封面
市场调查报告书
商品编码
1971401

奶瓶市场-全球产业规模、份额、趋势、机会与预测:按产品、通路、地区和竞争格局划分,2021-2031年

Baby Bottle Market - Global Industry Size, Share, Trends, Opportunity, and Forecast, Segmented By Product (Plastic, Silicone, Glass, Stainless Steel), By Distribution Channel (Online, Offline), By Region & Competition, 2021-2031F

出版日期: | 出版商: TechSci Research | 英文 185 Pages | 商品交期: 2-3个工作天内

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简介目录

全球奶瓶市场预计将从 2025 年的 39.8 亿美元成长到 2031 年的 57.1 亿美元,复合年增长率达到 6.21%。

该行业专注于生产和销售配备奶嘴的专用容器,用于餵养牛奶或配方奶,作为母乳餵养的重要辅助或替代方案。市场成长主要受强劲的经济因素驱动,例如女性劳动参与率的提高,她们对便利餵食方案的需求日益增长;以及可支配收入的增加,使她们能够购买高端婴儿用品。正如美国零售联合会(NRF)所指出的,预计到2024年零售额将成长2.5%至3.5%,显示消费经济强劲,能够持续增加家庭必需品的支出。

市场概览
预测期 2027-2031
市场规模:2025年 39.8亿美元
市场规模:2031年 57.1亿美元
复合年增长率:2026-2031年 6.21%
成长最快的细分市场 在线的
最大的市场 亚太地区

儘管经济指标向好,但许多已开发国家出生率的下降给市场带来了巨大的障碍。这直接导致目标消费群萎缩。这种人口结构现实迫使製造商为争夺日益减少的新晋父母群体而展开激烈竞争,并且常常需要透过材料创新和安全特性来实现差异化。因此,企业面临着既要维持严格的安全标准,也要应对成熟市场人口成长停滞所导致的销售量限制的双重挑战。

市场驱动因素

女性劳动参与率的提高和双薪家庭的增加是全球奶瓶市场的主要驱动力。随着越来越多的母亲在产后不久重返职场,对能够高效盛装母乳或配方奶的容器的需求日益增长,从而推动了混合餵养方案的普及。根据美国劳工统计局于2025年4月发布的《2024年家庭就业特征报告》,68.3%的六岁以下儿童的母亲处于就业状态,这凸显了与育儿相兼容的母乳喂养产品的重要性。主要产业参与者正持续满足这一需求;例如,纽威品牌公司在2025年2月报告称,其包含婴儿用品在内的学习与发展部门在2024财年实现了6.28亿美元的净销售额。

同时,新兴市场可支配收入的成长以及消费者对高端产品的偏好正在重新定义市场价值。这些地区的父母往往更重视产品安全性和品牌声誉。在卫生和化学品安全意识不断提高的推动下,开发中国家的消费者正逐渐抛弃一般塑胶製品,转而选择玻璃和聚苯基硅烷(PPSU)等耐用、高品质的材料。这种转变在市场领导拓展亚洲业务的财务表现中得到了清晰的体现。根据Pigeon Corporation2025年2月发布的“概要”,其中国业务部门的净销售额达到390.27亿日元,同比增长18.1%,这一增长主要归功于其主要产品——奶瓶和奶嘴——的销售復苏。

市场挑战

已开发国家出生率的下降是全球奶瓶市场成长的根本障碍。由于婴儿是这些产品的唯一最终用户,出生率的持续下降直接导致产品需求的下降。製造商面临着一个不断萎缩的市场,其潜在销售量自然受到每一代人口规模的限制。这种人口结构的变化削弱了旨在提高销售量的行销策略的有效性,因为需要婴儿奶瓶配件的婴儿总数正在减少。

因此,消费群的萎缩迫使现有品牌在竞争激烈的环境中运营,它们不能仅仅依靠获取新客户来维持生存。根据美国疾病管制与预防中心(CDC)发布的2024年初步数据,2023年美国新生儿数量较前一年下降2%。出生率的下降趋势表明,对基本育儿产品的总需求将长期下滑,这给那些严重依赖成熟经济体销售量的公司带来了获利停滞的风险。

市场趋势

随着仿生奶嘴设计的广泛应用,整个产业正在经历一场变革。製造商正利用先进材料来模拟母乳哺育的生理机制。这一趋势旨在最大限度地减少乳头刺激,并确保从母乳餵养到奶瓶的平稳过渡,其柔软的质地模仿了母亲身体的解剖结构。该领域的创新正从简单的形状模仿发展到具有功能性弹性的产品,这些产品能够适应婴儿的吸吮节奏。例如,2025年6月,momi宣布其医用级硅胶奶嘴设计荣获「2025婴儿创新奖」年度「奶瓶创新奖」。此奶嘴能够精确模拟人体组织的弹性,从而支持自然吸吮。

同时,随着植物来源可生物降解瓶材的兴起,供应链正在重组。各公司致力于摆脱对石化燃料的依赖,并透过以甘蔗和玉米等可再生物质塑胶取代传统的石油基聚合物,来满足日益增长的环保期望。这在保持产品耐用性的同时,显着降低了碳足迹。这一转变也得到了可衡量的环境进展的支持。在2025年3月发布的《2024年ESG资料辑》中, Pigeon Corporation报告称,其范围1和范围2的温室气体排放较2018年基准值减少了64.7%,并将这一突破性成就主要归功于生物质牧场的采用和永续生产实践的实施。

目录

第一章概述

第二章:调查方法

第三章执行摘要

第四章:客户心声

第五章:全球奶瓶市场展望

  • 市场规模及预测
    • 按金额
  • 市占率及预测
    • 依产品类型(塑胶、硅胶、玻璃、不銹钢)
    • 分销通路(线上、线下)
    • 按地区
    • 按公司(2025 年)
  • 市场地图

第六章:北美奶瓶市场展望

  • 市场规模及预测
  • 市占率及预测
  • 北美洲:国别分析
    • 我们
    • 加拿大
    • 墨西哥

第七章:欧洲奶瓶市场展望

  • 市场规模及预测
  • 市占率及预测
  • 欧洲:国别分析
    • 德国
    • 法国
    • 英国
    • 义大利
    • 西班牙

第八章:亚太地区奶瓶市场展望

  • 市场规模及预测
  • 市占率及预测
  • 亚太地区:国别分析
    • 中国
    • 印度
    • 日本
    • 韩国
    • 澳洲

第九章:中东和非洲奶瓶市场展望

  • 市场规模及预测
  • 市占率及预测
  • 中东与非洲:国别分析
    • 沙乌地阿拉伯
    • 阿拉伯聯合大公国
    • 南非

第十章:南美洲奶瓶市场展望

  • 市场规模及预测
  • 市占率及预测
  • 南美洲:国别分析
    • 巴西
    • 哥伦比亚
    • 阿根廷

第十一章 市场动态

  • 促进因素
  • 任务

第十二章 市场趋势与发展

  • 併购
  • 产品发布
  • 近期趋势

第十三章:全球奶瓶市场:SWOT分析

第十四章:波特五力分析

  • 产业竞争
  • 新进入者的潜力
  • 供应商的议价能力
  • 顾客权力
  • 替代品的威胁

第十五章 竞争格局

  • Pigeon Corporation
  • Medela AG
  • Goodbaby International Holdings Limited
  • Koninklijke Philips NV
  • Dr. Brown's Company
  • Artsana SpA
  • Comotomo, Inc.
  • Richell Corporation
  • Munchkin, Inc.
  • Nanobebe US, Inc.

第十六章 策略建议

第十七章:关于研究公司及免责声明

简介目录
Product Code: 26820

The Global Baby Bottle Market is projected to expand from USD 3.98 Billion in 2025 to USD 5.71 Billion by 2031, achieving a CAGR of 6.21%. This sector focuses on the manufacturing and distribution of specialized vessels equipped with nipples for administering milk or formula, serving as a critical supplement or alternative to breastfeeding. The market's growth is underpinned by strong economic drivers, including the rising participation of women in the workforce, which demands convenient feeding solutions, and increasing disposable incomes that facilitate the purchase of premium infant care items. As highlighted by the National Retail Federation, retail sales were expected to increase by 2.5% to 3.5% in 2024, suggesting a robust consumer economy capable of sustaining spending on essential family goods.

Market Overview
Forecast Period2027-2031
Market Size 2025USD 3.98 Billion
Market Size 2031USD 5.71 Billion
CAGR 2026-20316.21%
Fastest Growing SegmentOnline
Largest MarketAsia Pacific

Despite these positive economic indicators, the market confronts a significant hurdle due to declining fertility rates in numerous developed countries, which directly shrinks the target consumer base. This demographic reality compels manufacturers to compete fiercely for a contracting pool of new parents, frequently forcing them to differentiate through material innovation and safety features. Consequently, companies are challenged to maintain rigorous safety standards while simultaneously managing the limitations on sales volume resulting from stagnating population growth in mature markets.

Market Driver

The increasing participation of women in the workforce and the rise of dual-income households serve as primary catalysts for the Global Baby Bottle Market. As more mothers return to their careers shortly after childbirth, the necessity for efficient vessels to administer expressed breast milk or formula drives the adoption of mixed-feeding solutions. Data released by the U.S. Bureau of Labor Statistics in April 2025, within the 'Employment Characteristics of Families - 2024' report, indicated that 68.3% of mothers with children under six were active in the labor force, emphasizing the critical need for childcare-compatible feeding products. Major industry players continue to meet this demand; for example, Newell Brands reported in February 2025 that its Learning and Development segment, which houses the baby category, generated net sales of $628 million for the full year 2024.

Concurrently, rising disposable incomes and a trend toward premiumization in emerging markets are redefining market value, as parents in these regions place a higher priority on product safety and brand reputation. Consumers in developing economies are increasingly moving away from generic plastic options in favor of durable, high-quality materials like glass and PPSU, driven by growing awareness of hygiene and chemical safety. This shift is evident in the financial performance of market leaders expanding in Asia; Pigeon Corporation's February 2025 'Summary of Financial Results' noted an 18.1% year-over-year increase in net sales for its China Business segment, reaching ¥39,027 million, a growth attributed to the recovery in sales of core nursing bottles and nipples.

Market Challenge

Declining fertility rates in developed nations present a fundamental barrier to the growth of the Global Baby Bottle Market. Since infants are the sole end-users of these products, a sustained drop in birth numbers leads directly to reduced product demand. Manufacturers are faced with a contracting addressable market where the potential sales volume is naturally limited by the size of each incoming generation. This demographic shift undermines the effectiveness of marketing strategies designed to drive volume, as the total pool of infants requiring feeding accessories is simply smaller.

As a result, the shrinking consumer base forces established brands to operate within a highly competitive landscape where growth cannot rely merely on acquiring new customers. According to provisional data from the Centers for Disease Control and Prevention in 2024, the number of births in the United States fell by 2% in 2023 compared to the previous year. Such downward trends in natality statistics point to a long-term reduction in the aggregate demand for essential nursery goods, creating risks of revenue stagnation for companies that depend heavily on volume sales in mature economies.

Market Trends

The industry is witnessing a transformation through the proliferation of biomimetic nipple designs, as manufacturers utilize advanced materials to replicate the physiological mechanics of breastfeeding. This trend addresses the need to minimize nipple confusion and ensure a smooth transition between breast and bottle by employing soft textures that mimic maternal anatomy. Innovations in this area have evolved beyond simple shape replication to include functional elasticity that adapts to an infant's sucking rhythm. For instance, in June 2025, momi announced that its medical-grade silicone design, which precisely mimics human tissue elasticity to support natural latching, was recognized as the 'Bottle Innovation of the Year' at the '2025 Baby Innovation Awards'.

Simultaneously, the supply chain is being reshaped by the emergence of plant-based and biodegradable bottle materials as companies aim to decouple production from fossil fuels. To meet heightened environmental expectations, manufacturers are replacing conventional petroleum-based polymers with renewable biomass plastics derived from sources like sugarcane or corn, offering comparable durability with a significantly reduced carbon footprint. This shift is substantiated by measurable environmental progress; Pigeon Corporation reported in its 'ESG Databook 2024', released in March 2025, that it achieved a 64.7% reduction in Scope 1 and 2 greenhouse gas emissions compared to its 2018 baseline, a milestone largely credited to the adoption of biomass plastics and sustainable manufacturing practices.

Key Market Players

  • Pigeon Corporation
  • Medela AG
  • Goodbaby International Holdings Limited
  • Koninklijke Philips N.V.
  • Dr. Brown's Company
  • Artsana S.p.A
  • Comotomo, Inc.
  • Richell Corporation
  • Munchkin, Inc.
  • Nanobebe US, Inc.

Report Scope

In this report, the Global Baby Bottle Market has been segmented into the following categories, in addition to the industry trends which have also been detailed below:

Baby Bottle Market, By Product

  • Plastic
  • Silicone
  • Glass
  • Stainless Steel

Baby Bottle Market, By Distribution Channel

  • Online
  • Offline

Baby Bottle Market, By Region

  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • France
    • United Kingdom
    • Italy
    • Germany
    • Spain
  • Asia Pacific
    • China
    • India
    • Japan
    • Australia
    • South Korea
  • South America
    • Brazil
    • Argentina
    • Colombia
  • Middle East & Africa
    • South Africa
    • Saudi Arabia
    • UAE

Competitive Landscape

Company Profiles: Detailed analysis of the major companies present in the Global Baby Bottle Market.

Available Customizations:

Global Baby Bottle Market report with the given market data, TechSci Research offers customizations according to a company's specific needs. The following customization options are available for the report:

Company Information

  • Detailed analysis and profiling of additional market players (up to five).

Table of Contents

1. Product Overview

  • 1.1. Market Definition
  • 1.2. Scope of the Market
    • 1.2.1. Markets Covered
    • 1.2.2. Years Considered for Study
    • 1.2.3. Key Market Segmentations

2. Research Methodology

  • 2.1. Objective of the Study
  • 2.2. Baseline Methodology
  • 2.3. Key Industry Partners
  • 2.4. Major Association and Secondary Sources
  • 2.5. Forecasting Methodology
  • 2.6. Data Triangulation & Validation
  • 2.7. Assumptions and Limitations

3. Executive Summary

  • 3.1. Overview of the Market
  • 3.2. Overview of Key Market Segmentations
  • 3.3. Overview of Key Market Players
  • 3.4. Overview of Key Regions/Countries
  • 3.5. Overview of Market Drivers, Challenges, Trends

4. Voice of Customer

5. Global Baby Bottle Market Outlook

  • 5.1. Market Size & Forecast
    • 5.1.1. By Value
  • 5.2. Market Share & Forecast
    • 5.2.1. By Product (Plastic, Silicone, Glass, Stainless Steel)
    • 5.2.2. By Distribution Channel (Online, Offline)
    • 5.2.3. By Region
    • 5.2.4. By Company (2025)
  • 5.3. Market Map

6. North America Baby Bottle Market Outlook

  • 6.1. Market Size & Forecast
    • 6.1.1. By Value
  • 6.2. Market Share & Forecast
    • 6.2.1. By Product
    • 6.2.2. By Distribution Channel
    • 6.2.3. By Country
  • 6.3. North America: Country Analysis
    • 6.3.1. United States Baby Bottle Market Outlook
      • 6.3.1.1. Market Size & Forecast
        • 6.3.1.1.1. By Value
      • 6.3.1.2. Market Share & Forecast
        • 6.3.1.2.1. By Product
        • 6.3.1.2.2. By Distribution Channel
    • 6.3.2. Canada Baby Bottle Market Outlook
      • 6.3.2.1. Market Size & Forecast
        • 6.3.2.1.1. By Value
      • 6.3.2.2. Market Share & Forecast
        • 6.3.2.2.1. By Product
        • 6.3.2.2.2. By Distribution Channel
    • 6.3.3. Mexico Baby Bottle Market Outlook
      • 6.3.3.1. Market Size & Forecast
        • 6.3.3.1.1. By Value
      • 6.3.3.2. Market Share & Forecast
        • 6.3.3.2.1. By Product
        • 6.3.3.2.2. By Distribution Channel

