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市场调查报告书
商品编码
1738707
2026 年至 2032 年干洗和洗衣服务市场规模(按最终用户、服务前景和地区划分)Dry Cleaning And Laundry Services Market Size By End-User (Residential, Commercial), Service Outlook (Laundry, Dry Cleaning, Duvet Cleaning), Region for 2026-2032 |
忙碌的消费者越来越愿意为干洗和洗衣服务付费,这些服务作为一种可靠、实用且经济实惠的解决方案,正日益受到欢迎。新兴经济体就业和可支配收入的增加、酒店业的成长以及专利权机会的不断扩大,推动了市场的发展。因此,对付费洗衣服务日益增长的需求正在推动市场的成长,预计到2024年,该市场的复合年增长率将达到165.3124亿美元,到2032年将达到283.401亿美元的估值。
科技先进的物联网 (IoT) 的出现,使清洁家用电子电器和智慧洗衣机能够提供更有效率、更便利的服务,从而促进市场成长。因此,物联网 (IoT) 的技术进步正在推动市场成长,预计 2026 年至 2032 年的复合年增长率将达到 6.79%。
干洗和洗衣服务市场定义/概述
干洗和洗衣服务是专门清洁衣物和其他纺织品的专业企业,根据衣物类型采用不同的清洁方法。干洗是使用溶剂(通常是石油基液体)代替水来清洗衣物的过程。这种方法对易被水损坏的精緻面料尤其有效,例如羊毛、丝绸和皮革。溶剂可以溶解污垢和污渍,特别能有效去除水洗无法去除的油污和顽固污渍。衣物需要预先处理去污,然后用溶剂在洗衣机中清洗,然后烘干。干洗适用于精细或脆弱的布料,需要轻柔处理以避免损坏其外观。
另一方面,洗衣店使用水、清洁剂和搅拌器来清洗衣物。该过程可以通过不同的洗涤程序定制,这些程序会根据水温和清洗强度而变化。洗衣服务通常适用于耐用布料,例如棉、亚麻和一些合成纤维,这些布料可以承受水洗和机械搅拌的严格考验。洗衣服务比干洗更实惠,因此更适合日常衣物。他们通常会根据颜色和布料类型对衣物进行分类,预先处理去污,然后进行洗涤、冲洗和烘干。
许多人正在从家庭洗衣转向自助洗衣店和按需洗衣服务。这种转变很大程度上是由于越来越多的人寻求平衡繁忙的日程偏好,追求便利和省时。因此,干洗和洗衣业务的需求旺盛。此外,消费者对环境影响的意识日益增强,也催生了使用环保产品和设备的节能洗衣服务的需求。像The Laundry Room这样的公司正在抓住这一机会,将永续实践融入其商业策略,例如节能洗衣机和太阳能的使用。美国环保署(美国 Environmental Protection Agency)在2023年报告称,节能商用洗衣机比标准型号的能耗消费量25%,用水量消费量33%。
商业服务业是干洗和洗衣服务最大的客户群之一,涵盖饭店、工业、医疗保健、美容院和水疗中心等行业。这些行业积累了大量的物品,例如桌布、室内装潢、制服、床单和毛巾,因此需要定期进行高效的清洁。为了满足商业领域日益增长的需求,许多服务供应商正在升级其洗衣设备,以提高能源效率并吸引具有环保意识的客户。例如,根据住宿 ( 美国 Hotel & Lodging Association) 的数据,饭店业每年在洗衣服务上的支出约为 92 亿美元。
按需洗衣服务便捷易得,支援应用程式预订、数位付款、即时追踪以及指定时段送达,这些特点使其越来越受到消费者的青睐。因此,全週期按需洗衣服务已成为目前市场上极具吸引力的机会。这些服务提供卓越的便利性以及优惠券和折扣等诱人的优惠,彻底改变了洗衣市场。 Cleanly 和 Rinse 等公司意识到按需洗衣服务的巨大潜力,正在大力投资以巩固其市场地位。
住宅市场需求的激增进一步推动了干洗和洗衣服务市场的成长。作为家庭必需品,干洗和洗衣服务越来越受到家庭、老年人口和双收入家庭的青睐。双收入家庭通常没有时间或意愿处理洗衣事务,而老年家庭可能觉得清洁业务有挑战性,更愿意待在家里。此外,可支配收入水准的提高预计将使住宅干洗和洗衣服务受益,使其更容易获得,并吸引更广泛的消费者群体。
众多大大小小的企业争夺市场占有率,竞争激烈,阻碍了市场成长。激烈的竞争压低了价格,挤压了利润率,使企业难以成长。此外,合规性也是一个主要障碍,因为企业必须遵守有关干洗过程中化学品处理的严格安全和环境法规。遵守这些法规通常会导致营运成本上升。营运成本的增加也是一个主要问题。波动的人事费用以及瓦斯、电力和水等公用事业收费显着影响着干洗店的盈利。
此外,该产业的需求受季节性波动影响,某些月份业务较为清淡,导致收益来源难以预测。消费者日益倾向于DIY也带来了挑战,许多人喜欢使用清洁剂和洗衣机等家用产品来满足自己的洗衣需求,从而减少了对专业服务的需求。科技革新进一步加剧了这一趋势,传统干洗店面临新兴家用洗衣设备和清洁套件的竞争。
经济衰退增加了另一个复杂因素,因为在经济困难时期,消费者往往会放弃干洗等非必要服务。环境问题也是一个原因,因为有些顾客担心干洗化学物质对环境的影响,选择避免使用专业的干洗服务。消费行为转向更环保选择的转变可能会对市场产生负面影响。供应链中断可能会进一步阻碍运营,因为清洁用品和设备的短缺会使企业难以顺利运作。此外,顾客偏好的变化,例如休閒和休閒工作服的日益流行,也减少了对干洗服务的需求。随着时尚潮流的发展和消费者偏好的变化,对传统干洗服务的需求可能会下降,迫使企业适应这些新的市场现实。
Busy consumers are increasingly willing to pay for laundry and dry-cleaning services, which are gaining popularity as dependable, practical, and reasonably priced solutions. This market is being propelled by rising employment and disposable income in economically developing regions, as well as the growth of the hospitality sector and expanding franchising opportunities. Thus, the rising willingness for pay and laundry services is surging the growth of market to grow at a CAGR of 16531.24 Million in 2024 to reach a valuation of USD 28340.1 Million by 2032.
The advent of technologically advanced Internet of Things (IoT)-)-enabled cleaning appliances and smart washing machines are contributing to market growth by offering more efficient and convenient services. Thus, the technological advancements in the Internet of Things (IoT) are enabling the growth of market to grow at a CAGR of 6.79% from 2026 to 2032.
Dry Cleaning And Laundry Services Market Definition/ Overview
Dry cleaning and laundry services are specialized businesses focused on cleaning clothes and other textiles, employing distinct methods tailored to different types of garments. Dry cleaning is a process that uses a solvent, typically a petroleum-based liquid, to clean clothes instead of water. This method is particularly effective for delicate fabrics that can be damaged by water, such as wool, silk, and leather. The solvent works by dissolving dirt and stains, making it especially useful for removing oily residues and stubborn dirt that water-based washing might not eliminate. The process involves pre-treating stains, cleaning the garments in a machine with the solvent, and then drying them. Dry cleaning is ideal for high-quality or delicate fabrics that require gentle handling to maintain their integrity and appearance.
Laundry, on the other hand, uses water, detergent, and agitation to clean clothes. This process can be customized through various wash cycles that differ in water temperature and the intensity of cleaning. Laundry services are generally suitable for sturdier fabrics like cotton, linen, and some synthetics, which can withstand the rigors of water-based washing and mechanical agitation. Laundry is a more affordable option compared to dry cleaning, making it a preferred choice for everyday garments. The process typically involves sorting clothes by color and fabric type, pre-treating stains, washing, rinsing, and then drying.
With many moving away from home-based washing to coin-operated and on-demand services. This shift is largely driven by a preference for convenience and time-saving measures, as individuals increasingly seek to balance busy schedules. Consequently, dry cleaning and laundry businesses are experiencing heightened demand. Furthermore, rising consumer awareness about environmental impact has created a demand for energy-efficient laundry services that use eco-friendly products and equipment. Companies like The Laundry Room have capitalized on this opportunity by incorporating sustainable practices into their business strategies, including the use of energy-efficient washing machines and solar power. In 2023, the U.S. Environmental Protection Agency reported that energy-efficient commercial washing machines consume 25% less energy and 33% less water compared to standard models.
The commercial services sector is one of the largest customer segments for laundry and dry-cleaning services, encompassing industries such as hospitality, industrial work, healthcare, beauty salons, and spas. In these sectors, items like tablecloths, upholstery, uniforms, sheets, and towels accumulate in large quantities, requiring regular and efficient cleaning. To meet the rising demand from the commercial sector, many service providers are upgrading their laundry equipment to improve energy efficiency and attract environmentally-conscious customers. For instance, according to the American Hotel & Lodging Association, the hospitality industry spends approximately USD 9.2 Billion annually on laundry services.
The convenience and accessibility of on-demand laundry services, which feature app-based booking, digital payment options, real-time tracking, and delivery at specified times, have made these services increasingly popular among customers. As a result, full-cycle on-demand laundry services present an attractive business opportunity in the current market. These services, offering exceptional convenience and attractive deals such as coupons and discounts, have revolutionized the sector. Companies like Cleanly and Rinse have recognized the enormous potential of on-demand washing services and are investing significantly to enhance their market positions.
The surge in demand from the residential market is further accelerating the growth of the dry cleaning and laundry market. As a household necessity, dry cleaning and laundry services are increasingly sought after by families, the elderly population, and dual-income households. Members of dual-income households typically have little time or willingness to manage laundry tasks, while senior citizens may find cleaning duties challenging and prefer to stay in their homes. Additionally, the rising disposable personal income levels are expected to benefit residential dry cleaning and laundry services, making them more accessible and appealing to a broader consumer base.
The high competition, with numerous small and major players vying for market share, impedes the growth of market. This intense competition drives down prices and squeezes profit margins, making it difficult for businesses to thrive. Additionally, regulatory compliance presents substantial hurdles, as businesses must adhere to stringent safety and environmental regulations regarding the handling of chemicals used in the dry-cleaning process. Compliance with these regulations often results in higher operational costs. Increasing operational costs are another critical concern. Fluctuations in labor costs, as well as the prices of utilities such as gas, electricity, and water, can significantly affect the profitability of dry cleaners.
Moreover, the industry experiences seasonal variations in demand, with certain months being slower, leading to unpredictable revenue streams. The rise of DIY preferences among consumers also poses a challenge. Many individuals prefer to handle their own laundry needs using home-based products like detergents and washing machines, reducing the demand for professional services. This trend is further exacerbated by technological disruption, with traditional dry cleaners facing competition from emerging home laundry gadgets and at-home dry cleaning kits.
Economic downturns add another layer of complexity, as consumers tend to cut back on non-essential services like dry cleaning during tough financial times. Environmental concerns also play a role, as some customers choose to avoid professional dry-cleaning services due to worries about the impact of dry-cleaning chemicals on the environment. This shift in consumer behavior towards more environmentally friendly options can negatively impact the market. Disruptions in the supply chain can further hinder operations, as shortages of cleaning supplies or equipment make it challenging for businesses to function smoothly. Additionally, changing customer preferences, such as the growing popularity of athleisure and casual workwear, reduce the need for dry cleaning services. As fashion trends evolve and consumer tastes shift, the demand for traditional dry-cleaning services may decline, forcing businesses to adapt to these new market realities.
The laundry segment is witnessing significant growth in the dry cleaning and laundry services market owing to their reliability, advancements in laundry technology, and increasing urbanization. These elements are expected to propel market growth throughout the forecast period. Additionally, the growing acceptance of cashless transactions and the emergence of digital payment methods are anticipated to further stimulate market expansion. The integration of smart meters, coupled with the rising consumer preference for efficient and affordable dry cleaning and laundry services, is also projected to contribute to the industry's growth.
Laundry services, in particular, offer cost-effective solutions compared to dry cleaning, making them more attractive to a broader customer base, especially in price-sensitive markets. The focus on eco-friendly practices, such as using less water and fewer chemicals, appeals to environmentally conscious consumers, further enhancing the appeal of laundry services.
Laundromats and self-service laundry facilities are easily accessible, allowing customers to conveniently handle their laundry needs. This accessibility gives the laundry segment a competitive edge. Moreover, the integration of technology for scheduling, online booking, and mobile payment options enhances the customer experience and attracts tech-savvy consumers. These technological advancements streamline the process, making it more efficient and user-friendly.
The residential segment dominates the laundry and dry-cleaning market owing to the increasing number of residential units, and rising number of working professionals globally, and increase in spending on clothing and dry cleaning. The growing consumer preference for professional cleaning services, driven by concerns over personal hygiene and cleanliness, is expected to further fuel the expansion of the residential segment over the forecast period. As urbanization continues, more people are moving to cities where limited space and time for home laundry facilities make professional laundry services a convenient option.
The rise of on-demand laundry apps and online platforms has significantly simplified access to professional laundry services, allowing residential customers to schedule pickups and deliveries with ease. This convenience is a major factor driving the demand for professional laundry solutions. Additionally, many residential customers are increasingly seeking eco-friendly and sustainable laundry options, which professional services are better equipped to provide. These services can offer specialized treatments and higher quality results compared to home laundry, making them more attractive to consumers.
In addition, there is increasing demand from sectors such as hospitality, healthcare, and industrial services that require large-scale and reliable laundry solutions. As the number of residential customers continues to rise and their preferences evolve, the laundry and dry-cleaning market is poised for significant growth, driven by the need for hassle-free, high-quality, and eco-friendly cleaning services.
The dry cleaning and laundry market in Asia-Pacific is experiencing the largest growth. This expansion is primarily supported by the availability of labor at lower prices and the rising number of employed individuals. Additionally, increase in disposable income and lifestyle changes are significantly boosting the demand for laundry facilities and dry cleaning services in the region. Burgeoning economies such as India and China are at the forefront of this growth, with numerous laundry businesses in China, Japan, and India being known for their technological advancements. These advancements are particularly evident in the dry cleaning sector, where modern, eco-friendly, and efficient machines are utilized. In response to heightened environmental consciousness, the industry has increasingly adopted more sustainable methods, including the use of energy-efficient machinery and biodegradable detergents.
In China, government regulations aimed at improving the quality and safety of laundry services are expected to influence industry practices positively. The Chinese dry cleaning and laundry market holds significant growth potential, especially in tier-2 and tier-3 cities where demand for these services is on the rise. The presence of large population pools in countries like China and India, combined with a growing working population and rising spending on dry-cleaning and laundry services, is expected to drive the market throughout the forecast period. China is anticipated to remain a prominent shareholder in this market due to its substantial population seeking convenient and energy-efficient cleaning services. Japan, known for its technological advancements, is also contributing to the growth of the dry-cleaning sector by employing modern, eco-friendly, and efficient machines.
The rising environmental awareness in the region is upsurging adoption of more sustainable practices within the industry, such as using biodegradable detergents and energy-efficient equipment. Many businesses in the dry cleaning and laundry sector have embraced digital platforms for booking, payment, and customer communication, thereby enhancing convenience for consumers. Some businesses have also specialized in cleaning certain items, such as wedding dresses, kimonos, or delicate fabrics, catering to niche markets.
Online platforms and mobile apps have become integral to laundry and dry-cleaning businesses, offering convenient and contactless services, including scheduling pickups and deliveries. There is a growing trend towards eco-friendly practices, such as using green cleaning solvents and reducing water and energy consumption during the cleaning process. Additionally, subscription-based laundry services have gained popularity, allowing customers to subscribe for regular laundry pickups and deliveries, which is particularly convenient for busy individuals and families. These developments collectively highlight the dynamic and evolving nature of the dry cleaning and laundry market in the Asia-Pacific region.
North America is expected to witness the fastest growth in the dry cleaning and laundry services market during the forecast period. The dry-cleaning and laundry industry is characterized by intense competition, particularly in urban areas where numerous businesses vie for market share. The rising consumer demand for convenient and eco-friendly services has prompted significant changes in business models. Many companies have embraced technological advancements, incorporating online booking systems, pickup and delivery services, and mobile payment options to enhance customer convenience. This shift towards technology-driven solutions has become a crucial differentiator in the market.
Additionally, there is a growing emphasis on sustainable practices within the industry. Businesses are increasingly adopting eco-friendly solvents and implementing measures to reduce water and energy consumption. This trend towards sustainability is not only driven by consumer preferences but also by stringent regulations related to environmental compliance and worker safety. These regulations compel businesses to maintain high standards of operation, further shaping the industry's landscape.
In the Latin American region, Brazil stands out as the largest market for dry-cleaning and laundry services, accounting for a significant share of the overall market. The country's large population and growing middle-class demographic have fueled the demand for professional cleaning services. This burgeoning middle class, with its increasing disposable income, seeks the convenience and efficiency offered by professional laundry and dry-cleaning services.
Other countries in the region, such as Argentina, Colombia, and Mexico, are also witnessing growth in the industry. Similar factors, including urbanization, rising disposable incomes, and changing lifestyles, drive this expansion. These countries are experiencing a surge in demand for professional cleaning services as more consumers prioritize convenience and quality in their daily lives. The adoption of eco-friendly practices and technology in these markets further underscores the industry's evolution towards meeting modern consumer expectations and regulatory standards.
The dry cleaning and laundry services market is expected to see continued growth, driven by factors like busy lifestyles and rising disposable income. The competition is likely to intensify as on-demand services and technology continue to disrupt the traditional model. Success will depend on offering a combination of convenience, competitive pricing, high-quality cleaning, and potentially, eco-friendly practices.
The organizations are focusing on innovating their product line to serve the vast population in diverse regions. Some of the prominent players operating in the dry cleaning and laundry services market include: