2026 年至 2032 年全球 DAB 广播市场类型、应用与地区分布

2026-2032年全球DAB广播市场评估

市场不断增长，部分原因是由于智慧型手机和其他可携式设备的广泛使用，对增强收听体​​验的高品质音讯解决方案（如 DAB 广播）的需求不断增加。由于许多政府积极支持向数位广播的过渡，提供奖励并为 DAB 的采用营造有利环境，预计 2024 年其价值将超过 1.3021 亿美元，2032 年将达到约 3.9694 亿美元。

除此之外，加入艺术家资讯、歌曲名称、专辑封面等附加功能以增强聆听体验并提供有价值的补充资讯正在推动发展，预计从 2026 年到 2032 年，这一利基市场将以 14.95% 的复合年增长率增长。

全球DAB广播市场定义/概述

DAB（数位音讯广播）是一种数位广播标准，透过地面电波无线电频率提供高品质的音讯广播。与传统的FM广播或 AM 广播不同，DAB 提供卓越的音质、更广泛的广播公司，并能够接收艺术家姓名、歌曲名称和专辑封面等资讯。

DAB 广播的应用范围十分广泛，包括汽车娱乐、家庭音响和随身听。 DAB 广播提供卓越的收听体验，具有更佳的音质、更广泛的广播公司选择以及艺术家资讯和专辑封面等额外功能。对于寻求高品质数位广播体验的个人来说，它已成为一种热门选择。

随着越来越多的国家采用DAB标准，DAB广播电台的类型数量将会增加，为听众提供更多的选择和多样性。此外，DAB+和混合DAB/ FM广播的发展等技术的进步可能会进一步提高DAB广播的功能性和可近性。

广播公司的成本效率如何推动 DAB 广播的全球发展？

DAB+ 允许广播公司使用比 FM 更少的频宽传输多个频道。这种效率降低了营运成本，这就是为什么越来越多的广播电台正在转向数位格式。此外，它还允许有针对性的本地广播，为广告商和广播公司创造附加价值。

随着 DAB+ 广播系统融入更多互动功能（如点播串流媒体和个人化电台选择），消费者的兴趣也日益浓厚。这些功能满足了现代听众的偏好，他们希望更好地控制内容并获得更具吸引力的使用者体验。

政府从类比广播过渡到数位广播的倡议也刺激了 DAB 广播市场的发展。例如，瑞士联邦强制关闭调频发射机，影响所有瑞士广播电台。此举是推广 DAB+ 等数位平台以提高可靠性和效率的更广泛策略的一部分。这些监管措施鼓励广播公司和听众采用数位广播技术。

有限的可用性和覆盖范围如何影响全球 DAB 广播市场的成长？

儘管 DAB 广播覆盖范围显着增长，但在某些地区，尤其是农村地区，其覆盖范围仍然有限。这可能会阻碍其广泛采用，因为听众可能无法收听各种 DAB 广播电台。此外，DAB广播接收品质会根据地形和干扰等因素而变化，这进一步限制了DAB广播的吸引力。

Spotify 和 Apple Music 等串流服务的兴起加剧了对听众时间和注意力的竞争。这些服务提供庞大的音乐库、个人化播放清单、离线收听和其他有用的功能。为了吸引和留住听众，DAB 广播需要透过提供独特的功能（例如独家内容、更好的音质和基于社区的功能）来脱颖而出。

购买 DAB 广播接收器的初始成本以及设置的复杂性可能会成为一些消费者采用该设备的障碍。与传统FM广播相比，DAB 收音机仍然很昂贵，但近年来 FM 收音机的价格变得更便宜。此外，一些消费者可能会发现 DAB 广播接收器难以安装和设定。这可能会阻碍人们的采用，尤其是对于年龄较大且不太懂技术的消费者而言。

目录

第一章 全球DAB广播市场简介

• 市场概览
• 研究范围
• 先决条件

第二章执行摘要

第三章：已验证的市场研究调查方法

• 资料探勘
• 验证
• 第一手资料
• 资料来源列表

第四章全球DAB广播市场展望

• 概述
• 市场动态
  • 驱动程式
  • 限制因素
  • 机会
• 波特五力模型
• 价值链分析

第五章全球DAB广播市场类型

• 概述
• 便携式收音机
• 汽车收音机
• 其他的

第六章 全球 DAB 广播市场（按应用）

• 概述
• 导航应用
• 行动电视应用

7. 全球DAB广播市场（按地区）

• 概述
• 北美洲
  • 美国
  • 加拿大
  • 墨西哥
• 欧洲
  • 德国
  • 英国
  • 法国
  • 其他欧洲国家
• 亚太地区
  • 中国
  • 日本
  • 印度
  • 其他亚太地区
• 其他的
  • 拉丁美洲
  • 中东和非洲

第八章 DAB广播市场的全球竞争格局

• 概述
• 各公司市场排名
• 重点发展策略

第九章 公司简介

• Sangean
• PANDA
• ANJAN
• Muzen Audio
• Sony
• Panasonic
• GOLDYIP
• Tecsun
• PHILIPS
• Degen

第十章 附录

• 相关调查

Global DAB Radio Market Valuation 2026-2032

The increasing popularity of smartphones and other portable devices has created a demand for high-quality audio solutions, such as DAB radios, to enhance the listening experience, is one of the reasons for the market's expansion. Governments in many countries are actively supporting the transition to digital radio, providing incentives and fostering a conducive environment for DAB adoption, surpassing USD 130.21 Million valued in 2024 to reach a valuation of around USD 396.94 Million by 2032.

In addition to this, the incorporation of additional features such as artist information, song titles, and album covers coupled with the enhancement of the listening experience and providing valuable supplementary information is responsible for the market development, thus enabling the niche market grow at a CAGR of 14.95% from 2026 to 2032.

Global DAB Radio Market: Definition/ Overview

DAB, or Digital Audio Broadcasting, is a digital radio standard that delivers high-quality audio broadcasts over terrestrial radio frequencies. Unlike traditional FM and AM radio, DAB offers superior sound quality, a wider range of stations, and the ability to receive information such as artist names, song titles, and album covers.

DAB radio has a wide range of applications, including in-car entertainment, home audio, and portable audio. DAB radios offer a superior listening experience with improved sound quality, a wider selection of stations, and additional features such as artist information and album cover. They are a popular choice for individuals seeking a high-quality digital radio experience.

As more countries adopt DAB standards, the availability of DAB radio stations will increase, providing listeners with even more choice and variety. Additionally, advancements in technology, such as the development of DAB+ and hybrid DAB/FM radios, will further enhance the capabilities and accessibility of DAB radio.

How are the Cost Efficiency for Broadcasters Fueling the Development of Global DAB Radio Market?

DAB+ enables broadcasters to transmit multiple channels using less bandwidth than FM. This efficiency reduces operational costs, which is encouraging more radio stations to switch to digital formats. Additionally, the ability to offer targeted, regional broadcasting adds value to both advertisers and broadcasters.

As DAB+ radio systems incorporate more interactive features like on-demand streaming and personalized station choices, consumers are showing increased interest. These capabilities align with modern listener preferences for greater control over content and more engaging user experiences.

Government initiatives aimed at transitioning from analog to digital broadcasting are also stimulating the DAB radio market. For instance, the Swiss Confederation has mandated the switch-off of FM transmitters, affecting all Swiss radio stations. This move is part of a broader strategy to promote digital platforms like DAB+, which offer improved reliability and efficiency. Such regulatory measures are encouraging both broadcasters and listeners to embrace digital radio technologies.

How are the Limited Availability and Coverage Impacting of the Global DAB Radio Market Growth?

Despite significant growth, DAB radio coverage may still be limited in certain regions, particularly rural areas. This can hinder adoption as listeners may not have access to a wide range of DAB radio stations. Additionally, the quality of DAB radio reception can vary depending on factors such as terrain and interference, which may further limit its appeal.

The rise of streaming services like Spotify and Apple Music has increased competition for listeners' time and attention. These services offer a vast library of music, personalized playlists, and convenient features like offline listening. DAB radio needs to differentiate itself by offering unique features, such as exclusive content, better sound quality, or community-based features, to attract and retain listeners.

The initial cost of purchasing DAB radio receivers, as well as the complexity of setting them up, can be barriers to adoption for some consumers. While DAB radios have become more affordable in recent years, they may still be more expensive than traditional FM radios. Additionally, some consumers may find it challenging to install and configure DAB radio receivers, particularly if they are not technically inclined. This can discourage adoption, especially among older or less tech-savvy consumers.

Category-Wise Acumens

What are the Features Bolstering the Demand of Portable Radio Segment?

The portable radio segment dominated the global DAB radio market, capturing the largest revenue share in recent years, driven by the increasing demand for portable audio devices and the convenience of listening to digital radio on the go. Portable DAB radios offer listeners the flexibility to enjoy their favorite stations and programs wherever they go, making them a popular choice for commuters, travelers, and outdoor enthusiasts.

The development of smaller, more portable DAB radio receivers has made them more accessible to consumers. Many portable DAB radios are now integrated with smartphones or other devices, allowing for seamless listening and control. As the production costs of DAB radios have decreased, they have become more affordable for a wider range of consumers.

What Factors are Responsible to Project the Market Growth of Navigation Segment?

The navigation segment has emerged as the dominant segment within the DAB radio market, driven by the increasing demand for integrated navigation systems in vehicles. DAB radio technology offers accurate and reliable location-based information, making it an ideal choice for navigation systems. By combining DAB radio with navigation capabilities, manufacturers can provide drivers with a comprehensive and informative listening experience.

DAB radio is often integrated with car infotainment systems, providing drivers with a seamless and convenient way to access navigation, entertainment, and communication features. DAB radio can provide real-time traffic updates and alerts, helping drivers to avoid congestion and optimize their travel time. DAB radio-based navigation systems can improve road safety by providing accurate and up-to-date information on road conditions and potential hazards.

Gain Access into Global DAB Radio Market Report Methodology

Country/Region-wise Acumens

How are the Early Adoption and Government Support Fueling the Demand in the Europe region?

The Europe region has maintained its position as the largest revenue contributor to the global DAB radio market. Many European countries were among the first to adopt DAB technology, providing an early mover advantage. Governments in Europe have actively supported the transition to digital radio, providing incentives and funding for infrastructure development.

Europe has a well-established and competitive radio broadcasting industry, with a wide range of DAB radio stations offering diverse content. European consumers have demonstrated a high level of awareness and acceptance of DAB radio technology, leading to increased adoption rates. The integration of DAB radio into car audio systems has been a significant driver of growth in the European market, as it provides a convenient and high-quality listening experience for drivers.

How are the Strong Presence of Established Radio Broadcasters Fueling the North America DAB Radio Growth?

The North America region is poised for substantial growth during the forecast period. This is primarily attributed to the early adoption of DAB technology in the United States and Canada, coupled with the strong presence of established radio broadcasters and a mature consumer electronics market. The region has witnessed a significant increase in the sales and usage of DAB radio receivers, driven by factors such as improved sound quality, wider channel selection, and the integration of DAB technology into car audio systems.

Governments in the United States and Canada have provided incentives and support for the transition to digital radio, which has helped to drive the adoption of DAB technology. Efforts to educate consumers about the benefits of DAB radio have helped to increase awareness and adoption in the region. These factors, combined with the early adoption of DAB technology and the strong presence of established radio broadcasters, have solidified North America's position as a leading market for DAB radio.

Competitive Landscape

The global DAB radio market is a dynamic and competitive landscape, with a mix of established players and emerging challengers vying for market share. These players are actively working to strengthen their presence by implementing strategic plans such as collaborations, mergers, acquisitions, and political support. The organizations are dedicated to continuously improving their product line to meet the needs of a wide range of customers in different regions.

Some of the key players operating in the global DAB radio market include:

Sangean

PANDA

ANJAN

Muzen Audio

Sony

Panasonic

GOLDYIP

Tecsun

PHILIPS

Degen

Latest Developments

In August 2024, Roberts introduced a trio of new Rambler DAB radios, blending retro design with modern features. The Rambler Uno, the most affordable of the new models, serves as a replacement for the Rambler Mini. It supports DAB, DAB+, and FM radio and includes an alarm function, catering to consumers seeking both aesthetic appeal and functionality in their audio devices.

In August 2024, WorldDAB participated in the International Broadcasting Convention (IBC2024), emphasizing the future of broadcast radio with DAB+. The organization highlighted advancements in metadata utilization and the expansion of small-scale DAB+ services, which enhance user experience and support local radio offerings. These initiatives aim to energize the radio industry and ensure its relevance in the digital age.

Global DAB Radio Market, By Category

• Type:
• Portable Radio
• Automotive Radio
• Others
• Application:
• Navigation
• Mobile TV
• Region:
• North America
• Europe
• Asia Pacific
• Latin America
• Middle East & Africa

TABLE OF CONTENTS

1 INTRODUCTION OF GLOBAL DAB RADIO MARKET

• 1.1 Overview of the Market
• 1.2 Scope of Report
• 1.3 Assumptions

2 EXECUTIVE SUMMARY

3 RESEARCH METHODOLOGY OF VERIFIED MARKET RESEARCH

• 3.1 Data Mining
• 3.2 Validation
• 3.3 Primary Interviews
• 3.4 List of Data Sources

4 GLOBAL DAB RADIO MARKET OUTLOOK

• 4.1 Overview
• 4.2 Market Dynamics
  • 4.2.1 Drivers
  • 4.2.2 Restraints
  • 4.2.3 Opportunities
• 4.3 Porters Five Force Model
• 4.4 Value Chain Analysis

5 GLOBAL DAB RADIO MARKET, BY TYPE

• 5.1 Overview
• 5.2 Portable Radio
• 5.3 Automotive Radio
• 5.4 Others

6 GLOBAL DAB RADIO MARKET, BY APPLICATION

• 6.1 Overview
• 6.2 Navigation Application
• 6.3 Mobile TV Application

7 GLOBAL DAB RADIO MARKET, BY GEOGRAPHY

• 7.1 Overview
• 7.2 North America
  • 7.2.1 U.S.
  • 7.2.2 Canada
  • 7.2.3 Mexico
• 7.3 Europe
  • 7.3.1 Germany
  • 7.3.2 U.K.
  • 7.3.3 France
  • 7.3.4 Rest of Europe
• 7.4 Asia Pacific
  • 7.4.1 China
  • 7.4.2 Japan
  • 7.4.3 India
  • 7.4.4 Rest of Asia Pacific
• 7.5 Rest of the World
  • 7.5.1 Latin America
  • 7.5.2 Middle East & Africa

8 GLOBAL DAB RADIO MARKET COMPETITIVE LANDSCAPE

• 8.1 Overview
• 8.2 Company Market Ranking
• 8.3 Key Development Strategies

9 COMPANY PROFILES

• 9.1 Sangean
  • 9.1.1 Overview
  • 9.1.2 Financial Performance
  • 9.1.3 Product Outlook
  • 9.1.4 Key Developments
• 9.2 PANDA
  • 9.2.1 Overview
  • 9.2.2 Financial Performance
  • 9.2.3 Product Outlook
  • 9.2.4 Key Developments
• 9.3 ANJAN
  • 9.3.1 Overview
  • 9.3.2 Financial Performance
  • 9.3.3 Product Outlook
  • 9.3.4 Key Developments
• 9.4 Muzen Audio
  • 9.4.1 Overview
  • 9.4.2 Financial Performance
  • 9.4.3 Product Outlook
  • 9.4.4 Key Developments
• 9.5 Sony
  • 9.5.1 Overview
  • 9.5.2 Financial Performance
  • 9.5.3 Product Outlook
  • 9.5.4 Key Developments
• 9.6 Panasonic
  • 9.6.1 Overview
  • 9.6.2 Financial Performance
  • 9.6.3 Product Outlook
  • 9.6.4 Key Developments
• 9.7 GOLDYIP
  • 9.7.1 Overview
  • 9.7.2 Financial Performance
  • 9.7.3 Product Outlook
  • 9.7.4 Key Developments
• 9.8 Tecsun
  • 9.8.1 Overview
  • 9.8.2 Financial Performance
  • 9.8.3 Product Outlook
  • 9.8.4 Key Developments
• 9.9 PHILIPS
  • 9.9.1 Overview
  • 9.9.2 Financial Performance
  • 9.9.3 Product Outlook
  • 9.9.4 Key Developments
• 9.10 Degen
  • 9.10.1 Overview
  • 9.10.2 Financial Performance
  • 9.10.3 Product Outlook
  • 9.10.4 Key Developments

10 Appendix

• 10.1 Related Research