7. Europe Baby Bottle Market Outlook

  • 7.1. Market Size & Forecast
    • 7.1.1. By Value
  • 7.2. Market Share & Forecast
    • 7.2.1. By Product
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
  • 7.3. Europe: Country Analysis
    • 7.3.1. Germany Baby Bottle Market Outlook
      • 7.3.1.1. Market Size & Forecast
        • 7.3.1.1.1. By Value
      • 7.3.1.2. Market Share & Forecast
        • 7.3.1.2.1. By Product
        • 7.3.1.2.2. By Distribution Channel
    • 7.3.2. France Baby Bottle Market Outlook
      • 7.3.2.1. Market Size & Forecast
        • 7.3.2.1.1. By Value
      • 7.3.2.2. Market Share & Forecast
        • 7.3.2.2.1. By Product
        • 7.3.2.2.2. By Distribution Channel
    • 7.3.3. United Kingdom Baby Bottle Market Outlook
      • 7.3.3.1. Market Size & Forecast
        • 7.3.3.1.1. By Value
      • 7.3.3.2. Market Share & Forecast
        • 7.3.3.2.1. By Product
        • 7.3.3.2.2. By Distribution Channel
    • 7.3.4. Italy Baby Bottle Market Outlook
      • 7.3.4.1. Market Size & Forecast
        • 7.3.4.1.1. By Value
      • 7.3.4.2. Market Share & Forecast
        • 7.3.4.2.1. By Product
        • 7.3.4.2.2. By Distribution Channel
    • 7.3.5. Spain Baby Bottle Market Outlook
      • 7.3.5.1. Market Size & Forecast
        • 7.3.5.1.1. By Value
      • 7.3.5.2. Market Share & Forecast
        • 7.3.5.2.1. By Product
        • 7.3.5.2.2. By Distribution Channel

8. Asia Pacific Baby Bottle Market Outlook

  • 8.1. Market Size & Forecast
    • 8.1.1. By Value
  • 8.2. Market Share & Forecast
    • 8.2.1. By Product
    • 8.2.2. By Distribution Channel
    • 8.2.3. By Country
  • 8.3. Asia Pacific: Country Analysis
    • 8.3.1. China Baby Bottle Market Outlook
      • 8.3.1.1. Market Size & Forecast
        • 8.3.1.1.1. By Value
      • 8.3.1.2. Market Share & Forecast
        • 8.3.1.2.1. By Product
        • 8.3.1.2.2. By Distribution Channel
    • 8.3.2. India Baby Bottle Market Outlook
      • 8.3.2.1. Market Size & Forecast
        • 8.3.2.1.1. By Value
      • 8.3.2.2. Market Share & Forecast
        • 8.3.2.2.1. By Product
        • 8.3.2.2.2. By Distribution Channel
    • 8.3.3. Japan Baby Bottle Market Outlook
      • 8.3.3.1. Market Size & Forecast
        • 8.3.3.1.1. By Value
      • 8.3.3.2. Market Share & Forecast
        • 8.3.3.2.1. By Product
        • 8.3.3.2.2. By Distribution Channel
    • 8.3.4. South Korea Baby Bottle Market Outlook
      • 8.3.4.1. Market Size & Forecast
        • 8.3.4.1.1. By Value
      • 8.3.4.2. Market Share & Forecast
        • 8.3.4.2.1. By Product
        • 8.3.4.2.2. By Distribution Channel
    • 8.3.5. Australia Baby Bottle Market Outlook
      • 8.3.5.1. Market Size & Forecast
        • 8.3.5.1.1. By Value
      • 8.3.5.2. Market Share & Forecast
        • 8.3.5.2.1. By Product
        • 8.3.5.2.2. By Distribution Channel

