数位笔市场：现况分析与预测（2024-2032）

Digital Pen Market: Current Analysis and Forecast (2024-2032)

出版日期: 2024年05月01日 | 出版商:

UnivDatos Market Insights Pvt Ltd | 英文 135 Pages | 商品交期: 最快1-2个工作天内

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简介目录

由于发布的产品数量增加，数位笔市场预计将稳定成长约13.8%。例如，2024年1月，中国优吉推出了配备新一代电磁谐振手写笔的M808和908绘图板，具有高达16K级别的压力灵敏度和60°倾斜功能，提供了令人难以置信的响应能力和准确性，我们实现了出色的手写笔。在预测期内，有几个因素正在推动市场成长，例如数位笔的应用领域不断扩大。除此之外，数位笔的可负担性和可用性的提高也正在以稳定的速度推动该市场。

依类型划分，市场分为主动型和被动型。到 2023 年，无源细分市场将主导市场。数位笔市场的被动部分是指不需要电池或内部电子设备的数位笔类别。这种类型的笔依赖于专门的纸张或嵌入与笔尖相互作用的图案或感应器的表面。这些图案和感测器与接收器设备（例如数位平板电脑或智慧型手机）配合使用，以捕获笔划并将其转换为数位格式。持续的产品创新和新产品的推出正在推动市场的发展。依类型划分，无源细分市场将在 2023 年占据较大市场占有率。

依连线性，市场分为有线和无线。 2023 年，有线市场占据主导地位。数位笔市场中的有线部分是指透过电缆物理连接到设备的数位笔类别。这些笔通常在电缆的一端有一个 USB 或专用连接器，您可以将其插入设备。扩大策略联盟和新产品发布正在推动市场发展。例如，2023年10月，Apple推出了Apple Pencil，它可以透过USB-C充电，不支援无线充电或配对。因此，在连接领域，无线领域将在 2023 年占据主要市场占有率。

根据最终用户，市场分为医疗保健、教育、BFSI 和其他。 2023年，医疗保健领域将占较大占有率。数位笔市场中的医疗保健领域是指数位笔技术在医疗保健产业中的各种用途的应用，例如电子病历（EMR）、处方书写、病患文件和医疗保健资料收集。住院患者数量的增加正在推动该行业的成长。因此，医疗保健领域将在2023年占据很大的市场占有率。

为了更瞭解数位笔的市场介绍，市场有北美（美国、加拿大等北美地区）、欧洲（德国、英国、法国、西班牙、义大利等欧洲地区）、亚太地区（中国，根据其他地区（日本、印度、亚太其他地区）和世界其他地区的全球影响力进行分析。由于技术进步、数位化程度提高、产品发布增加和企业联盟增加，北美在 2023 年当前情景中占据主导地位。例如，2023年5月，智慧笔技术领先创新者美国Colorpik Inc.推出了突破性产品：数位墨水笔。这款数位墨水笔允许用户扫瞄颜色并在纸上准确地绘製它们，使其成为艺术表达和设计领域的游戏规则改变者。其他因素，例如越来越多地采用电子学习和远距工作、越来越倾向于手写输入、扩大应用领域以及不断提高的可负担性和可及性，正在推动该地区的市场成长。因此，2023年北美将占据很大的市场规模占有率。

A digital pen, also known as a smart pen or stylus, is a device that allows one to digitally capture handwritten notes or drawings. It typically works in conjunction with a digital tablet or touchscreen device, allowing for precise input. Some digital pens also come with additional features like pressure sensitivity, eraser functions, and programmable buttons for added versatility. They're popular among artists, students, and professionals for their convenience and accuracy in digital notetaking and drawing. The increasing digitization has led to the market's growth. Several other factors, such as the rising adoption of e-learning and remote work, expanding application areas and increasing smartphone and tablet adoption, and a surge in company collaborations & partnerships are driving the digital pen market globally.

The Digital Pen Market is expected to grow at a steady rate of around 13.8% owing to the rising number of product launches. For instance, in January 2024, China-based Ugee launched M808&908 drawing tablets with a next-gen Electro-magnetic Resonance stylus, with up to 16K levels of pressure sensitivity and a tilt function of 60°, providing an incredibly responsive and accurate stylus performance. Several factors, including the expanding application areas of digital pens, are driving the market's growth during the forecast period. Apart from this, improving affordability and accessibility of the digital pen are also driving this market at a steady rate.

