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市场调查报告书
商品编码
1448611

全球线上声誉管理软体市场研究报告 - 2024 年至 2032 年行业分析、规模、份额、成长、趋势和预测

Global Online Reputation Management Software Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032
出版日期: | 出版商: Value Market Research | 英文 130 Pages | 商品交期: 最快1-2个工作天内

价格

全球线上声誉管理软体市场需求预计将从 2023 年的 1.9583 亿美元增至 2032 年的近 8.233 亿美元，2024-2032 年研究期间CAGR为 17.3%。

线上声誉管理 (ORM) 软体可协助企业监控、分析和影响其线上声誉。它追踪提及、评论和社交媒体情绪，使公司能够回应回馈、管理品牌认知并及时解决问题。该软体保持了积极的线上形象，与客户建立了信任并确保了良好的数位形象。

市场动态

线上声誉管理 (ORM) 软体市场受到网路评论影响力日益增强、品牌认知度的重要性以及企业保持正面数位形象的需求等因素的推动。由于消费者依赖线上资讯做出购买决策，企业认识到管理和提高其线上声誉的重要性。 ORM 软体使公司能够监控和回应线上评论、社交媒体提及以及其他影响其品牌形象的数位内容。电子商务、社群媒体平台和互联数位环境的兴起进一步加剧了对有效 ORM 解决方案的需求。此外，客户回馈对搜寻引擎排名的影响以及潜在的声誉危机促使企业投资 ORM 软体。随着数位通讯继续塑造消费者的观念，这个市场对于各行业寻求保持良好线上形象的企业来说仍然至关重要。

该报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外，这些工具也对全球线上声誉管理软体市场的各个细分市场进行了包容性评估。线上声誉管理软体产业的成长和趋势为本研究提供了整体方法。

市场区隔

线上声誉管理软体市场报告的这一部分透过在国家和地区层面进行分析来提供有关细分市场的详细资料，从而帮助策略师确定相应产品或服务的目标人口统计数据以及即将到来的机会。

依部署类型

  • 本地部署
  • 云

按企业规模

  • 大型企业
  • 中小企业

区域分析

本节涵盖区域前景，重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲线上声誉管理软体市场当前和未来的需求。此外，该报告重点关注所有主要地区各个应用领域的需求、估计和预测。

该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。线上声誉管理软体市场的主要参与者包括 Qualtrics、Birdeye Inc.、BrightLocal Limited、Brandyourself.com Inc.、Yext Inc.、Hootsuite Inc.、Reputation.com Inc.、Vendasta、Chatmeter、LocalClarity、Broadly、Yotpo、 ReviewTrackers 、Trustpilot、MomentFeed、Oktopost、Circus Social、WebPunch 等。本节包含竞争格局的整体视图，包括各种策略发展，例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。

如果您有任何客製化要求，请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。

目录

第一章：前言

  • 报告说明
    • 客观的
    • 目标受众
    • 独特的销售主张 (USP) 和产品
  • 研究范围
  • 研究方法论
    • 市场研究过程
    • 市场研究方法论

第 2 章：执行摘要

  • 市集亮点
  • 全球市场概况

第 3 章：线上声誉管理软体 - 产业分析

  • 简介 - 市场动态
  • 市场驱动因素
  • 市场限制
  • 机会
  • 产业动态
  • 波特五力分析
  • 市场吸引力分析
    • 按部署类型分類的市场吸引力分析
    • 按企业规模分類的市场吸引力分析
    • 市场吸引力分析：按地区

第 4 章：价值链分析

  • 价值链分析
  • 原料分析
    • 原料清单
    • 原料厂商清单
    • 主要原物料价格走势
  • 潜在买家名单
  • 行销管道
    • 直效行销
    • 间接行销
    • 行销通路发展趋势

