市场调查报告书
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1408705
电影镜头市场:现况分析与预测(2023-2030)Cinema Lenses Market: Current Analysis and Forecast (2023-2030) |
由于智慧型手机消费的增加,预计 2023 年至 2030 年电影镜头市场将以约 6% 的复合年增长率稳步增长。 智慧型手机相机通常配备电影镜头。 因此,随着手机使用数量的增加,市场将会扩大。 印度国际经济关係中心的印度行动装置市场竞争问题研究显示,2012年至2018年,印度智慧型手机销量成长了18.91%。 此外,消费者对婚礼摄影和节日摄影的兴趣不断增长,将导致数位相机的需求增加,从而导致电影镜头的消费率增加。 例如,zeiss在2022年推出了Supreme Prime 15 mm T1.8。 这种优质产品重量轻且用途广泛。 该产品的推出旨在满足电影业日益增长的需求。 该镜头使世界各地的电影摄影师在高端剧集製作中受益。
根据镜头设计,市场分为定焦镜头与变焦镜头。 变焦镜头在电影镜头市场占据主导地位。 由于此类镜片类型比单光镜片更昂贵,因此此类细分市场的收入更高。 此外,变焦光学元件使用户可以灵活地调整相机的焦距以满足自己的需求并拍摄有效的照片。 这使得更容易满足长焦镜头相机的需求。 例如,2021年,Angenieux宣布的最新Optimo超紧凑变焦镜头系列将新增两款新品:21-56 T2.9和37-102 T2.9。 这些全片幅选项包括新的 Optimo Ultra Compact Zoom、Optimo Ultra 12x 和 Optimo Prime。 Angenieux致力于开发具有高精度光学和机构的小型轻量产品,为电影产业做出贡献。
依应用划分,市场分为电影业、家庭使用等。 从全球市场区隔来看,电影产业占了很大的份额。 带有变焦镜头的相机是用于摄影的最昂贵的相机。 因此,随着带有变焦镜头的数位相机的普及,胶片行业预计将占据全球市场的很大一部分。 例如,2021年,Arri AG推出了两个大画幅镜头系列:Moviecam球面镜头和ALFA变形镜头。 为了满足不同类型电影摄影师的需求,该系列由ARRI租赁世界镜头开发团队与Greig Fraser等电影製作人合作打造。
市场依分销管道分为线下和线上。 线下部分预计将占据很大份额,因为在专卖店和品牌店购买电影镜头的顾客可以直接看到并了解它们的功能。 如果客户是刚接触电影摄影的客户,线下部门允许客户当天购买产品,并接受销售人员的指导。 例如,Canon美国公司于 2020 年 4 月在中东商店推出了 EOS C300 MARK III。
为了更了解电影镜头市场的采用情况,将市场分为北美(美国、加拿大和北美其他地区)、欧洲(德国、英国、法国、西班牙、义大利和欧洲其他地区)、亚洲太平洋地区(根据世界其他地区(中国、日本、印度、亚太其他地区)和世界其他地区的全球影响力进行分析。 2020年,北美拥有压倒性的市场份额。 北美电影镜头市场扩张的主要因素是Canon美国公司、Adorama Camera Inc.、腾龙加拿大公司等知名公司在美国、加拿大等国家的大量存在。 该地区也很容易获得智慧型手机技术,因此内建电影镜头的智慧型手机需求量很大。 例如,根据国际环境研究与公共卫生杂誌的一项研究,到 2020 年 5 月,90% 的美国人将拥有智慧型手机。
The most frequently used optical components in the construction of digital cameras, which aid photographers in efficiently capturing pictures, are cinema lenses. The various types of pitches, sensor sizes, and camera mounts all affect the broad range of cinema lenses that are available. For their cinematic projects, photographers primarily depend on cameras with built-in optical lenses of reliable image output. Today, to capture high-resolution video material, filmmakers use 4k quality-based video cameras. As the resolution of 4K and 8K cameras increases, there is an increasing demand for higher-quality lenses. Filmmakers are searching for lenses that can provide the same degree of clarity and detail as these cameras grow in popularity. The need for high-resolution movie lenses is increasing because of this and drive the cinema lenses market.
The cinema lenses market is expected to grow at a steady rate of around CAGR of 6% from 2023 to 2030 owing to rise in consumption of the smartphones. Smartphone cameras frequently incorporate cinematic lenses. Thus, the market expands as the number of cellphones is used. Smartphone sales in India climbed at a pace of 18.91% from 2012 to 2018, according to the research "Competition Problems in India's Mobile Handset Market" by the Indian Center for Research on International Economic Relations. Moreover, rising consumer tendencies towards wedding photography and festival videography result in a higher demand for digital cameras, which in turn increases the rate at which cine lenses consumed. For instance, In 2022, Zeiss launched Supreme Prime 15 mm T1.8, a new cinematic lens in the market. This high- quality product is lightweight and versatile. The purpose of the product launch is to meet the growing demand of the film industry. The lens has benefitted cinematographers around the world in high-end episodic production.
Based on lens design, the market is segmented into prime lenses and zoom lenses. Zoom lenses segment dominant cinema lenses market. Due to such lens types being more expensive than prime lenses, which leads to greater revenue from such a segment. Additionally, zoom optics give users the flexibility to adjust the camera's focal length to meet their needs and take effective pictures. This makes it easier to meet the demand for cameras with telescopic lenses. For instance, in 2021, Two new items, the 21-56 T2.9 and 37-102 T2.9, are part of the newest series of Optimo Ultra-Compact Zoom Lenses introduced by Angenieux. These full-frame options include the new optimo ultra-compact zooms, optimo ultra 12X, and optimo primes. The company is concentrating on creating small, light items with high-precision optics and mechanics to serve the film industry.
Based on application, the market is segmented into film industry, households and others. The film industry segment holds a significant share of the global cinema lenses market. Cameras with zoom lenses thought to be the most expensive sort of camera utilised for filming assignments. Thus, it is anticipated that the film sector will account for a sizable portion of the global market due to the widespread use of digital cameras with zoom lenses. For Instance, in 2021, Two large format lens series were created by Arri AG: the Moviecam spherical lenses and the ALFA anamorphic lenses. In order to fulfil the needs of many sorts of cinematographers, the series was created by ARRI Rental's worldwide lens development team with the assistance of filmmakers, including Greig Fraser.
Based on distribution channel, the market is segmented into offline and online. The offline segment is expected to hold a major share of the market since customers who purchase cine lenses from specialty shops or brand stores can see and comprehend the features firsthand. If a customer is new to cinematography, the offline sector enables them to purchase the product the same day and even receive instruction from the salesperson. For Instance, Canon USA, Inc. in their Middle Eastern shop introduced the EOS C300 MARK III in April 2020, a next-generation cinema system camera with an 8k capability and 10x Zoom power.
For a better understanding of the market adoption of the cinema lenses market, the market is analyzed based on its worldwide presence in the countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominant market share in 2020. The main drivers of the expansion of the North American cinema lenses market are due to significant presence of well-known firms in nations like the United States and Canada, including Canon USA Inc., Adorama Camera Inc., Tamron Canada, and others. Also, the region has a high demand for smartphones with built-in cinematic lenses due to the region's population's easy access to smartphone technology. For Instance, 90% of Americans will have access to smartphones by May 2020, according to research from the International Journal of Environmental Research and Public Health.
Some of the major players operating in the market include: Zeiss, Cooke Optics Limited, Angenieux, Leica, Canon, Schneider, TOKINA, Samyang, ARRI, Fujifilm (Fujinon).