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市场调查报告书
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1660070

梦幻运动市场:现状分析与未来预测 (2024年~2032年)

Fantasy Sports Market: Current Analysis and Forecast (2024-2032)

出版日期: | 出版商: UnivDatos Market Insights Pvt Ltd | 英文 138 Pages | 商品交期: 最快1-2个工作天内

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简介目录

梦幻体育市场预计将以约 14.13% 的速度成长。其背景是网路和智慧型手机的普及率不断提高。此外,产业研发、投资、产品演变和协作的增加也在推动梦幻体育市场的发展。例如,2023 年 3 月,Licensing 宣布打算在马萨诸塞州建立一个着名的线上运动博彩公司。总部位于波士顿的 DraftKings 将在马萨诸塞州开设线上体育博彩,使其成为美国第 21 个州。 DraftKings 为马萨诸塞州的消费者提供各种投注选择,包括同场比赛对决、球员配件、独特赔率和提升选择,以及诱人的独家奖励。

根据运动类型,市场分为足球、棒球、篮球、曲棍球、板球和其他。在所有品类中,足球类别的市占率最大。这项运动在世界各地拥有粉丝,并定期举办比赛,提供了大量的参与机会。与 NFL、英超联赛、西甲联赛和欧洲冠军联赛等足球联赛相关的公司和品牌正在吸引数百万人加入梦幻平台、展示实力并根据比赛分析进行游戏。用户参与,加上出色的赛制、个人球员统计数据和强大的媒体认可度,使足球成为梦幻体育发展和货币化的根本基础。

基于平台,市场分为网站和行动应用程式。其中,行动应用程式类别是梦幻体育产业的最大贡献者。这主要是因为其易于使用的介面、即时比赛追踪和即时更新使行动应用成为梦幻体育的选择。智慧型手机拥有量的不断增长、数据套餐价格的不断下降以及人工智慧等的发展,促使了智慧型手机的普及率不断提高,消费者数量也不断增长,尤其是在发展中国家。

根据人口结构,市场分为 25 岁以下、25-40 岁及 40 岁以上。其中,25-40 岁年龄层的人对梦幻体育产业的贡献最大,因为他们更注重技术、拥有经济能力并且热爱运动。这一群体享受梦幻体育提供的策略、竞争和社会连结。社交网路上的令人上瘾的行销、不断参与线上联赛将增加市场成长、使用有针对性的行销和游戏化来熟悉联赛偏好。

为了更了解梦幻体育的市场采用情况,我们根据其在北美(美国、加拿大和北美其他地区)、欧洲(德国、英国、法国、西班牙、义大利和欧洲其他地区)、亚太地区(中国、日本、印度和亚太其他地区)和世界其他地区的全球影响力对市场进行了分析。其中,北美梦幻运动市场是全球最大的市场,得益于网路连线环境的改善、运动观看意识的增强、技术能力的进步等因素。在北美,有许多球员参与并积极参与,主要在足球(NFL)、篮球(NBA)、棒球(MLB)、以及冰球(NHL)平台上。随着各州继续将体育博彩技术合法化,这正在推动市场扩张、投资和新产品的推出。与职业联盟的合作、行动应用程式的使用不断增长以及对梦幻体育日益增长的兴趣使得北美成为梦幻体育最主要的市场。

在市场上营运的主要公司包括 Dream Sports Group、Quadronica、Flutter Entertainment、Rotoworld(NBC Sports)、FantasyPros、DraftKings Inc.、Fantrax、NFL Enterprises LLC、CBS Interactive(Paramount Streaming)和 Low 6 Limited。

目录

第1章 市场概要

  • 市场定义
  • 主要目的
  • 相关利益者
  • 限制事项

第2章 分析方法或前提条件

  • 分析流程
  • 分析方法
  • 受访者简介

第3章 摘要整理

  • 产业摘要
  • 各市场区隔预测
    • 市场成长的强度
  • 地区展望

第4章 市场动态

  • 促进因素
  • 机会
  • 阻碍因素
  • 趋势
  • PESTEL分析
  • 需求面分析
  • 供给面分析
    • 企业合併·收购 (M&A)
    • 合作与投资情境
    • 产业考察:主要Start-Ups企业及其独家策略

第5章 价格分析

  • 价格分析:各地区
  • 价格的影响因素

第6章 全球梦幻运动的市场收益 (2022~2032年)

第7章 市场分析:运动类别

  • 足球
  • 棒球
  • 篮球
  • 曲棍球
  • 板球
  • 其他

第8章 市场分析:各平台

  • 网站
  • 行动应用程式

第9章 市场分析:人口结构

  • 不满25岁
  • 25~40岁
  • 40岁以上

第10章 市场分析:各地区

  • 北美
    • 美国
    • 加拿大
    • 其他北美地区
  • 欧洲
    • 德国
    • 英国
    • 法国
    • 义大利
    • 西班牙
    • 其他欧洲地区
  • 亚太地区
    • 中国
    • 日本
    • 印度
    • 其他亚太地区
  • 全球其他地区

第11章 价值链分析

  • 限制分析
  • 市场参与企业一览

第12章 竞争情形

  • 竞争仪表板
  • 企业的市场定位分析
  • 波特的五力分析

第13章 企业简介

  • Dream Sports Group
    • 企业概要
    • 主要的财务指标
    • SWOT分析
    • 产品系列
    • 近几年趋势
  • Quadronica
  • Flutter Entertainment
  • Rotoworld (NBC Sports)
  • FantasyPros
  • DraftKings Inc.
  • Fantrax
  • NFL Enterprises LLC
  • CBS Interactive (Paramount Streaming)
  • Low 6 Limited

第14章 缩写与前提条件

第15章 附录

简介目录
Product Code: UMME213156

The global market of fantasy sports is a quickly developing segment where people use Internet-based services to create virtual teams with real-life players to compete based on real games. The drivers creating the potential for this market are the expanding consumption of Smartphones & internet facilities, zeal for sports, technological integration of Artificial Intelligence & data analytics for improved efficiency in user experience, and M&A by league sports with the facility providing Fantasy Sports platforms. The sense of sports consumption has increased over the years, along with the ability for promotion through social media platforms also plays a big role in growing the market.

The Fantasy Sports market is set to show a growth rate of about 14.13%. This is due to the increased internet and smartphone penetration. Also, increasing R&D, investment, product advancements, and collaborations in this industry drive the Fantasy Sports market. For instance, in March 2023, DraftKings Inc. announced intentions to establish its famed online sportsbook in Massachusetts, pending licensing and regulatory permission. Boston-based DraftKings will open its online sportsbook in Massachusetts, making it the 21st state in the nation. DraftKings will provide Massachusetts consumers with access to a variety of bet options, including same-game combinations, player accessories, unique odds, boosting selections, and more, as well as appealing and exclusive incentives.

Based on sports type, the market is segmented into football, baseball, basketball, hockey, cricket, and others. Among the categories, the most significant market share is dominated by the football category as the fans of the sport are located across the world and the matches are regularly held offering plenty of engagement opportunities. Companies and brands that are associated with football leagues like the NFL, EPL, La Liga, and UEFA Champions League get millions of people interested in joining the fantasy platforms to flex muscles and play according to match analytics. Includes superior formats, individual player statistics, and high media visibility in addition to user participation, making football the foundation of growth and monetization for fantasy sports.

Based on the platform, the market is bifurcated into website and mobile applications. Among these, the mobile application category is the largest contributor to the fantasy sports industry. This is mainly due to easy-to-use interfaces, real-time match tracking, and live updates that have made mobile applications the preferred choice for fantasy sports. Rising smartphone ownership, accessible data tariffs, and the development of such features as AI improve initiate rates and thus, the number of consumers, particularly in developing countries.

Based on the demographics, the market is segmented into under 25 Years, 25 to 40 Years, and above 40 Years. Among these, the 25 to 40 Years category is the largest contributor to the fantasy sports industry because they are technologically inclined, have money to spend, and are sports enthusiasts. This demographic enjoys tactics, rivalry, and social relations that fantasy sports provide. Marketing captive in social networks, their constant participation in online leagues increases market growth, the use of targeted marketing, and gamification, accustomed to the preferences of the league.

