全球英语学习市场规模：依年龄层、精熟程度、授课方式、地理位置及预测

英语学习市场规模及预测

2024 年英语语言学习市场规模价值为 294.8 亿美元，预计到 2032 年将达到 635.6 亿美元，2026 年至 2032 年的复合年增长率为 10.08%。

英语语言学习（ELL）是透过掌握听、说、读、写技能来提升英语程度的过程。 ELL 对于在国际环境中进行交流、获取不同领域的知识以及与世界各地的人们互动至关重要。

此外，ELL 还能提高就业和个人成长潜力，同时促进不同国籍的人之间的理解和尊重。

全球英语学习市场动态

影响英语学习市场的关键市场动态如下：

关键市场驱动因素

全球化与国际商务交流：全球商业对英语能力的需求不断增长，这是英语学习市场的主要推动力。根据英国文化协会的报告，全球有 17.5 亿人在工作中使用英语，预计到 2020 年这一数字将成长到 20 亿。英语在国际商业环境中的使用日益增多，推动了对英语学习课程和服务的需求。

国际学生流动性增强：出国留学的学生数量不断增长，尤其是前往英语国家留学的学生数量，推动了英语学习的需求。根据联合国教科文组织统计，2020年全球有超过560万名国际学生，其中英语国家是热门的留学目的地。这种趋势增加了对英语语言预备课程和评估的需求。

主要问题

合格教师短缺：全球对英语教学的需求日益增长，但能够有效教授英语作为第二语言的训练有素的专业人员却严重短缺。这种差距降低了教育质量，降低了学生的成绩和满意度。解决这个问题需要对教师培训计划进行投资，并奖励吸引优秀教育工作者加入 ELL 队伍。

市场饱和：市场饱和是一个挑战，尤其是在语言学校和网路平台高度集中的地区。竞争加剧导致价格战并降低供应商的利润率。随着越来越多的竞争对手进入市场，差异化变得重要。为了在当今竞争激烈的世界中吸引和留住学习者，公司必须创新并提供明确的价值。

主要趋势

线上学习平台的兴起：数位科技的简单性和可近性为线上语言学习提供了更多的机会。学习者无论身在何处都可以参加互动课程、视讯讲座和练习。游戏化和社交方面也可以用来激励学生学习。

行动学习应用程式的兴起：这些应用程式可让您使用智慧型手机或平板电脑随时随地学习英语，包括讲座、词彙练习、口语练习等。许多行动应用程式包括离线功能和多媒体讯息，创造了一个引人入胜且充满活力的学习环境。这一趋势顺应了学习者不断变化的行动生活方式，使英语教育比以往任何时候都更容易获得。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概览
• 市集亮点

第三章市场概述

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章 英语学习市场（依年龄层）

• 0 - 12岁
• 13-18岁
• 18岁或以上

第五章 英语学习市场（依精熟程度）

• 初学者
• 中间的
• 先进的

第六章 英语学习市场（依授课方式）

• 传统课堂学习
• 数位化学习
• 混合式学习

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市场占有率分析

第十章 公司简介

• Berlitz Languages
• Pearson ELT
• Sanako Corporation
• Inlingua
• Houghton Mifflin Harcourt
• McGraw-Hill Education
• EF Education First
• OKpanda
• Onwards Learning
• LearnCube

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

English Language Learning Market Size and Forecast

English Language Learning Market size was valued at USD 29.48 Billion in 2024 and is projected to reach USD 63.56 Billion by 2032, growing at a CAGR of 10.08% from 2026 to 2032.

English Language Learning (ELL) is the process of becoming proficient in the English language by developing listening, speaking, reading, and writing skills. ELL is essential for communicating in international venues, acquiring knowledge from a variety of fields, and engaging with people around the world.

Furthermore, ELL increases employment and personal growth prospects while also promoting understanding and respect among people from various origins.

Global English Language Learning Market Dynamics

The key market dynamics that are shaping the English language learning market include:

Key Market Drivers

Globalization and International Business Communication: The growing demand for English proficiency in worldwide business is a major driver of the English language learning market. According to a British Council report, 1.75 billion people worldwide speak English at a useful level, with that figure expected to rise to 2 billion by 2020. The expanding use of English in international business situations is driving up the demand for English language learning programs and services.

Growth in International Student Mobility: The growing number of students studying abroad, particularly in English-speaking nations, is driving up demand for English language learning. According to UNESCO, there were over 5.6 million international students worldwide in 2020, with English-speaking countries being popular destinations. This trend increases the need for English language preparatory courses and assessments.

Key Challenges:

Shortage of Qualified Instructors: The demand for English language education is increasing worldwide, yet there is a significant shortage of educated experts who can effectively teach English as a second language. This disparity results in lower-quality education, reducing student outcomes and satisfaction. Addressing this issue necessitates investment in teacher training programs and incentives to attract qualified educators to the ELL workforce.

Market Saturation: Market saturation presents a challenge, particularly in areas with a high concentration of language schools and internet platforms. Increased competition causes price wars and lower profit margins for suppliers. As more competitors enter the market, differentiation becomes critical. To attract and retain learners in today's competitive world, businesses must innovate and provide distinct value offerings.

Key Trends:

Rise of Online Learning Platforms: The simplicity and accessibility of digital technologies have resulted in an increase in online language learning opportunities. Learners can participate in interactive classes, video lectures, and practice exercises from any location. This flexibility enables people to study at their own pace, making it easier to fit language learning into their busy schedules while also leveraging gamification and social aspects to increase engagement.

Expansion of Mobile Learning Apps: These apps allow students to study English on the go, using smartphones and tablets for lectures, vocabulary drills, and speaking practice. Many mobile applications include offline features and multimedia information, resulting in an interesting and dynamic learning environment. This trend responds to learners' increasingly mobile lifestyles, making English language education more accessible than ever.

Global English Language Learning Market Regional Analysis

Here is a more detailed regional analysis of the English language learning market:

Asia Pacific:

According to Verified Market Research, the Asia Pacific region is estimated to dominate the English language learning market over the forecast period. The Asia Pacific region has a large population that is actively pursuing English language education. According to a British Council report, China alone had over 400 million English language learners in 2020, accounting for nearly one-third of the country's population. This large learner base is a crucial driving force in the region's English language learning market.

Many Asia Pacific countries have developed strategies to increase English language competency among their populations. For example, Japan's Ministry of Education, Culture, Sports, Science, and Technology (MEXT) estimated that by 2020, 93.6% of junior high schools and 88.9% of high schools in Japan have established English instruction programs. Such government-backed programs are accelerating the expansion of the English language learning market throughout the region.

Furthermore, the number of students from Asia Pacific countries seeking higher education overseas, particularly in English-speaking countries, is increasing. According to UNESCO, China sent more than a million students to study abroad in 2019, while India sent over 460,000. This tendency is increasing demand for English language preparation courses and examinations in the region, contributing significantly to market growth.

Europe:

Europe region is estimated to exhibit significant growth during the forecast period. Many European countries are incorporating English language education into their school systems at an early level. According to the European Commission's Eurydice report on "Key Data on Teaching Languages at School in Europe," around 98% of EU secondary school pupils learned English as a foreign language in 2019. The extensive use of English in educational curricula is fueling the expansion of the English Language Learning Market in Europe.

Furthermore, the growing importance of English in the European labor market is a major driver for language learners. According to a European Commission survey, 81% of European employers believe English is the most useful foreign language for their organization. The growing demand for English competence in the workplace boosts the English Language Learning Market across various professional sectors in Europe.

North America:

North America is estimated to exhibit substantial growth during the forecast period. North America, especially the United States, is a popular destination for immigrants, driving up demand for English language training. According to the U.S. Census Bureau, 44.9 million immigrants lived in the United States in 2019, accounting for 13.7% of the total population. This big and expanding immigrant community provides a significant market for English language learning programs and services in the region.

