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市场调查报告书
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1479109

HORECA（饭店/餐厅/咖啡馆）饮料市场：现况分析与预测（2024-2032）

HORECA Beverage Market: Current Analysis and Forecast (2024-2032)
出版日期: | 出版商: UnivDatos Market Insights Pvt Ltd | 英文 133 Pages | 商品交期: 最快1-2个工作天内

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简介目录

由于产品推出数量的增加，预计 HORECA 饮料市场将以 3.5% 左右的速度稳定成长。 例如，2024年4月，Radico Khaitan推出了贾沙梅尔印度精酿金酒——金色幻影限量版盒装，以满足消费者不断变化的需求。 此外，2023 年 12 月，coca cola印度公司以全球酒精饮料 Lemon-Dou 为起点进入酒精产业。 在预测期内，有几个因素推动市场成长，例如餐厅和食品店的扩张和发展。 除此之外，餐厅与主要饮料公司在 HORECA 饮料方面的合作关係不断增加，也正在稳步推动该市场的发展。

依类型划分，市场分为酒精饮料和非酒精饮料。 到 2023 年，非酒精饮料领域将主导市场。 市场区隔中的非酒精饮料部分包括各种不含酒精的饮料。 这部分包括软性饮料、热饮料：咖啡、茶、热巧克力、拿铁和卡布奇诺等特色饮料、果汁和冰沙、水（瓶装水、调味水和浸泡水）、无酒精啤酒，包括各种葡萄酒选择。 近年来，由于消费者对健康意识、永续性和独特风味体验的偏好，HORECA 饮料市场对更健康和创新的非酒精饮料的需求不断增长。 持续的产品创新和新产品的推出正在推动市场的发展。 例如，2023 年 3 月，Reliance Retail Ventures Limited (RRVL) 的全资子公司兼快速消费品部门 Reliance Consumer Products Limited (RCPL) 宣布推出其标誌性饮料品牌 Campa did。 因此，从类型来看，非酒精饮料领域将在2023年占据较大的市场占有率。

根据最终用户，市场分为饭店、餐厅、咖啡馆等。 2023年，饭店板块将占据较大占有率。 在 HORECA 饮料市场中，饭店部分是指在饭店设施内提供饮料。 这包括根据酒店客人以及酒店酒吧和餐厅访客的需求和偏好量身定制的各种优惠。 饭店通常提供多种饮料选择。 HORECA 饮料市场的饭店部分受到宾客人口统计、饭店品牌定位、区域偏好以及餐饮消费趋势等因素的影响。 饭店通常努力提供多样化且有吸引力的饮料选择，以提高客人的整体体验和满意度。 线上预订平台、行动办理登机手续、免钥匙进入系统和客製化服务都是值得注意的创新，不仅吸引了更多客户，也促进了该行业的成长。 例如，2023年2月，开放饭店商务平台Site Minder发布的一份报告发现，2022年，全球旅客预订饭店住宿的时间将明显早于2021年，饭店平均预订提前时间增加了38%与上一年相比。 因此，酒店类别将在2023年占据较大的市场占有率。

为了更瞭解HORECA饮料的市场导入情况，我们在北美（美国、加拿大等北美地区）、欧洲（德国、英国、法国、西班牙、义大利等）进行了研究它根据其在印度、亚太地区其他地区的全球影响力和世界其他地区的全球影响力来分析市场。 由于外带和汽车餐厅的日益普及以及企业合作的增加，北美在 2023 年目前的情况下将主导市场。 该行业正在见证多种趋势，包括舒适饮料、非接触式订购以及将用餐体验直接呈现在消费者面前的创新技术。 例如，根据 Circana 2023 年发布的报告，加拿大的全方位服务餐厅的客流量增长最高，增幅高达 24%，令人印象深刻。 此外，快餐服务网点仍占所有餐饮服务访问量的 67%，本季成长了 9%。 因此，依地区划分，北美将在 2023 年占据较大市场占有率。

市场上的一些主要参与者包括The Coca-Cola Company; Nestle; PepsiCo; Jones Soda Co.; Danone; Appalachian Brewing Company; GCMMF (Amul); Keurig Dr Pepper Inc.; Bacardi Limited.。