For a better understanding of the market adoption of fantasy sports, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. Among these, the North American market for fantasy sports has become the largest globally due to the availability of high internet connection, improved sports attitude, and strong techniques. A large and highly active population of players is situated in North America where many of them participate in the companies with the focus on platforms for football (NFL), basketball (NBA), baseball (MLB), and hockey (NHL). Continued legalization of the use of technology in sports betting in different states has extended market expansion, investment, and new products. Bonds with professional leagues, increased usage of mobile applications, and growing interest in Fantasy Sports have led North America to become the most dominant market in fantasy sports.

Some major players running in the market include Dream Sports Group; Quadronica; Flutter Entertainment; Rotoworld (NBC Sports); FantasyPros; DraftKings Inc.; Fantrax; NFL Enterprises LLC; CBS Interactive (Paramount Streaming); Low 6 Limited.

TABLE OF CONTENTS

1.MARKET INTRODUCTION

  • 1.1. Market Definitions
  • 1.2. Main Objective
  • 1.3. Stakeholders
  • 1.4. Limitation

2.RESEARCH METHODOLOGY OR ASSUMPTION

  • 2.1. Research Process of the Global Fantasy Sports Market
  • 2.2. Research Methodology of the Global Fantasy Sports Market
  • 2.3. Respondent Profile

3.EXECUTIVE SUMMARY

  • 3.1. Industry Synopsis
  • 3.2. Segmental Outlook
    • 3.2.1. Market Growth Intensity
  • 3.3. Regional Outlook

4.MARKET DYNAMICS

  • 4.1. Drivers
  • 4.2. Opportunity
  • 4.3. Restraints
  • 4.4. Trends
  • 4.5. PESTEL Analysis
  • 4.6. Demand Side Analysis
  • 4.7. Supply Side Analysis
    • 4.7.1. Merger & Acquisition
    • 4.7.2. Collaboration & Investment and Scenario
    • 4.7.3. Industry Insights: Leading Startups and Their Unique Strategies

5.PRICING ANALYSIS

  • 5.1. Regional Pricing Analysis
  • 5.2. Price Influencing Factors

6.GLOBAL FANTASY SPORTS MARKET REVENUE (USD BN), 2022-2032F

7.MARKET INSIGHTS BY SPORTS TYPE

  • 7.1. Football
  • 7.2. Baseball
  • 7.3. Basketball
  • 7.4. Hockey
  • 7.5. Cricket
  • 7.6. Others

8.MARKET INSIGHTS BY PLATFORM

  • 8.1. Website
  • 8.2. Mobile Application

9.MARKET INSIGHTS BY DEMOGRAPHICS

  • 9.1. Under 25 Years
  • 9.2. 25 to 40 Years
  • 9.3. Above 40 Years

10.MARKET INSIGHTS BY REGION

  • 10.1. North America
    • 10.1.1. U.S.
    • 10.1.2. Canada
    • 10.1.3. Rest of North America
  • 10.2. Europe
    • 10.2.1. Germany
    • 10.2.2. U.K.
    • 10.2.3. France
    • 10.2.4. Italy
    • 10.2.5. Spain
    • 10.2.6. Rest of Europe
  • 10.3. Asia-Pacific
    • 10.3.1. China
    • 10.3.2. Japan
    • 10.3.3. India
    • 10.3.4. Rest of Asia-Pacific
  • 10.4. Rest of World

11.VALUE CHAIN ANALYSIS

  • 11.1. Marginal Analysis
  • 11.2. List of Market Participants

12.COMPETITIVE LANDSCAPE

  • 12.1. Competition Dashboard
  • 12.2. Competitor Market Positioning Analysis
  • 12.3. Porter Five Forces Analysis

13.COMPANY PROFILED

  • 13.1. Dream Sports Group
    • 13.1.1. Company Overview
    • 13.1.2. Key Financials
    • 13.1.3. SWOT Analysis
    • 13.1.4. Product Portfolio
    • 13.1.5. Recent Developments
  • 13.2. Quadronica
  • 13.3. Flutter Entertainment
  • 13.4. Rotoworld (NBC Sports)
  • 13.5. FantasyPros
  • 13.6. DraftKings Inc.
  • 13.7. Fantrax
  • 13.8. NFL Enterprises LLC
  • 13.9. CBS Interactive (Paramount Streaming)
  • 13.10. Low 6 Limited

14.ACRONYMS & ASSUMPTION

15.ANNEXURE