豫是否要扩展他们的智慧家庭系统。

这种摩擦直接阻碍了市场渗透，主要局限于精通技术的爱好者群体，并阻止了其向大众市场的扩张。根据光纤宽频协会2025年1月的数据，智慧家庭设备仅能覆盖美国45%的网路使用者家庭，这意味着儘管高速网路普及，但仍有很大一部分潜在市场尚未开发。早期大众犹豫不决的主要原因在于相容性问题，这阻碍了市场的广泛扩张，并限制了整个行业的获利能力。

市场趋势

智慧厨房和家电技术的整合正在重新定义住宅自动化的概念。关键家电正逐渐成为DIY智慧家庭的新型控制中心。製造商正越来越多地将高清显示器和逻辑处理器整合到冷藏库和烤箱中，使这些基础设备能够控制以往由独立控制器管理的安防、照明和能源工作流程。这种架构转变在融合功能性和连结性的关键产品发布中显而易见。例如，三星电子在2025年1月的CES 2025展会上宣布，将透过在其Bespoke系列冷藏库中整合9吋LCD触控萤幕来扩展其「AI Home」生态系统，使其能够作为全面的物联网控制器。

同时，订阅式高级智慧服务的兴起正在从根本上改变市场的经济模式，将重心从一次性硬体购买转向持续的收入来源。随着硬体利润率因商品化而下降，企业将高级人工智慧功能（例如物件分类、详细通知和云端存檔）限制在付费方案中，而消费者也越来越多地选择这些套餐以增强安全性。这一转变得到了强劲的行业表现的支持。 Arlo Technologies 在 2025 年 11 月发布的 2025 年第三季财报中指出，其付费帐户累计数量已达 540 万，年成长 27.4%，凸显了消费者对附加价值服务包日益增长的依赖。

目录

第一章概述

第二章：调查方法

第三章执行摘要

第四章：客户心声

第五章：全球DIY智慧家庭市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 按技术（网路技术、无线通讯技术）
    • 产品类别（娱乐控制、安防与门禁控制、智慧厨房）
    • 按地区
    • 按公司（2025 年）
  • 市场地图

第六章：北美DIY智慧家庭市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲：国别分析
    • 我们
    • 加拿大
    • 墨西哥

第七章：欧洲DIY智慧家庭市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲：国别分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章：亚太地区DIY智慧家庭市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区：国别分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章：中东和非洲DIY智慧家庭市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东与非洲：国别分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

第十章：南美DIY智慧家庭市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲：国别分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 促进因素
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 近期趋势

第十三章：全球DIY智慧家庭市场：SWOT分析

第十四章：波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的议价能力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Google LLC
  • Amazon.com, Inc.
  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Philips Lighting Holding BV
  • Honeywell International Inc.
  • Bosch Security Systems
  • Legrand SA
  • IKEA Group
  • TP-Link Technologies Co., Ltd.

第十六章 策略建议

第十七章：关于研究公司及免责声明

简介目录
Product Code: 21731

The Global DIY Smart Home Market is projected to experience substantial growth, rising from USD 48.33 Billion in 2025 to USD 114.98 Billion by 2031, with a compound annual growth rate of 15.54%. This market consists of residential automation devices designed for consumer installation without professional help, primarily using wireless connectivity and mobile applications to control functions like lighting, security, and climate. Key drivers fueling this expansion include the reducing cost of smart components and the broad availability of high-speed internet, which simplifies the setup process for non-technical users, alongside increasing consumer confidence in managing personal technology which supports the demand for flexible, self-monitored systems.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 48.33 Billion
Market Size 2031USD 114.98 Billion
CAGR 2026-203115.54%
Fastest Growing SegmentSecurity & Access Control
Largest MarketNorth America

According to the Z-Wave Alliance, the ecosystem grew significantly in 2024 with the certification of nearly 100 new devices utilizing the Long Range protocol, bringing the total number of certified products to over 4,500. Despite this progress, a major challenge limiting wider adoption is the lack of interoperability, where devices from different manufacturers do not communicate effectively. This fragmentation often leads to a disjointed user experience and causes hesitation among consumers who are concerned about potential compatibility issues between their various smart devices.

Market Driver

The widespread adoption of AI-enabled voice assistants and centralized control hubs is serving as a major catalyst for market growth, streamlining how consumers engage with fragmented device ecosystems. As users transition from standalone gadgets, there is an accelerated shift toward unified platforms that consolidate device management into a single intelligent interface, frequently driven by open-source innovation. This trend toward centralized orchestration is evidenced by the rapid expansion of enthusiast platforms; for instance, Home Assistant reported in their April 2025 "State of the Open Home" address that their active user base had doubled to two million households, highlighting a consumer preference for comprehensive systems that offer local control and broad integration.

Simultaneously, the rising demand for flexible and renter-friendly security solutions is expanding access to home protection, particularly for tenants and urban residents limited by permanent installation restrictions. Manufacturers are meeting this need with adhesive-mounted, wire-free devices that require no professional drilling, combined with contract-free monitoring options that appeal to mobile demographics. The strong penetration of this hardware is clear; SafeHome.org's "2025 Home Security Market Report" from February 2025 indicates that over 50% of U.S. homes now use at least one security camera, a segment that significantly boosts industry performance, with Assa Abloy reporting a 7% total sales increase in 2025 driven largely by acquisitions and access solution demand.

Market Challenge

A significant barrier hampering the Global DIY Smart Home Market is the lack of interoperability among devices from different manufacturers. Consumers who purchase automation products such as smart locks, thermostats, and cameras often encounter fragmented communication protocols that prevent these devices from operating as a unified system. This technical disconnect forces users to toggle between multiple, disjointed mobile applications to manage their homes, thereby undermining the convenience that smart automation promises and creating a "walled garden" effect that discourages non-technical buyers from expanding their systems due to fear of incompatibility.

