市场调查报告书
商品编码
1469776
全球多通路订单管理市场研究报告 - 2024 年至 2032 年产业分析、规模、份额、成长、趋势与预测Global Multichannel Order Management Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032 |
全球多通路订单管理市场需求预计将从 2023 年的 39.8 亿美元达到近 111.2 亿美元的市场规模,2024-2032 年研究期间复合年增长率为 12.09%。
多通路订单管理 (MOM) 是指监督和协调各种销售管道(包括线上商店、实体店、行动应用程式和市场)的订单的过程。它涉及简化订单处理、库存管理和履行操作,以确保无论透过何种管道进行购买,都能获得无缝且一致的客户体验。
全通路零售的日益普及正在显着推动多通路订单管理解决方案市场的发展。零售商越来越多地采用多通路策略来覆盖更广泛的客户群并提高客户参与度。 MOM 系统使企业能够跨多个销售管道集中订单处理、库存管理和履行操作,从而简化操作并提高效率。此外,随着零售商寻求整合线上和线下销售管道,电子商务的成长和线上市场的激增刺激了对 MOM 解决方案的需求。此外,即时了解库存水准、订单状态和客户资料以提供个人化购物体验的需求进一步推动了 MOM 解决方案的采用。
随着零售商努力在快速发展的市场环境中保持竞争力,对多通路订单管理的投资对于满足客户期望、优化营运工作流程和推动收入成长变得至关重要。然而,来自提供内建订单管理功能的整合电子商务平台的竞争加剧可能会在未来几年挑战多通路订单管理市场的成长,因为企业可能会选择一体化解决方案而不是独立的订单管理系统。
研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外,这些工具也对全球多通路订单管理市场的每个细分市场进行了包容性评估。多通路订单管理产业的成长和趋势为本研究提供了整体方法。
多通路订单管理市场报告的这一部分提供了有关国家和区域级别细分市场的详细资料,从而帮助策略师确定相应产品或服务的目标人口统计数据以及即将到来的机会。
本节涵盖区域前景,重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲多通路订单管理市场当前和未来的需求。此外,该报告重点关注所有主要地区各个应用领域的需求、估计和预测。
该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。多通路订单管理市场的主要参与者包括 NetSuite、Magento (Adobe Commerce)、IBM Corporation、SAP SE、Salesforce.com, Inc.、Zoho Corporation、HCL Tech、Oracle Corporation、Newfold Digital Inc.、Shopify Plus、Delhivery Pvt 。有限公司,VTEX。本节包含竞争格局的整体视图,包括各种策略发展,例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。
如果您有任何客製化要求,请写信给我们。我们的研究团队可以根据您的需求提供客製化报告。
The global demand for Multichannel Order Management Market is presumed to reach the market size of nearly USD 11.12 Billion by 2032 from USD 3.98 Billion in 2023 with a CAGR of 12.09% under the study period 2024 - 2032.
Multichannel order management (MOM) refers to the process of overseeing and coordinating orders across various sales channels, including online stores, brick-and-mortar shops, mobile apps, and marketplaces. It involves streamlining order processing, inventory management, and fulfillment operations to ensure a seamless and consistent customer experience regardless of the channel through which the purchase is made.
The market for multichannel order management solutions is being driven significantly by the increasing adoption of omnichannel retailing. Retailers are increasingly adopting multichannel strategies to reach a wider customer base and enhance customer engagement. MOM systems enable businesses to centralize order processing, inventory management, and fulfillment operations across multiple sales channels, streamlining operations and improving efficiency. Additionally, the e-commerce growth and the proliferation of online marketplaces have fueled the demand for MOM solutions as retailers seek to integrate their online and offline sales channels. Moreover, the need for real-time visibility into inventory levels, order statuses, and customer data to deliver personalized shopping experiences further drives the adoption of MOM solutions.
As retailers strive to stay competitive in a rapidly evolving market landscape, investment in multichannel order management becomes crucial to meet customer expectations, optimize operational workflows, and drive revenue growth. However, increased competition from integrated e-commerce platforms offering built-in order management functionalities could challenge the multichannel order management market growth in the coming years, as businesses may opt for all-in-one solutions rather than standalone order management systems.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of multichannel order management. The growth and trends of multichannel order management industry provide a holistic approach to this study.
This section of the multichannel order management market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
This section covers the regional outlook, which accentuates current and future demand for the Multichannel Order Management market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Multichannel Order Management market include NetSuite, Magento (Adobe Commerce), IBM Corporation, SAP SE, Salesforce.com, Inc., Zoho Corporation, HCL Tech, Oracle Corporation, Newfold Digital Inc., Shopify Plus, Delhivery Pvt. Ltd., VTEX. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.