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航空和航太

市场调查报告书

商品编码

1134413

全球在线机票预订市场（2022 年）

Global Online Airline Booking Market 2022

出版日期: 2022年10月11日 | 出版商:

yStats.com | 英文 66 Pages | 商品交期: 最快1-2个工作天内

价格

简介目录

到 2022 年，每个地区的航空旅行需求预计将至少达到大流行前水平的四分之三。

在线旅游预订的整体体验在全球范围内仍未达到最佳状态

随着新的 yStats.com 报告显示，大流行后整体旅行的激增推动了在线航空旅行收入的逐步增长，2020 年至 2021 年之间的收入复合年增长率为单位数儘管从线下预订平台到在线预订平台的不断转变，消费者对用户友好体验的期望仍未得到满足。近一半的受访者希望通过一个网站预订航班和其他旅行必需品。然而，近三分之一的受访者发现在线搜索和预订航班时比较报价既困难又耗时。因此，一定比例的受访者不喜欢在线旅行或预订航班。因此，航空公司在特定行业中拥有全球第二高的购物车放弃率也就不足为奇了。在某些在线旅游网站上预订时，也有很高比例的用户放弃了购物车。

各个国家/地区的航空需求正在復苏

截至 2022 年，北美仍然是航空旅行净利润预估最高的地区，其次是欧洲和亚太地区。北美的航空旅行需求预计将在 2022 年全面恢復，世界所有其他地区估计将至少达到疫情前航空旅行水平的 70% 或更多。另一方面，亚太地区一些国家的增长轨迹可能与其他国家不同。例如，在中国，由于严格的旅行限制和疫苗变异性，復苏缓慢。俄罗斯和乌克兰之间的战争仍在扰乱欧洲航班。然而，从长远来看，所有地区都有望復苏。预计欧洲航空旅行需求将恢復到大流行前水平的适度百分比。

世界各地的航空乘客都在考虑航空旅行的可持续性

自 2020 年以来，航空业减少了二氧化碳排放量，但要保持这一趋势，航空业需要实施新的可持续发展措施。在接受调查的国家中，超过四分之三的受访者表示，航空旅行的可持续性是他们对航空旅行的首要关注。然而，为碳中和航班支付更多费用的意愿因国家而异。近四分之三的西班牙旅客表示，他们愿意在机票上花费更多以减少碳足迹，而印度和日本旅客这样做的人数似乎相对较少。

在本报告中，我们分析了全球在线机票市场，包括在线机票预订市场的最新趋势和当前市场规模、预订服务的使用情况、用户意见、主要网站的概况和表现。通过调查趋势，我们将按地区和主要国家汇总并提供有关详细趋势的信息。

内容

第 1 章管理概述

第 2 章全球市场趋势

在线航空预订市场：概述和趋势（2022 年 8 月）
在线航空旅行收入（十亿美元，2020/2021）
航空旅行预订细分：按设备分类（2021 年百分比）
“航空公司”类别中的购物车放弃率：与其他主要行业相比（%，2021 年）
在线旅游网站（包括“航空公司”）的购物车放弃率：在线旅游网站用户的百分比（2021 年）
认为有用的旅行通知：与航班相关的旅行应用用户百分比 (2021 年)
愿意分享生物识别数据以改善机场流程的航空公司乘客比例（%，2019/2021）
航空公司乘客对数据使用的态度：航空公司乘客的百分比（2021 年）
愿意通过一个网站预订航班和其他旅行必需品的受访者百分比（2021 年百分比）
在搜索和预订航班时发现比较优惠既困难又耗时的家庭比例（%，2021 年）
排名前 20 位的航空旅行网站：按网站排名（网站访问次数（百万次）、平均访问时间（分钟）、跳出率 (%)、前 5 个国家/地区的访问者份额 (%) 包括）（2022 年 6 月） )

第 3 章北美

美国
加拿大

第 4 章亚太地区

中国
日本
韩国
印度
印度尼西亚
菲律宾

第 5 章欧洲

英国
德国
法国
西班牙

第 6 章拉丁美洲

巴西
墨西哥
阿根廷

第 7 章中东和非洲

阿拉伯联合酋长国
沙特阿拉伯
南非

简介目录

Product Code: 1591

"Air travel demand across regions is estimated to reach at least three quarters of pre-pandemic levels in 2022: new yStats.com report."

The overall online travel booking experience is still not optimal worldwide

The post-pandemic surge in overall travel has led to gradual growth of the online air travel revenues, with revenues experiencing a single-digit CAGR between 2020 and 2021, as revealed by the new yStats.com report. Although there has been a shift from offline to online booking platforms, consumer expectations with regards to user-friendly experiences remain to be fulfilled. According to a global survey, close to half of the respondents want to book flights and other travel essentials through a single website. But around one third of the respondents still find comparing offers difficult and time consuming when searching and booking flights online. Thus, a certain percentage of respondents do not enjoy booking trips and flights online. It therefore comes as no surprise that airlines experience the second-highest cart abandonment rate globally among selected industries. The percentage of users abandoning their carts when booking via specific online travel websites is also high.

Countries are on the way to recovery in air travel demand

North America remains the region with the largest estimated air travel net profits in 2022, followed by Europe and Asia-Pacific, finds new yStats.com report. Full recovery of the air travel demand in North America is expected in 2022, with other regions in the world estimated to all reach at least over 70% of pre-pandemic air travel levels. Despite such a recovery, some countries in Asia-Pacific are not on the same growth trajectory as others. In China, for example, the strict travel restrictions and uneven vaccine rollout have caused the country's recovery to lag. The Russia-Ukraine war is also still disrupting the air travel in Europe. Nevertheless, all regions are expected to recover in the long run. The air travel demand in Europe is still estimated to reach a high double-digit percentage of pre-pandemic levels.

Flyers across the world are seen considering sustainability of airline travel

Since 2020, the aviation industry has seen a decrease in CO2 emissions, but to keep that trend up the industry needs to implement new sustainability measures. According to a survey cited in the new yStats.com report, respondents from over three quarters of surveyed countries stated air travel sustainability to be their biggest concerns when it comes to air travel. But the willingness to pay more for carbon-neutral flights varies greatly among countries. Close to three quarters of travelers from Spain are ready to increase air travel spending for reduced CO2 emissions, whereas the share of Indian and Japanese travelers willing to do the same is relatively small.

1. Management Summary

2. Global Developments

Online Airline Booking Market Overview & Trends, August 2022 (1 of 2)
Online Airline Booking Market Overview & Trends, August 2022 (2 of 2)
Online Air Travel Revenue, in USD billion, 2020 & 2021
Breakdown of Air Travel Bookings by Device, in %, 2021
Cart Abandonment Rate in the "Airlines" Category Compared to Selected Industries, in %, 2021
Cart Abandonment Rates for Online Travel Websites, incl. "Airline", in % of Online Travel Website Users, 2021
Travel Notifications That Are Considered Useful, incl. Flight-Related, in % of Travel App Users, 2021
Share of Airline Passengers Who Are Willing to Share Their Biometric Data to Improve Airport Process, in %, 2019 & 2021
Attitude of Airline Passengers Towards The Use of Their Data, in % of Airline Passengers, 2021
Share of Respondents Who Want to Book Flights and Other Travel Essentials Through One Website, in %, 2021
Share of Families Who Find Comparing Offers Difficult and Time Consuming When Searching and Booking Flights, in %, 2021
Top 20 Air Travel Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Top 5 Countries by Share of Visits, in %, June 2022 (1 of 2)
Top 20 Airline Websites, by Website Rank, incl. Website Visits, in millions, Average Visit Duration, in minutes, Bounce Rate, in %, and Top 5 Countries by Share of Visits, in %, June 2022 (2 of 2)

3. North America

3.1. USA
3.2. Canada

4. Asia-Pacific

4.1. China
4.2. Japan
4.3. South Korea
4.5. India
4.6. Indonesia
4.7. Philippines

5. Europe

5.1. UK
5.3. Germany
5.4. France
5.5. Spain

6. Latin America

6.1. Brazil
6.2. Mexico
6.3. Argentina

7. Middle East and Africa

7.1. UAE
7.2. Saudi Arabia
7.3. South Africa

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