目录

第一章市场介绍

  • 市场定义
  • 主要目标
  • 利害关係人
  • 限制

第二章研究方法或前提

  • 调查过程
  • 调查方法
  • 受访者简介

第三章市场总结

第 4 章执行摘要

第五章 COVID-19 对 HORECA 饮料市场的影响

第 6 章 HORECA 饮料市场收入，2022-2032

第 7 章依类型细分市场

  • 酒精饮料
  • 非酒精饮料

第 8 章最终使用者细分

  • 饭店
  • 餐厅
  • 咖啡馆
  • 其他

第九章区域市场分析

  • 北美
    • 美国
    • 加拿大
    • 其他北美地区
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 其他欧洲地区
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 其他亚太地区
  • 世界其他地区

第 10 章 HORECA 饮料市场动态

  • 市场驱动因素
  • 市场课题
  • 影响分析

第 11 章 HORECA 饮料市场机会

第十二章HORECA饮料市场趋势

第十三章供需分析

  • 需求方分析
  • 供给面分析

第14章价值链分析

第15章比赛场景

  • 竞争状况
    • 波特五力分析

第十六章公司简介

  • Unilever
  • The Coca-Cola Company
  • Nestle
  • PepsiCo
  • Jones Soda Co.
  • Danone
  • Appalachian Brewing Company
  • GCMMF（Amul）
  • Keurig Dr Pepper Inc.
  • Bacardi Limited

第 17 条免责声明

简介目录
Product Code: UMCG212718

The HORECA beverages market specifically focuses on the segment of the hospitality industry that involves the production, distribution, and consumption of beverages within hotels, restaurants, and cafes. This market includes a wide range of beverages such as alcoholic drinks, non-alcoholic drinks, hot beverages like coffee and tea, soft drinks, and specialty beverages. Trends in the HORECA beverages market are influenced by factors like changing consumer preferences, health and wellness trends, innovation in beverage offerings, and shifts in dining habits. The increasing demand for beverages has led to the market's growth. Several other factors, such as rising food tourism, rising demand for junk food and processed foods, and a surge in government collaborations & partnerships are driving the HORECA beverage market globally.

The HORECA Beverage Market is expected to grow at a steady rate of around 3.5% owing to the rising number of product launches. For instance, in April 2024, Radico Khaitan introduced the Jaisalmer Indian Craft Gin-The Golden Mirage Limited Edition Box to meet the evolving demands of consumers. Also, in December 2023, Coca-Cola India entered the alcohol segment, starting with Lemon-Dou, its global alcoholic ready-to-drink beverage. Several factors, including the expansion and development of restaurants and food outlets, are driving the market's growth during the forecast period. Apart from this, increased partnerships among restaurants and major beverage companies in HORECA beverages are also driving this market at a steady rate.

Based on the type, the market is bifurcated into alcoholic and non-alcoholic beverages. The non-alcoholic beverage segment dominated the market in the year 2023. The non-alcoholic beverages segment in the HORECA market includes a diverse range of drinks that do not contain alcohol. This segment encompasses various options such as soft drinks, hot beverages: coffee, tea, hot chocolate, specialty drinks like lattes and cappuccinos, juices and smoothies, water (bottled water, flavored water, and infused water), non-alcoholic beer and wine. In recent years, there has been a growing demand for healthier and more innovative non-alcoholic beverage options in the HORECA market, driven by consumer preferences for wellness, sustainability, and unique flavor experiences. Continuous product innovations and new product launches are propelling the market. For instance, in March 2023, Reliance Consumer Products Limited (RCPL), the FMCG arm and a wholly-owned subsidiary of Reliance Retail Ventures Limited (RRVL), announced the launch of the iconic beverage brand, Campa. Thus, among the types, the non-alcoholic beverage segment held a significant market share in 2023.

Based on the end user, the market is segmented into hotels, restaurants, cafes, and others. The hotels segment held a significant share of the market in 2023. In the HORECA beverages market, the hotels segment refers to the provision of beverages within hotel establishments. This includes a variety of offerings tailored to meet the needs and preferences of hotel guests, as well as visitors to hotel bars and restaurants. Hotels typically offer a range of beverage options. The hotel segment in the HORECA beverages market is influenced by factors such as guest demographics, hotel brand positioning, regional preferences, and trends in food and beverage consumption. Hotels often strive to offer a diverse and appealing beverage selection to enhance guests' overall experience and satisfaction. Online booking platforms, mobile check-ins, keyless entry systems, and tailored services are the prominent innovations, which have not only drawn in more customers but also contributed to the sector's growth. For instance, in February 2023, according to the report published by Site Minder, an open hotel commerce platform, reported travelers globally booked hotel stays significantly earlier in 2022 than in 2021, with hotels experiencing an increase of 38% in the average booking lead time year-on-year. Thus, the hotels category held a significant share of the market in the year 2023.

For a better understanding of the market adoption of HORECA beverage, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is dominating the market in the current scenario of 2023 due to the rising popularity of takeout and drive-in restaurants, and rising company collaborations. The industry is witnessing several trends such as comfort drinks, touchless ordering, and innovative technology to bring dining experiences to the consumer's doorsteps. For instance, according to a report published by Circana in 2023, full-service restaurants in Canada showed the highest traffic growth, with a remarkable gain of 24%. Moreover, quick-service establishments still dominated with a 67% share of all food service visits, showing a 9% increase during the quarter. Thus, amongst regions, North America held a significant share of the market in 2023.

Some of the major players operating in the market include Unilever; The Coca-Cola Company; Nestle; PepsiCo; Jones Soda Co.; Danone; Appalachian Brewing Company; GCMMF (Amul); Keurig Dr Pepper Inc.; Bacardi Limited.

TABLE OF CONTENTS

1MARKET INTRODUCTION

  • 1.1.Market Definitions
  • 1.2.Main Objective
  • 1.3.Stakeholders
  • 1.4.Limitation

2RESEARCH METHODOLOGY OR ASSUMPTION

  • 2.1.Research Process of the HORECA Beverage Market
  • 2.2.Research Methodology of the HORECA Beverage Market
  • 2.3.Respondent Profile

3MARKET SYNOPSIS

4EXECUTIVE SUMMARY

5IMPACT OF COVID-19 ON THE HORECA BEVERAGE MARKET

6HORECA BEVERAGE MARKET REVENUE (USD BN), 2022-2032F

7MARKET SEGMENT BY TYPE

  • 7.1.Alcoholic Beverage
  • 7.2.Non-alcoholic Beverage

8MARKET SEGMENT BY END USER

  • 8.1.Hotels
  • 8.2.Restaurants
  • 8.3.Cafes
  • 8.4.Others

9MARKET INSIGHTS BY REGION

  • 9.1.North America
    • 9.1.1.U.S.
    • 9.1.2.Canada
    • 9.1.3.Rest of North America
  • 9.2.Europe
    • 9.2.1.Germany
    • 9.2.2.U.K.
    • 9.2.3.France
    • 9.2.4.Italy
    • 9.2.5.Spain
    • 9.2.6.Rest of Europe
  • 9.3.Asia-Pacific
    • 9.3.1.China
    • 9.3.2.Japan
    • 9.3.3.India
    • 9.3.4.Rest of Asia-Pacific
  • 9.4.Rest of World

10HORECA BEVERAGE MARKET DYNAMICS

  • 10.1.Market Drivers
  • 10.2.Market Challenges
  • 10.3.Impact Analysis

11HORECA BEVERAGE MARKET OPPORTUNITIES

12HORECA BEVERAGE MARKET TRENDS

13DEMAND AND SUPPLY-SIDE ANALYSIS

  • 13.1.Demand Side Analysis
  • 13.2.Supply Side Analysis

14VALUE CHAIN ANALYSIS

15COMPETITIVE SCENARIO

  • 15.1.Competitive Landscape
    • 15.1.1.Porters Fiver Forces Analysis

16COMPANY PROFILED

  • 16.1.Unilever
  • 16.2.The Coca-Cola Company
  • 16.3.Nestle
  • 16.4.PepsiCo
  • 16.5.Jones Soda Co.
  • 16.6.Danone
  • 16.7.Appalachian Brewing Company
  • 16.8.GCMMF (Amul)
  • 16.9.Keurig Dr Pepper Inc.
  • 16.10.Bacardi Limited

17DISCLAIMER