第 5 章：全球线上声誉管理软体市场分析：按部署类型

  • 按部署类型分類的概述
  • 历史和预测数据
  • 按部署类型分析
  • 本地部署
  • 云

第 6 章：全球线上声誉管理软体市场分析：依企业规模

  • 按企业规模分類的概览
  • 历史和预测数据
  • 按企业规模分析
  • 大型企业
  • 中小企业

第 7 章：全球线上声誉管理软体市场分析：依地理位置

  • 区域展望
  • 介绍
  • 北美销售分析
    • 概览、历史与预测资料销售分析
    • 北美按细分市场销售分析
    • 北美按国家销售分析
    • 美国销售分析
    • 加拿大销售分析
    • 墨西哥销售分析
  • 欧洲销售分析
    • 概览、历史与预测资料销售分析
    • 欧洲按细分市场销售分析
    • 欧洲按国家销售分析
    • 英国销售分析
    • 法国销售分析
    • 德国销售分析
    • 义大利销售分析
    • 俄罗斯销售分析
    • 欧洲其他地区销售分析
  • 亚太地区销售分析
    • 概览、历史与预测资料销售分析
    • 亚太地区按细分市场销售分析
    • 亚太地区国家/地区销售分析
    • 中国销售分析
    • 印度销售分析
    • 日本销售分析
    • 韩国销售分析
    • 澳洲销售分析
    • 东南亚销售分析
    • 亚太地区其他地区销售分析
  • 拉丁美洲销售分析
    • 概览、历史与预测资料销售分析
    • 拉丁美洲按细分市场销售分析
    • 拉丁美洲按国家销售分析
    • 巴西销售分析
    • 阿根廷销售分析
    • 秘鲁销售分析
    • 智利销售分析
    • 拉丁美洲其他地区销售分析
  • 中东和非洲销售分析
    • 概览、历史与预测资料销售分析
    • 中东和非洲按细分市场销售分析
    • 中东和非洲国家销售分析
    • 沙乌地阿拉伯销售分析
    • 阿联酋销售分析
    • 以色列销售分析
    • 南非销售分析
    • 中东其他地区和非洲销售分析

第 8 章：线上声誉管理软体公司的竞争格局

  • 网路声誉管理软体市场竞争
  • 伙伴关係/协作/协议
  • 併购
  • 新产品发布
  • 其他发展

第 9 章：公司简介

  • 顶级公司市占率分析
  • 市场集中度
  • Qualtrics
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Birdeye Inc.
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • BrightLocal Limited
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Brandyourself.com Inc.
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Yext Inc.
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Hootsuite Inc.
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Reputation.com Inc.
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Vendasta
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Chatmeter
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • LocalClarity
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Broadly
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Yotpo
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • ReviewTrackers
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Trustpilot
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • MomentFeed
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Oktopost
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • Circus Social
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • WebPunch
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展
  • 其他的
    • 公司简介
    • 公司收入
    • 产品
    • 最近的发展

注意 - 在公司概况中，财务详细资讯和近期发展视情况而定，或者如果是私人公司，则可能不包括在内

Product Code: VMR112113730

The global demand for Online Reputation Management Software Market is presumed to reach the market size of nearly USD 823.3 Million by 2032 from USD 195.83 Million in 2023 with a CAGR of 17.3% under the study period 2024 - 2032.

Online Reputation Management (ORM) software helps businesses monitor, analyze, and influence their online reputation. It tracks mentions, reviews, and social media sentiment, allowing companies to respond to feedback, manage brand perception, and address issues promptly. The software maintains a positive online image, building trust with customers and ensuring a favorable digital presence.

MARKET DYNAMICS

The online reputation management (ORM) software market is driven by factors such as the increasing influence of online reviews, the importance of brand perception, and the need for businesses to maintain a positive digital presence. With consumers relying on online information for purchasing decisions, businesses recognize the significance of managing and enhancing their online reputation. ORM software enables companies to monitor and respond to online reviews, social media mentions, and other digital content affecting their brand image. The rise of e-commerce, social media platforms, and the interconnected digital landscape further intensifies the demand for effective ORM solutions. Additionally, the impact of customer feedback on search engine rankings and the potential for reputational crises drive businesses to invest in ORM software. As digital communication continues to shape consumer perceptions, this market remains essential for businesses across various industries seeking to maintain a favorable online image.

The report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of online reputation management software. The growth and trends of Online Reputation Management Software Industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the online reputation management software market report provides detailed data on the segments by analyzing them at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Deployment Type

  • On-Premise
  • Cloud

By Enterprise Size

  • Large Enterprises
  • SME

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Online Reputation Management Software market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the online reputation management software market include Qualtrics, Birdeye Inc., BrightLocal Limited, Brandyourself.com Inc., Yext Inc., Hootsuite Inc., Reputation.com Inc., Vendasta, Chatmeter, LocalClarity, Broadly, Yotpo, ReviewTrackers, Trustpilot, MomentFeed, Oktopost, Circus Social, WebPunch., and others. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

TABLE OF CONTENTS

1 . PREFACE

  • 1.1. Report Description
    • 1.1.1. Objective
    • 1.1.2. Target Audience
    • 1.1.3. Unique Selling Proposition (USP) & offerings
  • 1.2. Research Scope
  • 1.3. Research Methodology
    • 1.3.1. Market Research Process
    • 1.3.2. Market Research Methodology

2 . EXECUTIVE SUMMARY

  • 2.1. Highlights of Market
  • 2.2. Global Market Snapshot

3 . ONLINE REPUTATION MANAGEMENT SOFTWARE - INDUSTRY ANALYSIS

  • 3.1. Introduction - Market Dynamics
  • 3.2. Market Drivers
  • 3.3. Market Restraints
  • 3.4. Opportunities
  • 3.5. Industry Trends
  • 3.6. Porter's Five Force Analysis
  • 3.7. Market Attractiveness Analysis
    • 3.7.1 Market Attractiveness Analysis By Deployment Type
    • 3.7.2 Market Attractiveness Analysis By Enterprise Size
    • 3.7.3 Market Attractiveness Analysis By Region

4 . VALUE CHAIN ANALYSIS

  • 4.1. Value Chain Analysis
  • 4.2. Raw Material Analysis
    • 4.2.1. List of Raw Materials
    • 4.2.2. Raw Material Manufactures List
    • 4.2.3. Price Trend of Key Raw Materials
  • 4.3. List of Potential Buyers
  • 4.4. Marketing Channel
    • 4.4.1. Direct Marketing
    • 4.4.2. Indirect Marketing
    • 4.4.3. Marketing Channel Development Trend

5 . GLOBAL ONLINE REPUTATION MANAGEMENT SOFTWARE MARKET ANALYSIS BY DEPLOYMENT TYPE

  • 5.1 Overview by Deployment Type
  • 5.2 Historical and Forecast Data
  • 5.3 Analysis by Deployment Type
  • 5.4 On-Premise Historic and Forecast Sales by Regions
  • 5.5 Cloud Historic and Forecast Sales by Regions

6 . GLOBAL ONLINE REPUTATION MANAGEMENT SOFTWARE MARKET ANALYSIS BY ENTERPRISE SIZE

  • 6.1 Overview by Enterprise Size
  • 6.2 Historical and Forecast Data
  • 6.3 Analysis by Enterprise Size
  • 6.4 Large Enterprises Historic and Forecast Sales by Regions
  • 6.5 SME Historic and Forecast Sales by Regions

7 . GLOBAL ONLINE REPUTATION MANAGEMENT SOFTWARE MARKET ANALYSIS BY GEOGRAPHY

  • 7.1. Regional Outlook
  • 7.2. Introduction
  • 7.3. North America Sales Analysis
    • 7.3.1. Overview, Historic and Forecast Data Sales Analysis
    • 7.3.2. North America By Segment Sales Analysis
    • 7.3.3. North America By Country Sales Analysis
    • 7.3.4. United State Sales Analysis
    • 7.3.5. Canada Sales Analysis
    • 7.3.6. Mexico Sales Analysis
  • 7.4. Europe Sales Analysis
    • 7.4.1. Overview, Historic and Forecast Data Sales Analysis
    • 7.4.2. Europe by Segment Sales Analysis
    • 7.4.3. Europe by Country Sales Analysis
    • 7.4.4. United Kingdom Sales Analysis
    • 7.4.5. France Sales Analysis
    • 7.4.6. Germany Sales Analysis
    • 7.4.7. Italy Sales Analysis
    • 7.4.8. Russia Sales Analysis
    • 7.4.9. Rest Of Europe Sales Analysis
  • 7.5. Asia Pacific Sales Analysis
    • 7.5.1. Overview, Historic and Forecast Data Sales Analysis
    • 7.5.2. Asia Pacific by Segment Sales Analysis
    • 7.5.3. Asia Pacific by Country Sales Analysis
    • 7.5.4. China Sales Analysis
    • 7.5.5. India Sales Analysis
    • 7.5.6. Japan Sales Analysis
    • 7.5.7. South Korea Sales Analysis
    • 7.5.8. Australia Sales Analysis
    • 7.5.9. South East Asia Sales Analysis
    • 7.5.10. Rest Of Asia Pacific Sales Analysis
  • 7.6. Latin America Sales Analysis
    • 7.6.1. Overview, Historic and Forecast Data Sales Analysis
    • 7.6.2. Latin America by Segment Sales Analysis
    • 7.6.3. Latin America by Country Sales Analysis
    • 7.6.4. Brazil Sales Analysis
    • 7.6.5. Argentina Sales Analysis
    • 7.6.6. Peru Sales Analysis
    • 7.6.7. Chile Sales Analysis
    • 7.6.8. Rest of Latin America Sales Analysis
  • 7.7. Middle East & Africa Sales Analysis
    • 7.7.1. Overview, Historic and Forecast Data Sales Analysis
    • 7.7.2. Middle East & Africa by Segment Sales Analysis
    • 7.7.3. Middle East & Africa by Country Sales Analysis
    • 7.7.4. Saudi Arabia Sales Analysis
    • 7.7.5. UAE Sales Analysis
    • 7.7.6. Israel Sales Analysis
    • 7.7.7. South Africa Sales Analysis
    • 7.7.8. Rest Of Middle East And Africa Sales Analysis

