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市场调查报告书
商品编码
1469808
全球项炼市场研究报告 - 2024 年至 2032 年产业分析、规模、份额、成长、趋势与预测Global Neckwear Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032 |
预计到 2032 年,全球颈饰市场需求将从 2023 年的 59.6 亿美元达到近 78.6 亿美元的市场规模,2024-2032 年研究期间的复合年增长率为 3.12%。
颈饰包括各种戴在脖子上用于装饰或功能目的的配件。此类别包括领带、领结、围巾、领带和项炼,通常作为时尚宣言或搭配正装佩戴。这些配件有各种材质、款式和图案,使个人能够表达自己的风格并为自己的服装增添魅力。
不断变化的时尚格局和不断变化的工作场所着装规范推动了对领带作为正装和职业装必不可少的配件的需求。领带仍然是公司场合的必备品,而围巾和项炼则为日常着装增添了一抹精緻和个性。此外,文化影响和社会规范极大地影响了领带趋势,因为不同地区和人群对领带款式、颜色和图案有不同的偏好。例如,西方时尚流行色彩和图案大胆的领带,而东方文化则青睐精緻的围巾和珠宝。此外,季节性趋势和场合推动了对领带的需求,因为消费者寻求与特定主题或活动(例如婚礼、假期和节日庆典)相得益彰的配件。此外,线上零售平台和社交媒体影响者的兴起扩大了市场准入和消费者选择,使购物者能够探索各种项炼选择并发现新的款式和趋势。
此外,人们对永续发展和道德时尚实践的认识不断增强,推动了市场对环保和道德来源的领带材料的需求,例如有机棉、再生面料和公平贸易珠宝。此外,策略行销倡议以及时尚品牌与名人或影响者之间的合作提高了市场知名度和消费者参与度,推动了市场成长。然而,不断变化的时尚趋势和偏好以及来自其他配件的日益激烈的竞争可能会挑战未来几年的市场成长。
研究报告涵盖波特五力模型、市场吸引力分析和价值链分析。这些工具有助于清晰地了解行业结构并评估全球范围内的竞争吸引力。此外,这些工具也对全球项炼市场的各个细分市场进行了包容性评估。领带产业的成长和趋势为本研究提供了整体方法。
项炼市场报告的这一部分提供了国家和地区层面细分市场的详细资料,从而帮助策略师确定相应产品或服务的目标人群以及即将到来的机会。
本节涵盖区域前景,重点介绍北美、欧洲、亚太地区、拉丁美洲以及中东和非洲领带市场当前和未来的需求。此外,该报告重点关注所有主要地区各个应用领域的需求、估计和预测。
该研究报告还涵盖了市场主要参与者的全面概况以及对全球竞争格局的深入了解。领带市场的主要参与者包括 Brooks Brothers Group, Inc.、Giorgio Armani SpA、Ralph Lauren Corporation、PVH Corp.、LVHM、Brackish Brand、Vineyard Vines、The Tie Bar、Turnbull & Asser 和 Battistoni。本节包含竞争格局的整体视图,包括各种策略发展,例如关键併购、未来产能、合作伙伴关係、财务概况、合作、新产品开发、新产品发布和其他发展。
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The global demand for Neckwear Market is presumed to reach the market size of nearly USD 7.86 Billion by 2032 from USD 5.96 Billion in 2023 with a CAGR of 3.12% under the study period 2024 - 2032.
Neckwear encompasses a wide range of accessories worn around the neck for decorative or functional purposes. This category includes neckties, bow ties, scarves, cravats, and necklaces, often worn as fashion statements or to complement formal attire. These accessories come in various materials, styles, and patterns, enabling individuals to express their style and add flair to their outfits.
The evolving fashion landscape and changing workplace dress codes drive the demand for neckwear as essential accessories for formal and professional attire. Neckties remain a staple in corporate settings, while scarves and necklaces add a touch of sophistication and individuality to everyday outfits. Moreover, cultural influences and social norms significantly shape neckwear trends, as different regions and demographics have distinct preferences for neckwear styles, colors, and patterns. For example, neckties in bold colors and patterns are popular in Western fashion, while delicate scarves and jewelry are favored in Eastern cultures. Furthermore, seasonal trends and occasions drive demand for neckwear as consumers seek accessories that complement specific themes or events, such as weddings, holidays, and festive celebrations. Additionally, the rise of online retail platforms and social media influencers expands market accessibility and consumer choice, enabling shoppers to explore a wide range of neckwear options and discover new styles and trends.
Additionally, the growing awareness of sustainability and ethical fashion practices drives market demand for eco-friendly and ethically sourced neckwear materials, such as organic cotton, recycled fabrics, and fair trade jewelry. Furthermore, strategic marketing initiatives and collaborations between fashion brands and celebrities or influencers enhance market visibility and consumer engagement, driving market growth. However, changing fashion trends and preferences and increasing competition from other accessories may challenge market growth in the coming years.
The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of neckwear. The growth and trends of neckwear industry provide a holistic approach to this study.
This section of the neckwear market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.
This section covers the regional outlook, which accentuates current and future demand for the Neckwear market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.
The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Neckwear market include Brooks Brothers Group, Inc., Giorgio Armani S.p.A., Ralph Lauren Corporation, PVH Corp., LVHM, Brackish Brand, Vineyard Vines, The Tie Bar, Turnbull & Asser, and Battistoni. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.
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