9. Middle East & Africa Baby Bottle Market Outlook

  • 9.1. Market Size & Forecast
    • 9.1.1. By Value
  • 9.2. Market Share & Forecast
    • 9.2.1. By Product
    • 9.2.2. By Distribution Channel
    • 9.2.3. By Country
  • 9.3. Middle East & Africa: Country Analysis
    • 9.3.1. Saudi Arabia Baby Bottle Market Outlook
      • 9.3.1.1. Market Size & Forecast
        • 9.3.1.1.1. By Value
      • 9.3.1.2. Market Share & Forecast
        • 9.3.1.2.1. By Product
        • 9.3.1.2.2. By Distribution Channel
    • 9.3.2. UAE Baby Bottle Market Outlook
      • 9.3.2.1. Market Size & Forecast
        • 9.3.2.1.1. By Value
      • 9.3.2.2. Market Share & Forecast
        • 9.3.2.2.1. By Product
        • 9.3.2.2.2. By Distribution Channel
    • 9.3.3. South Africa Baby Bottle Market Outlook
      • 9.3.3.1. Market Size & Forecast
        • 9.3.3.1.1. By Value
      • 9.3.3.2. Market Share & Forecast
        • 9.3.3.2.1. By Product
        • 9.3.3.2.2. By Distribution Channel

10. South America Baby Bottle Market Outlook

  • 10.1. Market Size & Forecast
    • 10.1.1. By Value
  • 10.2. Market Share & Forecast
    • 10.2.1. By Product
    • 10.2.2. By Distribution Channel
    • 10.2.3. By Country
  • 10.3. South America: Country Analysis
    • 10.3.1. Brazil Baby Bottle Market Outlook
      • 10.3.1.1. Market Size & Forecast
        • 10.3.1.1.1. By Value
      • 10.3.1.2. Market Share & Forecast
        • 10.3.1.2.1. By Product
        • 10.3.1.2.2. By Distribution Channel
    • 10.3.2. Colombia Baby Bottle Market Outlook
      • 10.3.2.1. Market Size & Forecast
        • 10.3.2.1.1. By Value
      • 10.3.2.2. Market Share & Forecast
        • 10.3.2.2.1. By Product
        • 10.3.2.2.2. By Distribution Channel
    • 10.3.3. Argentina Baby Bottle Market Outlook
      • 10.3.3.1. Market Size & Forecast
        • 10.3.3.1.1. By Value
      • 10.3.3.2. Market Share & Forecast
        • 10.3.3.2.1. By Product
        • 10.3.3.2.2. By Distribution Channel

11. Market Dynamics

  • 11.1. Drivers
  • 11.2. Challenges

12. Market Trends & Developments

  • 12.1. Merger & Acquisition (If Any)
  • 12.2. Product Launches (If Any)
  • 12.3. Recent Developments

13. Global Baby Bottle Market: SWOT Analysis

14. Porter's Five Forces Analysis

  • 14.1. Competition in the Industry
  • 14.2. Potential of New Entrants
  • 14.3. Power of Suppliers
  • 14.4. Power of Customers
  • 14.5. Threat of Substitute Products

15. Competitive Landscape

  • 15.1. Pigeon Corporation
    • 15.1.1. Business Overview
    • 15.1.2. Products & Services
    • 15.1.3. Recent Developments
    • 15.1.4. Key Personnel
    • 15.1.5. SWOT Analysis
  • 15.2. Medela AG
  • 15.3. Goodbaby International Holdings Limited
  • 15.4. Koninklijke Philips N.V.
  • 15.5. Dr. Brown's Company
  • 15.6. Artsana S.p.A
  • 15.7. Comotomo, Inc.
  • 15.8. Richell Corporation
  • 15.9. Munchkin, Inc.
  • 15.10. Nanobebe US, Inc.

16. Strategic Recommendations

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