8 . COMPETITIVE LANDSCAPE OF THE ONLINE REPUTATION MANAGEMENT SOFTWARE COMPANIES

  • 8.1. Online Reputation Management Software Market Competition
  • 8.2. Partnership/Collaboration/Agreement
  • 8.3. Merger And Acquisitions
  • 8.4. New Product Launch
  • 8.5. Other Developments

9 . COMPANY PROFILES OF ONLINE REPUTATION MANAGEMENT SOFTWARE INDUSTRY

  • 9.1. Top Companies Market Share Analysis
  • 9.2. Market Concentration Rate
  • 9.3. Qualtrics
    • 9.3.1. Company Overview
    • 9.3.2. Company Revenue
    • 9.3.3. Products
    • 9.3.4. Recent Developments
  • 9.4. Birdeye Inc.
    • 9.4.1. Company Overview
    • 9.4.2. Company Revenue
    • 9.4.3. Products
    • 9.4.4. Recent Developments
  • 9.5. BrightLocal Limited
    • 9.5.1. Company Overview
    • 9.5.2. Company Revenue
    • 9.5.3. Products
    • 9.5.4. Recent Developments
  • 9.6. Brandyourself.com Inc.
    • 9.6.1. Company Overview
    • 9.6.2. Company Revenue
    • 9.6.3. Products
    • 9.6.4. Recent Developments
  • 9.7. Yext Inc.
    • 9.7.1. Company Overview
    • 9.7.2. Company Revenue
    • 9.7.3. Products
    • 9.7.4. Recent Developments
  • 9.8. Hootsuite Inc.
    • 9.8.1. Company Overview
    • 9.8.2. Company Revenue
    • 9.8.3. Products
    • 9.8.4. Recent Developments
  • 9.9. Reputation.com Inc.
    • 9.9.1. Company Overview
    • 9.9.2. Company Revenue
    • 9.9.3. Products
    • 9.9.4. Recent Developments
  • 9.10. Vendasta
    • 9.10.1. Company Overview
    • 9.10.2. Company Revenue
    • 9.10.3. Products
    • 9.10.4. Recent Developments
  • 9.11. Chatmeter
    • 9.11.1. Company Overview
    • 9.11.2. Company Revenue
    • 9.11.3. Products
    • 9.11.4. Recent Developments
  • 9.12. LocalClarity
    • 9.12.1. Company Overview
    • 9.12.2. Company Revenue
    • 9.12.3. Products
    • 9.12.4. Recent Developments
  • 9.13. Broadly
    • 9.13.1. Company Overview
    • 9.13.2. Company Revenue
    • 9.13.3. Products
    • 9.13.4. Recent Developments
  • 9.14. Yotpo
    • 9.14.1. Company Overview
    • 9.14.2. Company Revenue
    • 9.14.3. Products
    • 9.14.4. Recent Developments
  • 9.15. ReviewTrackers
    • 9.15.1. Company Overview
    • 9.15.2. Company Revenue
    • 9.15.3. Products
    • 9.15.4. Recent Developments
  • 9.16. Trustpilot
    • 9.16.1. Company Overview
    • 9.16.2. Company Revenue
    • 9.16.3. Products
    • 9.16.4. Recent Developments
  • 9.17. MomentFeed
    • 9.17.1. Company Overview
    • 9.17.2. Company Revenue
    • 9.17.3. Products
    • 9.17.4. Recent Developments
  • 9.18. Oktopost
    • 9.18.1. Company Overview
    • 9.18.2. Company Revenue
    • 9.18.3. Products
    • 9.18.4. Recent Developments
  • 9.19. Circus Social
    • 9.19.1. Company Overview
    • 9.19.2. Company Revenue
    • 9.19.3. Products
    • 9.19.4. Recent Developments
  • 9.20. WebPunch
    • 9.20.1. Company Overview
    • 9.20.2. Company Revenue
    • 9.20.3. Products
    • 9.20.4. Recent Developments
  • 9.21. Others
    • 9.21.1. Company Overview
    • 9.21.2. Company Revenue
    • 9.21.3. Products
    • 9.21.4. Recent Developments

Note - in company profiling, financial details and recent development are subject to availability or might not be covered in case of private companies

LIST OF TABLES

  • Market Snapshot
  • Drivers : Impact Analysis
  • Restraints : Impact Analysis
  • List of Raw Material
  • List of Raw Material Manufactures
  • List of Potential Buyers
  • Analysis by Deployment Type (USD MN)
  • On-Premise Market Sales by Geography (USD MN)
  • Cloud Market Sales by Geography (USD MN)
  • Analysis Market by Enterprise Size (USD MN)
  • Large Enterprises Market Sales by Geography (USD MN)
  • SME Market Sales by Geography (USD MN)
  • Global Online Reputation Management Software Market Sales by Geography (USD MN)
  • North America Market Analysis (USD MN)
  • United State Market Analysis (USD MN)
  • Canada Market Analysis (USD MN)
  • Mexico Market Analysis (USD MN)
  • Europe Market Analysis (USD MN)
  • Europe Market Estimate by Country (USD MN)
  • United Kingdom Market Analysis (USD MN)
  • France Market Analysis (USD MN)
  • Germany Market Analysis (USD MN)
  • Italy Market Analysis (USD MN)
  • Russia Market Analysis (USD MN)
  • Spain Market Analysis (USD MN)
  • Rest of Europe Market Analysis (USD MN)
  • Asia Pacific Market Analysis (USD MN)
  • China Market Analysis (USD MN)
  • Japan Market Analysis (USD MN)
  • India Market Analysis (USD MN)
  • South Korea Market Analysis (USD MN)
  • Australia Market Analysis (USD MN)
  • South East Asia Market Analysis (USD MN)
  • Rest of Asia Pacific Market Analysis (USD MN)
  • Latin America Market Analysis (USD MN)
  • Brazil Market Analysis (USD MN)
  • Argentina Market Analysis (USD MN)
  • Peru Market Analysis (USD MN)
  • Chile Market Analysis (USD MN)
  • Rest of Latin America Market Analysis (USD MN)
  • Middle East & Africa Market Analysis (USD MN)
  • Saudi Arabia Market Analysis (USD MN)
  • UAE Market Analysis (USD MN)
  • Israel Market Analysis (USD MN)
  • South Africa Market Analysis (USD MN)
  • Rest of Middle East and Africa Market Analysis (USD MN)
  • Partnership/Collaboration/Agreement
  • Mergers And Acquisition

LIST OF FIGURES

  • Research Scope of Online Reputation Management Software Report
  • Market Research Process
  • Market Research Methodology
  • Global Online Reputation Management Software Market Size, by Region (USD MN)
  • Porters Five Forces Analysis
  • Market Attractiveness Analysis by Deployment Type
  • Market Attractiveness Analysis by Enterprise Size
  • Market Attractiveness Analysis by Region
  • Value Chain Analysis
  • Global Market Analysis by Deployment Type (USD MN)
  • On-Premise Market Sales by Geography (USD MN)
  • Cloud Market Sales by Geography (USD MN)
  • Global Market Analysis by Enterprise Size (USD MN)
  • Large Enterprises Market Sales by Geography (USD MN)
  • SME Market Sales by Geography (USD MN)
  • Global Market Sales (USD MN)
  • North America Market Sales (USD MN)
  • Europe Market Sales (USD MN)
  • Asia Pacific Market Sales (USD MN)
  • Latin America Market Sales (USD MN)
  • Middle East & Africa Market Sales (USD MN)
  • Recent Development in Industry
  • Top Companies Market Share Analysis

Kindly note that the above listed are the basic tables and figures of the report and are not limited to the TOC.