全球营养保健品包装市场规模（依材料类型、包装类型、产品类型、区域范围和预测）

营养补充品包装的市场规模与预测

2024 年膳食补充剂包装市场规模价值为 36.6 亿美元，预计到 2032 年将达到 53.2 亿美元，2026 年至 2032 年的复合年增长率为 4.80%。

膳食补充剂包装是指用于封装和保护膳食补充剂的容器、材料和设计。膳食补充剂是一种模糊食品与药品界限的产品，其健康益处超越了基本营养。

含有维生素、矿物质、抗氧化剂和益生菌等敏感成分的膳食补充剂经过包装，尽量减少暴露在光、湿气和空气中，以保持其效力和效果。

膳食补充剂需要采用包括微生物屏障和防篡改功能的包装解决方案来防止微生物、毒素和异物的污染。

膳食补充剂包装必须采用适当的设计和印刷技术，以确保准确的标籤和消费者安全，并符合有关标籤、成分清单、健康声明和材料的监管要求。

膳食补充剂包装对于吸引消费者、传达产品讯息以及透过优化的设计、图形和品牌使您的产品与竞争对手区分开来至关重要。

包装材料中加入抗菌涂层、去氧剂和吸湿剂等功能元素，以提高产品稳定性、延长保质期并提高整体产品品质。

全球膳食补充品包装市场动态

影响全球膳食补充剂包装市场的关键市场动态是：

关键市场驱动因素

膳食补充剂需求不断增长：消费者对健康保健产品的认知和偏好不断提升，推动了膳食补充剂的需求。膳食补充剂包装在维护这些产品的完整性和功效方面发挥着至关重要的作用，从而支持了市场的成长。

品牌差异化与行销：营养保健品公司将包装视为品牌差异化与行销的策略工具。醒目的包装设计、精美的图形和创新的包装形式有助于公司在货架上脱颖而出，传达产品优势，吸引消费者註意力，并推动销售和市场占有率。

永续性受到关注：人们对环境问题和永续性的日益关注，推动了营养保健品产业对环保包装解决方案的需求。可回收、生物分解性和可堆肥等永续包装材料越来越受到消费者的青睐，推动了该领域的市场成长。

电商通路的扩张：膳食补充剂电商管道的快速扩张，推动了对线上零售优化的包装解决方案的需求。保护性包装、防篡改功能和永续包装对于确保产品完整性和消费者在线购物的信任至关重要，从而推动了该领域的市场成长。

消费者的便利性和便携性：消费者越来越希望营养补充剂采用便捷、便携的包装形式，以适应他们忙碌的生活方式。单份小袋、条状包装和可重复密封小袋等包装解决方案提供了便利性、份量控制和随时随地消费的选择，从而推动了市场的成长。

主要问题

包装材料高成本：专业包装材料和技术的高成本会影响营养保健品公司的利润率。那些提供增强阻隔性、永续性和创新设计的包装解决方案通常价格不菲，这增加了整体生产成本，并进一步阻碍了营养保健品包装的普及。

缺乏产品教育：消费者对膳食补充品及其包装的认知和教育会影响市场需求。对膳食补充剂益处以及包装对产品完整性的重要性缺乏了解和错误讯息，可能会阻碍市场成长。

复杂的供应链：营养保健品公司通常从多个供应商购买原料，导致包装材料供应链复杂。确保整个供应链中包装材料的品质、安全性和可追溯性可能极具挑战性，尤其对于在全球市​​场运营的公司。

严格的监管要求：遵守有关包装材料、标籤和健康声明的严格监管要求，对膳食补充剂公司而言是一项重大挑战。满足这些要求可能会增加包装流程的复杂性和成本，并限制某些包装材料和形式的使用。

主要趋势

智慧包装：二维码、NFC（近距离场通讯）和 RFID（无线射频识别）标籤等智慧包装技术的集成，使消费者能够获取更多资讯、追踪产品真伪、监控产品新鲜度和使用情况。智慧包装解决方案能够提升消费者参与度，改善产品可追溯性，并为製造商提供宝贵的数据洞察。

防篡改包装：随着人们对产品安全性和真实性的日益关注，营养保健品公司正在投资防篡改包装解决方案，以防止仿冒品和产品篡改。密封条、封条带和收缩包装等防篡改功能可以直观地显示产品的完整性，让消费者放心，产品安全无虞。

数位化和可追溯性：包装流程的数位化和可追溯性系统的实施将实现供应链端到端的可视性和透明度。区块链技术正越来越多地被用于安全地记录和追踪产品信息，从原料采购到最终产品的分销，确保产品的真实性并符合监管要求，这在营养保健品包装市场正处于进步的道路上。

永续包装：营养保健品产业对环保包装解决方案的需求日益增长。越来越多的企业采用永续包装材料，例如可回收、生物分解性和可堆肥材料，以减少对环境的影响，并满足消费者对环保产品的偏好，从而推动市场发展。

目录

第一章 引言

• 市场定义
• 市场区隔
• 调查方法

第二章执行摘要

• 主要发现
• 市场概览
• 市集亮点

第三章市场概述

• 市场规模和成长潜力
• 市场趋势
• 市场驱动因素
• 市场限制
• 市场机会
• 波特五力分析

第四章。膳食补充剂包装市场按材料类型

• 塑胶
• 玻璃
• 金属

5. 膳食补充剂包装市场（依包装类型）

• 瓶子
• 小袋
• 泡壳包装
• 小袋
• 容器
• 安瓿瓶与管瓶

第六章。膳食补充品包装市场（依产品类型）

• 营养补充品
• 机能性食品
• 能量饮料
• 运动营养
• 草药和植物萃取物

第七章区域分析

• 北美洲
• 美国
• 加拿大
• 墨西哥
• 欧洲
• 英国
• 德国
• 法国
• 义大利
• 亚太地区
• 中国
• 日本
• 印度
• 澳洲
• 拉丁美洲
• 巴西
• 阿根廷
• 智利
• 中东和非洲
• 南非
• 沙乌地阿拉伯
• 阿拉伯聯合大公国

第八章市场动态

• 市场驱动因素
• 市场限制
• 市场机会
• COVID-19 市场影响

第九章 竞争态势

• 主要企业
• 市场占有率分析

第十章 公司简介

• Berry Global Inc.（美国）
• AptarGroup, Inc.（美国）
• Glenroy公司（美国）
• 康斯坦夏软包装集团（奥地利）
• 蒙迪集团（奥地利）
• 欧文斯-伊利诺伊公司（美国）
• MOD-PAC公司（美国）
• MJS包装（美国）
• JohnsByrne公司（美国）
• Amgraph Packaging, Inc.（美国）
• Birchwood合约製造（美国）
• Syntegon包装技术股份有限公司（德国）
• Comar包装解决方案（美国）

第十一章 市场展望与机会

• 新兴技术
• 未来市场趋势
• 投资机会

第十二章 附录

• 简称列表
• 来源和参考文献

Nutraceutical Packaging Market Size And Forecast

Nutraceutical Packaging Market size was valued at USD 3.66 Billion in 2024 and is projected to reach USD 5.32 Billion by 2032, growing at a CAGR of 4.80% from 2026 to 2032.

Nutraceutical packaging refers to the containers, materials, and designs used to enclose and protect nutraceutical products. Nutraceuticals are products that blur the lines between food and medicine, offering health benefits beyond basic nutrition.

Nutraceuticals, containing sensitive ingredients like vitamins, minerals, antioxidants, and probiotics, are packaged to minimize exposure to light, moisture, or air to maintain their potency and effectiveness.

Nutraceutical products require protection from contamination by microorganisms, toxins, or foreign particles through packaging solutions that include microbial barriers and tamper-evident features.

Nutraceutical packaging must adhere to regulatory requirements for labeling, ingredient declarations, health claims, and materials, using appropriate designs and printing technologies for accurate labeling and consumer safety.

Nutraceutical packaging is crucial for attracting consumers, conveying product information, and distinguishing products from competitors through optimized design, graphics, and branding.

Incorporation of functional elements into packaging materials, such as antimicrobial coatings, oxygen scavengers, and moisture absorbers, to enhance product stability, extend shelf life, and improve overall product quality.

Global Nutraceutical Packaging Market Dynamics

The key market dynamics that are shaping the global Nutraceutical Packaging market include:

Key Market Drivers:

Growing Demand for Nutraceutical Products: The increasing consumer awareness and preference for health and wellness products are driving the demand for nutraceuticals. Nutraceutical packaging plays a crucial role in preserving the integrity and efficacy of these products, thereby supporting their market growth.

Brand Differentiation and Marketing: Nutraceutical companies are leveraging packaging as a strategic tool for brand differentiation and marketing. Eye-catching packaging designs, attractive graphics, and innovative packaging formats help companies stand out on the shelf, communicate product benefits, and attract consumer attention, driving sales and market share.

Increasing Focus on Sustainability: The growing awareness of environmental issues and sustainability concerns is driving demand for eco-friendly packaging solutions in the nutraceutical industry. Sustainable packaging materials such as recyclable, biodegradable, and compostable materials are gaining popularity among consumers, driving market growth in this segment.

Expansion of E-commerce Channels: The rapid growth of e-commerce channels for nutraceutical products is driving demand for packaging solutions optimized for online retail. Protective packaging materials, tamper-evident features, and sustainable packaging options are essential for ensuring product integrity and consumer trust in online purchases, driving market growth in this segment.

Consumer Convenience and Portability: Consumers are increasingly seeking convenient and portable packaging formats for nutraceutical products that fit their busy lifestyles. Packaging solutions such as single-dose sachets, stick packs, and resealable pouches offer convenience, portion control, and on-the-go consumption options, driving market growth.

Key Challenges:

High Cost of Packaging Materials: High costs associated with specialized packaging materials and technologies can impact profit margins for nutraceutical companies. Packaging solutions that offer enhanced barrier properties, sustainability features, and innovative designs often come at a premium, increasing overall production costs, which will further restrain the adoption of Nutraceutical Packaging.

Lack of Education Regarding Products: Consumer perception and education regarding nutraceutical products and their packaging can impact market demand. Misinformation or lack of understanding about the benefits of nutraceuticals or the importance of packaging for product integrity may hinder market growth.

Complex Supply Chain: Nutraceutical companies often source ingredients from multiple suppliers, leading to a complex supply chain for packaging materials. Ensuring the quality, safety, and traceability of packaging materials across the supply chain can be challenging, particularly for companies operating in global markets.

Stringent Regulatory Requirements: Compliance with stringent regulatory requirements for packaging materials, labeling, and health claims poses a significant challenge for nutraceutical companies. Meeting these requirements adds complexity and cost to the packaging process and may limit the use of certain packaging materials or formats.

Key Trends:

Smart Packaging: Integration of smart packaging technologies such as QR codes, NFC (Near Field Communication), and RFID (Radio-Frequency Identification) tags enables consumers to access additional product information, track product authenticity, and monitor product freshness and usage. Smart packaging solutions enhance consumer engagement, improve product traceability, and provide valuable data insights for manufacturers which provide lucrative opportunities for growth for the market.

Tamper-evident packaging: With increasing concerns about product safety and authenticity, nutraceutical companies are investing in tamper-evident packaging solutions to protect against counterfeit products and product tampering. Tamper-evident features such as seals, bands, and shrink wraps provide visual indicators of product integrity and reassure consumers of product safety.

Digitalization and Traceability: Digitalization of packaging processes and implementation of traceability systems enable end-to-end visibility and transparency in the supply chain. Blockchain technology is increasingly being utilized to securely record and track product information, from raw materials sourcing to final product distribution, ensuring product authenticity and compliance with regulatory requirements is tracing the path of progress for the Nutraceutical Packaging market.

Sustainable Packaging: There is a growing demand for eco-friendly packaging solutions in the nutraceutical industry. Companies are increasingly adopting sustainable packaging materials such as recyclable, biodegradable, and compostable materials to reduce environmental impact and meet consumer preferences for eco-conscious products, this is driving the market.

Global Nutraceutical Packaging Market Regional Analysis

Here is a more detailed regional analysis of the global Nutraceutical Packaging market:

North America:

North America stands as a significant market for Nutraceutical Packaging due to several key factors. Firstly, the region hosts a well-established nutraceutical industry, driven by factors like increasing consumer interest in health and wellness, preventive healthcare, and natural supplements.

Moreover, North American consumers' high health and wellness awareness drives demand for nutraceutical products, requiring innovative packaging solutions to promote health, longevity, and overall well-being.

North America is known for its stringent regulatory standards governing food and pharmaceutical products, including nutraceuticals. This regulatory environment ensures product safety, quality, and compliance with labeling requirements, driving the need for packaging solutions that meet these standards.

The region's preference for sustainable and convenient packaging solutions is another driving force. Consumers in North America increasingly favor eco-friendly packaging materials and formats that offer convenience and ease of use.

Europe:

Europe is another prominent market for Nutraceutical Packaging, fueled by increasing consumer interest in preventive healthcare, natural supplements, and functional foods. As consumers become more health-conscious, there's a growing demand for nutraceutical products, which in turn fuels the need for specialized packaging solutions to preserve product integrity and efficacy.

Furthermore, Europe boasts a mature nutraceutical market supported by a comprehensive regulatory framework. This regulatory environment ensures product safety, quality, and compliance with labeling requirements, which underscores the importance of reliable and compliant packaging solutions.

Europe's key markets for Nutraceutical Packaging include Germany, France, the UK, and Italy, with strong consumer bases and advanced infrastructures, focusing on personalized solutions and digitalization.

Asia Pacific:

Asia Pacific is emerging as a rapidly growing market for Nutraceutical Packaging, driven by factors such as rising disposable incomes, changing dietary habits, and increasing health consciousness among consumers.

Countries like China, India, Japan, and Australia are witnessing a surge in demand for nutraceutical products, driving the need for innovative packaging solutions.

The region offers immense growth potential for sustainable packaging materials, smart packaging technologies, and functional packaging solutions tailored to local preferences and regulatory requirements.

Global Nutraceutical Packaging Market: Segmentation Analysis

The Global Nutraceutical Packaging Market is Segmented based on Material Type, Packaging Type, Product Type, And Geography.

Nutraceutical Packaging Market, By Material Type

• Plastics
• Glass
• Metal

Based on Material Type, the market is bifurcated into Plastics, Glass, and Metal. Plastics is estimated to dominate the market. Plastic is generally the most affordable option compared to glass or metal. This makes it a preferable choice for manufacturers, especially for high-volume products. Plastics come in a wide variety of forms, including bottles, jars, pouches, blister packs, and more. This allows manufacturers to choose the most appropriate packaging format for their specific product. Plastic packaging is often designed for convenience. Pouches and blister packs, for example, are easy to open and reseal, making them ideal for on-the-go consumption.

Nutraceutical Packaging Market, By Packaging Type

• Bottles
• Pouches
• Blister Packs
• Sachets
• Containers
• Ampoules and Vials

Based on Packaging Type, the global Nutraceutical Packaging market is divided into Bottles, Pouches, Blister Packs, Sachets, Containers, Ampoules and Vials. Bottles are estimated to dominate the market. Bottles offer several advantages including durability, ease of handling, and the ability to accommodate different sizes and shapes. Additionally, bottles provide effective protection against external elements such as light, moisture, and air, which helps to preserve the quality and efficacy of nutraceutical products.

Nutraceutical Packaging Market, By Product Type

• Dietary Supplements
• Functional Foods
• Nutritional Beverages
• Sports Nutrition
• Herbal and Botanical Extracts

Based on Product Type, the market is segmented into Dietary Supplements, Functional Foods, Nutritional Beverages, Sports Nutrition, Herbal and Botanical Extracts. Dietary Supplements is estimated to dominate the market. Dietary supplements indeed play a significant role in driving the demand for nutraceutical packaging. The growing popularity of dietary supplements, including vitamins, minerals, herbal supplements, and specialty supplements, is fueling the demand for specialized packaging solutions tailored to preserve the integrity, freshness, and efficacy of these products will further bolster the segment.

Nutraceutical Packaging Market, By Geography

• North America
• Europe
• Asia Pacific
• Rest of the World

Based on regional analysis, the Global Nutraceutical Packaging Market is classified into North America, Europe, Asia Pacific, and the Rest of the world. Asia Pacific accounted for the largest market share of Nutraceutical Packaging. The expanding middle-class population in Asia Pacific countries creates a significant consumer base for nutraceutical products. As more individuals gain access to disposable income, they are willing to invest in products that support their health and well-being, driving the demand for nutraceutical packaging.

Key Players

The "Global Nutraceutical Packaging Market" study report will provide valuable insight with an emphasis on the global market. The major players in the market are Glenroy, Inc., Berry Global Inc., MOD-PAC Corporation, MJS Packaging, Amcor PLC, JohnsByme Company, Amgraph Packaging, Inc., Birchwood Contract Manufacturing, Syntegon Packaging Technology GmbH, and Comar Packaging Solutions. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with its product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share, and market ranking analysis of the above-mentioned players globally.

• Nutraceutical Packaging Market Recent Developments
• In September 2021, A UK-based Company that produces nutricosmetics and supplements, called HEBE LIFE, introduced a new packaging format. The new tamper-evident label is equipped with a QR code that allows customers to authenticate the product, track its geolocation, protect against counterfeiting, and provide a packaging solution for smart consumers.
• In April 2021, Origin Pharma Packaging, a prominent name in the pharmaceutical packaging industry, has recently announced the launch of a new packaging design agency dedicated to its nutraceutical businesses. The new agency, called Design Innovation Development (DiD), will work with both international and local firms to deliver bespoke packaging solutions.

TABLE OF CONTENTS

1. Introduction

• Market Definition
• Market Segmentation
• Research Methodology

2. Executive Summary

• Key Findings
• Market Overview
• Market Highlights

3. Market Overview

• Market Size and Growth Potential
• Market Trends
• Market Drivers
• Market Restraints
• Market Opportunities
• Porter's Five Forces Analysis

4. Nutraceutical Packaging Market, By Material Type

• Plastics
• Glass
• Metal

5. Nutraceutical Packaging Market, By Packaging Type

• Bottles
• Pouches
• Blister Packs
• Sachets
• Containers
• Ampoules and Vials

6. Nutraceutical Packaging Market, By Product Type

• Dietary Supplements
• Functional Foods
• Nutritional Beverages
• Sports Nutrition
• Herbal and Botanical Extracts

7. Regional Analysis

• North America
• United States
• Canada
• Mexico
• Europe
• United Kingdom
• Germany
• France
• Italy
• Asia-Pacific
• China
• Japan
• India
• Australia
• Latin America
• Brazil
• Argentina
• Chile
• Middle East and Africa
• South Africa
• Saudi Arabia
• UAE

8. Market Dynamics

• Market Drivers
• Market Restraints
• Market Opportunities
• Impact of COVID-19 on the Market

9. Competitive Landscape

• Key Players
• Market Share Analysis

10. Company Profiles

• Berry Global Inc. (U.S.)
• AptarGroup, Inc. (U.S.)
• Glenroy, Inc. (U.S.)
• Constantia Flexibles Group (Austria)
• Mondi Group (Austria)
• Owens-Illinois, Inc. (U.S.)
• MOD-PAC Corporation (U.S.)
• MJS Packaging (U.S.)
• JohnsByrne Company (U.S.)
• Amgraph Packaging, Inc. (U.S.)
• Birchwood Contract Manufacturing (U.S.)
• Syntegon Packaging Technology GmbH (Germany)
• Comar Packaging Solutions (U.S.)

11. Market Outlook and Opportunities

• Emerging Technologies
• Future Market Trends
• Investment Opportunities

12. Appendix

• List of Abbreviations
• Sources and References