电吉他市场：现况分析与预测（2024-2032）

由于新吉他型号的开发增多，电吉他市场预计将以约 6.8% 的稳定速度成长。例如，2023年11月，中国公司哈雷本顿发布了最新的电吉他DIY套件。分销管道的扩张和乐器製造商之间的策略联盟等几个因素正在推动预测期内的市场成长。除此之外，电吉他的可负担性和可用性的提高也在稳步推动这个市场。

依产品类型，市场分为实心吉他、半空心吉他、空心吉他等。从 2023 年的产品类型来看，实心吉他细分市场将占据主导地位。实心吉他是一种没有像原声吉他那样具有共鸣室的吉他。它会拾取琴弦的振动，将其转换为电信号，并用放大器将其放大。这种设计提供了更多的延音、更少的回馈以及对脚跟声音的更多电子控制。製造商不断改变其版本的功能，以吸引对乐器感兴趣的消费者。例如，2024 年 5 月，Epiphone 重新启动了其最古老的实心电吉他设计之一，命名为新的 MADE IN USA Coronet。因此，在产品类型中，实体吉他细分市场将在 2023 年占据主要市场占有率。

根据分销管道，市场分为线上和线下。线上业务预计在预测期内将以复合年增长率大幅成长。在电吉他市场的线上部分，该公司利用电子商务平台来接触广泛寻求电吉他的消费者。该细分市场包括各种线上零售通路。电吉他市场的线上细分市场具有多种优势，例如可访问性、便利性以及接触全球消费者的能力。消费者可以轻鬆研究产品、比较价格、阅读评论并在舒适的家中购买，为数位时代电吉他市场的成长和扩张做出了贡献。例如，2023年6月，Fender在京东开设了线上乐器旗舰店。因此，线上类别预计在预测期内将以显着的复合年增长率成长。

为了更瞭解电吉他的市场介绍，市场有北美（美国、加拿大等北美地区）、欧洲（德国、英国、法国、西班牙、义大利等欧洲地区）、亚太地区（中国，根据世界其他地区（日本、印度、亚太其他地区）和世界其他地区的全球影响力进行分析。由于产品发布、公司扩张、企业联盟和收购的增加，北美在当前的 2023 年情境中占据主导地位。例如，2024年2月，美国吉他製造商吉布森在伦敦牛津街开了一家商店。其他因素也在推动该地区的市场成长，例如年轻人对音乐的兴趣增加以及乐器的购买力和可用性的提高。因此，依地区划分，北美将在 2023 年占据较大市场占有率。

市场上主要的公司：Gibson Brands, Inc.、Fender Musical Instruments Corporation、Karl Hofner GmbH &Co.KG、Ibanez Guitars、Yamaha Corporation、The ESP Guitar Company、Cort Guitars、Michael Kelly Guitar Co.

目录

第一章市场介绍

• 市场定义
• 主要目标
• 利害关係人
• 限制

第二章研究方法或前提

• 调查过程
• 调查方法
• 受访者简介

第 3 章执行摘要

第 4 章市场动态

• 促进因素
• 机会
• 抑制因素
• 趋势
• PESTEL 分析
• 需求方分析
• 供给面分析
  • 併购
  • 投资场景
  • 产业洞察：主要新创公司及其独特策略

第五章价格分析

• 区域价格分析
• 影响价格的因素

第 6 章2022-2032 年全球电吉他市场收入

第七章依产品类型进行市场分析

• 实心吉他
• 半空心吉他
• 空心吉他
• 其他

第 8 章依通路划分的市场分析

• 在线
• 离线

第9章依地区划分的市场分析

• 北美
  • 美国
  • 加拿大
  • 其他北美地区
• 欧洲
  • 德国
  • 英国
  • 法国
  • 义大利
  • 西班牙
  • 其他欧洲地区
• 亚太地区
  • 中国
  • 日本
  • 印度
  • 其他亚太地区
• 世界其他地区

第10章价值链分析

• 边际分析
• 进入市场的公司名单

第十一章竞争态势

• 竞争对手仪表板
• 竞争市场定位分析
• 波特五力分析

第十二章公司简介

• Gibson Brands, Inc.
• Fender Musical Instruments Corporation
• Karl Hofner GmbH & Co. KG
• Ibanez Guitars
• Yamaha Corporation
• The ESP Guitar Company
• Cort Guitars
• Michael Kelly Guitar Co.
• DEAN GUITARS
• PRS Guitars

第 13 章缩写与先决条件

第14章附录

Electric guitars typically consist of a solid body made from various types of wood, such as mahogany, alder, ash, or maple. The body is designed to minimize feedback and provide a stable platform for the instrument. The neck is usually attached to the body and can be made from the same or different types of wood. It houses the fretboard, frets, and tuning pegs. The increasing demand for musical instruments has led to the market's growth. Several other factors, such as rising technological advancements and a surge in company collaborations & acquisitions, are driving the electric guitar market globally.

The Electric Guitar Market is expected to grow at a steady rate of around 6.8% owing to the rising development of new guitar models. For instance, in November 2023, China-based Harley Benton launched its latest run of DIY electric guitar kits, with a carve-your-own-body kit. Several factors, including the expanding distribution channels and strategic partnerships between musical instrument companies, drive the market's growth during the forecast period. Apart from this, improving the affordability and accessibility of electric guitars are also driving this market steadily.