Furthermore, North American universities attract a large number of overseas students, which increases the demand for English language preparation courses. According to the Institute of International Education, nearly 1 million international students enrolled in the United States alone during the 2019-2020 academic year. This flood of overseas students drives the expansion of English language learning programs, both before and during their studies.

Global English Language Learning Market: Segmentation Analysis

The English Language Learning Market is segmented based on Age Group, Proficiency Level, Delivery Method, and Geography.

English Language Learning Market, By Age Group

0-12 Years

13-18 Years

• Above 18 Years

Based on Age Group, the market is segmented into 0-12 Years, 13-18 Years, and Above 18 Years. The 13-18 years segment is estimated to dominate the English language learning market. This segment's dominance is being pushed by the growing digitization of education, as schools include more English language learning into their curricula. Furthermore, there is a rising recognition among parents and educators of the relevance of early English acquisition in increasing future educational and employment chances. This trend represents a global push to provide important language skills to younger generations to gain a competitive advantage in an interconnected society.

English Language Learning Market, By Proficiency Level

• Beginner
• Intermediate
• Advanced

Based on Proficiency Level, the market is segmented into Beginner, Intermediate, and Advanced. The beginner segment is estimated to dominate the English language learning market. This dominance is fueled by a global emphasis on proficiency in English, particularly in non-native English-speaking nations where many students begin at the fundamental level. The growing acknowledgment of English as a necessary ability for academic and professional success has prompted educational institutions and organizations to spend extensively on beginner-level programs, ensuring accessibility and basic proficiency among a varied population.

English Language Learning Market, By Delivery Method

• Traditional Classroom-based Learning
• Digital Learning
• Hybrid Learning

Based on Delivery Method, the market is segmented into Traditional Classroom-based Learning, Digital Learning, and Hybrid Learning. The hybrid learning segment is estimated to dominate the English language learning market. This delivery method efficiently blends traditional classroom instruction with digital learning platforms to provide a complete and adaptable approach to language acquisition. Hybrid learning accommodates a wide range of learning preferences and lifestyles by combining the benefits of in-person engagement with online resources. This adaptability is fueling its appeal, making it the top choice for students seeking efficient English language education.

English Language Learning Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Based on Geography, the English language learning market is classified into North America, Europe, Asia Pacific, and the Rest of the World. According to the VMR Analyst, the Asia Pacific region is estimated to dominate during the forecasted period. Several factors contribute to this domination, including increased digitalization of educational content, a high need for English language skills for cross-border collaboration, and a growing emphasis on English proficiency in educational institutions. Furthermore, the region's rising internet connectivity and government attempts to improve education contribute to its strong market presence and growth prospects.

Key Players

• The "English Language Learning Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Berlitz Languages, Pearson ELT, Sanako Corporation, EF Education First, Inlingua, Houghton Mifflin Harcourt, LearnCube, McGraw-Hill Education, Onwards Learning, and OKpanda.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

• English Language Learning Market Recent Developments
• In May 2021, Swiss Education Group (SEG) announced its new partnership with Education First (EF), granting new benefits to SEG students and alumni.
• In June 2021, Pearson Teacher Education & Learning Academy announced the launch of the Pearson English Language Teacher Development Program (Pearson ELTD), a level 6 international teaching qualification accredited by Trinity College London.
• In June 2020, Permira acquired EF Education First - Kids and Teens Business for an undisclosed amount. Permira is a global private equity firm that provides long-term investments to growing businesses.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. English Language Learning Market, By Age Group

• 0-12 Years
• 13-18 Years
• Above 18 Years

5. English Language Learning Market, By Proficiency Level

• Beginners
• Intermediate
• Advanced

6. English Language Learning Market, Delivery Method

• Traditional Classroom-based Learning
• Digital Learning
• Hybrid Learning

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Berlitz Languages
• Pearson ELT
• Sanako Corporation
• Inlingua
• Houghton Mifflin Harcourt
• McGraw-Hill Education
• EF Education First
• OKpanda
• Onwards Learning
• LearnCube

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References