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市场调查报告书
商品编码
1970925
宝石和珠宝市场-全球产业规模、份额、趋势、机会和预测:按产品类型、分销管道、地区和竞争格局划分,2021-2031年Gems and Jewellery Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product Type, By Distribution Channel, By Region & Competition, 2021-2031F |
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全球宝石和珠宝市场预计将从 2025 年的 4,315.7 亿美元成长到 2031 年的 6,104.6 亿美元,复合年增长率为 5.95%。
该行业主要涉及贵金属(如白银、铂金和黄金)以及高价值宝石(如钻石和彩色宝石)的交易,这些贵金属用于个人装饰和投资。新兴国家可支配收入的成长以及珠宝在婚礼习俗和庆典礼品中深厚的文化意义,是推动市场上涨的主要因素。此外,人们普遍认为这些贵金属是稳定的资产,这也确保了其需求的稳定,使其不受暂时性波动的影响。
| 市场概览 | |
|---|---|
| 预测期 | 2027-2031 |
| 市场规模:2025年 | 4315.7亿美元 |
| 市场规模:2031年 | 6104.6亿美元 |
| 复合年增长率:2026-2031年 | 5.95% |
| 成长最快的细分市场 | 在线的 |
| 最大的市场 | 亚太地区 |
然而,该行业面临着许多挑战,包括价格波动和原物料成本飙升,这些都限制了其销售成长。根据世界黄金协会预测,2024年全球黄金首饰需求量将下降11%至1877吨,但价格上涨却推动了总需求量创下1,440亿美元的历史新高,增幅达9%。这种反差凸显了高昂的成本如何限制了一般消费者的购买力,并可能成为市场扩张的障碍,即便该产业仍保持较高的价值保值率。
实验室培育钻石和宝石的迅速普及正在从根本上改变市场格局。它们降低了奢侈品的进入门槛,并符合消费者的道德标准。消费者越来越青睐这些产品,因为它们在物理特性上与天然宝石完全相同,但价格却低得多,即使在经济挑战下也能实现销售成长。领先品牌正积极拓展产品线,以在这个快速成长的细分市场中站稳脚步。例如,潘朵拉于2024年11月发布的「2024年第三季中期财务报告」指出,其实验室培育钻石部门的收入为6,400万丹麦克朗,较去年同期成长34%,显示该品类正成为大型零售商的重要收入来源。
与此同时,电子商务和数位零售平台的扩张正在改变珠宝的发现和购买习惯。零售商正积极采用数位化工具,打造与年轻、精通科技的消费者产生共鸣的无缝全通路体验。根据 Signet Jewelers 于 2024 年 5 月发布的 2024 财年年度报告,策略性的数位投资已成功将电子商务销售额提升至总销售额的约 23%。万事达卡的 SpendingPulse 数据显示,这种数位化应对力是维持需求的关键。数据显示,2024 年假期季节美国珠宝饰品销售额年增 4%,凸显了便捷零售通路支撑下的消费者支出的可持续性。
全球宝石和珠宝市场面临的主要障碍是原物料成本飙升和价格波动。随着黄金和白银等贵金属价格屡创新高,大众市场的即时供应量显着减少。价格飙升导致产品本身的吸引力与普通消费者的经济能力之间出现差距,迫使他们选择价格较低的款式或无限期推迟购买。因此,儘管单价上涨使市场价值看起来坚挺,但实际交易量却在萎缩,显示传统厚重珠宝的基本客群正在萎缩。
近期行业统计数据清晰地反映了交易量的下降,凸显了情势的严峻性。世界黄金协会的数据显示,2025年第三季全球黄金首饰消费量将降至371吨,年比大幅下降两位数,主要是由于金价持续高企所致。这种趋势表明,价格敏感度正在成为市场扩张的主要阻碍因素,因为持续高企的价格阻碍了新买家的购买,并将成长限制在高端奢侈品领域。
随着消费者日益将高品质珠宝视为具有持久价值的投资资产,二手及古董珠宝转售市场的兴起正成为一股强劲的趋势。该行业成功摆脱了零售业整体低迷的影响,吸引了许多富裕买家,他们更重视古董珠宝的来源和内在价值,而非批量生产的新品。在永续性目标和对独特美学的追求驱动下,次市场在保值方面表现优于一级市场。根据The RealReal于2024年8月发布的《2024年奢侈品转售报告》,销售额年增22%,在该平台所有奢侈品类别中成长率最高。
同时,珠宝零售市场正加速从无品牌转向有组织的品牌珠宝零售。由于市场被分割为商品化的裸金属和高利润、注重设计的系列产品,金价波动导致消费者对传统、厚重、素金产品的兴趣下降。同时,专注于镶嵌宝石的高附加价值珠宝的有组织企业凭藉清晰的品牌价值和精湛的工艺,正在赢得市场份额。这种转变使得製造商能够透过强调产品的艺术价值而非金属重量来降低对原材料价格的敏感性,这一策略得到了印度宝石和珠宝出口促进委员会(GJEPC)2024年7月发布的《宝石和珠宝贸易趋势》报告的支持。报告显示,4月至6月,宝石镶嵌黄金首饰的出口额成长了14.55%,达到13.4亿美元,这一增长与无品牌珠宝业的下滑形成了鲜明对比。
The Global Gems and Jewellery Market is projected to expand from USD 431.57 Billion in 2025 to USD 610.46 Billion by 2031, registering a CAGR of 5.95%. This industry encompasses the commerce of precious metals like silver, platinum, and gold, along with high-value gemstones such as diamonds and colored stones, principally used for personal decoration and investment purposes. The market's upward trajectory is largely fueled by increasing disposable incomes within emerging nations and the profound cultural importance of jewellery in wedding customs and celebratory gifting. Furthermore, the persistent view of these precious materials as stable assets ensures steady demand that operates independently of fleeting fashion trends.
