VR（虚拟实境）：市场数据摘要（2024 年第四季）

本报告研究了虚拟实境（VR）市场，并提供了 VR 硬体、软体和服务收入的摘要、按设备类型、垂直行业和地区细分的细分以及建议。

实际好处：

• 获得有关整个虚拟实境 (VR) 市场价值链、VR 头戴式显示器 (HMD) 硬体、软体和服务收入的广泛而深入的定量知识
• 确定 VR 在设备类型、垂直产业、用例、地理、市场焦点（企业/消费者）和价值链中的应用价值
• 了解当前和未来的影响趋势以及它们将如何影响市场的量化方面

重要问题的答案：

• 整体 VR 市场以及 VR HMD 硬体、软体和服务市场的当前和未来市场规模是多少？
• 此尺寸如何因垂直产业、设备类型和地区而异？
• 哪些趋势促使了这些差异以及它们在整个市场中如何流行？

研究亮点：

• 本简报总结了 ABI Research 的三个资料库，涵盖 VR 硬体、软体和服务收入以及垂直细分市场。
• 提供关键数据的图形快照，并评论其意义、理由和建议
• 资料模型和预测的详细方法和定义

目录

主要发现

最新消息

研究方法

市场预测

Actionable Benefits:

• Acquire broad and deep quantitative knowledge of the entire Virtual Reality (VR) market value chain, VR Head-Mounted Display (HMD) hardware, and software & service revenue.
• Identify value for a VR implementation across device types, verticals, use cases, regions, market focus (enterprise versus consumer), and value chain.
• Understand present day and forward-looking impactful trends and how that impact shapes quantitative elements of the market.

Critical Questions Answered:

• What is the overall size of the VR market today and in the future, for both VR HMD hardware and the total software & services market?
• How does this size differ by vertical, device type, and region?
• What are the driving trends of these differences and how do they permeate throughout the market?

Research Highlights:

• This presentation is a summary of three ABI Research databases covering VR hardware, software & services revenue, and vertical segmentation.
• Snapshot of charts and tables of important data paired with commentary on importance, reasoning, and recommendations.
• Detailed methodology and definitions for data models and forecasts.

Who Should Read This?

• Decision makers for those actively implementing VR or looking to in the future, especially for content and network enablers, tech suppliers, and potential VR customers.
• Product managers wanting quantitative backup for VR device, partnership, or implementation roadmaps.
• Innovation leaders invested in the overall digitization space wanting to understand inter- and intra-market VR dynamics.

TABLE OF CONTENTS

Key Findings

Whats New

Methodology

Market Forecasts