This friction directly restricts market penetration, limiting adoption primarily to tech-savvy enthusiasts rather than the mass market. Data from the Fiber Broadband Association in January 2025 revealed that smart home device adoption had reached only 45% of U.S. internet households, suggesting that a vast portion of the addressable market remains untapped despite the availability of high-speed internet. The reluctance of the "early majority" to enter the sector is largely fueled by this compatibility confusion, which stalls broader expansion and suppresses the industry's overall revenue potential.

Market Trends

The integration of connected kitchen and appliance technologies is redefining the residential automation landscape, establishing major appliances as the new command centers for the DIY smart home. Manufacturers are increasingly embedding high-definition displays and logic processors into refrigerators and ovens, allowing these foundational devices to control security, lighting, and energy workflows that were previously managed by standalone hubs. This architectural shift is exemplified by major product launches merging utility with connectivity; notably, Samsung Electronics announced at "CES 2025" in January 2025 that it expanded its "AI Home" ecosystem by integrating a 9-inch LCD touchscreen into its Bespoke refrigerator lineup to serve as a comprehensive IoT controller.

Concurrently, the rise of subscription-based premium smart services is fundamentally altering the market's economic model, shifting focus from one-time hardware purchases to recurring revenue streams. As hardware margins compress due to commoditization, companies are gating advanced AI capabilities-such as object classification, rich notifications, and cloud archives-behind paid tiers, which consumers are increasingly willing to adopt for enhanced security. This transition is supported by robust industry performance; Arlo Technologies reported in their "Third Quarter 2025 Financial Results" in November 2025 that cumulative paid accounts grew by 27.4% year-over-year to 5.4 million, underscoring the growing consumer reliance on value-added service packages.

Key Market Players

  • Google LLC
  • Amazon.com, Inc.
  • Samsung Electronics Co., Ltd.
  • Apple Inc.
  • Philips Lighting Holding B.V.
  • Honeywell International Inc.
  • Bosch Security Systems
  • Legrand SA
  • IKEA Group
  • TP-Link Technologies Co., Ltd.

Report Scope

In this report, the Global DIY Smart Home Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

DIY Smart Home Market, By Technology

  • Network Technology
  • Wireless Communication Technology

DIY Smart Home Market, By Product

  • Entertainment Control
  • Security & Access Control
  • Smart Kitchen

DIY Smart Home Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global DIY Smart Home Market.

Available Customizations:

Global DIY Smart Home Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global DIY Smart Home Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Technology (Network Technology, Wireless Communication Technology)
    • 5.2.2. By Product (Entertainment Control, Security & Access Control, Smart Kitchen)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America DIY Smart Home Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Technology
    • 6.2.2. By Product
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States DIY Smart Home Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Technology
        • 6.3.1.2.2. By Product
    • 6.3.2. Canada DIY Smart Home Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Technology
        • 6.3.2.2.2. By Product
    • 6.3.3. Mexico DIY Smart Home Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Technology
        • 6.3.3.2.2. By Product

7. Europe DIY Smart Home Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Technology
    • 7.2.2. By Product
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany DIY Smart Home Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Technology
        • 7.3.1.2.2. By Product
    • 7.3.2. France DIY Smart Home Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Technology
        • 7.3.2.2.2. By Product
    • 7.3.3. United Kingdom DIY Smart Home Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Technology
        • 7.3.3.2.2. By Product
    • 7.3.4. Italy DIY Smart Home Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Technology
        • 7.3.4.2.2. By Product
    • 7.3.5. Spain DIY Smart Home Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Technology
        • 7.3.5.2.2. By Product

8. Asia Pacific DIY Smart Home Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Technology
    • 8.2.2. By Product
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China DIY Smart Home Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Technology
        • 8.3.1.2.2. By Product
    • 8.3.2. India DIY Smart Home Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Technology
        • 8.3.2.2.2. By Product
    • 8.3.3. Japan DIY Smart Home Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Technology
        • 8.3.3.2.2. By Product
    • 8.3.4. South Korea DIY Smart Home Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Technology
        • 8.3.4.2.2. By Product
    • 8.3.5. Australia DIY Smart Home Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Technology
        • 8.3.5.2.2. By Product

9. Middle East & Africa DIY Smart Home Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Technology
    • 9.2.2. By Product
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia DIY Smart Home Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Technology
        • 9.3.1.2.2. By Product
    • 9.3.2. UAE DIY Smart Home Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Technology
        • 9.3.2.2.2. By Product
    • 9.3.3. South Africa DIY Smart Home Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Technology
        • 9.3.3.2.2. By Product

10. South America DIY Smart Home Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Technology
    • 10.2.2. By Product
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil DIY Smart Home Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Technology
        • 10.3.1.2.2. By Product
    • 10.3.2. Colombia DIY Smart Home Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Technology
        • 10.3.2.2.2. By Product
    • 10.3.3. Argentina DIY Smart Home Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Technology
        • 10.3.3.2.2. By Product

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global DIY Smart Home Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Google LLC
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Amazon.com, Inc.
  • 15.3. Samsung Electronics Co., Ltd.
  • 15.4. Apple Inc.
  • 15.5. Philips Lighting Holding B.V.
  • 15.6. Honeywell International Inc.
  • 15.7. Bosch Security Systems
  • 15.8. Legrand SA
  • 15.9. IKEA Group
  • 15.10. TP-Link Technologies Co., Ltd.

16. Strategic Recommendations

17. About Us & Disclaimer