| Market Overview | |
|---|---|
| Forecast Period | 2027-2031 |
| Market Size 2025 | USD 431.57 Billion |
| Market Size 2031 | USD 610.46 Billion |
| CAGR 2026-2031 | 5.95% |
| Fastest Growing Segment | Online |
| Largest Market | Asia Pacific |
However, the sector confronts substantial hurdles related to price instability and elevated raw material expenses, which limit growth in terms of volume. According to the World Gold Council, global demand for gold jewellery fell by 11% to 1,877 tonnes in 2024, even though the total value of this demand increased by 9% to a record US$144 billion driven by rising prices. This contrast underscores how soaring costs can restrict access for mass-market buyers, establishing a barrier to wider market development even as the sector maintains high value retention.
Market Driver
The market is being fundamentally transformed by the swift uptake of lab-grown diamonds and gemstones, which are democratizing luxury access and meeting ethical consumption standards. Shoppers are increasingly favoring these options because they offer physical properties identical to natural stones at significantly lower prices, enabling higher sales volumes even amidst economic challenges. Major brands are responding by expanding their offerings to secure this burgeoning market segment; for instance, Pandora's 'Interim Financial Report Q3 2024' from November 2024 noted that their lab-grown diamond division generated DKK 64 million in revenue, marking a strong 34% like-for-like increase over the prior year, proving this category is becoming a vital revenue source for organized retail.
Concurrently, the expansion of e-commerce and digital retail platforms is driving a structural shift in jewellery discovery and purchasing habits. Retailers are actively adopting digital tools to build seamless omnichannel journeys that resonate with younger, tech-savvy consumers. As reported in Signet Jewelers' 'Fiscal 2024 Annual Report' from May 2024, strategic digital investments successfully raised e-commerce penetration to roughly 23% of total sales. This digital readiness is key to maintaining demand, evidenced by Mastercard SpendingPulse data showing a 4% year-over-year rise in United States jewelry sales during the 2024 holiday season, emphasizing the durability of consumer spending when aided by accessible retail avenues.
Market Challenge
The principal obstacle obstructing the Global Gems and Jewellery Market is the rising expense of raw materials coupled with price instability. As precious metals such as gold and silver hit historic highs, immediate affordability for mass-market consumers is significantly reduced. This spike in prices creates a gap between the inherent appeal of these products and the financial capacity of average buyers, necessitating a transition toward lighter designs or the indefinite postponement of purchases. Consequently, although market value might seem strong due to higher unit prices, the actual trade volume is shrinking, signaling a reduction in the customer base for traditional heavyweight jewellery.
This decline in volume is clearly reflected in recent industry statistics that highlight the gravity of the situation. Data from the World Gold Council reveals that global gold jewellery consumption dropped to 371 tonnes in the third quarter of 2025, representing a substantial double-digit year-on-year decrease attributed specifically to the record high-price environment. Such patterns indicate that price sensitivity functions as a significant cap on market expansion, as sustained high entry costs deter entry-level shoppers and confine growth primarily to the premium luxury sector.
Market Trends
The rise of the Second-Hand and Vintage Jewellery Resale Market is becoming a pivotal trend as consumers increasingly view high-quality items as investment assets with demonstrated longevity. This sector is successfully separating itself from the general retail slowdown by attracting affluent purchasers who value vintage provenance and intrinsic material worth over new, mass-manufactured stock. Motivated by sustainability goals and a desire for unique aesthetics, the secondary market is exceeding the primary sector in terms of value retention; The RealReal's '2024 Luxury Resale Report' from August 2024 indicates that sales of fine jewelry valued at $5,000 and above rose by 22% year-over-year, marking the fastest growth among all luxury categories on the platform.
Simultaneously, the shift from unbranded to Organized Branded Jewellery Retail is gaining speed as the market splits between commoditized bullion and high-margin, design-centric collections. While fluctuating gold prices have reduced interest in traditional heavy plain gold jewellery, organized entities focusing on studded and value-added pieces are winning market share through distinct brand equity and superior craftsmanship. This transition enables manufacturers to offset raw material price sensitivity by highlighting the product's artistic merit rather than metal weight, a strategy supported by the Gem & Jewellery Export Promotion Council (GJEPC) July 2024 'Gem & Jewellery Trade Trends' report, which showed studded gold jewellery exports grew 14.55% to US$1.34 billion in the April-June 2024 quarter, contrasting sharply with the decline in the unbranded sector.
Report Scope
In this report, the Global Gems and Jewellery Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:
Company Profiles: Detailed analysis of the major companies present in the Global Gems and Jewellery Market.
Global Gems and Jewellery Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report: