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市场调查报告书
商品编码
1733694
2026 年至 2032 年穿戴式驱虫剂市场(按分销管道、产品类型和地区)Body Worn Insect Repellent Market By Distribution Channel (Online Retail, Offline Retail), Product Type (Sprays, Creams & Lotions), & Region for 2026-2032 |
人们对疟疾和登革热等媒介传播疾病的担忧日益加剧,以及对有效预防措施的需求,推动了穿戴式驱虫器的普及。户外活动和前往昆虫易发地区的旅行的增加,推动了市场规模在 2024 年超过 83.2 亿美元,到 2032 年达到约 152.8 亿美元的估值。
除此之外,驱虫剂配方的技术进步使其持续时间更长、含有更有效的成分,也有助于推动市场扩张。随着人们对化学驱虫剂有害影响的认识不断提高,市场规模在 2026 年至 2032 年期间的复合年增长率将达到 7.9%。
穿戴式驱虫器市场定义/概述
穿戴式驱虫器是指设计用于佩戴在身上以驱赶昆虫并保护使用者免受昆虫叮咬的产品。其他活动有多种形式,包括喷雾剂、乳液、腕带和夹式驱蚊贴,通常含有驱蚊胺、避蚊胺或天然油等活性成分,可以驱除蚊子、蜱虫和其他害虫。
穿戴式驱虫剂广泛应用于露营、健行和钓鱼等很机会遇到昆虫的户外活动。对于前往虫媒疾病流行地区的旅客来说,它们也是必不可少的。此外,从事农业或建设业的人机会昆虫较多,或居住在昆虫较多地区的人也会使用驱虫剂。
媒介传播疾病的盛行率不断上升是穿戴式驱虫剂市场发展的主要驱动力。随着气候变迁改变携带疾病的昆虫的地理分布,对有效个人防护的需求正在飙升。根据美国疾病管制与预防中心 (CDC) 的数据,2004 年至 2019 年间,美国报告的蜱传疾病病例增加了一倍美国。这种日益严重的威胁正在刺激产业的创新。最近,市场领导者庄臣推出了一系列植物来源活性成分配製的可穿戴驱虫剂,以满足消费者对天然替代方案的需求。
户外休閒活动和探险旅游的兴起正在推动市场成长。随着越来越多的人喜欢健行、露营和生态旅游,对可靠的防虫保护的需求也随之增加。根据美国经济分析局的报告,2021年户外休閒将占GDP的1.9%,反映出其显着的经济影响。为了顺应这一趋势,Sawyer Products 推出了经过Permethrin处理的新型服装和装备。
人们越来越意识到昆虫叮咬带来的健康风险,尤其是在热带和亚热带地区,这推动了身体驱虫剂的采用。旅行者和居住者都在寻找更有效、更方便的方式来保护自己。世界卫生组织 (WHO) 估计,2019 年全球疟疾病例数为 2.29 亿,凸显了持续采取预防措施的必要性。为了满足这一需求,Spectrum Brands Holdings, Inc. 正在扩展其 Repel(R) 产品线,推出一款新型可穿戴设备,可释放驱蚊蒸气,提供长达 12 小时的免持保护。
穿戴式驱虫器市场的主要限制因素之一是可能引起皮肤刺激和过敏反应。驱虫剂中常用的一些化学成分,例如避蚊胺 (DEET),可能会对敏感族群产生副作用,从而限制其使用并可能影响消费者的接受度。这个问题可能会使人们,尤其是那些皮肤敏感或过敏的人,不愿意使用这些产品。
另一个挑战是消费者对天然和有机产品的偏好日益增长。传统驱虫剂含有合成化学物质,由于其潜在的健康风险和环境影响而受到越来越多的审查。消费者对更安全、更环保的替代品的偏好转变可能会影响传统驱虫剂的销售,并鼓励製造商进行创新。
穿戴式驱虫器提供的防护程度和使用寿命可能有很大差异。活性成分的浓度、环境条件和个人使用等因素都会影响其性能。不一致的结果可能会降低消费者的信任度和满意度,对市场成长构成挑战。
Increasing concerns over vector-borne diseases, such as malaria and dengue fever, which heighten the demand for effective preventive measures is propelling the adoption of body worn insect repellent. Rising outdoor activities and travel to insect-prone areas is driving the market size surpass USD 8.32 Billion valued in 2024 to reach a valuation of around USD 15.28 Billion by 2032.
In addition to this, technological advancements in repellent formulations, including longer-lasting and more effective ingredients, also fuel market expansion. Growing awareness of the harmful effects of chemical repellents, this is enabling the market grow at a CAGR of 7.9% from 2026 to 2032.
Body Worn Insect Repellent Market: Definition/ Overview
Body-worn insect repellent refers to products designed to be worn on the body to deter insects and protect users from insect bites. These repellents can come in various forms, including sprays, lotions, wristbands, and clip-ons, and often contain active ingredients such as DEET, picaridin, or natural oils to repel mosquitoes, ticks, and other pests.
Body-worn insect repellents are widely used in outdoor activities such as camping, hiking, and fishing, where exposure to insects is common. They are also essential for travelers visiting regions with high incidences of insect-borne diseases. In addition, these repellents are used by individuals working in agriculture or construction, where insect exposure is frequent, and by people living in areas with high insect populations.
The rising prevalence of vector-borne diseases is a key driver of the body worn insect repellent market. As climate change alters the geographic distribution of disease-carrying insects, demand for effective personal protection has surged. According to the Centers for Disease Control and Prevention (CDC), reported cases of tickborne diseases in the United States more than doubled between 2004 and 2019. This growing threat has spurred innovation in the industry. Recently, SC Johnson, a market leader, introduced a new line of wearable repellents infused with plant-based active ingredients, catering to consumers seeking natural alternatives.
Increasing outdoor recreational activities and adventure tourism are fueling market growth. As more people engage in hiking, camping, and eco-tourism, the need for reliable insect protection has intensified. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 1.9% of the GDP in 2021, reflecting its significant economic impact. Responding to this trend, Sawyer Products launched a new range of permethrin-treated clothing and gear, designed to provide long-lasting protection for outdoor enthusiasts.
Growing awareness of the health risks associated with insect bites, particularly in tropical and subtropical regions, is driving adoption of body worn repellents. Travelers and residents alike are seeking more effective and convenient protection methods. The World Health Organization estimated that in 2019, there were 229 million cases of malaria worldwide, emphasizing the ongoing need for preventive measures. Capitalizing on this demand, Spectrum Brands Holdings, Inc. expanded its Repel(R) product line with new wearable devices that release repellent vapors, offering hands-free protection for up to 12 hours.
One major restraint in the body-worn insect repellent market is the potential for skin irritation or allergic reactions. Some chemical ingredients commonly used in repellents, such as DEET, can cause adverse reactions in sensitive individuals, limiting their use and affecting consumer acceptance. This issue can deter people from using these products, particularly those with sensitive skin or allergies.
Another challenge is the growing consumer preference for natural and organic products. Traditional repellents containing synthetic chemicals are increasingly being scrutinized for their potential health risks and environmental impact. This shift in consumer preferences towards safer, eco-friendly alternatives can impact the sales of conventional body-worn insect repellents and drive manufacturers to innovate.
The effectiveness and duration of protection provided by body-worn insect repellents can vary widely. Factors such as the concentration of active ingredients, environmental conditions, and individual usage can influence their performance. Inconsistent results may lead to reduced consumer confidence and satisfaction, posing a challenge for market growth.
Sprays continue to dominate the body worn insect repellent market due to their ease of use, widespread availability, and consumer familiarity. These products offer quick and efficient coverage, making them ideal for various outdoor activities and environments. According to the Environmental Protection Agency (EPA), DEET-based spray repellents accounted for approximately 75% of all insect repellent sales in the United States in 2022. Recently, OFF!(R), a leading brand owned by SC Johnson, launched a new line of ultra-fine mist sprays that provide enhanced coverage and longer-lasting protection, addressing consumer demands for more effective formulations.
The versatility of spray repellents contributes significantly to their market dominance. Sprays can be easily applied to both skin and clothing, offering comprehensive protection against a wide range of insects. The CDC reported that proper use of EPA-registered insect repellent sprays can reduce the risk of mosquito bites by up to 95%. Responding to growing environmental concerns, Sawyer Products introduced a new plant-based spray repellent formulation in 2023, leveraging a unique blend of essential oils to provide effective protection without synthetic active ingredients.
Offline retail continues to dominate the body worn insect repellent market, driven by consumer preference for immediate product availability and the ability to physically examine and compare products before purchase. Drugstores, supermarkets, and outdoor specialty shops remain primary distribution channels, offering a wide range of repellent options to cater to diverse consumer needs. According to the U.S. Census Bureau's Monthly Retail Trade Survey, brick-and-mortar stores accounted for 85% of personal care product sales, including insect repellents, in 2023. Recently, CVS Pharmacy expanded its insect repellent product range, introducing an exclusive line of DEET-free, plant-based repellents across its 9,900 locations nationwide.
The tactile nature of body worn insect repellent products makes offline retail particularly appealing, as customers often prefer to assess factors like scent, texture, and packaging in person. Additionally, in-store promotions and expert advice from staff contribute to the dominance of offline channels. The Consumer Healthcare Products Association reported that 72% of consumers prefer to purchase over-the-counter products, including insect repellents, from physical stores. Responding to this trend, Walmart announced a partnership with SC Johnson in 2024 to create dedicated "Bug-Free Living" sections in its stores, featuring interactive displays and product demos to educate customers on effective insect protection.
North America dominates the body worn insect repellent market, driven by high awareness of vector-borne diseases, extensive outdoor recreational activities, and stringent regulatory standards ensuring product safety and efficacy. The region's diverse climate zones, ranging from tropical to temperate, create a year-round demand for insect protection products. According to the Centers for Disease Control and Prevention (CDC), reported cases of mosquito-borne diseases in the United States increased by 25% between 2004 and 2018. In response to this trend, SC Johnson recently launched a new line of wearable repellents featuring microencapsulation technology, providing up to 14 hours of protection against a wide range of insects.
The robust outdoor recreation industry in North America significantly contributes to the market's growth, with consumers seeking reliable insect protection for activities such as hiking, camping, and fishing. The U.S. Bureau of Economic Analysis reported that outdoor recreation accounted for 2.1% of the country's GDP in 2022, highlighting its economic importance. Capitalizing on this market potential, Sawyer Products introduced a new range of permethrin-treated clothing and gear specifically designed for outdoor enthusiasts, offering long-lasting protection without the need for frequent reapplication.
The Asia Pacific body worn insect repellent market is experiencing rapid growth, driven by increasing awareness of insect-borne diseases and a growing outdoor recreation industry. Countries like India, China, and Australia are seeing a surge in demand for wearable repellent products, including bracelets, patches, and clip-on devices. According to the World Health Organization, the Asia Pacific region accounted for 96% of global dengue cases in 2019, highlighting the urgent need for effective insect protection measures.
Consumer preferences are shifting towards natural and DEET-free alternatives, prompting manufacturers to innovate with plant-based ingredients like citronella, eucalyptus, and lemongrass. This trend is particularly strong in countries like Japan and South Korea, where consumers are increasingly health-conscious and environmentally aware. The market is also benefiting from government initiatives to combat mosquito-borne illnesses, with the Australian Department of Health reporting a 63% increase in Ross River virus cases in 2020 compared to the previous year.
Recent developments in the industry include SC Johnson's launch of a new line of wearable repellents in Southeast Asia in March 2024, featuring proprietary slow-release technology. Godrej Consumer Products, a key player in the Indian market, announced plans to expand its production capacity for personal repellents by 30% in May 2024 to meet growing demand.
The body worn insect repellent market is a dynamic and competitive space, characterized by a diverse range of players vying for market share. These players are on the run for solidifying their presence through the adoption of strategic plans such as collaborations, mergers, acquisitions, and political support.
The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the body worn insect repellent market include: