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市场调查报告书
商品编码
1496129

帐单分摊应用市场：现况分析与预测（2024-2032）

Bill Splitting App Market: Current Analysis and Forecast (2024-2032)
出版日期: | 出版商: UnivDatos Market Insights Pvt Ltd | 英文 120 Pages | 商品交期: 最快1-2个工作天内

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简介目录

由于生活方式的改变和共享经济的扩张，帐单分摊应用市场预计将以约 7.24% 的复合年增长率成长。由 Uber 和 Airbnb 等平台推动的共享经济正在重塑消费者行为。人们越来越多地共享资源，包括费用。此外，千禧世代和 Z 世代正在发生重大文化转变，将体验置于物质财富之上。他们经常参加社交活动、旅行以及与朋友和同事一起外出用餐。例如，根据世界旅游组织的预测，到2030年，国际游客人数预计将达到18亿人次，2020年至2030年的复合年增长率为3.3%。帐单分摊应用程式提供了一个无缝的解决方案来平均分摊费用，迎合他们的协作和精通技术的生活方式。此外，许多帐单分摊应用程式与 Venmo、PayPal 和 Apple Pay 等流行的数位支付平台集成，为用户提供无缝体验。这种整合增强了应用程式的功能，使其对已经熟悉这些支付解决方案的用户更具吸引力。此外，帐单分摊应用程式还提供个人化功能，例如可自订的支出类别、分摊选项（相等或不相等）以及未结余额提醒。这些使用者友善的功能有助于提高整体可用性并鼓励持续使用和采用。

依平台划分，市场分为Android和iOS。目前，Android平台在分摊应用市场中占据了大部分市场占有率，并产生了大部分收入。这主要得益于Android智慧型手机的普及。Android 是全球使用最广泛的行动作业系统，市占率约 70%。这一庞大的用户群为Android平台上的分摊应用程式提供了更大的潜在市场，从而带来更高的收入。此外，Android 智慧型手机通常比 iOS 智慧型手机便宜，因此更容易被更广泛的用户使用，包括新兴市场的用户。这种高水准的可访问性促进了 Android 平台上帐单分摊应用程式的流行。此外，Android 的开源架构使应用程式开发更加可自订和灵活。开发人员可以轻鬆地将帐单分摊功能整合到现有应用程式中，或创建适合特定用户需求的专用应用程序，从而进一步推动采用和收入。最后，除了官方 Google Play 商店之外，Android 用户还可以存取和安装来自各种第三方应用程式商店和来源的应用程式。这种多样化的产品生态系统扩大了帐单分摊应用程式的可发现性和覆盖范围，有助于它们在 Android 平台上的成长。这些因素正在改善环境并提高 Android 平台上帐单分摊应用程式的受欢迎程度。

依最终用户划分，市场分为住宅用户和商业用户。目前，大部分市场面向个人用户。随着城市化进程的推进和生活成本的上升，越来越多的人选择合租或群居，以分摊房租、水电费等家庭开支。帐单分摊应用程式提供了一种方便的方式来轻鬆追踪、计算和支付这些共享费用，使它们在室友和室友中更受欢迎。例如，根据Rent.com的一项调查，美国大约32%的租屋者与室友或共居。此外，朋友、家人和熟人团体广泛使用分摊应用程式来一起旅行和参与联合活动，例如外出用餐、参加活动和追求爱好。这些应用程式可以简化团体成员之间公平分配和结算共享费用的过程。此外，帐单分摊应用程式还提供用户友好的介面、自动计算以及与 PayPal、Venmo 和银行应用程式等支付网关的无缝整合。这种便利性对重视无忧费用管理和付款的个人用户很有吸引力。这些发展以及其他方面的发展促进了个人帐单分摊应用程式的日益普及，使它们成为最有可能促进帐单分摊应用程式成长的细分市场。

为了更瞭解TLS 的市场采用情况，我们将市场分为北美（美国、加拿大、北美其他地区）、欧洲（德国、英国、法国、西班牙、义大利、欧洲其他地区）、亚太地区（中国、日本、印度） 、韩国、亚太地区其他地区）和世界其他地区。北美，尤其是美国，占据了帐单分摊应用程式市场的大部分占有率，并且是此类应用程式的最大采用者。有几个因素促使了这种流行。北美尤其是美国科技水准较高，智慧型手机广泛使用。智慧型手机的高普及率正在推动行动应用程式的采用，包括帐单分摊应用程式。此外，北美外食文化的渗透是推动分摊应用成长的一个主要因素。例如，根据National Restaurant Association of the USA 2024年2月发布的报告，餐饮业销售额预计将首次突破1兆美元，成为美国第二大私部门僱主。 。外出用餐文化的兴起催生了对便捷支付解决方案的需求，例如可以简化朋友和同事之间分摊帐单流程的分摊应用程式。此外，由于信用卡/金融卡和行动支付解决方案的普及，向无现金支付的转变在美国变得越来越明显。这种无现金支付趋势与帐单分摊应用程式的使用相吻合，这些应用程式通常与行动支付平台整合。这些是促进高成长场景并影响帐单分摊应用程式渗透率的一些因素，尤其是在北美。

在该市场营运的主要公司包括 Splitwise、Tricount、PayPal、Inc.Block, Inc.、Apple, Inc.、Bring10, LLC.、Step Up Labs, Inc.、Split、Billr 和 BillBuddy。

目录

第1章 市场介绍

  • 市场定义
  • 主要目标
  • 利益相关者
  • 限制

第2章 研究方法或前提条件

  • 调查过程
  • 调查方法
  • 受访者简介

第3章 市场总结

第4章 执行摘要

第5章 COVID-19 对分摊应用市场的影响

第6章 帐单分摊应用市场收入，2022-2032

第7章 市场分析：依平台

  • Android
  • iOS

第8章 市场分析：依最终用户

  • 个人用户
  • 商业用户

第9章 市场分析：依地区

  • 北美
    • 美国
    • 加拿大
    • 其他北美
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 欧洲其他地区
  • 亚太地区
    • 中国
    • 印度
    • 日本
    • 韩国
    • 亚太其他地区
  • 世界其他地区

第10章 帐单分摊应用市场动态

  • 市场驱动力
  • 市场课题
  • 影响分析

第11章 帐单分割应用市场机会

第12章 分帐应用市场趋势

第13章 需求面与供给面分析

  • 需求面分析
  • 供给侧分析

第14章 价值链分析

第15章 竞争场景

  • 竞争格局
    • 波特五力分析

第16章 公司简介

  • Splitwise
  • Tricount
  • PayPal, Inc
  • Block, Inc
  • Apple Inc
  • bring10, LLC.
  • Step Up Labs, Inc
  • Splid
  • Bilr
  • BillBuddy

第17章 免责声明

简介目录
Product Code: UMTI212767

Bill-splitting apps are mobile applications designed to simplify the process of dividing and tracking shared expenses among friends, roommates, or groups. The core purpose of these apps is to eliminate the hassle of manually calculating who owes what and ensuring everyone pays their fair share. The primary function of a bill-splitting app is to create a centralized platform where users can record shared expenses, such as rent, utilities, groceries, restaurant bills, or travel costs.

The Bill Splitting App Market is expected to grow at a strong CAGR of around 7.24% owing to the changing lifestyle dynamics and growing sharing economy. The sharing economy, facilitated by platforms like Uber and Airbnb, has reshaped consumer behavior. People are more inclined to share resources, including expenses. Furthermore, millennials and Generation Z are driving a significant cultural shift, prioritizing experiences over material possessions. They frequently engage in social activities, travel, and dining out with friends and colleagues. For instance, According to the World Tourism Organization, international tourist arrivals are expected to reach 1.8 billion by 2030, growing at an average annual rate of 3.3% from 2020 to 2030. Bill splitting apps offer a seamless solution to evenly distribute expenses, catering to their collaborative and tech-savvy lifestyles. Additionally, many bill-splitting apps have integrated with popular digital payment platforms like Venmo, PayPal, and Apple Pay, providing users with a seamless experience. This integration enhances the app's functionality and makes it more appealing to users who are already familiar with these payment solutions. Moreover, bill-splitting apps offer personalized features, such as customizable expense categories, split options (equal or unequal), and reminders for unsettled balances. These user-friendly features contribute to a better overall experience, encouraging continued usage and adoption.

Based on the platform, the market is bifurcated into Android and iOS. Android platform currently holds the majority share of the bill-splitting apps market and generates a significant portion of the revenue. Primarily due to the widespread adoption of Android smartphones. Android is the most widely used mobile operating system globally, with a market share of approximately 70%. This vast user base provides a larger potential market for bill-splitting apps on the Android platform, translating into higher revenue generation. Furthermore, Android smartphones are generally more affordable than their iOS counterparts, making them accessible to a broader range of users, including those in emerging markets. This accessibility factor contributes to the increased adoption of bill-splitting apps on the Android platform. Additionally, Android's open-source architecture allows for greater customization and flexibility in app development. Developers can easily integrate bill-splitting functionalities into existing apps or create dedicated apps tailored to specific user needs, further driving adoption and revenue. Lastly, in addition to the official Google Play Store, Android users can access and install apps from various third-party app stores and sources. This diverse distribution ecosystem increases the discoverability and reach of bill-splitting apps, contributing to their growth on the Android platform. Factors such as these are fostering a conducive environment, inducing growth in the adoption of bill-splitting apps on Android platforms.

Based on end-users, the market is categorized into personal users and commercial users. The personal users segment currently accounts for the majority share of the market. With increasing urbanization and higher costs of living, more people are opting for shared housing or group living situations to split rent, utilities, and other household expenses. Bill splitting apps offer a convenient way to track, calculate, and settle these shared expenses easily, driving their adoption among roommates and housemates. For instance, according to a survey done by Rent.com, around 32% of renters in the US live with roommates or shared housing arrangements. Furthermore, bill-splitting apps are widely used by groups of friends, families, or acquaintances when traveling together or engaging in shared activities like dining out, attending events, or pursuing hobbies. These apps simplify the process of fairly dividing and settling shared expenses among group members. Additionally, bill-splitting apps offer a user-friendly interface, automated calculations, and seamless integration with payment gateways like PayPal, Venmo, or banking apps. This convenience factor appeals to personal users who value hassle-free expense management and settlement. These developments, among others, have contributed to the growing popularity of bill-splitting apps for personal use, establishing the segment as the largest contributor to the growth of bill-splitting apps.

For a better understanding of the market adoption of TLS, the market is analyzed based on its worldwide presence in countries such as North America (The U.S., Canada, and the Rest of North America), Europe (Germany, The U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Rest of Asia-Pacific), Rest of World. North America, particularly the United States, holds the majority share of the bill-splitting app market and stands out as the largest adopter of such apps. Several factors contribute to this widespread adoption. North America, especially the U.S., has a high level of technological advancement and widespread smartphone usage. This high smartphone penetration rate facilitates the adoption of mobile apps, including bill-splitting apps. Furthermore, the prevalent dining-out culture of North America is a major factor driving the growth of bill-splitting apps. For instance, in February 2024, as per the report released by the National Restaurant Association of the USA, It is projected that sales of the restaurant industry are anticipated to exceed USD 1 trillion for the first time, while the country's second-largest private sector employer is expected to increase its workforce by 200,000, bringing the total employment to 15.7 million individuals. This thriving dining-out culture creates a demand for convenient payment solutions, such as bill-splitting apps, which simplify the process of splitting bills among friends or colleagues. Additionally, America has witnessed a significant shift towards cashless payments, driven by the widespread adoption of credit/debit cards and mobile payment solutions. This cashless payment trend aligns with the use of bill-splitting apps, which often integrate with mobile payment platforms. These are some of the factors, among others, fostering a high growth scenario and influencing the widespread adoption of bill-splitting apps in North America.

Some of the major players operating in the market include Splitwise; Tricount; PayPal, Inc. Block, Inc.; Apple, Inc.; bring10, LLC.; Step Up Labs, Inc.; Split; Bilr; and BillBuddy

TABLE OF CONTENTS

1.MARKET INTRODUCTION

  • 1.1. Market Definitions
  • 1.2. Main Objective
  • 1.3. Stakeholders
  • 1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

  • 2.1. Research Process of the Bill Splitting App Market
  • 2.2. Research Methodology of the Bill Splitting App Market
  • 2.3. Respondent Profile

3.MARKET SYNOPSIS

4.EXECUTIVE SUMMARY

5.IMPACT OF COVID-19 ON THE BILL SPLITTING APP MARKET

6.BILL SPLITTING APP MARKET REVENUE (USD BN), 2022-2032F.

7.MARKET INSIGHTS BY PLATFORM

  • 7.1. Android
  • 7.2. iOS

8.MARKET INSIGHTS BY END-USER

  • 8.1. Private Users
  • 8.2. Commercial Users

9.MARKET INSIGHTS BY REGION

  • 9.1. North America
    • 9.1.1. The U.S.
    • 9.1.2. Canada
    • 9.1.3. Rest of North America
  • 9.2. Europe
    • 9.2.1. Germany
    • 9.2.2. The UK
    • 9.2.3. France
    • 9.2.4. Italy
    • 9.2.5. Rest of Europe
  • 9.3. Asia-Pacific
    • 9.3.1. China
    • 9.3.2. India
    • 9.3.3. Japan
    • 9.3.4. South Korea
    • 9.3.5. Rest of Asia-Pacific
  • 9.4. Rest of the World

10.BILL SPLITTING APP MARKET DYNAMICS

  • 10.1. Market Drivers
  • 10.2. Market Challenges
  • 10.3. Impact Analysis

11.BILL SPLITTING APP MARKET OPPORTUNITIES

12.BILL SPLITTING APP MARKET TRENDS

13.DEMAND AND SUPPLY-SIDE ANALYSIS

  • 13.1. Demand Side Analysis
  • 13.2. Supply Side Analysis

14.VALUE CHAIN ANALYSIS

15.COMPETITIVE SCENARIO

  • 15.1. Competitive Landscape
    • 15.1.1. Porters Five Forces Analysis

16.COMPANY PROFILED

  • 16.1. Splitwise
  • 16.2. Tricount
  • 16.3. PayPal, Inc
  • 16.4. Block, Inc
  • 16.5. Apple Inc
  • 16.6. bring10, LLC.
  • 16.7. Step Up Labs, Inc
  • 16.8. Splid
  • 16.9. Bilr
  • 16.10. BillBuddy

17.DISCLAIMER