Based on the type, the market is bifurcated into active and passive. The passive segment dominated the market in the year 2023. The passive segment in the digital pen market refers to a category of digital pens that do not require batteries or internal electronics to function. This kind of pen relies on specialized paper, or surfaces embedded with patterns or sensors that interact with the pen's tip. These patterns or sensors work in conjunction with a receiver device, such as a digital tablet or smartphone, to capture the pen strokes and convert them into digital form. Continuous product innovations and new product launches are propelling the market. For instance, in November 2023, South-Korea-based Samsung launched a passive stylus, the S Pen Creator Edition with a 9mm stylus nib that is tilt-sensitive and replaceable, and it has a single button that can be used for interacting with one's tablet. Thus, among the types, the passive segment held a significant market share in 2023.

Based on the connectivity, the market is bifurcated into wired and wireless. The wired segment dominated the market in the year 2023. The wired segment in the digital pen market refers to a category of digital pens that are physically connected to a device via a cable. These pens typically feature a USB or proprietary connector on one end of the cable, which plugs into the device, while the pen itself includes the pen tip and often additional buttons or controls. Growing strategic collaborations and new product launches are propelling the market. For instance, in October 2023, Apple launched its Apple Pencil which can be charged via USB-C and does not support wireless charging or pairing. Thus, among the connectivity, the wireless segment held a significant market share in 2023.

Based on the end user, the market is segmented into healthcare, education, BFSI, and others. The healthcare segment held a significant share of the market in 2023. The healthcare segment in the digital pen market refers to the application of digital pen technology within the healthcare industry for various purposes, including electronic medical records (EMR), prescription writing, patient documentation, and healthcare data capture. Rising hospital admissions are propelling the growth of the segment. Thus, the healthcare category held a significant share of the market in the year 2023.

For a better understanding of the market adoption of digital pen, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is dominating the market in the current scenario of 2023 due to the advancements in technology, increasing digitization, rising product launches, and rising company collaborations. For instance, in May 2023, U.S-based Colorpik Inc., a leading innovator in smart pen technology launched its groundbreaking product, the Digital Ink Pen, which allows users to scan colors and draw with precision on paper, making it a game-changer in the world of artistic expression and design. Other factors such as rising adoption of e-learning and remote work, growing preference for handwritten input, expanding application areas, and improving affordability and accessibility are propelling the growth of the market in the region. Thus, amongst regions, North America held a significant share of the market in 2023.

Some of the major players operating in the market include Wacom; Anoto; STAEDTLER SE; SAMSUNG; IRIS S.A; Livescribe Inc.; HP Development Company, L.P.; Apple Inc.; XPPEN TECHNOLOGY CO.; Xcallibre.

1.MARKET INTRODUCTION

1.1. Market Definitions
1.2. Main Objective
1.3. Stakeholders
1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

2.1. Research Process of the Digital Pen Market
2.2. Research Methodology of the Digital Pen Market
2.3. Respondent Profile

3.MARKET SYNOPSIS

4.EXECUTIVE SUMMARY

5.DIGITAL PEN MARKET REVENUE (USD BN), 2022-2032F

6.MARKET SEGMENT BY TYPE

6.1. Active
6.2. Passive

7.MARKET SEGMENT BY CONNECTIVITY

7.1. Wired
7.2. Wireless

8.MARKET SEGMENTATION BY END-USER

8.1. Healthcare
8.2. Education
8.3. BFSI
8.4. Others

9.MARKET INSIGHTS BY REGION

9.1. North America
- 9.1.1. U.S.
- 9.1.2. Canada
- 9.1.3. Rest of North America
9.2. Europe
- 9.2.1. Germany
- 9.2.2. U.K.
- 9.2.3. France
- 9.2.4. Italy
- 9.2.5. Spain
- 9.2.6. Rest of Europe
9.3. Asia-Pacific
- 9.3.1. China
- 9.3.2. Japan
- 9.3.3. India
- 9.3.4. Rest of Asia-Pacific
9.4. Rest of World