Based on the product type, the market is segmented into solid, semi-hollow, hollow-body guitars, and others. The solid body guitars segment dominated the product type segment in 2023. Solid-body electric guitars are guitars that are built without any resonating chambers like those found in acoustic guitars. They rely entirely on pickups to capture the strings' vibrations and convert them into electrical signals, amplified through an amplifier. This design allows for greater sustain, reduced feedback, and more control over the heal sound through electronic manipulation. Manufacturers keep modifying the features of their versions to draw greater interest from consumers intrigued by musical instruments. For instance, in May 2024, Epiphone rebooted one of its oldest solid-body electric guitar designs as a new made-in-USA Coronet. Thus, among the product types, the solid body guitars segment held a significant market share in 2023.

Based on the distribution channel, the market is bifurcated into online and offline. The online segment is expected to grow with a significant CAGR in the forecast period. In the online segment of the electric guitars market, companies leverage e-commerce platforms to reach a wide audience of consumers seeking electric guitars. This segment encompasses various online retail channels. The online segment of the electric guitar market offers several advantages, including accessibility, convenience, and the ability to reach a global audience. Consumers can easily research products, compare prices, read reviews, and make purchases from the comfort of their homes, contributing to the growth and expansion of the electric guitar market in the digital era. For instance, in June 2023, Fender launched its online musical instruments flagship store on JD.com. Thus, the online category is expected to grow with a significant CAGR in the forecast period.

For a better understanding of the market adoption of electric guitars, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America dominates the market in the current scenario 2023 due to the rising product launches, company expansions, and rising company collaborations & acquisitions. For instance, in February 2024, U.S. Guitar maker Gibson opened store off London's Oxford Street. Other factors, such as the rising interest in music among youngsters and improving affordability and accessibility of musical instruments, are propelling the region's market growth. Thus, amongst regions, North America held a significant share of the market in 2023.

Some of the major players operating in the market include Gibson Brands, Inc.; Fender Musical Instruments Corporation; Karl Hofner GmbH & Co. KG; Ibanez Guitars; Yamaha Corporation; The ESP Guitar Company; Cort Guitars; Michael Kelly Guitar Co.; DEAN GUITARS; PRS Guitars.

TABLE OF CONTENTS

1.MARKET INTRODUCTION

• 1.1. Market Definitions
• 1.2. Main Objective
• 1.3. Stakeholders
• 1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

• 2.1. Research Process of the Electric Guitar Market
• 2.2. Research Methodology of the Electric Guitar Market
• 2.3. Respondent Profile

3.EXECUTIVE SUMMARY

• 3.1. Industry Synopsis
• 3.2. Segmental Outlook
  • 3.2.1. Market Growth Intensity
• 3.3. Regional Outlook

4.MARKET DYNAMICS

• 4.1. Drivers
• 4.2. Opportunity
• 4.3. Restraints
• 4.4. Trends
• 4.5. PESTEL Analysis
• 4.6. Demand Side Analysis
• 4.7. Supply Side Analysis
  • 4.7.1. Merger & Acquisition
  • 4.7.2. Investment Scenario
  • 4.7.3. Industry Insights: Leading Startups and Their Unique Strategies

5.PRICING ANALYSIS

• 5.1. Regional Pricing Analysis
• 5.2. Price Influencing Factors

6.GLOBAL ELECTRIC GUITAR MARKET REVENUE (USD BN), 2022-2032F

7.MARKET SEGMENT BY PRODUCT TYPE

• 7.1. Solid Body Guitar
• 7.2. Semi-hollow Body Guitars
• 7.3. Hollow Body Guitars
• 7.4. Others

8.MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

• 8.1. Online
• 8.2. Offline

9.MARKET INSIGHTS BY REGION

• 9.1. North America
  • 9.1.1. U.S.
  • 9.1.2. Canada
  • 9.1.3. Rest of North America
• 9.2. Europe
  • 9.2.1. Germany
  • 9.2.2. U.K.
  • 9.2.3. France
  • 9.2.4. Italy
  • 9.2.5. Spain
  • 9.2.6. Rest of Europe
• 9.3. Asia-Pacific
  • 9.3.1. China
  • 9.3.2. Japan
  • 9.3.3. India
  • 9.3.4. Rest of Asia-Pacific
• 9.4. Rest of World

10.VALUE CHAIN ANALYSIS

• 10.1. Marginal Analysis
• 10.2. List of Market Participants

11.COMPETITIVE LANDSCAPE

• 11.1. Competition Dashboard
• 11.2. Competitor Market Positioning Analysis
• 11.3. Porter Five Forces Analysis

12.COMPANY PROFILED

• 12.1. Gibson Brands, Inc.
  • 12.1.1. Company Overview
  • 12.1.2. Key Financials
  • 12.1.3. SWOT Analysis
  • 12.1.4. Product Portfolio
  • 12.1.5. Recent Developments
• 12.2. Fender Musical Instruments Corporation
• 12.3. Karl Hofner GmbH & Co. KG
• 12.4. Ibanez Guitars
• 12.5. Yamaha Corporation
• 12.6. The ESP Guitar Company
• 12.7. Cort Guitars
• 12.8. Michael Kelly Guitar Co.
• 12.9. DEAN GUITARS
• 12.10. PRS Guitars

13.ACRONYMS & ASSUMPTION

14.ANNEXURE